• Journal of Digital Convergence
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• v.19 no.8
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• pp.133-139
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• 2021

This research emphasized that the importance of Social Support and verify the effects of Social Support on Subjective Well-Being through Achievement Motivation. In addition, the mediating role of Achievement Motivation was clearly identified as a key variable that can lead to Subjective Well-Being. To achieve this purpose of research, an empirical analysis was conducted on Chinese students attending domestic universities. Through empirical analysis, it was found that Social Support improve Motivated Success and Motivated Avoid Failure. Furthermore, Motivated Success and Motivated Avoid Failure were found to increase the level of Subjective Well-Being. Furthermore, in the relationship between social support and subjective well-being, verification of individual mediating effects and multi-parameter effects of Motivated Success and Motivated Avoid Failure showed that only the motivation for success has a partial mediating effect. Finally, practical implications from this study were presented and future research directions were discussed.

• Korean journal of communication and information
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• v.38
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• pp.40-72
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• 2007

Amid the rapid growth in use of portal news, this study examined whether portal news would substitute traditional news media, in particular newspapers and television news. To answer the research question, this study attempted to investigate how the decrease in use of traditional news media was associated with online news use, reliance on, and motivations for portal news. First, this study found that there was a negative and significant relationship between the Internet use and television news viewing, suggesting that those who are more likely to use the Internet are less likely to watch television news programs. Also, portal news was negatively associated with time spent with newspaper reading, while it was not related to television news viewing. Second, this study found that convenience/information-seeking needs appeared as the major motivations for using portal news, which were negatively and significantly associated with the decreased time spent with watching television news programs. In other words, those who used portal news for convenience/information-seeking needs are less likely to watch television news programs, which may indicate that portal news could be a substitute for television news in terms of convenience/information-seeking motivations. In addition, the result of this study showed that there was a complementary relationship between portal news and newspapers in terms of surveillance needs. Those findings could be explained by the concept of "functional similarity" in the process of media substitution. Based on the findings, implications of this study were discussed.

• The Journal of the Korea Contents Association
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• v.16 no.4
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• pp.12-22
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• 2016

The present study aims to evaluate the self-determined motivational features of smartphone addiction management apps. This study analyzed whether smartphone addiction management apps have features to support adolescent users' basic needs, that is, autonomy, competence, and relatedness. 26 apps were analyzed. Among them, 8 apps were parental management apps installed on a parent's phone and a child's phone, and 18 apps were self-management apps installed on a child's phone. According to a content analysis, only 3 of 26 apps addressed all three basic needs. Overall, the functions to support users' competence and relatedness were rarely found. Particularly, parental management apps had a high level of controlingness. The results suggest that the addiction management apps have limitations in stimulating adolescent users' self-determined motivation to manage their phone use.

• The Journal of the Korea Contents Association
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• v.21 no.2
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• pp.395-405
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• 2021

This study explored the structural relationship between achievement goal orientation, learning motivation, and level of interest on the level of flow in distance PBL classes. A structural model was constructed through analysis of previous studies. Data for the verification of the structural model were collected from 59 students in the teaching courses. The study took PBL lessons remotely. After the PBL class was ended, flow, achievement goal orientation, learning motivation, and level of interest were measured. The collected data were analyzed using the structural equation model analysis method. As a result, the structural model proposed in this study was verified to be valid. It was verified that the level of interest mediated the influence of achievement goal orientation and learning motivation to influence commitment. Next, it was verified that the path through which the level of interest mediates the effect of achievement goal orientation has the greatest influence. Therefore, it is possible to suggest that the level of flow can be adjusted if the level of interest is adjusted in consideration of the achievement goal orientation of learners when operating distance PBL classes.

• Korean Journal of Social Welfare Studies
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• v.42 no.4
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• pp.445-468
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• 2011

Based on the framework of self-determination theory and past relevant literature, the study develops and estimates a causal relationship between intrinsic motivation, career commitment, and turnover intention. The study utilizes data from a cross-sectional survey conducted on 353 child welfare workers of the fields of foster care, child protective services, and child residential care all over the country. The study relies on Structural Equation Modeling(SEM) method. The results of Confirmatory Factor Analysis indicate the validity of measurement model. The results of SEM tests show a good fit of the proposed model. Controlling the level of salary and the working hours of the workers, the model reveals that intrinsic motivation is positively related to career commitment, and that career commitment is negatively related to turnover intention. In other words, the effect of intrinsic motivation on turnover intention is mediated by career commitment. Implications of the findings for practice and study limitations are discussed.

