한국정보시스템학회지:정보시스템연구 (The Journal of Information Systems)

  • 제23권3호
  • /
  • Pages.25-46
  • /
  • 2014
  • /
  • 1229-8476(pISSN)
  • /
  • 2733-8770(eISSN)
한국정보시스템학회 (Korea Association of Information Systems)
권호 표지
DOI QR코드

DOI QR Code

모바일 인스턴트 메신저 의존, 생활 장애 및 디지털휴식의도에 영향을 미치는 요인: 지각된 위험의 조절효과에 관한 연구

Determinants Impacting on Dependency of Mobile Instant Messenger, Barrier of Living, and Intention to take Digital Break: The Moderating Effect of Perceived Risk

  • 박현선 (경북대학교 일반대학원 경영학부) ;
  • 김상현 (경북대학교 경영학부)
  • 투고 : 2014.06.13
  • 심사 : 2014.08.04
  • 발행 : 2014.09.30
PDF 다운로드
⟨ 이전 논문 다음 논문 ⟩

초록

As the use of smartphone has rapidly spread into the current society, the mobile instant messenger applications such as Kakaotalk, Tiktok, and Line have become an indispensable part of our daily lives. While, the mobile instant messenger has brought us many positive changes, social problems stemming from the dependency on the mobile instant messenger has been occurred. The dependency of the mobile instant messenger can negatively affect daily lives and lead to stress or addiction. Therefore, it is very important to examine how we can prevent such dependency and addiction. In this respect, the purpose of this study is to investigate determinants impacting on the mobile instant messenger dependency, barrier of living, and intention to digital break. The statistical analysis of survey results shows that enjoyment, identity, relationship commitment, critical mass and ease of use are significantly related to mobile instant messenger dependency, while media richness is not significantly related. Mobile instant messenger dependency have a positive effect on barrier of living, which then has a positive effect on digital break. Lastly, the moderating effect of perceived risk is significant. This research suggests theoretical and business implications to prevent mobile instant messenger dependency.

