• Management & Information Systems Review
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• v.34 no.3
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• pp.1-16
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• 2015

This study holds various implications and usefulness toward nurses as well as hospitals in that the study empirically found out the relations among hospitals' ethical climates, employee engagement (job engagement and organizational engagement) and intention to quit. The study shows that nurses' awareness of principles of responsibilities and benevolent ethical climates impact on enhancing organizational engagement and lowering intention to quit. Internally, employees are encouraged to make decisions accompanying fairness and responsibility and thus, shared values will be created between hospitals and nurses, while it will contribute to create a good image of the hospital to the public. However, it is also revealed that climates deficient in ethics, such as a climate of selfishness, have strong negative influences on workplace attitude of nurses. Therefore, recognizing importance and effectiveness of ethical climates, hospitals should underscore personal ethics of managers and nurses, and should go further to exert strategic efforts on the organizational level to create ethical hospital climates where nurses can naturally take ethical actions.

• Journal of the Korea Society of Computer and Information
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• v.13 no.2
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• pp.251-258
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• 2008

The purpose of this study is to examine the structural relationship among logistics service quality, relationship-orientation for on-line shopping malls, customer satisfaction and repurchase intention in on-line shopping malls. Based on extensive review of relevant literature, nine components of logistics service quality and six components of relationship orientation are introduced in this study. And a conceptual model is developed and four research hypotheses are empirically examined using structural equation modeling. The findings indicate that logistics service quality is positively and significantly associated with customer satisfaction, and relationship- orientation is the antecedent variable of repurchase intention in the on-line shopping mall. In conclusion, it is revealed that logistics service quality and relationship-orientation play a major role in the success of on-line shopping mall.

• The Journal of the Korea Contents Association
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• v.21 no.9
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• pp.312-321
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• 2021

With the full implementation of open banking in which both banks and fintech companies participate, changes in the whole society such as new types of products, services, and businesses are taking place. Whenever new systems and environments change, research on technology acceptance by system users has been continued, and this study also verified how the characteristics of open banking affect the perceived ease of use and usefulness of the Technology Acceptance Model, and the intention to use open banking. As a result of the study, it was found that both information provision, service interactivity, and system stability had a significant effect on perceived ease of use, usefulness, and intention to use open banking. In the future, open banking may bring significant benefits to data sharing, financial access, banking infrastructure, product innovation and pricing, but it is also expected to bring unexpected damage. Therefore, domestic financial institutions should actively cope with the situation where the business environment is greatly changing due to the digital environment change, and at the same time actively foster fintech companies and promote innovation in the financial industry.

• Knowledge Management Research
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• v.21 no.4
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• pp.89-108
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• 2020

This study investigates key factors influencing customers' repurchase intention in the context of Airbnb. Positive and negative emotions formed after customer's first-hand experience are identified as vital antecedents in determining consumer's repurchase intention. This study posits authentic experience, amenities, and price fairness as the key characteristics of Airbnb. It clarifies the role of subjective norms and trend-seeking tendency in repurchase decisions. The proposed research model was analyzed for 306 customers with experience in using Airbnb via structural equation model. The analysis results showed that both positive and negative emotions have a significant effect on customer's repurchase intention. The results clarified the role of Airbnb's characteristic components on repurchase decisions. Finally, subjective norms and trend-seeking tendency had no significant impact on customer's repurchase intention. The results of this study are expected to help establish effective strategies for customer experience and marketing to achieve sustainable growth of Airbnb.

• Journal of Digital Convergence
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• v.19 no.2
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• pp.457-462
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• 2021

YouTube has established itself as a major media platform. Businesses give more attention to YouTube's influence as marketing using the platform demonstrates positive effects. Accordingly, this study aims to look into how the quasi-social interaction of the users of beauty content on YouTube affect purchase behavior intentions and provide results as basic data for establishing an efficient marketing strategy. Quasi-social interaction exerted significantly positive influence on purchase behavior and purchase intention. This suggests that the stronger the quasi-social interaction becomes, purchase behavior and purchase intention get stronger. Therefore, strategies for facilitating marketing should be devised by increasing efficient quasi-social interaction according to user characteristics.

• Proceedings of the Plant Resources Society of Korea Conference
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• 2022.09a
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• pp.4-4
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• 2022

앞으로 10년간 세계의 생물다양성 보전을 위한 유엔 생물다양성협약 당사국 총회가 2022년 12월 캐나다 몬트리올에서 열린다. 전 세계 전문가와 정책입안자들이 여러 내용을 다루지만 그중에서도 염기서열 정보에 관한 내용을 집중적으로 소개한다. 우선 생물다양성협약에서의 이익공유에 관한 내용은 북아시아 원산인 콩을 현재 대량으로 재배하고 수확하고 있는 미국, 브라질 등의 사례를 선별하여 소개한다. 이어서 생물다양성협약 체결 전후의 생물자원에 대한 인식 변화로 인해 국제적으로 합의한 나고야 의정서의 주요 핵심 내용을 발표한다. 그러나, 최근의 합성생물학은 유전정보만을 가지고 설계자의 의도대로 실물 생물자원 없이 새로운 생물과 원하는 물질을 합성할 수 있기에 국제적으로 마찰이 발생하고 있다. 유전공학과 합성생물학에서 가장 기본적으로 이용하고 있는 유전정보를 생물다양성협약에서는 어떻게 정의하고 있는지, 그리고 이익을 어떻게 공유하는지 알아본다. 생물자원 이용 국가들은 유전정보는 물리적인 실체가 없기에 이익공유대상이 아님을 주장하면서 유전정보는 원하는 누구에게나 이용되어야 한다고 보고 있다. 반면 생물자원 풍부국 입장은 생명과학기술 발전으로 인해 원산지 국가의 허가 없이 생물 유전정보를 활용하는 것은 생물 주권의 침해로 보고 있으며, 유전정보를 실물 생물자원과 동일하게 취급하여 나고야 의정서상의 이익공유를 요구하고 있다. 유전정보에 대한 대한민국의 공식적인 입장과 제 14차 협약 총회에서 합의한 결정문을 소개한다. 또한, 2019년 생물다양성과학기구(IPBES)에서 지구의 생물다양성과 생태계를 평가한 보고서에서 생물 멸종의 위협요인으로 제시된 토지이용 변화, 남획, 기후변화, 오염, 외래종에 대한 문제점을 기반으로 작성된 post-2020 생물다양성협약 10개년 실행 목표를 알아보고 2022년 12월 개최하는 제15차 당사국총회의 주요 의제에 대한 전망과 최근 문제가 되고 있는 '공동의 그러나 차별적인 책임(CBDR, Common But Differentiated Responsibility)'의 개념을 소개한다.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.8 no.2
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• pp.93-106
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• 2013

