The purpose of this study is to understand the influence of Chinese customer coffee sought benefits on satisfaction with, and attachment and loyalty to Korean coffee shops. Based on a total of 200 samples obtained for empirical research from 10 Mar. to 25 July, 2015, of self-administrated questionaries completed by patrons in Beijing, Shanghai, Haerbin in China, data were analyzed for frequency, exploratory factor analysis, reliability analysis, correlation analysis, multiple regression and hierarchical multiple regression analysis. The results of this study are summarized as follows. First, it was found that Chinese customer sought pursuits (functional & experimental benefits, symbolic benefit) had an effect on satisfaction of Korea coffee shop. Second, satisfaction influenced Korean coffee shop attachment and loyalty. Third, Korean wave attitude had a mediating effect between satisfaction, attachment and loyalty. From the results, we can conclude following implications: First, by providing atmosphere of South Korea, menu, barista service, we can predict that Korean coffee brands can prevail in competition through active promotions of their brands. Second, Korean coffee brands can make a strategy that includes providing full service from trained South Korean baristas and hosting talk shows between baristas from South Korea. Third, providing the opportunity to visit South Korea for local cafe tours is a good social event. These results will help control marketing strategies in China. Limitations and future research directions are also discussed.
The research was carried out to investigate the related phenomena, the latent structures and synthetical characteristics in various growth factors of Phyllostachys bambusoides Sieb. et Zucc. growing at Damyang gun, Chollanamdo, using multivariate analysis. 1. By synthetical characteristics in canonical correlation between height-growth factor group and diameter-growth factor group, the former was determined by the culm height ($x_1$), and the latter by the. diameter of the largest internode($x_7$). And for those between quantitative growth factor group and qualitative growth factor group, the former was determined by the surface area($x_{10}$), and the latter by the diameter of the largest internode ($x_7$). 2. The ten growth factors of bamboo culm were simplified by two principal components on the basis of accumulated proportion aimed at 90%. The first principal component($Z_1$) as a "size factor" showed high correlation with growth factors except eye-height diameter($x_5$). The second principal component($Z_2$) as a "shape factor" showed high correlation only with $x_5$. 3. The bamboo culm, and the latent phenomenon between their growth factors could be determined by two common factors showing high communality(94.16%). The ten growth factors can be grouped into two attribute factors: quantity and quality. 4. The bamboo culms can be classified into five types: total, volume, shape-quality, inferior and middle.
The paper was inspired by Jung's words in the Red Book "just as Christ tormented the flesh through the spirit, the God of this time will torment the spirit through the flesh." I propose that the new form of torment in this era could be eroticism as a way of the individuation process because it seems to be one of a very few ways left to modern men to grasp the sense of permanence, the essence of the divine, without religion because of its peculiar nature of transcendence. I suppose that it is not only a man who is tortured but also god is in torment since the divine needs a man as a womb for his incarnation. Therefore I suggest that man and god are fated to seduce each other to be redeemed by each other. I imagine that Eros with numinous sexuality seduces a man who has potentials for the god's incarnation and who would be willing to give in to the god's demand. This god needs a man who desires his essence of perpetuity, the eternal water of life, in ecstasy. Thus the purpose of the divine's seduction is to make a man awake from unconsciousness to pursue god himself, namely the individuation process. I call such divine seduction "eroticism of god" There seem to be a certain type of people who are destined to live eroticism as a way of individuation process. Through investigations, a melancholic tendency appears to be suitable for this type of individuation. Melancholia is deeply related to the poignant awareness of impermanence as the existential condition, which is a precondition for seeking permanence through eroticism. Melancholia essentially causes deep longing for eternity that bears fulfillment, which exists in eroticism, so melancholic agony seems inevitable for eroticism as the path for individuation in that, without knowing about deficiency, we never seek what is lacking in us. It can also be viewed that while a lover is driven to seduce lost love, what actually waits to become seduced for redemption is the god of love itself behind the human beloved. Man and god are fated to seduce each other for redemption. I suppose that the initiation to Eros implies how to seduce Eros. In a woman's psyche, psychological virginity is one of the essential qualities that her ego needs to attain. To the male it is vital to live his sensuality thoroughly and to experience his own and his lover's emotions to their limit. It cannot be an easy task because it demands us to give up our egotism entirely. Through eroticism, unconsciousness seduces us to make us live life as a whole. The god of love brings powerful sexuality as a means of "spiritual crisis" to redeem our lukewarm soul. Only a few can withstand the experience since it requires a strong will to bear the brunt of the sword despite the keen awareness that it may leave us bleeding in pain.
