디지털융복합연구 (Journal of Digital Convergence)

  • 제17권2호
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  • Pages.91-100
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  • 2019
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  • 2713-6434(pISSN)
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  • 2713-6442(eISSN)
한국디지털정책학회 (The Society of Digital Policy and Management)
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글로벌 비즈니스 커뮤니케이션 역량 배양을 위한 교육내용 개발에 대한 기초연구

A Basic Study on the Selection of Educational Contents for Cultivating Global Business Communication Competence

  • 김부자 (서울기독대학교 국제경영정보학과)
  • Kim, Bu-Ja (Dept. of Global Business & Information, Seoul Christian University)
  • 투고 : 2018.12.31
  • 심사 : 2019.02.20
  • 발행 : 2019.02.28
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초록

본 연구의 목적은 글로벌 비즈니스 커뮤니케이션 역량 배양을 위한 교육과정을 개발할 때 교육내용 선정을 위한 기초자료를 제공함을 목적으로 한다. 이를 위해 우선적으로 글로벌 역량의 하위요소에 대한 기존 연구를 검토하여 하위 역량요소를 수정, 보완하여 글로벌 비즈니스 커뮤니케이션 역량의 하위요소를 선정하였다. 선정된 글로벌 비즈니스 커뮤니케이션 역량의 하위요소의 중요도에 대해 20개 기업체 근무자 148명을 대상으로 인식 조사를 실시하였다. 그 결과 언어 능력인 영어 이메일 작성, 영어 자료 및 문서 읽고 이해, 전화영어, 비즈니스 영어회화, 사회언어적 능력인 타문화에 대한 이해, 전략적 능력인 커뮤니케이션 스킬, 글로벌 비즈니스 이해 능력인 비즈니스 지식이 비교적 높은 중요도를 보였다. 따라서 글로벌 비즈니스 커뮤니케이션 역량 배양을 위한 교육내용을 선정할 때 우선적으로 이들 요소를 포함시키는 것이 바람직하다는 결론을 내렸다.

The purpose of this study was to provide basic data for the selection of educational contents when developing a course for cultivating global business communication competence. Reviewing previous studies on sub-elements of global competence, the researcher selected the sub-elements of global business communication competence. A survey was conducted on 148 employees of 20 companies regarding the importance of the sub-elements of global business communication competence. As a result, it was concluded that the sub-elements of relatively high importance-English email writing, reading and understanding of English materials and documents, telephone English, business English conversation, understanding of other cultures, communication skills, business knowledge-should be included in the educational contents of a course for cultivating global business communication competence.

키워드

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Fig. 1. Components of Communication(S. G. Yoo,2016 [3])

Table 1. Existing Studies on the Sub-Elements of Global Competence

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Table 2. The Sub-Elements of Global Business Communication Competence

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Table 3. Results of the Questionnaire Reliability Test

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Table 4. The Importance of the Sub-Elements of Global Business Communication Competence

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Table 5. Ranking of Importance of the Sub-Elements of Global Business Communication Competence

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Table 6. Primary Educational Contents for Building Global Business Communication Competence

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