• Management & Information Systems Review
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• v.34 no.1
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• pp.163-178
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• 2015

This study purported to test the independent impacts of positive and negative attributes of disconfirmation on satisfaction and loyalty of university students. The study utilized the nation-wide survey data previously collected from 1,400 students distributed across 32 universities in Korea. Using SPSS 22.0, the study adopted a 'Simple Regression Analysis' in order to calculate the causal coefficients among positive and negative attributes of confirmation, satisfaction, and loyalty. The study results showed that while positive disconfirmation had a positive impact(${\beta}=.188$) on satisfaction, but not on loyalty, negative disconfirmation had negative impacts on satisfaction(${\beta}=-.326$) and loyalty(${\beta}=-.105$). Based on the study results this study suggests that universities should implement differential strategies to increase students' satisfaction and loyalty. The results also showed that negative disconfirmation had 2~7 times greater impacts on satisfaction and loyalty than the impacts positive confirmation had. Supporting the 'asymmetric relations' of positive and negative disconfirmation, the study suggests that universities should pay special attention to students' complaints.

• Journal of Digital Convergence
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• v.10 no.5
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• pp.27-35
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• 2012

The importance of smart learning (SL) has been emphasized in schools. Additionally, the significance of smart work (SW) in improving business performance has gained much attention among industries. From theoretical, technological, and environmental perspectives, SL and SW are somewhat similar. Therefore, a case study was performed to find a way to link SL and SW, and a linking model was proposed for this purpose. Because laptops are considered a pivotal element in the technological aspect of SL, graduate students' use of personal laptops in classes (Bring Your Own Laptop, BYOL) was investigated. The results showed that the students reacted positively to the idea of using personal laptops in class and that they expected to learn IT skills more effectively this way. They listed being able to study even after class and the easy accessibility of relevant data as the strengths of BYOL. However, they cited the heaviness of the laptops and occasional loss of focus during classes as the weaknesses of BYOL. Thus, this study showed the possibility of that students who experience SL can perform better in an SW situation. Therefore, if a policy is enacted that allows students to efficiently use laptops, a greater number of educational achievements will be attained on smart campuses and, subsequently, a greater number of smart workers will be produced.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.11 no.2
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• pp.113-120
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• 2016

Technology based would-be entrepreneurs have constantly increased as coming with increasing demands for technology based startup. However, technology based startup need to go through throne field in the preparation and launching process. This paper help technology based would be entrepreneurs recognizing and pivoting all potential fatal flaws covering entrepreneurs to BM with strategies by providing self check-up lists. This paper have developed all check list based upon the previous literature reviews about technology commercialization with carrying Focused Group Interview with mentor and investor involved in the early stage of venture growth. In particular, this paper have applied these tools over 104 participants(would-be entrepreneur and entrepreneurs in the early startup) attending in Hanbat Startup Item Validation Program and Startup Leading University program. This paper developed the mega categories of list as follows: Entrepreneurship, technology and patent, target customer and market, product, BM and strategy. It also developed 17 different concept of components and 58 specific sub-lists under maga list. The research results of paper will provide solid foundation of communication with participants about checking up their state of preparation for startup as applying to mentoring for would-be entrepreneurs and to entrepreneurship education.

• Journal of the Korean Society for Library and Information Science
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• v.34 no.2
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• pp.21-45
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• 2000

The purpose of this study is to develop a new curriculum for the department of library and information science of junior college. For this purpose, First, a literature study was done along with interviews with assistant librarians, second, a questionnaries survey was conducted among professors, library administrators and assistant librarians, and the survey data were analyzed by SAS packages. Results obtained by this study are as follows; 1) Work scope of assistant librarians will be consisted of conventional library works and automated library works. And it is anticipated that the library will be transformed into an electronic library in the futrue. 2) Curriculum of department library and information science of junior college is gradually changing focused on conventional subjects toward automation and computer oriented subjects. 3) Curriculum of department of library and information science of junior college should be focused on the workshop oriented education and electronic library related subjects such as electronic library workshop, information system, data fare theory information system information network workshop.

• Journal of Digital Convergence
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• v.16 no.8
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• pp.71-79
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• 2018

This study discussed the meaning of a drone, and especially drone journalism and legal and ethical issues around that, at an introductory dimension, which is used in various social bases, but is still just an academic discussion at the beginning stage. As a methodology, content analysis was used. It seems that drone journalism has high diffusibility as a technology with high 'relative advantage', 'compatibility', 'trial ability' and 'observability' and low 'complexity' in terms of the diffusion of innovation theory. However, it will be very likely that controversies will be raised, such as safety issue due to collision and crash, a dispute over violation of privacy that may seriously infringe privacy like individual portrait rights and a controversy about the accuracy and source of information as drone filming low price and ease of use. Suggest solutions to legal and ethical issues based on existing research. Technical stability is required. Also, it is necessary to change the awareness of journalists about the drones coverage and to educate ethics, and it is necessary to establish social public opinion on issues such as privacy violation and establish system and legal measures through it. Future research is expected to carry out empirical research including journalists and public awareness surveys.