키워드

참고문헌

  1. 강수진, 김성진, 이상호, "통신서비스 소비자의 스마트폰 메신저 이용 패턴 연구," 한국전략마케팅학회 학술대회, 2011, pp. 598-631.
  2. 고민삼, 이준원, 양수빈, 이의진, "스마트폰과도 사용중재모바일앱분석: 중재방법관점," 한국HCI학회 학술대회, 2013, pp. 747-750.
  3. 김병수, "모바일 메신저 중독에 영향을 미치는 선행 요인에 관한 연구," 디지털정책연구, 제12권, 제3호, 2014, pp. 95-103.
  4. 김병수, 강영식, "모바일 메신저 서비스충성도 형성에 있어 감정이 미치는 영향," 한국콘텐츠학회논문지, 제14권, 제4호, 2014, pp. 287-296. https://doi.org/10.5392/JKCA.2014.14.04.287
  5. 노희옥, 김재전, 전찬용, 김도관, 이윤희, "모바일 인스턴트 메신저의 의존도에 관한 연구," 한국컴퓨터정보학회하계학술대회 논문집, 제21권, 제2호, 2013, pp. 89-91.
  6. 오강탁, 이제은, "스마트 라이프 혁명의 실제와 스마트폰 중독," Internet and Information Security, 제3권, 제4호, 2012, pp. 21-43.
  7. 이국용, "모바일 정보기술의 수용 후 이용중단의 도에 관한 실증연구," 대한경영학회지, 제23권, 제1호, 2010, pp. 135-156.
  8. 이국용, "스마트폰 어플리케이션 이용중독에 영향을 미치는 요인," 한국경영교육학회, 제27권, 제5호, 2012, pp. 183-208.
  9. 이보경, 김병수, "모바일 인스턴트 메신저의 지속사용의도와 구전의도에 관한 연구: 이원적 모형과 현상유지 편향관점에서," e- 비즈니스연구, 제13권, 제3호, 2012, pp. 499-523.
  10. 이홍선, 이상준, "스마트 기기의 수용후 이용중 단 의도에 관한 실증연구," 한국지식정보기술학회논문지, 제9권, 제1호, 2014, pp. 13-21.
  11. 임순택, 이동건, 이상준, "스마트폰 사용자 만족도에 미치는 요인에 관한 연구," 디지털정책연구, 제11권, 제1호, 2012, pp. 129-138.
  12. 조동혁, 박종우, 전현재, "모바일 메신저 서비스의 지각된 가치, 사용-확산 그리고 충성도 간의 관계에 대한 연구," 지능정보연구, 제17권, 제4호, 2011, pp. 193-212.
  13. 조성완, 모바일 인스턴트 메신저의 딜레마, LG경제연구원, 2012.
  14. 조화순, 박유라, "디지털 위험사회와 디지털 디톡스 운동," Internet and Information Security, 제3권, 제4호, 2012, pp. 3-20.
  15. 한국인터넷진흥원, 2013년 모바일 인터넷이용실태조사, 한국인터넷진흥원, 2013.
  16. 한국인터넷진흥원, 2013년 인터넷중독실태조사, 한국인터넷진흥원, 2013.
  17. 한은영, 글로벌 모바일 메신저 서비스 경쟁 전략 및 전망, 방송통신정책, 제25권, 제16호, 2013, pp. 1-35.
  18. 한주리, 허경호, "휴대전화 중독 척도 개발 타당성 검증," 한국언론학보, 제48권, 제6호, 2004, pp. 138-165.
  19. 황하성, 손승혜, 최윤정, "이용자 속성 및 기능적 특성에 따른 스마트폰중독에 관한 탐색적연구," 한국방송학보, 제25권, 제2호, 2011, pp. 277-313.
  20. Barclay, D., Thompson, R. and Higgins, C.. "The Partial Least Squares Approach to Causal Modeling: Personal Computer Adoption and Use as an Illustration," Technology Studies: Special Issue on Research Methodology, Vol.2, No.2, 1995, pp. 285-324.
  21. Bardi, C.A. and Brady, M.F., "Why Shy People Use Instant Messaging: Loneliness and Other Motives," Computers in Human Behavior, Vol.26, no.6, 2010, pp. 1722-1726. https://doi.org/10.1016/j.chb.2010.06.021
  22. Baron, R.M., and Kenny, D.A., "The Moderator and Mediator Variable Distinction in Social Psychological Research: Conceptual, Strategic, and Statistical Considerations," Journal of Personality and Social Psychology, Vol.51, No.6, 1986, pp. 1173-1182. https://doi.org/10.1037/0022-3514.51.6.1173
  23. Daft, R.L. and Lengel, R.H., "Organizational Information Requirements, Media Richness and Structural Design," Management Science, Vol.32, No.5, 1986, pp. 554-571. https://doi.org/10.1287/mnsc.32.5.554
  24. Davis, F.D., "Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology," MIS Quarterly, Vol.13, No.3, 1989, pp. 319-340. https://doi.org/10.2307/249008
  25. Davis, F.D., Bagozzi, R.P. and Warshaw, P.R., "Extrinsic and Intrinsic Motivation to Use Computers in the Workplace," Journal of Applied Social Psychology, Vol.22, No.14, 1992, pp. 1111-1132. https://doi.org/10.1111/j.1559-1816.1992.tb00945.x
  26. Deci, E.L. and Ryan, R.M., "The "What" And "Why" of Goal Pursuits: Human Needs and The Self-Determination of Behavior," Psychological Inquiry, Vol.11, No.4, 2000, pp. 227-268. https://doi.org/10.1207/S15327965PLI1104_01
  27. Deng, Z., Lu, Y., Wei, K.K. and Zhang, J., "Understanding Customer Satisfaction And Loyalty: An Empirical Study Of Mobile Instant Messages In China," International Journal of Information Management, Vol.30, No.4, 2010, pp. 289-300. https://doi.org/10.1016/j.ijinfomgt.2009.10.001
