• Korean journal of communication and information
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• v.62
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• pp.286-314
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• 2013

The purpose of this paper is to explore the effect of stereotype, public frame, and Twitter remediation on country reputation. Diaoyudao/Senkaku dominium dispute was chosen which has been a lasting territorial problem between Japan and China. According to a survey conducted toward 210 Koreans aged 20 to 40, stereotype of Japan and China has effects on each reputation. Legitimacy-securing frame only affect China's country reputation. While stereotype of Japan and 'attribution to Japan's responsibility' frame significantly interacted with Japan's country reputation, stereotype of Japan and 'attribution to both sides' responsibility' frame also interacted with Japan. Also, Twitter remediation activity categorized into producing, distributing and viewing was examined. Only producing and viewing had effects on Japan's reputation. In terms of interaction, the more opinion leaders do distributing, the more they agree on attribution to both sides' responsibility frame, and recognize China's reputation more positive. Consequently, it was proved that Twitter opinion leaders interpreted public frame and recognized country reputation in a different way compared to the normal Twitterians.

• Korean journal of communication and information
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• v.39
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• pp.506-543
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• 2007

The purpose of this study is to explore the relationship between national reputation, culture and communication based on the intercultural communication theory. The 18 foreign residents in Korea were interviewed. The analysis of in-depth interview reveals that culture and communication are very important factors in establishing the national reputation. The qualitative research showcases that the cultural acculturation types(separation, integration, and assimilation) are grouped as foreigners adapt and acculturate to the residence. Especially, the assimilation is very essential type in having the in-group expectancy and the loyalty to Korea. The results reveal that a higher level of heterogeneity of a personal network('Korean in-group network') is associated with a higher level of reputation and loyalty to Korea. This suggests that having outgroup members in individuals' personal networks facilitates outgroup communication competence and loyalty to Korea.

• Journal of Public Diplomacy
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• v.3 no.1
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• pp.1-19
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• 2023

Objectives: This study aims to discover how the spread of K-POP and the diversification of the Korean Wave affects Korea's national reputation. K-POP stars are diversifying their interactions with fandom by creating an online space to consume various products and services related to their stars and engage in fan activities. Because of this, this study aims to examine the relevance of K-POP to national reputation through a parasocial relationship with K-POP stars by fandom forming a community and utilizing media. Methods: An online survey was conducted in English using the Amazon survey company Mechanical Turk for BTS fans living in the United States. A total of 195 people's data, excluding incomplete responses, were used for the analysis. Results: It was found that BTS fans' social media participation activities themselves did not directly affect Korea's national reputation. But the mediating effect of BTS fans' parasocial relationship was found. That is, BTS fans' social media participation activities had a positive effect on their parasocial relationships with BTS which in turn had a positive effect on their national reputation. Conlusions: The use and participation of BTS fans in social media in Korea's national reputation has no significant effect on itself, but it has been found that it affects the national reputation through forming parasocial relationships. From the study results, the parasocial relationship of K-POP fans can be used as a strategic mechanism to enhance the national image and Korea's national reputation.

• Journal of the Korean hospital association
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• v.13 no.4 s.113
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• pp.64-64
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• 1984

본 고는 선진국가를 지향하는 현대사회속에서 우리가 살고있는 사회의 실상을 투영하여 문화국민으로서 지녀야 할 자세를 모색하고자 게재하는 바이다. 앞으로 본 란을 통해 주인정신.명성심,도덕심과 더불어 국민 주체의식을 고찰하고 협동정신.사명감.준법정신을 살펴봄으로써 협동사회의 의미를 되새겨 보며, 애국심과 반공정신 그리고 통일의지를 조명해 봄으로써 선진조국의 문화국민의 자세를 다짐해보고 자 한다

• Aerospace Industry
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• s.92
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• pp.32-35
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• 2006

21세기에 들어서 국가간 물류량 증대와 저가형 항공사들이 출현하는 가운데 민간 항공사들의 수익성 추구가 크게 대두되고 있다. 이런 요구에 발맞춰 보잉사는 차세대 여객기 시장에 새로운 카드를 내 놓았다. 바로 747-8! 국제선의 대명사로 일컬어지던 보잉 747 점보기 시리즈의 명성을 잇는 차세대 여객기 747-8의 새로운 면모를 살펴본다.

