Journal of the Korea Convergence Society (한국융합학회논문지)

Korea Convergence Society (한국융합학회)
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A Study on Leadership Typology in Sports Leaders Based on Big Data Analysis

빅데이터 분석을 활용한 스포츠 지도자들의 리더십 유형에 관한 연구

  • Park, Eun-Mi (School of Business Administration, Kyungpook National University) ;
  • Seo, Joung-Hae (School of Business Administration, Kyungpook National University)
  • Received : 2019.06.13
  • Accepted : 2019.07.20
  • Published : 2019.07.28
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Abstract

This paper investigates different types of leadership found in foreign coaches in charge of the Korean national soccer team. To that end, news articles published during the tenure of those coaches were crawled for analysis. The analysis highlighted the following results. First, successful sports leaders showed their own specific types of leadership. Second, failed sports leaders showed specific types of leadership. The findings have the following implications. The leadership established based on the analysis results have practical implications in that they suggest the types of effectiveness leadership that are required of sports leaders in managing and leading athletes whilst generating tangible results and performance.

본 연구에서는 한국의 스포츠 지도자 중에서 축구국가대표팀 감독중에서 외국인 감독의 리더십 유형을 살펴보고자 한다. 이를 위해 감독의 재임기간 동안의 뉴스 기사들을 크롤링하고 이를 분석하였다. 본 연구의 결과는 다음과 같다. 첫째, 성공한 스포츠 지도자들이 갖추고 있는 리더십의 유형이 있는 것으로 나타났다. 둘째, 실패한 스포츠 지도자들이 갖추고 있는 리더십의 유형이 있는 것으로 나타났다. 본 연구 결과에서 나타난 리더십 유형 및 특성은 지도자들이 갖추어야 할 효과적인 리더십을 규명하여, 선수들을 지도하는데 있어 필요한 리더십이 무엇인지를 파악하고 이를 통해 선수들을 지도하고 성과를 창출하는데 활용이 가능하다는 점에서 실무적 차원의 시사점이 있다.

Keywords

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Fig. 2. Analysis Tools

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Fig. 3. Pre-processing (KoNLP)

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Fig. 4. Paulo Jorge Gomes Bento

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Fig. 5. Uli Stielike

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Fig. 1. Procedure

Table 1. Association Rules (Paulo Jorge Gomes Bento)

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Table 2. Association Rules (Uli Stielike)

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