International journal of advanced smart convergence

The Institute of Internet, Broadcasting and Communication (한국인터넷방송통신학회)
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A Study on description method of product information by utilizing a display specific for store support

  • Hong, Sinyou (Graduate School of NID Fusion Tech., Seoul National Univ., of Science and Tech.) ;
  • Kim, Hyung-O (Graduate School of NID Fusion Tech., Seoul National Univ., of Science and Tech.) ;
  • Ann, Myungsuk (Dept. of Theology, Seoul Jangsin Univ.) ;
  • Lee, Seungyoun (Dept. of Electrical Information Control, Dong Seoul College) ;
  • Cha, Jaesang (Graduate School of NID Fusion Tech., Seoul National Univ., of Science and Tech.)
  • Received : 2015.09.14
  • Accepted : 2015.10.30
  • Published : 2015.11.30
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Abstract

Various products are displayed and traded in superstores. Therefore, providing the information of these diverse products plays a crucial part in acknowledging their presence. Currently, superstores mostly utilize printed materials to provide product information and promotion of displayed products. A display equipment is utilized for providing product information and promotion of certain high-end and new products. As such, utilizing an expensive display equipment in order to provide product information fragmentarily for 1 product or successively can be referred to as being inefficient. This paper aims at proposing a method that enables the description of product information efficiently by utilizing a display specific for store support in order to overcome the restriction mentioned above. A test was executed in order to verify the potential of the method of providing product information though the proposed display.

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References

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