Journal of Agricultural Extension & Community Development (농촌지도와개발)

Korean Society of Agricultural Extension (한국농촌지도학회)
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Selection Factors for Cultivation Practices in Paddy Rice Farming

논벼 농가의 재배기술 선택요인 분석

  • Jeong, U Seok (Agricultural Economics, College of Agriculture, Life and Environment Sciences, Chungbuk National University) ;
  • Kim, Seongsup (Farm and Agribusiness Management Division, Rural Development Administration) ;
  • Seo, Sangtaek (Agricultural Economics, College of Agriculture, Life and Environment Sciences, Chungbuk National University)
  • 정우석 (충북대학교 농업생명환경대학 농업경제학과) ;
  • 김성섭 (농촌진흥청 농산업경영과) ;
  • 서상택 (충북대학교 농업생명환경대학 농업경제학과)
  • Received : 2018.02.10
  • Accepted : 2018.03.15
  • Published : 2018.03.30
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Abstract

This study analyzed the selection factors for cultivation practices in paddy rice farming. For the study, conjoint model with part-worth utility was adopted, where model profiles included three attributes of yield, production cost, and cultivation difficulties and two levels for each attribute. The value of each level was set up with experimental data obtained from National Institute of Crop Science. Ninety three rice farmers, who joined Korea Rural Economic Institute as farmer correspondences, were surveyed through internet with the profiles selected by factorial design. Result showed that rice farmers considered cultivation difficulties as the most important selection factor to adopt new cultivation practices followed by production cost and yield in consecutive order. This results were robust in spite of past experiences with new practices, willingness to adopt new practices in the future, imitative nature and government interventions.

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