Journal of the Korean BIBLIA Society for library and Information Science (한국비블리아학회지)

Korean Biblia Society for Library and Information Science (한국비블리아학회)
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The Impact of Generative AI's Technical Characteristics and Librarians' Personal Traits on Intention to Use Generative AI

생성형 AI의 기술적 특성과 사서의 개인적 특성이 생성형 AI 사용의도에 미치는 영향

  • 김성희 (중앙대학교 사회과학대학 문헌정보학과) ;
  • 이승민 (중앙대학교 일반대학원 문헌정보학과)
  • Received : 2024.05.17
  • Accepted : 2024.05.25
  • Published : 2024.06.30
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Abstract

This study investigated the impact of the technical characteristics of Generative AI (GAI) and librarians' personal traits on their intention to use GAI. Personalization, interaction, and context awareness were considered as technical characteristics of GAI that influence the intention to use GAI, while innovativeness and frequency of GAI use were considered as librarians' personal traits. The study targeted 187 librarians working in libraries, and 165 questionnaires were collected and analyzed. The results showed that the technical characteristics of GAI had a statistically significant impact on the intention to use GAI. Additionally, librarians' personal traits, namely innovativeness and frequency of GAI use, were also found to have a significant impact on the intention to use GAI. The findings of this study can be used as valuable information to help librarians increase their intention to use GAI and improve the quality and satisfaction of library services.

본 연구는 생성형 인공지능(Generative AI)의 기술적 특성과 도서관 사서의 개인적 특성이 생성형 AI 사용의도에 미치는 영향을 분석하였다. 이를 위해 본 연구는 생성형 AI 사용의도에 영향을 미치는 요인으로 개인화, 상호작용, 맥락 인지를 생성형 AI의 기술적 특성으로 투입하고, 혁신성과 사용빈도를 사서의 개인적 특성으로 투입하였다. 연구대상은 도서관에서 재직 중인 사서 187명이 대상이며, 이 중 165부의 설문지를 수집하여 분석에 사용하였다. 연구결과, 생성형 AI의 기술적 특성은 생성형 AI의 사용의도에 통계적으로 유의미한 영향을 미치는 것으로 나타났고, 사서의 개인적 특성인 혁신성과 생성형 AI 사용빈도 역시 모두 생성형 AI의 사용의도에 유의미한 영향을 미친 것으로 나타났다. 본 연구의 결과는 도서관 사서들이 생성형 AI 사용의도를 높여 도서관 서비스의 질과 만족도를 제고하는 중요한 기초자료로 활용될 것이다.

Keywords

Acknowledgement

이 논문은 2023년도 중앙대학교 연구 장학기금 지원에 의한 것임.

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