Journal of Digital Convergence (디지털융복합연구)

The Society of Digital Policy and Management (한국디지털정책학회)
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Analysis of the evolution of the Electronic Times

전자신문에 대한 고찰: IT전문지의 경영성과 및 대중적 산업전문지로의 성장을 중심으로

  • Weon, Cheol-Rin (Dept. of Mass Communications at Chungang University) ;
  • Kim, Sung-Wook (School of Media and Communication at Seoul Women's University)
  • 원철린 (중앙대학교 신문방송학과) ;
  • 김성욱 (서울여자대학교 언론영상학부)
  • Received : 2013.09.27
  • Accepted : 2013.11.20
  • Published : 2013.11.28
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Abstract

The Electronic Times, starting in 1982 as a weekly newspaper, has become an influential daily newspaper specializing in Information Technology(IT) since the mid 1990s in Korea. Particularly, it has shown significant and impressive financial achievements in the past thirty years since it was established. Also, it has contributed to the development in the field of IT journalism as well as the popularization of Information Technology. The primary purpose of this study is to provide useful lessons and implications to those who are interested in the evolution of The Electronic Times by investigating the financial performance of The Electronic Times and its contributions to the popularization of IT in our society.

본 논문은 전자신문이 창간되고 성장, 발전해 온 과정을 정리하고 이를 통해 전자신문의 경영성과와 더불어 전자신문이 IT대중화 및 IT 저널리즘의 발전에 기여한 측면이 무엇인지 정리하고자 했다. 이를 위해 필자들은 전자 신문 20년사와 전자신문 감사보고서, 우리나라 전자 정보통신 산업 관련 지표, 한국 ABC협회의 감사보고서 등 관련 자료들을 조사 연구 하는 한편 전 현직 전자신문 기자들에 대한 심층 인터뷰를 실시했다. 이를 통해 본 연구는 지난 2000년 매출 500억 원을 돌파하기도 했던 전자신문이 2000년대 중반 이후에는 연간 300억 원 안팎의 안정적인 매출을 달성하는 등 외형적인 성장을 이룩한 동시에 대중성을 확보한 산업전문지로 자리매김할 수 있었던 배경에는 비단 전자 정보통신산업의 성장이라는 외적인 변수 외에 우수한 기자인력의 확보와 편집권 독립, 신문지면의 대중성 확보를 위한 전자신문 내부의 혁신적이고 지속적인 노력이 있었음을 확인할 수 있었다.

Keywords

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