A Study on the Imagery of Fashion Images based on Monneyron's Research

모네홍의 연구를 기반으로 한 패션 이미지의 상상계 연구

This study explores the imagery of fashion images, drawing from French imaginary research. French anthropologist Gilbert Durand's "anthropological structure of the imaginary" and sociologist Frédéric Monneyron's fashion image theory lay the foundation for a fashion image hermeneutic that emphasizes the connection between imagination and image expression. This study, through extensive literature research and a review of case studies from 1960 to 1999, ultimately creates a table of isotope taxonomy of imaginary fashion. This table is a professional tool that analyzes the symbolic expressions and meanings contained in fashion images to reveal deep social meaning. As a result, it was found that the fashion images of the times have a certain regularity within the same structure as the form of the system, reflecting both the fashion and social aspects. In addition, fashion images can be interpreted methodologically, which enables us to categorize visible expressions in fashion and explore the concept of imagination. Furthermore, beyond the simple aesthetic appeal of fashion images, they not only provide deep insight into our complex inner world and society but also allow us to explore the influence of fashion images that reflect social change.