Journal of Industrial Convergence (산업융합연구)

DAEHAN Society of Industrial Management (대한산업경영학회)
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Effect of Reward Perception of Organization Members in Digital Contents Industry on Organizational Commitment and Turnover

디지털 콘텐츠 산업 조직원의 보상인식이 조직몰입과 이직의도에 미치는 영향

  • Han, Dae-Ick (Department of Convergence Industry, Seoul Venture University) ;
  • Hwang, Chan-Gyu (Department of Convergence Industry, Seoul Venture University) ;
  • Jung, Hoi-Woo (Department of Convergence Industry, Seoul Venture University) ;
  • Jang, Sun-Yean (Department of Convergence Industry, Seoul Venture University)
  • 한대익 (서울벤처대학원대학교 융합산업학과) ;
  • 황찬규 (서울벤처대학원대학교 융합산업학과) ;
  • 정회우 (서울벤처대학원대학교 융합산업학과) ;
  • 장선연 (서울벤처대학원대학교 융합산업학과)
  • Received : 2021.03.16
  • Accepted : 2021.04.20
  • Published : 2021.04.30
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Abstract

The purpose of this study is to empirically analyze how the reward perception, such as job content reward, wage reward, promotion reward, affects turnover intentions through organizational immersion of employees in the digital content industry. This study targets Small business that produce digital photos, videos, and contents, and these samples can be said to fit the research purpose. As for the research method, the survey was conducted from July 22, 2019 to July 28, 2019, and during this period, 266 copies were collected and data were analyzed. As a result, the results of this study were able to derive the following implications for organizational management within the digital content industry. First, it was found that the reward perception of digital content industry workers had a significant positive (+) effect on organizational commitment. Second, organizational commitment of digital content industry workers has a significant negative (-) effect on turnover intention. The theoretical significance of this study is that reward recognition has a significant effect in increasing organizational commitment and has a significant effect in lowering turnover intention. The practical significance is that in the digital content industry, where the proportion of SMEs is relatively high, it was found that a series of measures to increase compensation awareness and organizational commitment were needed to reduce turnover intention.

본 연구의 목적은 디지털 콘텐츠 산업에 종사하는 조직원의 직무 보상, 임금 보상, 승진보상 등 보상 인식이 조직몰입과 이직 의도에 어떠한 영향을 미치는지를 실증 분석하는데 있다. 본 연구는 디지털 사진, 영상, 콘텐츠를 제작하는 중소기업을 대상으로 하였으며, 이러한 표본은 연구 목적에 부합한다고 할 수 있다. 연구방법은 설문조사는 2019년 7월 22일부터 시작하여 2019년 7월 28일까지 진행되었으며, 이 기간 동안 266부를 회수하여 자료를 분석하였다. 그 결과로 본 연구 결과는 디지털 콘텐츠 산업 내 조직관리에 있어 다음과 같은 시사점을 도출할 수 있었다. 첫째, 디지털 콘텐츠 산업종사자의 보상 인식은 조직몰입에 유의한 정(+)의 영향을 미치는 것으로 나타났다. 둘째, 디지털 콘텐츠 산업 종사자의 조직몰입은 이직 의도에 유의한 부(-)의 영향을 미친다. 이 연구를 통한 이론적 의의는 보상 인식이 조직몰입을 높이는데 있어 유의한 영향을 미치며, 이직 의도를 낮추는데 있어 유의한 영향을 미친다는 것이다. 실무적 의의는 중소기업 비중이 비교적 높은 디지털 콘텐츠 산업에서 이직의도를 줄이기 위해서는 보상 인식을 높이고, 조직몰입을 증대시키는 일련의 조치가 필요함을 알 수 있었다.

Keywords

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