• Title/Summary/Keyword: 관광객 요구도

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A Study on the Tourism Structure of the Southern Region in Kangwon Province (강원 남부지역의 관광구조에 대한 연구)

  • 김선희
    • Journal of the Korean Geographical Society
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    • v.38 no.2
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    • pp.257-274
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    • 2003
  • This study is to diagnose the tourism structure of the southern region in Kangwon province and to correct the problems regarding the subject. The methods of comparison and analysis on structural and geographical characteristics of tourists, tourism resources, and tourism industry by region have been employed. It was found that the southern region of Kangwon province has many advantages for tourism industry including excellent transportation networks such as Kangnws and Wonju and tourism demands are great for coal mines in the region including Chongson, Taebaek, and Samchok. Accordingly, tourism in the region has witnessed a distinctive increase in recent years. On the other hand, excessive dependence on nature-based tourism, concentration of tourism demands only during summer season, and insufficient tourism facilities are found to be problems. This study also found that for sustainable tourism developments in the southern region of Kangwon, categorization and diversification of tourism resources, development of combined programs connecting Kangwon province to other regions, improvement of tourism facilities, expansion of tourism market, and smaller division of tourism area are necessary.

Design and Implementation of Gamified Tourtainment Service Platform (게임화 투어테인먼트 서비스 플랫폼 설계 및 구현)

  • Lee, Deuk-Woo;Cho, Byung-Sang;Hwang, Ho-Sung;Kim, Se-Hyeon
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.17 no.3
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    • pp.153-158
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    • 2017
  • With the fast increment of fusion ICT(Information and Communication Technology), new creative tourism model is required for the revival of local economy. We come up with new frame that is able to increase tourists and revive local economy through ICT fusion such as spatial informaion, contents, game, smart phone, wearable device and wireless internet. In this paper, we propose 'Gamified Tourtainment Service Platform' that can be provided tourists with user custom tour guidance and gamified tour services for motivation, fun, contest, reward in the environment of outdoor. This platform is a kind of framework for creating and providing gamified creative tour services and a gateway for increasing tourist and reviving commercial local economy. We also propose the real tourtainment service application that is implemented with this platform and smart phone.

A Study on the Effects of Package Tourism Motives and Tourism Constraints on Attitude and Satisfaction (패키지관광동기와 관광제약이 태도와 만족도에 미치는 영향 연구)

  • Kim, Dae Seok;Seo, Young Wook
    • Journal of Digital Convergence
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    • v.18 no.5
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    • pp.473-484
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    • 2020
  • The purpose of the research is to propose ways to activate package tours through active promotion by verifying the motives and constraints pursued by customers of package tours, highlighting the advantages of content development and package tours that are revived in their needs. This study verified empirical analysis using SPSS 25.0 for 481 adults aged 19 or older who experienced package tours. The results of the research analysis are as follows. First, the daily escape, external activities, and service appeal of the tourist motivation were all verified with a positive impact on attitude. Second, it was found that the inherent constraints of tourism constraints had a negative effect on the relationship with attitudes, but the structural constraints were not significantly affected. Third, attitudes have shown to have a positive effect on satisfaction. Based on these results, I have described what factors tourists feel important when participating in package tour products, and hope that The factors will be useful in exploring the development of customized products required by tourists. It will need to be expanded to realistic comparative studies needed to revitalize package tours in the future.

The Effect of Culture Tourism Interpreter's Role on Visitors' Festival Theme Awareness and Satisfaction (문화해설사의 역할이 방문객의 축제주제인식과 만족에 미치는 영향)

  • Yang, Soung-Hoon
    • The Journal of the Korea Contents Association
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    • v.17 no.12
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    • pp.437-446
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    • 2017
  • This research were aimed to verify possible transferring regional development's value into festival contents. It was widely known that Korean festival's theme has been relatively pale in comparing its abundancy, which were required variety of festival contents. Luckily, local residents in Cittaslow frequently host slow-themed festivals, not only to revitalize their communities but also to serve the visitors. Those phenomenon shed the light to study the culture tourism interpreters' role as the presenter of regional development value to visitors at festival setting. Total 180 of questionnaires were administered to Gimsatgat festival visitors, verifying the relationship of variables, interpreters' role, perception of festival theme, revisit intention and practice intention. Regression analysis revealed that significantly influential relations between variables. Successful interpreters will support visitors' understanding of Cittaslow value, satisfaction and practice in daily life. Theoretical /practical significances and research limitation were included.

