• Title/Summary/Keyword: 관광 개발의 영향

Search Result 259, Processing Time 0.023 seconds

Impact of Types of Food Tourism Experience on Purchase Intention and Visitor's Satisfaction: Focused on Participants at Dae-gu Food Tour Expo (음식관광 체험유형이 상품구매의도와 방문만족에 미치는 영향: 대구음식문화박람회 방문고객을 대상으로)

  • Park, Jang Soo;Ha, Heon-Su
    • Culinary science and hospitality research
    • /
    • v.22 no.7
    • /
    • pp.11-21
    • /
    • 2016
  • The purpose of this study was to analyse the impact of food tourism experience types on purchase intention and further to verify the influence of purchase intention on visitor satisfaction. For these purposes, a survey was given to 233 participants at the $15^{th}$ Daegu Food Tour Expo held from $9{\sim}12^{th}$ June 2016. The studay also carried out analysis of frequency, reliability, and correlation employing SPSS V. 20.0. The findings of the study are as follows. 1) Among 4 factors of food tourism experience types, gourmet, knowledge and healing pursuit groups havd a positive influence on purchase intention, although relation pursuit group had no significant influence on purchase intention. 2) It was discovered that purchase intention had a positive influence on visitor satisfaction. The results shown that food tourists have basic experience of gourmet with paying attention on knowledge and healing, as well. But food tourist has no significant influence on the group of relation pursuit. Accordingly, in order to encourage food tourists to re-visit, it is necessary to continuously develop and improve tour programs with well organized tour destinations and social system.

Boosting Film-Induced Tourism in Gyeongbuk (경북 영상관광의 현황과 발전방안)

  • Choi, Jeong-Su
    • Journal of the Economic Geographical Society of Korea
    • /
    • v.11 no.2
    • /
    • pp.203-215
    • /
    • 2008
  • Film-induced tourism in Gyeongbuk and Korea is concentrated on the on-location set, one-off events and film tourism as part of a holiday(visiting film locations or studios as an activity within a larger holiday) among several forms of film-induced tourism. Film-induced tourism in Gyeongbuk has been increased since the opening of the KBS on-location set of Mungyeong. The on-location set has brought the growth of film-induced tourism and thus many local governments have competed with one another for the construction of the on-location set without considering the management of the on-location set. This study is aimed at suggesting ways to minimize these negative problems and to boost film-induced tourism. First of all, we should find ways to sustain each characteristic of the on-location set. Second, we should develop the new tourism destinations by diversifying the forms of film-induced tourism through the opening of the film-related events and the construction of the film-related facilities. Last, film-induced tourism should be enlarged to contents tourism. It needs to enlarge the role of the Gyeongbuk Film Commission. The Gyeongbuk Film Commission should take exclusive responsibility of developing the film-related tourism commodities.

  • PDF

International Tourist Attitudes Analysis for the Theme Park Development in Busan (주제공원개발을 위한 외래 관광객 성향분석에 관한 연구 - 부산광역시를 중심으로 -)

  • 황영우;양위주
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
    • /
    • 2003.05a
    • /
    • pp.121-125
    • /
    • 2003
  • A theme park plays an important role as a preferred facility for attracting international and domestic tourists. Many local autonomies try to establish theme parks within their own territory. Busan Metropolitan City also places emphasis on hosting an outstanding theme park, and to be identified as the tourism destination toward the world city in 21st century. The purpose of this paper is to suggest tourism policy and management strategy based on the literature review and survey analysis to international tourists. First, it is needed to supply low land price to reduce construction cost and to invite investors. Second, the theme park has to have an attractive theme and new events for repeaters Third, infra structures related to the theme parks are necessarily provided for high accessability. Finally, more priority is placed on public relation for citizen and service education of the industry.

  • PDF

A Study on the Development of the Tourism Information Service based on a Service Science - Focus on Using VWORLD - (서비스 사이언스에 기반을 둔 관광정보 서비스 개발에 관한 연구 - VWORLD 활용을 중심으로 -)

  • Oh, Myung Woo;Kim, Hyung June;Koh, Junehwan
    • Spatial Information Research
    • /
    • v.21 no.1
    • /
    • pp.23-36
    • /
    • 2013
  • Recently, the VWORLD was built to ensure competition on the advance of domestic enterprise into foreign markets with rapid expansion of spatial information industry of the world. However, the policy to secure user is insufficient because the VWORLD's service is embryonic stages. Then again, tourist industry is growing rapidly and leading the world economy and number of domestic tourists are also steadily increasing. Although the size was expanded, Korean tourist industry's competition is relatively weak, so some scholars insist that raising the tourist industry's quality. This backgrounds make a study of the tourism information service. So, this paper progressed a study on the development of the tourism information service based on a service science and used VWORLD as a test model. This paper drew the customer's demands on the tourism information service and strategic points of the development from those by using a Quality Function of Deployment of service science's new service development methodologies. After that this study prioritized those strategic points. As a result, 'Face Map' that is a service model was made. Moreover, this study have try to raise the development's effectiveness and efficiency based on service science's a new service development process.