Cloud computing services have became an hot issues in business fields while the IT-related global company such as Amazon, MS, and Google took part in. The cloud computing makes it possible to share in the form of outsourcing of hardware and software through the Internet, to build a distributed computing environment via multiple terminals, and to reduce the cost using open source. Such a cloud computing services have not shown any significant growth in Korea yet compared to other countries. Therefore, in this study focusing on public cloud computing services, it is intended to analyze the determinants of public cloud computing services using the technology model. Thus, for users using public cloud services, we conducted a questionnaire survey from the beginning of January 2013 to the end of February 2013. And we derived a research model based on the Technology Acceptance Model(TAM). As a result of this study, it shows that personal aspects significantly impacts on the perceived usability, service aspects, systems aspects, and the intent of the technology acceptances. System aspects significantly effect on the intent of technology acceptances. Perceived usability significantly effects on the service aspects and the systems aspects. The main factors effecting on the intent of the technology acceptances are system aspects and perceived usability in order. And it shows that the personal aspects decreases the intent of the technology acceptances.

• Journal of Information Management
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• v.43 no.3
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• pp.61-78
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• 2012

Internet is widely spreading in everyday life and it makes easy to find and share information on the Internet. Many of Internet users are copying and distributing copyrighted materials freely on the Internet without recognizing that it is unethical and illegal behavior. The rate of Internet piracy is constantly increasing even though the regulation and punishment for piracy behavior are to be strict. However, there is a lack of study about the relationship between the punishment and education for intenet piracy on users' attitude and intention toward piracy on the Internet. The purpose of this study is therefore to find out the effect of the level of punishment for internet piracy on users' attitude and intention. This study also examines the moderating effect of piracy education on the relationship between punishment and piracy intention. The study shows that the punishment is directly associated with the attitude but not associated with the piracy intention. The piracy education has a significant effect on the relationship between punishment and intention. The result of this study could bring up the issue of intellectual property protection on the Intenet and suggest an importance of piracy education to educators, managers and internet users.

• Annual Conference on Human and Language Technology
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• 2006.10e
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• pp.262-267
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• 2006

대화 인터페이스 시스템(dialogue interface system)은 인간과 컴퓨터의 상호작용을 위한 도구로서 자연언어(natural language)를 사용하여 정보를 공유하거나 특정 업무를 수행하는 프로그램이다. 대화 인터페이스 시스템에 대한 기존의 연구들은 영역 의존적인 스크립트나 계획 추론을 위한 계획 지식을 이용해 왔다. 스크립트 모델(script model)은 제한적인 실용시스템 개발을 위해 주로 연구되었고 계획에 기반한 모델은 대화의 원리를 이해하는 분야에서 주로 연구되어 왔다. 그러나 기존의 모델들은 시스템 확장이 매우 어려우며 예측하지 못한 사용자 발화에 대하여 대응이 어렵기 때문에 매우 제한적인 영역이나 정해진 형태의 대화만을 처리할 수 있다. 본 논문에서는 이런 단점들을 보완하기 위하여 통계에 기반한 다 영역(multi-domain) 대화 모델을 제안한다. 제안된 시스템은 각 작업들에 대하여 해당 작업에 적합한 영역 모델(domain model)을 잘 알려진 프레임 구조를 따르면서 사용자 의도 파악과 시스템 의도 생성에 통계적 방법을 사용한다. 이러한 하이브리드 형태의 구조 덕분에 제안된 시스템은 영역 확장성과 이식성이 뛰어나다는 장점을 가진다.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.6
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• pp.300-307
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• 2016

The development of computer-based information technology has led to the quantitative and qualitative growth of social media which have two sides; a positive one such as the generation and sharing of information and a negative one which includes cyber plagiarism and cyber bullying. This study seeks to understand which factors can lead to cyber plagiarism, which is the most prevalent form of unethical cyber behavior. We expected that the intrinsic and extrinsic motivations for using social media would have different effects on unethical cyber intention and that this relation between motivation and cyber unethical behavior would be moderated by the subjective norm. In order to obtain a better understanding of the relationships among the individual motivation, unethical cyber intention, and cyber plagiarism, information was obtained from 564 social media users. The respondents provided details of their experiences and attitudes regarding social media usage behavior and unethical cyber behavior. The results confirmed that extrinsic motivation significantly increases unethical intention and further leads to high levels of cyber plagiarism. The subjective norm plays a moderating role in the relationships between extrinsic motivation and unethical cyber intention. Based on the results, the theoretical and practical implications of the research findings are discussed, and recommendations for future research are provided.