  28. Fornell, C. and Larcker, D.F., "Evaluating Structural Equation Models With Unobservable Variables And Measurement Error," Journal of Marketing Research, Vol.18, No.1, 1981, pp. 39-50. https://doi.org/10.2307/3151312
  29. Hwang, Y., "Investigating The Role Of Identity And Gender In Technology Mediated Learning," Behaviour and Information Technology, Vol.29, No.3, 2010, pp. 305-319. https://doi.org/10.1080/01449290902915754
  30. Jiang, G.Y., and Deng, W.J., "An Empirical Analysis Of Factors Influencing The Adoption Of Mobile Instant Messaging In China," International Journal of Mobile Communications, Vol.9, No.6, 2011, pp. 569-583.
  31. Koufaris, M., "Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior," Information Systems Research, Vol.13, No.2, 2002, pp. 205-223. https://doi.org/10.1287/isre.13.2.205.83
  32. Lee, R.M., and Robbins, S.B., "Measuring Belongingness: The Social Connetedness And The Social Assurance Scales," Journal of Counseling Psychology, Vol.42, No.2, 1995, pp. 232-241. https://doi.org/10.1037/0022-0167.42.2.232
  33. Lee, Y.H., Park, K.J., Jin, C.Y. and Kim, D.K., "Users' Dependence On Mobile Instant Messenger," Advanced Science and Technology Letters, Vol.42, 2013, pp. 9-12.
  34. Li, D., Chau, P.Y.K. and Lou, H.. "Understanding Individual Adoption Of Instant Messaging: An Empirical Investment," Journal of the Association for Information Systems, Vol.6, No.4, 2005, pp. 102-129. https://doi.org/10.17705/1jais.00066
  35. Liu, Z., Min, Q. and Ji, S., "A Study Of Mobile Instant Messaging Adoption: Within- Culture Variation," International Journal of Mobile Communication, Vol.9, No.3, 2011, pp. 280-295. https://doi.org/10.1504/IJMC.2011.040607
  36. Lou, H., Luo, W. and Strong, D., "Perceived Critical Mass Effect On Groupware Acceptance," European Journal Of Information Systems, Vol.9, No.2, 2000, pp. 91-103. https://doi.org/10.1057/palgrave.ejis.3000358
  37. Lu, Y., Zhou, T. and Wang, B., "Exploring Chinese Users' Acceptance Of Instant Messaging Using The Theory Of Planned Behavior, The Technology Acceptance Model, And The Flow Theory," Computers in Human Behavior, Vol.25, No.1, 2009, pp. 29-39. https://doi.org/10.1016/j.chb.2008.06.002
  38. Nunnally, J.C., Psychometric Theory, NY; McGraw Hill, 1978.
  39. Park, N., Kim, Y.C., Shon, H.Y. and Shim, H., "Factors Influencing Smartphone Use And Dependency In South Korea," Computers in Human Behavior, Vol.29, No.4, 2013, pp. 1763-1770. https://doi.org/10.1016/j.chb.2013.02.008
  40. Rai, A.L., Lang, S.S. and Welker, R.B., "Assessing The Validity Of Is Success Models; An Empirical Test And Theoretical Analysis," Information Systems Research, Vol.13, No.1, 2002, pp. 50-69. https://doi.org/10.1287/isre.13.1.50.96
  41. Salehan, M. and Negahban, A., "Social Networking On Smartphones: When Mobile Phones Become Addictive," Computers in Human Behavior, Vol.29, No.6, 2013, pp. 2632-2639. https://doi.org/10.1016/j.chb.2013.07.003
  42. Turel, O. and Serenko, A., "The Benefits And Dangers Of Enjoyment With Social Networking Websites," European Journal of Information Systems, Vol.21, No.5, 2012, pp. 512-528. https://doi.org/10.1057/ejis.2012.1
  43. Vodanovich, S. Sundaram, D. and Myers, M., "Research Commentary-Digital Natives And Ubiquitous Information Systems," Information Systems Research, Vol.21, No.4, 2010, pp. 711-723. https://doi.org/10.1287/isre.1100.0324
  44. Wixom, B. and Watson, H., "An Empirical Investigation Of The Factors Affecting Data Warehousing Success," MIS Quarterly, Vol.21, No.2, 2001, pp. 17-41.
  45. Zhou, T. and Lu, Y., "Examining Mobile Instant Messaging User Loyalty From The Perspectives Of Network Externalities And Experience," Computers in Human Behavior, Vol.27, No.2, 2011, pp. 883-889. https://doi.org/10.1016/j.chb.2010.11.013