• Korean Journal of Heritage: History & Science
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• v.52 no.1
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• pp.22-43
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• 2019

Mureung Valley was designed as a place of scenic beauty. It was called a utopia because of its unexplored regions. Many people traveled to this place and wrote poetry and prose describing it. It represented a culturally historic site and an example of the changing of cultural spaces. Mureung Valley was one of the nameless valleys in Duta Mountain, but "Mureunggye" was named by Kim Hyon Won, who was a governor of Samcheok.. The valley acquired a reputation for many people's visiting. It was a famous space because local residents liked the place, and famous people also loved the place. This place was adapted into a cultural place with a link to the immortal world and an educational place by people's travel stories. The place maintained a reputation until now and took center stage as a famous travel space. One of the reasons it became a place of famous scenic beauty is travel. People who travel to Mureung Valley created poetry and prose containing their excitement and travel stories. As the poetry and prose had esthetic images of Mureung Valley, people understood the place. The poetry and prose showed the meaning of the place and the changing process. These codified the reputation in the place. Mureung Valley was pointed out in one of the Cheokju-Palkyoungs. However, Mugye-Palkyoung (only for Mureung Valley) was made. It was understood as the most beautiful scenery in the place and it had the meaning of the ethics place which embodied Neo Confucianism. Mureung Valley has a great natural landscape and cultural history background. That is how this place of scenic beauty was created.

• International Commerce and Information Review
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• v.16 no.5
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• pp.117-149
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• 2014

The purpose of this study is to apply the concepts discussed in the previous studies on the China's country image and its impact to the Korean market, to provide basic information about the characteristics of the Korean market for Chinese companies to enter the Korean market, and to provide suggestions related to the country image for Korean companies when they want to enter foreign markets. For this purpose, a survey of 265 college students and workers in Seoul was analyzed using SPSS 2.0 and AMOS 21. The results are as follows. First, the dimensions of China's country image were found to be composed of five factors: fundamental image, socioeconomic image, prestige image, relationships image, and affective image. Second, among the dimensions of China's country image, fundamental image, socioeconomic image, and affective image had a positive effect on product image, and prestige image had a negative effect. Third, affective image was found to have influence on the attitude towards the product. Fourth, China's overall product images appeared to influence consumer attitudes. Fifth, the consumer attitudes to Chinese products appeared to affect the purchase intention. Sixth, for the consumer group whose own consumer ethnocentrism is low, compared to high, images of Chinese products showed a more positive impact on consumer attitudes. In the conclusion, we discussed the implications derived from the empirical results and suggested for future research.

• Vending industry
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• v.6 no.3 s.18
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• pp.26-28
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• 2006

최근 자판기 시장의 최대 관심사는 내년도 새로운 1000원권 발행에 따른 시장특수가 얼마만큼 이어질수 있느냐 여부이다. 기계 메이커는 기존 필드에 설치된 자판기들의 활발한 대체수요에 큰 기대를 걸고 있고, 관련 지폐식별기 업체들은 국가 발권정책의 변화로 인해 찾아온 천재일우의 기회를 놓치지 않겠다고 사활을 건 총력전을 준비하고 있다. 이러한 가운데 국내 화폐인식장치 시장의 최대 업체인 씨케이테크놀로지가 어떤 제품으로 시장공략을 진행할 지가 첨예의 관심사가 아닐 수 없다. 과연 명성에 걸맞는 최고의 제품으로 신권 교체시장의 니즈를 만족 시킬 수 있을까. 심혈을 기울인 개발 끝에 최근 베일을 벗은 신권 대응 지폐식별기를 공개한다.

• The Safety technology
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• no.201
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• pp.21-23
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• 2014

충청남도 북서단에 위치한 태안군. 많은 이들은 아직도 이곳을 대규모 기름유출 사고가 난 장소로 기억하고 있는 것이 사실이다. 하지만 이런 인식은 조만간 불식될 것으로 전망된다. 태안에 38MW급 석탄가스화복합발전기(IGCC)와 1000MW급 석탄 화력발전기(2기)가 각각 2015년과 2016년에 준공될 예정이기 때문이다. 즉, 기존의 발전설비까지 포함하면 태안은 그야말로 국내 최대 에너지 클러스터로서 확고한 명성을 쌓게 되는 것이다. 이에 이 사업을 진두지휘하고 있는 한국서부발전(주) 태안건설본부는 무엇보다 안전을 경영의 중심에 두고 있다. 대규모 국가기반시설 건설현장인 만큼 그 어떤 가치보다 안전이 우선시 돼야 한다는 확고한 신념을 갖고 있는 것이다. 태안건설본부에서 어떤 안전관리를 전개하고 있는지 찾아가 봤다.

• International Commerce and Information Review
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• v.15 no.3
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• pp.155-173
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• 2013

Since the 1990s, Corporate Social Responsibility (CSR) issues have been attracting more and more attention from companies and researchers alike. The purchasing behavior of consumers is directly related to not only a company's financial performance, but also the future development of the company. Much of the previous research regarding CSR has mainly focused on the perspectives of enterprises. This paper aims to study the impact of CSR on purchase intention in three aspects - consumer, company and country. We decided to use Samsung to describe the impact of CSR on consumer purchase intentions in China. The results of this study revealed that CSR has a positive impact on the consumer-company identification, corporate reputation and country of origin image. Consumer-company identification turned out to be amore important moderator between CSR and consumers' purchase intentions than country of origin image and corporate reputation.