Journal of Information Technology Applications and Management

Korea Data Strategy Society (한국데이터전략학회)
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Multivariate Analysis of Covariance on Characteristics Influencing Technological and Managerial Barriers of Technology Startups

  • Geonil Ko (School of Business, Hanyang University / Technology Commercialization Division, ETRI) ;
  • Namjae Cho (School of Business, Hanyang University)
  • Received : 2024.02.19
  • Accepted : 2024.02.25
  • Published : 2024.02.29
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Abstract

This study investigated technological and managerial barriers in technology startups through a survey of 151 companies, yielding 118 responses (78.1% response rate). Factor and multivariate analyses identified two distinct barriers: technological and managerial. Reliability analysis validated the measurement tool. Using MANCOVA, 12 hypotheses were tested, incorporating six independent variables. Results revealed significant disparities in technological and managerial barriers based on establishment type, commercialization goals, growth stage, and commercialization stage, with 5 hypotheses supported. This study highlights the crucial role of these variables in understanding barriers within technology-based startups.

Keywords

Acknowledgement

This research paper is supported by Electronics and Telecommunications Research Institute, Korea.

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