• Journal of the Korean Chemical Society
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• v.47 no.4
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• pp.391-400
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• 2003

This study was performed the analysis of seven kinds of the hight school chemistry II textbooks based on the 6th curriculum. Particularly, inquiry activity part was analyzed by the three dimension framework which consists of inquiry content dimension, inquiry process dimension and inquiry context dimension. In the analysis of the inquiry content dimension of inquiry activities, the total number of themes in seven kinds of textbook was 212. And the number of inquiry activities in seven kinds of textbook was diverse: A textbook had 28, B textbook 25, C textbook 31, D textbook 35, E textbook 31, F textbook 29 and G textbook 33. As for the avaerage number of inquiry activities of each chapter, chapter I "Material Science" is 3.00(9.91${\%}$), chapter II "Atomic Structure and Periodic Table" 4.57(15.1${\%}$), chapter III "Chemical Bonding and Compound" 6.86(22.6${\%}$), chapter IV "State of Matter and Solution" 7.00(23.1${\%}$), chapter V "Chemical Reaction" 8.86(29.2${\%}$). For the analysis of inquiry process dimension, it follows in the order of 'observation and measuring (66.7${\%}$)', 'Interpreting data and formulating generalizations (26.5${\%}$)', 'seeing a problem and seeking ways to solve it (4.1%)', and 'building, testing and revising the theoretical model (2.7${\%}$)'. As for the analysis of the inquiry context dimension, the scientific context occupied 90.5${\%}$, the individual context 4.3${\%}$, the social context 0.9${\%}$, and the technical context 4.3${\%}$. It shows that the proportion of STS(Science-Technology-Society) related contents in inquiry activities was only 9.5${\%}$.

• Journal of the Korean Association of Geographic Information Studies
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• v.3 no.2
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• pp.1-10
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• 2000

The purpose of this study is to develope a parcel-based automatic simulation system of land price through the integration of urban mathematical model and GIS. The appraisal process of public land price by the local government is simple but is a great time-consuming task. Moreover, it doesn't provide any statistical analysis and spatial presentation tools. So, it is difficult for planners or administrative officials to analyze the variation of land price with spatial idea. From these, a system is developed combining two sub-systems, they are ANN(Artificial Neural Network) for the calculation of land price and GIS for visual presentation. Using Matlab application, ANN model was designed having 3-layer structure and was trained with the sample data taken from Chinju city. With the trained network, the impact of 'road', 'parks', 'height control district' and 'beauty district' on land price in 9 regions(dong) are simulated. The results of the simulation were visualized with ArcView GIS. The automatic simulation system operated through the DDE(Dynamic Data Exchange) conversation between two applications. ArcView was set as client and Matlab as server. Scripting in ArcView and customizing a window of ArcView, this system can execute the whole process of simulation by just clicking a button with mouse. As a conclusion, this system was proved to be an effective and easily controllable planning support system for the land price simulation.

• Journal of Global Scholars of Marketing Science
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• v.15 no.2
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• pp.71-97
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• 2005

Previous studies on brand performance have extensively investigated the topics of how marketing activities influence brand awareness and image only from a perspective of consumers and of how much brand awareness or image is related to brand performances. This study, unlike previous ones, proposes a theoretical framework and analyzes empirical data from a perspective of firms. We extend previous work by considering the mediating effects of brand management system and marketing mix activities on the relation between market orientation and brand performance, Furthermore, this study examines the relationships between market orientation and brand performance using a data set of marketing or brand managers in 1000 firms. The results show that firms possessing higher levels of brand management system, marketing mix, market orientation exhibit superior brand performance. Besides, brand management system and marketing mix play a mediating role between market orientation and brand performance. This study also offers some practical implications and future research questions based on the current findings.

• Journal of the Korean earth science society
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• v.23 no.3
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• pp.221-233
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• 2002

This study investigated preservice science teachers' understandings of philosophical foundations(i.e., ontological and epistemological beliefs) underlying constructivist notions of learning. The teacher education program these subjects participated in explicitly addressed philosophical notions consistent with different views of constructivism. For these preservice science teachers, the program provided them with the opportunity to reflect upon the implications that their ontological and epistemological commitments had for their role as a science teacher. Data from four in-depth interviews were used to explore changes in each preservice science teacher's ontological beliefs, epistemological commitments, and pedagogical preferences. Results indicated that ontological beliefs and epistemological commitments were not necessarily consistent with conceptions of science teaching and learning for these preservice teachers. While some students internalized idealist and relativist perspectives, they did not integrate these relativist epistemological views into their preferred instructional practices. Also, regarding the fallible and tentative nature of knowledge, data in this study indicated that participants' epistemological beliefs about scientific Knowledge did influence how they were thinking about their roles as science teachers. Implications for teacher education programs and research on preservice science teacher's philosophical beliefs are discussed.

• Journal of Gifted/Talented Education
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• v.21 no.4
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• pp.885-905
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• 2011

The purpose of this study is to examine creativity styles of elementary science gifted students through the Torrance Tests of Creative Thinking (TTCT). For this study, the TTCT-Figural Form A was used, with data form 206 elementary science gifted students, which included 56 urban students, 115 suburban students, and 35 rural students. Confirmatory factor analyses were conducted to examine a two-factor model of creativity styles based on Kim's (2006). Level of creativity was analyzed on the basis of the creativity styles and the numbers of creativity styles were analyzed according to region, grade, and gender. The results are as follows: Factor innovative was loaded by fluency and originality; factor adaptive loaded by elaboration, abstractness of titles, and creative strength; and both factor innovative and factor adaptive loaded by resistance to premature closure. The percentage of adaptive styles is higher than the innovative styles. Urban had more adaptors than rural. There were more adaptors in 6th grade than 5th grade. Gifted female adaptors had significantly higher creative potential than gifted male adaptors and gifted female innovators also showed higher creative potential than gifted male innovators. Creativity styles can give more information about individuals' strengths and weakness so that do an important role in understanding characteristics of gifted students.