The Change of Tourism Industry Efficiency in Heilongjiang Province under the Background of Northeast Revitalization Strategy (동북진흥전략 배경하에서 흑룡강성 관광산업의 효율성 변화)

  • Lei Wang;Gi young Chung
    • Industry Promotion Research
    • /
    • v.9 no.3
    • /
    • pp.295-309
    • /
    • 2024
  • With the implementation of the Northeast Revitalization Strategy, the tourism industry in Heilongjiang Province had an increasingly greater impact on regional economic development. Based on the tourism panel data of Heilongjiang Province from 2005 to 2021, this paper used DEA-BCC and Malmquist Index to analyze the static and dynamic changes of the tourism industry.The results of the study were as follows: (1) Static: The OE value reached strong DEA effectiveness in 2010, 2013, and 2019, indicated that tourism resources had been fully utilized. The SE value changed dramatically between 0.354 and 1, and the PTE value approached 1. OE was mainly affected by SE changes. (2) Dynamic: The total factor productivity (TFP) was overall greater than 1 and grew at an average annual rate of 13.8%. The variation in TFP was primarily influenced by the index of technological progress, indicated that the tourism industry in Heilongjiang Province made full use of technology for resource development, with a relatively high level of development efficiency. Therefore, the future focus of Heilongjiang Province's tourism industry will be on adjustments in industrial scale, technological innovation, and policy optimization.

The Economic Impact Analysis of Rural Tourism Development Projects (농촌관광마을 육성사업의 경제적 파급효과 분석)

  • Son, Eun-Ho;Park, Duk-Byeong;Yoon, Jun-Sang
    • Journal of Agricultural Extension & Community Development
    • /
    • v.21 no.3
    • /
    • pp.155-179
    • /
    • 2014
  • Input-output(I-O) analysis is now widely used to examine the economic impact of tourism. The study aims to demonstrate the impact of agri-tourism development project on local development in terms of income and employment. Based on the I-O transactions tables developed by Bank of Korea (2011), rural tourism related sectoral multipliers were derived with respect to output, income, employment, and value-added tax. The results of the I-O model indicate that in 2011, rural tourism development generated 1,387 billion Won of output impact, 287 billion Won of income impact, 275 billion Won of value-added impact, and 41,127 full-time jobs, respectively throughout direct, indirect, and induced effects. In particular, the restaurant sector had relative higher output and employment multipliers as compared to other industries, whereas they had lower multipliers of income and value-added than any other industries. The findings imply that the restaurant sector was relatively labor-intensive industry, generating high impact of employment effects.

The Differences of Residents' Perception of Tourism Impacts according to the Demographic Characteristics (인구통계학적 특성에 따른 관광영향 인식의 차이)

  • Son, Eun-Ho;Park, Duk-Byeong
    • Journal of Agricultural Extension & Community Development
    • /
    • v.18 no.4
    • /
    • pp.933-959
    • /
    • 2011
  • The study aims to identify residents' perceptions of tourism impacts according to the demographic characteristics. The analysis was based on 366 questionnaires given to residents of six rural communities in rural Korea. A series of data analysis such as factor analysis, t-test, and ANOVA was conducted to investigate the residents perceptions of tourism impacts. Results showed that whereas younger, less educated and poor could perceive a negative impacts. older, educated and richer were more likely to perceive a positive impacts of economic, social and environmental spheres. Especially male was more likely to perceive a positive socio-cultural impacts, whereas female was perceive a negative impacts. The results suggest that it is important for policy makers and community leaders to consider social-cultural and economic impact when decision making on development planning.

Relationship Analysis between Factors on Smartphone Usage of Tourists (관광객의 스마트폰 사용 요인 간 관계 분석)

  • Oh, Tae-Heon;Kim, Min-Cheol
    • Journal of Digital Convergence
    • /
    • v.15 no.5
    • /
    • pp.99-106
    • /
    • 2017
  • The purpose of this study is to analyze the relationship between tourist 's intention to use smartphone and the preceding factors through the questionnaire. For achieving this research purpose, this study surveyed the tourists who use smartphone to investigate the influence of interactivity such as two-way communication and synchronicity as hypotheses on the influence of flow, and the effect of attitude factors on continuous intention to use was analyzed by research model. In this study, a partial least squares based structural equation (PLS-SEM) method was applied to verify the hypothesis of the proposed research model. Finally, the validity of the proposed research model was confirmed through confirmatory factor analysis and hypothesis testing. Therefore, the results of this study show that interactivity and flow are influential for the reuse of users in utilizing information by using smartphone, and it affects the attitude of users in developing smart tourism system in the future. The results of this study can be utilized as basic data related to the acquisition of information by smartphone of tourists in the future development of smart tourism system.

The Effect of Culture Tourism Interpreter's Role on Visitors' Festival Theme Awareness and Satisfaction (문화해설사의 역할이 방문객의 축제주제인식과 만족에 미치는 영향)

  • Yang, Soung-Hoon
    • The Journal of the Korea Contents Association
    • /
    • v.17 no.12
    • /
    • pp.437-446
    • /
    • 2017
  • This research were aimed to verify possible transferring regional development's value into festival contents. It was widely known that Korean festival's theme has been relatively pale in comparing its abundancy, which were required variety of festival contents. Luckily, local residents in Cittaslow frequently host slow-themed festivals, not only to revitalize their communities but also to serve the visitors. Those phenomenon shed the light to study the culture tourism interpreters' role as the presenter of regional development value to visitors at festival setting. Total 180 of questionnaires were administered to Gimsatgat festival visitors, verifying the relationship of variables, interpreters' role, perception of festival theme, revisit intention and practice intention. Regression analysis revealed that significantly influential relations between variables. Successful interpreters will support visitors' understanding of Cittaslow value, satisfaction and practice in daily life. Theoretical /practical significances and research limitation were included.