Recent centrally the downtown area, the transaction between the row housing and multiplex housing is activated and platform services such as Zigbang and Dabang are growing. The row housing and multiplex housing is a blind spot for real estate information. Because there is a social problem, due to the change in market size and information asymmetry due to changes in demand. Also, the 5 or 25 districts used by the Seoul Metropolitan Government or the Korean Appraisal Board(hereafter, KAB) were established within the administrative boundaries and used in existing real estate studies. This is not a district classification for real estate researches because it is zoned urban planning. Based on the existing study, this study found that the city needs to reset the Seoul Metropolitan Government's spatial structure in estimating future housing prices. So, This study attempted to classify the area without spatial heterogeneity by the reflected the property price characteristics of row housing and Multiplex housing. In other words, There has been a problem that an inefficient side has arisen due to the simple division by the existing administrative district. Therefore, this study aims to cluster Seoul as a new area for more efficient real estate analysis. This study was applied to the hedonic model based on the real transactions price data of row housing and multiplex housing. And the K-Means Clustering algorithm was used to cluster the spatial structure of Seoul. In this study, data onto real transactions price of the Seoul Row housing and Multiplex Housing from January 2014 to December 2016, and the official land value of 2016 was used and it provided by Ministry of Land, Infrastructure and Transport(hereafter, MOLIT). Data preprocessing was followed by the following processing procedures: Removal of underground transaction, Price standardization per area, Removal of Real transaction case(above 5 and below -5). In this study, we analyzed data from 132,707 cases to 126,759 data through data preprocessing. The data analysis tool used the R program. After data preprocessing, data model was constructed. Priority, the K-means Clustering was performed. In addition, a regression analysis was conducted using Hedonic model and it was conducted a cosine similarity analysis. Based on the constructed data model, we clustered on the basis of the longitude and latitude of Seoul and conducted comparative analysis of existing area. The results of this study indicated that the goodness of fit of the model was above 75 % and the variables used for the Hedonic model were significant. In other words, 5 or 25 districts that is the area of the existing administrative area are divided into 16 districts. So, this study derived a clustering method of row housing and multiplex housing in Seoul using K-Means Clustering algorithm and hedonic model by the reflected the property price characteristics. Moreover, they presented academic and practical implications and presented the limitations of this study and the direction of future research. Academic implication has clustered by reflecting the property price characteristics in order to improve the problems of the areas used in the Seoul Metropolitan Government, KAB, and Existing Real Estate Research. Another academic implications are that apartments were the main study of existing real estate research, and has proposed a method of classifying area in Seoul using public information(i.e., real-data of MOLIT) of government 3.0. Practical implication is that it can be used as a basic data for real estate related research on row housing and multiplex housing. Another practical implications are that is expected the activation of row housing and multiplex housing research and, that is expected to increase the accuracy of the model of the actual transaction. The future research direction of this study involves conducting various analyses to overcome the limitations of the threshold and indicates the need for deeper research.
Journal of the Korean Society of Food Science and Nutrition
/
v.42
no.2
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pp.286-305
/
2013
The purpose of this study was to investigate the recognition and satisfaction with the menu quality of food services in an immigration detention center. The survey was conducted from January 22, 2010 to April 22, 2010 by questionnaires. A survey with 265 respondents was conducted and data analyzed by the SAS Program. In analyzing leftovers, the most common was kimchi (37.61%), followed by breads (21.52%), and beans/bean curd (17.99%). The common cause for leftover were undesirable taste (31.84%), sickness or a lack of desire for eating (19.85%). In terms of cooking methods, stir-frying, broiling, and frying were highly preferred to steaming, boiling, and salting. In the analysis of preferences in the taste and satisfaction of food service, there were significant differences in hot, sour, bitter, and light tastes (p<0.05, p<0.01, p<0.001). Satisfaction was low with hot and light tastes, whereas sour and the bitter tastes showed a high degree of satisfaction. In the opinions for quality improvement, most immigrants wanted a tastier food supply (58.69%), a diverse food supply (40.54%), and clean utensils (36.68%). In the analysis of the gap between importance and performance, food taste, variety, and sanitation were recognized as poorly performed, causing major dissatisfaction with the food. The overall satisfaction score was 'average' (3 points out of 5 points) with 3.26 points. The satisfaction score showed insignificant difference depending on religions and duration of stay in Korea, but showed significant differences depending on nationality (p<0.001).
Like always selecting anything in everyday lives, We must choose a travel mode to achieve its purposes driven by diverse factors such as travel distance and accessibility of public transit. Assuming that they are differentiated depending on whether a travel purpose is commuting, shopping or leasure, the study investigated their distinguished impacts on travel mode choice by using binary logit models by travel purpose and mode. Identifying that travel time has an important role in choosing a travel mode whether its purpose is any, the results show that longer travel time tends to increase the possibilities of taking public transit, transfer and rail transit rather than bus. In addition, the easy use of a car and its parking to travelers is more important in their choosing an automobile as a travel mode than other factors. In the models of identifying the probability of mode choice between bus and rail transit, we find that its choice tends to be decided by travelers depending on whether any public transit mode is more accessible to them. When comparing the results among travel purposes, we identify that the easy use of a car and parking in their destination is more important for commuting, while accessibility of public transit in their origination increases the probability of taking a transit mode.