The Impact of Meteorological Factors on Ulleung-do's Tourism Industry (울릉도의 기상이 지역 관광산업에 미치는 영향)

  • Gong, Sang-Min;Kim, In-Gyum;Kim, Sun;Jung, Jihoon;Kim, Baek-Jo
    • Journal of Climate Change Research
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    • v.4 no.3
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    • pp.221-233
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    • 2013
  • Due to the fact that the speed of climate change in Republic of Korea exceeds the global average speed, sound conservation and tourism strategies should be prepared based on the comparison between the meteorological factors and the number of tourists. In this context, almost 70 percent of the industries in Ulleung-do are closely related to tourism; hence the significance of tourism is increasing. The annual precipitation variation does not show remarkable fluctuation, and most precipitation has a tendency to fall in summer and autumn However, for the years 2010 and 2011, a different trend was exhibited with higher winter precipitation than any other periods. Precipitation intensity is usually stronger in May (in the morning), June (in the afternoon), and no big difference is shown between morning and afternoon precipitation from July to September. The number of tourist is compared to both the precipitation at Ulleung-do and the number of advisories and warnings in the East Sea of Korea using correlation analysis. The results demonstrate that the meteorological factors that reduce the number of tourist are precipitation and the number of advisories and warnings.

A Study on the Management System of Show Cave for Sustainable Tourism (지속가능한 관광을 위한 동굴관광자원의 관리체계에 대한 연구)

  • Hong, Choong-Real;Kim, Won-Jin
    • Journal of the Speleological Society of Korea
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    • no.64
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    • pp.27-36
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    • 2004
  • Caves have the values of learning sites and tourism resources. But show caves are at risk of being ravaged, destroyed, and Polluted. The Purpose of this study is to analyse the management condition and the problems of the show caves, and to suggest the alternative improvement for the cave management. The research of the Cultual Properties Administration revealed many Problems including the management system, safety diagnosis, the demand for comprehensive academic research and so on. An analyzing of the questionnaire about cave manager demanded to reform working conditions, tourist education, an amendment of the Cultural Properties Protection Act, expert education for cave manager. In conclusion, It is necessary that construct the mutual cooperation system of an administrative organization, cave manager and tourist, and the Cave Management information System to manage database of cave environment.

A Study on the Regional Specialization Tourism of National Health Seeking Spa in Japan (일본 국민보양온천의 지역 특성화 관광에 관한 연구)

  • Woo Youn-Sub
    • Journal of the Economic Geographical Society of Korea
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    • v.8 no.2
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    • pp.301-314
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    • 2005
  • The purpose of this study is to inquiry specialized development strategies to revive the declining regional tourism in Japan, through the general characteristics of tourists and the evaluation of various tourism resources. Reaching its period of maturity after the bubble economy collapse, domestic tourism in Japan requires a change in quality of the regional tourism industry. The Kakeyu spa region, which has long history and abundant cultural resources, is specializing through rehabilitation strengthening theme of 'health seeking and recuperation'. The rate of the elderly women visitors is high in the Kakeyu spa, and the visitors use public transport and make a relatively long stay, because they want to recuperate their health or to cure their disease. In the evaluation of tourism resources, the visitors showed an increasing interest in the solemn temple scenery and the tranquil stroll road which are near by their lodgings. To reflect such demand characteristics, the Kakeyu community is actively developing the business such as rehabilitation, health-food development, voluntary service, and barrier free based on spa, culture, and nature.

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Analysis of Color Characteristics of Signs and Signs in Special Tourist Zones: Focusing on Busan Haeun-dae Tourist Zone (관광특구지역 안내표지판 및 사인의 색채특성 분석 -부산 해운대 관광특구지역을 중심으로-)

  • Cho, Joung-Hyung
    • Journal of the Korea Convergence Society
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    • v.11 no.12
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    • pp.67-78
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    • 2020
  • As the number of tourists visiting Korea is increasing, the demand for improving the quality of public services also rises rapidly due to the number of tourists who visit Busan. Busan, as the maritime capital of South Korea, it would be best to consider a design proposal for the purpose of the design of multilingual signage system and guideline design for foreign tourists in Haeundae, Busan. It is expected to provide qualitative convenience to those visiting Haeundae with the demand for multilingual needs and additional application of service design to those who plan to visit Busan.