• Management & Information Systems Review
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• v.36 no.5
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• pp.195-222
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• 2017

Today's economy is becoming more and more convergence between different industries as the demarcation of the boundaries of all areas is leading to innovations such as mobile and social network services. So Fin-tech is a new technology that can combine the advantages of mobile and Internet with the technology revolution to easily handle financial and IT tasks. This Fin-tech is a compound word of finance and technology. The purpose of this study is to investigate the overall structural relationship between Fin-Tech use motivation (usefulness, enjoyment) on user attitude and word of mouth intention. In addition, we investigated how FinTech use motivation, user attitude, and word of mouth intention change according to innovation resistance tendency. And, we examined how the motivation, user attitude, and word of mouth intention of FinTech change according to the message type (rational and emotional). The main results of this study are as follows. First, the usefulness and enjoyment of motivation for using FinTech have a positive effect on user attitude, and user attitude also has a positive effect on word of mouse intention. Second, the relationship between FinTech use motivation, user attitude, and word of mouth intention was found to difference according to consumers' innovation resistance. Third, it was found that the relationship between FinTech use motivation, user attitude, and word of mouth intention differs according to type of message (rational, emotional). At the conclusion of the study, the summary of the research results, implications and limitations, and future research direction are described.

• Journal of Digital Convergence
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• v.10 no.5
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• pp.53-66
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• 2012

The purpose of the study was to examine the relationships among gender, shopping motivations, flow experience, and purchases using structural equation modeling. Shopping motives were included in the study: self-refreshment, idea seeking, social interaction, product acquisition, and value seeking. Data from 452 male and female respondents were employed to test the model. Empirical findings supported that the proposed model was a good fit to data. Gender played an influential role in shopping motives. All motives except for product acquisition motive significantly influenced flow experience. Flow experiences enhance the purchasing. This study contributed the literature by providing a conceptual foundation of how gender and shopping motivation influence flow experience.

• Journal of Digital Convergence
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• v.20 no.1
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• pp.221-229
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• 2022

This study is to develop and validate the academic motivation scale for medical students(AMSMS) based on self-determination theory. After composing preliminary questions from 74 students, a preliminary and main survey were conducted with 148 and 300 students from September to November 2020. Factor analysis, reliability analysis, and correlation analysis were used. As a result of exploratory and confirmatory factor analysis, construct validity was verified. The fitness index of the five-factor model of amotivation, external regulation, introjected regulation, identified regulation, intrinsic motivation was good. The reliability of each factor was ranged from 0.760 to 0.933. The criterion validity of AMSMS was verified by showing a correlation with academic self-efficacy and school life satisfaction. This results show that the AMSMS is both valid and reliable, and it is expected to be used in research related to academic motivation of medical students in the future.

• Journal of the Korean Society for information Management
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• v.38 no.1
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• pp.113-141
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• 2021

Elementary school is a critical period for the students to form a reading habit. So it is necessary to consider the ways of reading education that can promote the student's reading motivation. This study explores the effective applications of reading education in the school by testing the relationship among reading education, student's situational interest, and intrinsic motivation. To this end, this study executed several in-depth interveiws as a pilot and a questionnaire survey with 5th and 6th graders in elementary schools. The survey results were statistically analyzed. As a result, teacher's reading instruction had the most positive effect on the situational interest, and situational interest had the greatest mediating effect in the relationship between teacher's reading instruction and the students' intrinsic reading motivation. Based on the result, improvements in reading education were suggested for the students to form a good reading habit.

• Journal of Digital Contents Society
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• v.12 no.3
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• pp.383-390
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• 2011

The purpose of this study was to examine major motivations for using SNSs and the effect of them on SNS participation. In order to address the research questions, 253 undergraduate and graduate students participated. Results of the study were summarized as follows. First, Cyworld was mainly used followed by Facebook and Twitter. Most of the respondents had access to SNSs via smart devices. The average frequency of SNS use was 1-3 times a day and they used them less than 30 minutes a time. The reasons why they started to use SNSs were mainly to follow current trends, maintain friendship, and accept acquaintances recommendations. Second, the result of component analysis derived four primarily underlying dimensions related to SNS use; self-satisfaction, social interaction, recreation, and information seeking. Third, both self-satisfaction and social interaction motivation had significant correlation with SNS participation. The results of multiple regression analysis showed that self motivation was more influential on active participation than social interaction and information seeking motivation.