Journal of the Korean Society for Aviation and Aeronautics (한국항공운항학회지)

The Korean Society for Aviation and Aeronautics (한국항공운항학회)
권호 표지
DOI QR코드

DOI QR Code

An Analysis on Structural Relationship between CRS Technology Acceptance and Reuse Intention - Targeting Employees for Domestic Airlines -

CRS 기술수용과 재이용의도의 구조적 관계분석

  • Received : 2011.05.06
  • Accepted : 2011.06.17
  • Published : 2011.06.30
Download PDF
⟨ Previous Next ⟩

Abstract

The purpose of this study is to closely examine relationship of the system re-use intention depending on CRS technology acceptance. Accordingly, questionnaire was widely distributed to 160 CRS users by convenient sampling targeting people in charge of task among employees for airlines and travel agencies, who are working-level staffs for CRS. Among these things, totally 142 valid materials were used in analysis. The analytical data processing was utilized SPSSWIN VER 18.0 and AMOS 18.0. The findings can be summarized as follows. Influential variables in CRS technology acceptance had significant influence upon the perceived ease use, the perceived usability, and the re-use intention. Also, the significant positive(+) influence was revealed to be had upon the perceived usability by the perceived ease use and upon the re-use intention by the perceived usability and ease use.

Keywords

References

  1. 김성혁.김용일.서용은, "여행상품 전자상거래 구매자의 여행사 웹사이트 고객만족에 관한 연구 - TAM(기술수용모델) 적용 -", 호텔경영학연구, 제48권, 제2호(2009), pp. 151-166.
  2. 김태문.한진수, "인터넷 여행상품의 고객구매 의도에 관한 연구 - 확장된 기술수용모델을 중심으로 -", 관광연구, 제24권, 제1호(2009), pp. 185-204.
  3. 박승배, 김용준, "온라인게임 수용모델에 관한연구", e비즈니스 연구, 제8권, 제2호(2007), pp. 353-373.
  4. 신성원, "항공사 웹사이트를 통한 전자상거래에서 고개의 쇼핑가치, 지각, 신뢰가 재구매 의도에 미치는 영향", 관광연구, 제23권, 제2호 (2008), pp. 157-184.
  5. 오상현, 김상현, "기술수용모델의 확장과 인터넷뱅킹 이용행동에 관한 연구 : 신뢰와 적합성의 역할을 중심으로" 경제연구, 제24권, 제1호 (2006), pp. 175-205.
  6. 이광현, 이윤철. "세계주요 CRS의 전개와 한국기업의 대응전략" 산업개발연구, 제2권(1992), pp. 63-81.
  7. 이문봉, 김은정. "온라인 커뮤니티에서 개인의 참여동기와 사회적 영향요인이 몰입에 미치는 영향" 경영정보시스템연구, 제14권 2호(2005), pp. 191-214.
  8. 이응규, 이승헌, "정보기술 사용에서의 놀이성, 유용성, 그리고 사회학적영향 : 미니홈피 사용을 중심으로" 경영정보학연구, 제15권, 제3호 (2005), pp. 91-109.
  9. 이정섭. 지식경영시스템의 이용자 수용과 선행요인에 연구 : 기술수용모델의 확장, 박사학위청구논문, 성균관대학교 대학원(2002)
  10. Adams, D.A., R.R. Nelson and P.A. Todd. "Perceived Usefulness, Ease of Use. and Usage of Information Technology : A Replication", MIS Quarterly. Vol 16 No 2, 1992, pp. 227-248. https://doi.org/10.2307/249577
  11. Agarwal R. and Prasad, J. "The Role if Innovation Characteristics and Perceived Voluntariness in the Acceptance of Information Technology", Decision science. Vol 28 No 3, 1997, pp. 557-582. https://doi.org/10.1111/j.1540-5915.1997.tb01322.x
  12. Davis, F. D,"Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology", MIS Quarterly. Vol 13, No 3(1989), pp. 319-339. https://doi.org/10.2307/249008
  13. Davis, F. D., R. P. Bagozzi and P. R. Warshaw, "User Acceptance of Computer Technology : A Comparison of Two Theoretical Model", Management Science. Vol 35, No 8(1992), pp. 982-1003.
  14. Hair, J. F., Anderson, R. E., Tatham, R. L., & Black, W. C.. Multivariate Data Analysis. Upper Saddle River. New Jersey: Prentice-Hall, Inc, 1998.
  15. ITA. The CRSs, ITA Studies & Report, 1990.
  16. Lai,V. S. and Li,H, "Technology acceptance model for internet banking: an invariance analysis", Information & Management, Vol 42(2005), pp. 373-386. https://doi.org/10.1016/j.im.2004.01.007
  17. Lin, J.C. and H. Lu, "Towards and Understanding of the Behavioral Intention to Use a Web Site", International Journal of Information Management. Vol 20(2000), pp. 197-208. https://doi.org/10.1016/S0268-4012(00)00005-0
  18. Lu, J., Yao, J.E., and Yu,C.-S, "Personal innovativeness social influencesand adoption of wireless Internet services via mobile Technology", The Journal of Strategic Information Systems, Vol 14, No 3, 2005, pp. 245-268. https://doi.org/10.1016/j.jsis.2005.07.003
  19. Patrica L., CRS Supply and Demand Tourism Management(1992).
  20. Thompson, R. Extending the Technology Acceptance Model with Motivation and Social Factors, Association for Information System - American Annual Conference Baltimore, Maryland, 1998.
  21. Venkatesh, V. and Davis, F. "A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies", Management Science. Vol 46 No 2, 2000, pp. 186-204. https://doi.org/10.1287/mnsc.46.2.186.11926
  22. Venkatesh, V., and Davis, F.D. "A Model in the Antecedents of Perceived Ease of Use: Development and Test", Decision Sciences. Vol 27, 1996, pp. 451-481. https://doi.org/10.1111/j.1540-5915.1996.tb01822.x