The Journal of the Korea Contents Association (한국콘텐츠학회논문지)

The Korea Contents Association (한국콘텐츠학회)
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Measuring Relative Efficiency of Korean Life Insurance Companies Employing DEA/Window Model

DEA/Window 모형을 이용한 국내 생명보험산업의 상대적 효율성 분석

  • Published : 2008.05.31
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Abstract

With many changes such as the increase in telemarketing, internet marketing and enforcement of bancassurance, the Korean life insurance companies have undergone a startling transformation. The purpose of this paper is to measure and analyse the static/dynamic efficiency of Korean life insurance companies employing Data Envelopment Analysis(DEA). As the result of the static efficiency analysis, we provide CCR, BCC and scale efficiency, return to scale, and reference set of Korean life insurance companies in 2004. And we also describe about the trend and stability of their efficiency for 7 years(1998-2004) in the dynamic efficiency analysis.

우리나라의 생명보험산업은 IMF 사태와 방카슈랑스의 도입 등 많은 변화를 겪어왔으며 앞으로 시행될 자본통합법의 시행도 추후에는 생명보험산업에 많은 영향을 미칠 것으로 보이며 생명보험회사의 경쟁력 강화를 위해서는 효율성의 분석이 필수적이다. 본 논문은 DEA 모형을 이용하여 우리나라에서 영업 중인 생명보험회사들의 효율성을 분석했다. 이를 위해 투입변수는 두 가지 범주로 나누어서 분석을 시도하였고 동태적 효율성을 분석하기 위해서 DEA/WINDOW 모형을 도입하였다. 이를 통하여 생명보험회사들의 CCR, BCC, 규모효율성을 알 수 있었고 7년간(1998년$\sim$2004년)의 효율성의 추세와 안정성을 파악할 수 있었다.

Keywords

References

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