Kyeonggi Bay, a macrotidal coastal embayment in the Yellow Sea coast of central korea, is fringed by vastly developed tidal flats. About 400 surface sediment samples were collected from the intertidal and subtidal zones of Kyeonggi Bay for a study of the sediment distribution pattern and the surface sediment characteristics of this environment. The kyeonggi Bay surface sediment becomes progressively finer in the shoreward direction, from offshore sand to shoreward silty sand and sandy silt. This shoreward-fining trend is repeated again on the tidal flat and, as a consequence, a grain-size break occurs near the low-water line which separates the intertidal area from the subtidal one. The intertidal and subtidal sediments differ from each other in textural characteristics such as mean grain size and skewness and this can be interpreted to result from differences in hydraulic energy and morphology between the two environments. The mineral and chemical compositions of the Kyeonggi Bay sediments are largely controlled by the sediment grain size. Smectite was nearly absent in the clay mineral assemblage of Kyeonggi Bay sediment. The contents of Co, Cu and Ni were high in the Banweol tidal flat, which suggests a continuous process of accumulation of these metals. the intertidal environment appears to respond rapidly to artificial coastal modifications, the effects of which should be taken into consideration when planning a dam construction or coastal reclamation.
Japanese restaurant owners seek to secure their competitive advantage by implementing a unique competition strategy that may overcome hostile environment. Brand power, aggressive expansion and the partnership strategy with other businesses may be suggested. The present study is to find out the competitive advantages of Japanese restaurants, to compare the importance and satisfaction by different customer factors of choices and then, to identify what kinds of factors affect customer satisfaction. Total 205 copies of questionnaire, out of 230 distributed, were used for analyses. Cronbarch's alpha coefficient of all 20 items was 0.911. In terms of importance, Cronbarch's alpha coefficients were 0.887(food), 0.796(menu), 0.851(employee), 0.815(service), and 0.730(physical environment). For satisfaction, the coefficients were 0.876(food), 0.860(menu), 0.880(employee), 0.851(service), 0.730(physical environment). In addition, the exploratory factor analysis showed an acceptable factor loading, supporting 20 items' validity. The result showed that customers' perceptions of the importance of Japanese restaurant service quality was higher than their level of satisfaction in general. In particular, IPA analysis revealed that food and service factors were well operated as located in the first quadrant. However, service factor located in the second quadrant was perceived to be important yet perceived as being satisfied poorly. So this study suggests that Japanese restaurant owners should concentrate on the attributes included in this quadrant to improve the quality of foodservice. Lastly, menu and physical environment factors were located in the third quadrant showing low level of importance and satisfaction. On the basic of the IPA analysis, Japanese restaurant owners should identify their strengths and weaknesses and draw up a plan to improve service quality and to maximize their profits.
Journal of the Korea Academia-Industrial cooperation Society
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v.14
no.7
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pp.3338-3348
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2013
The purpose of this research is to access the dietary habits and weight control attitudes in college women, and to correlate them to the subjective fatigue symptoms. The research subjects are 508 women enrolled for studies in undergraduate school from freshmen to senior year in Daejeon city. The survey was conducted with self-administered questionnaire from Apr. 1st to May 1st to May 31st, 2012. In the questionnaire encompasses general characteristics, daily life style factors, dietary habits, attitude toward body type and weight control, and subjective fatigue symptoms. As a results, the affecting factors on the subjective fatigue symptoms were selected various factors such as frequency of the one food, frequency of dining out, having dinner, frequency of instant food intake, frequency of cereal, ice-cream intake, frequency of bean, soybean product intake, frequency of milk, milk product intake, consider excessive intake of sugar, consider excessive intake of salt, self-perception on body type and desire to control weight. Therefore, we can find out that their subjective fatigue symptoms are correlated to the factors in dietary habits, attitude toward body type and weight controls. It is concluded dietary habits and attitude toward body type and weight control themselves cause one's subjective fatigue symptoms, not because of each variables. So, it need efforts of having regular diets, making balanced body and controling body weights by objective ranges.
Journal of the Korean Association of Geographic Information Studies
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v.9
no.4
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pp.71-80
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2006
The land area, which is on the inner side of the water line, is controlled to a certain degree due to the purposes of space utilities controllers' respective roles, but the sea area is not so much controlled as the land area. However, as interest in the security and utility of the marine space, as well as that in the consistent development of the land space, has increased, there has been increase of the requirement for information about marine data and environment. The object of this study, Busan, plays various roles such as a harbor and bay, a tourist resort, and a port unlike coastal seas of other areas, and thus needs systematic control because it has numerous environmental factors. However, there are limitations in the number of data about Busan coastal sea constantly provided while the acquisition of data from main points and many areas is important for the analysis of marine contamination in Busan coastal sea area. Thus, using nautical charts with numerical values in preparing increase of the demand of them according to the degree of information requirement for the analysis of the changes in coastal areas, this study constructs property data and space data by combining vertex data about Busan's 17 coastal sea areas provided by NFRDI, and tries to present the analytical techniques for grasping the environmental conditions and continuity of the coastal areas and methods of their utilities, using GIS Geostatistical Analysis Technique.
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