A Comparative Study on Satisfaction and Influence Factors of Chinese, Japanese and American Tourists in Korea (외국인의 한국관광 만족도 및 영향요인에 관한 연구 -중국, 일본, 미국 관광객의 비교-)

  • Choi, Ara;Wang, Sujie;Koo, Hye-Gyoung
    • Journal of Digital Convergence
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    • v.16 no.5
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    • pp.123-135
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    • 2018
  • The purpose of this study is to compare the tourism characteristics, satisfaction and influential factors of the three main tourist countries of China, Japan and the US, And to explore differentiation areas. For this purpose, data from 5,160 national tourist consumers extracted from the survey data of foreign tourists in 2016 provided by the Ministry of Culture, Sports and Tourism were used for analysis. As a result, there were statistically significant differences in itemized satisfaction and overall satisfaction by country. Especially, the common itemized-satisfaction factors affecting overall satisfaction of Chines, Japanese and American tourism consumers were 'food' and 'shopping'. In addition, individual factors affecting the satisfaction of inbound tourism consumers were derived differently, and it is required to search tourism industry upbringing policies according to their characteristics and needs. The results of this study are expected to help establish strategies for attracting foreign tourists in the future.

A Study on the Image of Gangneung for Regional Name Brand Development (강릉시의 지명활용 지역브랜드개발을 위한 이미지 조사 및 연구)

  • Kim, Mi-Heui;Park, Duk-Byeong;Roh, Kyung-Hee
    • Proceedings of the Korean Society of Community Living Science Conference
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    • 2009.09a
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    • pp.100-100
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    • 2009
  • 지명(地名)은 그 지역의 역사와 전설, 문화, 풍속은 물론 독특한 자연환경이나 생활 모습을 담고 있어 농업농촌의 지역적 특성을 나타낸다. 본 연구는 지명유래의 활용성 증진의 한 방편으로 브랜드 및 문화관광상품 개발을 위해 강릉시 지역의 자연마을 지명유래, 이미지, 관광자원 등을 조사하였다. 강릉시의 자연마을 유래 233건에 대한 자료는 국토지리정보원, 문화원자료집, 강릉시 홈페이지, 산, 강, 골, 고적, 못 등 그 외 지명자료는 한글학회 지명총람에서 1,147건을 수집하였다. 자연마을지명의 유래 233건을 8개 유형으로 구분하면 자연지리 60건, 인문지리 40건, 생태환경 37건, 산업경제 14건, 역사 14건, 유적유물 5건, 민속 49, 종교 14건이며, 지형(27건), 풍수(19건), 고사(19건)관련 유래가 많았다. 강릉시 지역브랜드 개발을 위한 요구도 조사는 지역민 162명과 방문객 154명 총 316명을 조사하여 SPSS WIN 12.0 프로그램을 이용 분석하였다. 응답자의 일반적인 특성은 남성이 50.6%, 대졸자가 54.1%, 연령은 40대(26.9%), 1500만원-3000만원 미만의 연소득자 32.3%가 가장 많았다. 강릉시의 형용사적 이미지를 기술통계량으로 살펴보면 지역민은 전통적인, 평화로운, 보수적인, 순수한, 따뜻한 순으로, 방문객은 순수한, 평화로운, 활기찬, 전통적인, 정감있는 순으로 평균값이 높게 나타났고, 요인분석에 의한 지역민과 방문객의 인지적 형용사 도출결과는 진취적, 평화적, 보수적인 3가지 요인이다. 또한 강릉의 대표적 상징자원은 지역민은 경포대(60.5%), 선교장(24.7%), 오죽헌(23.5%)순이며, 방문객은 경포대(74.7%), 정동진(22.7%), 오죽헌(18.8%) 순으로 높게 응답하였고, 지명 호감도는 지역민의 경우 송림(51.2%), 몽룡실(32.1%), 연화장터(18.5%)순이며, 방문객의 경우 송림(43.5%), 솔밭말(23.4%), 금단이(18.2%)순으로 높았다. 향후 본 연구에서 제시된 연구를 통하여 강릉시의 지명을 활용한 브랜드개성을 측정할 수 있어 마케팅 관점에서 강릉시의 브랜드를 도출하는데 기여할 수 있을 것이다.

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