Journal of Fashion Business (패션비즈니스)

The Korean Society of Fashion Business (한국패션비즈니스학회)
권호 표지
DOI QR코드

DOI QR Code

The Relation of Fashion Image and Followership

패션이미지와 팔로워십과의 관계연구

  • Kim, Mi-Kyung (Sookmyung Global Leadership Institute, Sookmyung Women's University)
  • 김미경 (숙명여자대학교 숙명리더십개발원)
  • Received : 2012.05.29
  • Accepted : 2012.07.13
  • Published : 2012.09.30
Download PDF
⟨ Previous Next ⟩

Abstract

The purpose of this study would be to find out the relationship of social as a sign of fashion image and the followership. This study is classified into theoretical and experimental research. Following are the summary of the results revealed through the experimental study. First, The relationship of oneself pursuit of fashion image types and leader's favourite fashion image types for regression analysis result indicated significant difference. Second, The factor analysis of followership are used, developed by Colangeol is asking. The results of factor analysis are four types classification as to Active Participation, Convergence objective, Team Spirit, Critical Thinking. Third, The relationship of types of fashion images and factor variance of followership indicated a difference in Active Participation factors. But The relationship of types of leader's fashion images and factor variance of followership indicated a difference in Convergence objective factors. Analysis of the fashion image based on the conceptual properties of followership is to understand the characteristics of followers, and the leader's image based on research for building materials will be provided.

Keywords

References

  1. 김미경(2011. 4. 30), "리더의 스타일에 표현된 패션 폴리틱스 현상이 대중문화에 미치는 영향". 한국패션비즈니스학회, 춘계학술대회 발표논문집, pp.69-72.
  2. 임지영(2007), "무채색 셔츠와 유채색 타이의 배색이 남성 패션 이미지에 미치는 영향", 한국생활과학학회지, 16(5), p.107.
  3. Kaid, L., Jonston, A.(2001), Video style in Presidential campaigns: style and content of television advertising, Westport, CT:Praeger. pp.23-35.
  4. Safire, W., "On Language", New York Times Magazine, 2000. 03. 28.
  5. Geoffrey Gorer, John Rickman(1949), The People of Great Russia: A Psychological Study, London, Cresset Press. pp.97-135.
  6. Diana Crane(2000), Fashion and its social agendas: class, gender, and identity in clothing, University of Chicago Press, llinois. pp.390-391.
  7. Heinberg, L. J., Thompson, J. K., Stome, S. (1995), "Development and validation of the sociocultural attitudes towards appearance questionnaire". International Journal of Eating Disorders, 17(1), pp.81-89. https://doi.org/10.1002/1098-108X(199501)17:1<81::AID-EAT2260170111>3.0.CO;2-Y
  8. Stice, E., Ziemba, C., Margolis, J., Flick, P.(1996), "The dual pathway model differentiates bulimics, subclinical bulimics, and controls: Testing the continuity hypothesis", Behavior Therapy, 27, pp.531-549. https://doi.org/10.1016/S0005-7894(96)80042-6
  9. Albert Merhrabian(1981), Silent message: Implicit communication of emotions and attitudes (2nd ed.). Wadsworth, Belmont, California.
  10. 이은희(2007), "청년기 여학생의 외모관련태도와 의복태도와의 관련 연구", 한국생활과학회지, 16(2). pp.421-432. https://doi.org/10.5934/KJHE.2007.16.2.421
  11. Forbes, G. B., Jung, J.(2008), "Measures based on sociocultural theory and feminist theory as predictors of multidimensional measures of body dissatisfaction among Korean and U. S. college women". Journal of Social and Clinical Psychology, 27(1), pp.70-103. https://doi.org/10.1521/jscp.2008.27.1.70
  12. Osgood, C. E., George, J., Percy, H.(1957), The Measurement of Meaning. Chicago: University of Illinois Press
  13. Delong, M. R., Larntz, K.(1980), "Measuring Visual Response to Clothing". Home Economics Research Journal, 5(8), pp.281-293.
  14. 김영인(1989), "선호디자인 감각에 따른 의복 구매자 유형과 관련된 생활양식 특성에 따른 연구(II) - 의복 구매자 유형과 스타일 선호 및 구매자와의 관련성을 중심으로". 한국의류학회지, 13(4), pp.412-426.
  15. 김은애, 이명희(1992), "가치관과 의복이미지 및 의복디자인 선호도에 관한 연구". 복식, 18, pp.269-281.
  16. 박정혜, 이선재(2002), "추구의복이미지와 의복 태도에 따른 색조화장품 색 선호도 연구", 한국의류학회지, 52(7), pp.87-102.
  17. 이숙희, 임숙자(2003), "선호 의복이미지와 편익에 의한 시장세분화에 관한 연구", 한국의류학회지, 27(1), pp.100-110.
  18. 장혜원(1996), "사회계층에 따른 의복행동에 관한 연구 - 서울시내 40-50대 주부의 외출복을 중심으로", 이화여자대학교 대학원 석사학위논문
  19. 박숙현 外(2003), "패션 이미지별 평가용어, 색상 및 분류체계", 한국생활과학회지, 12(4) pp. 543-545.
  20. Robert E. Kelle. y(1992). The power of followership: How to create leaders people want to follow and followership who lead themselves, New York: Doubleday.
  21. Abraham Zaleznik(1965), "The Dynamics of Subordinacy", Harvard Business Review, May-June, p.118.
  22. 바버라 켈러먼(2011), 팔로워십, 이동욱, 김충선, 이상호(역), 더난출판사, pp.124-125.
  23. Ira Chaleff(2003), The Courageous Follower: Standing Up to and for Our Leaders, San Francisco: Berrett-Koehler. p.4.
  24. 바버라 켈러먼(2011), 팔로워십, 이동욱, 김충선, 이상호(역), 더난출판사, p.137.
  25. Rosenbach, W. E., Taylor, R. L.(2000), Contemporary Issues In Leadership 5th Ed. Westview Press.
  26. Colangeol, A. J.(2000), "Followership-Leadership Style", Unpublished doctoral dissertationm The University of Oklahome. pp.23-25.
  27. 오종철, 서현숙, 김영택(2009), "호텔기업의 팔로워십이 직무만족과 서비스품질에 미치는 영향에 관한 연구: 커뮤니케이션 환경을 중심으로", 관광연구, 24(1), pp.141-164.
  28. Robert E., Kelley(1988), "In praise of follower", Harvard Business Review, Nov. -Dec, pp.142-148.
  29. Gilibert, G. R., Hyde, A. C.(1988), "Followership and federal worker", Publiec Adminstration Review, Nov., pp.962-968.
  30. Daniel C, Feldman, Andrew J. Morris(1996), "The dimensions, antecedents, and consequences of emotional labor", Academy of Management Review, 21, pp.986-1010.

Cited by

  1. A Study on the Relationship Between the Cognition of Appearance Effectiveness, Ideal Appearance Behavior and Clothing Image Preference for Chinese Females in Their 20-30s vol.17, pp.5, 2013, https://doi.org/10.12940/jfb.2013.17.5.165