한국경영과학회지 (Journal of the Korean Operations Research and Management Science Society)

  • 제31권2호
  • /
  • Pages.57-67
  • /
  • 2006
  • /
  • 1225-1119(pISSN)
  • /
  • 2733-4759(eISSN)
한국경영과학회 (The Korean Operations Research and Management Science Society)
권호 표지

제품 다양화와 제품 차별화 지연 생산의 조화

Coordination of Product Variety and Delayed Product Differentiation

  • 발행 : 2006.06.01
PDF 다운로드
⟨ 이전 논문 다음 논문 ⟩

초록

One of challenging issues of market oriented manufacturing organization is product proliferation. However, increasing product variety not only incurs additional direct and indirect production cost, but also aggravates production system performance such as inventory level, customer lead time and fill rate. Recently, as one of the most beneficial strategic choices to menage the risks associateed with product variety and uncertain sales, special attention is focused on the product/process redesign to delayed product differentiation. In this paper, we develop an analytical model to demonstrate the existence of an optimal level of product differentiation, which can be used to provide theoretical basis in establishing market oriented SCM strategy.

키워드

참고문헌

  1. 이호창, '제품 차별화 지연생산의 경제적 타당 성：문헌연구', IE Interfaces, 제17권, 제1호 (2004a)
  2. 이호창, '제품 다양화가 시장 점유율에 미치는 영향', 한국경영과학회지, 제29권, 제1호 (2004b)
  3. Benjaafar, S., J.S. Kim and N. Vishwanadham, 'On the Effect of Product Variety in Production-Inventory Systems,' Working Paper, University of Minnesota, 2002
  4. Day, G.S., 'The Capabilities of Market- Driven Organizations,' Journal of Marketing, Vol.58, No.4(1994)
  5. Eppen, G.D. and L. Schrage, 'Centralized Ordering Policies in a Multiwarehouse System with Lead Times and Random Demand,' in Multi-Level Production/Inventory Systems：Theory and Practice, L.B. Schwarz (Eds.), North Holland, Amsterdam and New York, 1981
  6. Federgruen, A. and P. Zipkin, 'Approximations of Dynamic Multi-location Production and Inventory Problems,' Management Science, Vol.30(1984)
  7. Franken, P., 'A Refinement of the Limit Theorem for the Superposition of Independent Renewal Processes,' Theory of Probability and its Application, Vol.8(1963)
  8. Hadley, G. and T. Whitin, Analysis of Inventory System, Prentice Hall, New Jersey, 1963
  9. Harvard Business School Note, 'Quick Response in the Apparel Industry,' N9-690- 038, February 27, 1990
  10. Hoffman, C. and B. Kahn, 'Variety for Sale ：Customization or Mass Confusion-,' Journal of Retailing, Vol.74, No.4(1998)
  11. Lee, H., 'Design for Supply Chain Management： Methods and Examples,' in Perspectives in Operations Managment, R. Sarin (Eds.), Kluwer, Norwell, MA, (1993), pp.45-66
  12. Lee, H., 'Effective Inventory and Service Management through Product and Process Design,' Operations Research, Vol.44, No. 1(1996)
  13. Lee, H. and C. Billington, 'Designing Products and Processes for Postponement,' in Management of Design：Engineering and Management Perspectives, S. Dasu and C. Eastman (Eds.), Kluwer Academic Publishers, Boston, MA, (1994), pp.105-122
  14. Lee, H., C. Billington, and B. Carter, 'Hewlett-Packard Gains Control of Inventory and Service through Design for Localization,' Interfaces, August, 1993
  15. Lee, H. and C. Tang, 'Modelling the Costs and Benefits of Delayed Product Differentiation,' Management Science, Vol.43, No.1(1997)
  16. Quelch, J. and D. Kenny, 'Extended Profits, not Product Lines,' Harvard Business Review, Vol.72, No.5(1994)
  17. Schwarz, L.B., 'Model for Assessing the Value of Warehouse Risk Pooling：Risk Pooling over Outside-Supplier Leadtimes,' Management Science, Vol.39(1989)
  18. Thonemann, U.W. and J.R. Bradley, 'The Effect of Product Variety on Supply-Chain Performance,' European Journal of Operational Research, Vol.143(2002)
  19. Waller, M.A., P.A. Dabholka, and J.J. Gentry, 'Postponement, Product Customization, and Market-Oriented Supply Chain Management,' Journal of Business Logistics, Vol.21, No.2(2000)