• Title/Summary/Keyword: work strategy

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Co-opetition Strategy for the Balanced Development of Busan Port

  • Lim, Joung-A;Ann, Ki-Myung;Rim, Il-Kyu;Lee, Sung-Yhun
    • Journal of Navigation and Port Research
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    • v.33 no.4
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    • pp.263-270
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    • 2009
  • Busan North port is facing crisis due to the opening of the New port. The North Port and NewPort are competing for a limited volume of cargoes and this competition is leading after all to price competition, lowering cargo work fee that may result in the failure of both This paper proposed the balanced development plans, which are the strategies of business tie-up and activation between the North Port and NewPort by introducing the strategy of "co-opetition" and the analysis for the success factor of co-opetition: to solve this operational problems on Busan port. It is found out that activation strategy is more successful co-opetition strategy than business tie-up strategy. The execution for the two co-opetition strategies will lead Busan Port to the balanced development as well as the enhanced competitiveness and will leap Busan port into global hub port as well.

Fuzzy Logic-Based Energy Management Strategy for FCHEVs (연료전지 하이브리드 자동차에 대한 퍼지논리 기반 에너지 운용전략)

  • Ahn Hyun-Sik;Lee Nam-Su
    • The Transactions of the Korean Institute of Electrical Engineers D
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    • v.54 no.12
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    • pp.713-715
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    • 2005
  • The work in this paper presents development of fuzzy logic-based energy management strategy for a fuel cell hybrid electric vehicle. In order for the fuel cell system to overcome the inherent limitation such as slow response time and low fuel economy especially at the low power region, the battery system has come to compensate for the fuel cell system. This type of hybrid configuration has many advantages, however, the energy management strategy between power sources is essentially required. For the optimal power distribution between the fuel cell system and the battery system, a fuzzy logic-based energy management strategy is proposed. In order to show the validity and the robustness of suggested strategy, some simulations are performed for the standard drive cycles.

The relationship of marital communication, home management strategy and family life satisfaction of urban housewives (도시주부의 부부간 의사소통효율성, 가정관리전략 및 가정생활만족도)

  • 심혜선;이정우
    • Journal of Families and Better Life
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    • v.19 no.5
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    • pp.129-145
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    • 2001
  • The purpose of this study was to investigate the relationship of marital communication, home management strategy and family life satisfaction, the data were obtained from 463 wives who lived lived in Seoul. The major findings were as follows: 1) The efficiency of marital communication showed a significant difference in their age, education level, work status, monthly income, number of children, internal-external controllabiltiy and perception of life level. 2) Time strategy and housework strategy were differed by their socidemo-graphic variables and psychological variables. But finance strategy was not affected by any variable. 3) Influential variables of family life satisfaction were the efficiency of marital communication, perception of life level and home management strategy.

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A Study on Analysis of Cyber Security Companies Superiority-securing strategy in Competition and Problem-solving Strategy (국내 사이버 증권사의 경쟁우위 전략요인 및 문제점 분석에 관한 연구)

  • 양경훈;김도일;이태호;송병희
    • Proceedings of the Korea Database Society Conference
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    • 2000.11a
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    • pp.289-296
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    • 2000
  • The utilization of Internet, which started only at the level of advertisement, has been gradually expanding its application areas as the trial commercial transaction becomes successful, the password-coding technology which removes the risks on the cyber transaction develops, the electronic money appears and other various related technologies progress. Following this trend the securities industry has been experiencing changes along with efforts to use it commercially. This study is to analyze the work of cyber securities companies on the basis of the theoretical background through preceding studies and literature and also analyze the common and different reasons for superiority-securing strategy in competition along with problems and their reasons. And also the objective of this study is to offer new superiority-securing strategy in competition and problem-solving strategy.

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A Strategy to Improve Customer Service for Apartment Building Units (공동주택 상품의 고객서비스 개선 전략 연구)

  • Lee, Hyun-Min;Lee, Dong-Hoon;Kim, Sun-Kuk
    • Journal of the Korea Institute of Building Construction
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    • v.9 no.5
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    • pp.163-172
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    • 2009
  • As customers are becoming increasingly important in corporate management, there is a growing demand for migration to customer-focused organizational structures. Unlike the manufacturing industry, the construction industry is non-iterative and non-standardized. As a result, a wide variety of materials, human resources, technologies and equipment must be mobilized in complex work activities to complete a structure. Consequently, surprises are bound to occur as such work activities progress. This paper intends to study a strategy that is designed to improve customer services for apartment building units. It aims primarily to focus on cost control and brand management. Housing tenants and industry experts are surveyed to collect input for issue analysis. In addition, the external circumstances and internal capabilities of major builders in Korea are analyzed, and a SWOT analysis is performed regarding market conditions related to customer service. These analysis results are utilized to develop a strategy implementation plan over different time frames, and the operational resources available for such strategy implementation are analyzed in order to forecast its performance. This research will facilitate communication between construction companies in Korea and their customers by proposing a customer service improvement strategy for apartment building units, and is expected to provide resource material for a strategic analysis of efforts to fully incorporate customer requirements

Research on how to promote fashion brands in the e-commerce era - Focusing on the work of a fashion PR agency - (e-커머스 시대 패션브랜드 홍보 방법에 관한 연구 - 패션홍보대행사 업무를 중심으로 -)

  • Song Ae Park
    • Journal of the Korea Fashion and Costume Design Association
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    • v.25 no.2
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    • pp.17-29
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    • 2023
  • The digital environment, which has been rapidly developing since the beginning of the 21st century, has become more specific due to COVID-19, and marketing strategies are rapidly changing to suit purchasing activities of Generation MZ, whose online purchases are becoming the center of their lives. A public relations agency is generally responsible for all aspects of making a client's product or service visible to the public through various forms of media. Among them, a company that performs only fashion-related tasks is called a "fashion PR agency". Now, the fashion industry is also centered on the e-commerce environment, and various digital marketing strategies have been developed and directly related to sales. This study examined the current status of online media and digital marketing, analyzes the aspects of fashion brand promotion strategies and methods in the e-commerce era, focusing on the work of fashion PR agencies, and suggests the direction of new online and offline promotion methods based on marketing and technological aspects. As a result of the study, first, theories on strategies for online media and digital marketing were examined, and found that the amount of online promotion has recently increased and become more specialized. Second, this study examines the concept of fashion PR agencies and analyzed their main tasks through interviews with fashion PR professionals. Third, based on successful online fashion promotion cases, the study analyzed fashion promotion strategies and methods that are being integrated online and offline in the e-commerce era. The main methods included SNS strategy, content strategy, performance strategy, influencer strategy, and event strategy, and it is suggested that integrated management is necessary for consistent brand image management, and an IMC (Integrated Marketing Communication) strategy, which intensively manages all strategies, should be employed.

Flexible Working Arrangements: A Case Study of IT-SMEs in Thailand

  • Tanlamai, Intara
    • Journal of Information Technology Applications and Management
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    • v.24 no.3
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    • pp.23-49
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    • 2017
  • This paper is part of the dissertation for an MSc in Project Management and Innovation of Strathclyde Business School The research aims at understanding how IT-SMEs (Small and Medium-sized Enterprises in Information Technology Business) implement and use Flexible Work Arrangements and Flexible Working Hours (FWH/FWA) in their organisations. In-depth interview data was collected from managers and business owners of 31 companies whose needs for Work-Life Balance varied. Results show that many factors positively influence IT-SMEs to use FWH/FWA. For example, customers and partners working at different work-hours, traffic congestions between home and office, and the general stereotype of IT personnel. However, the results also found several concerning factors that may hamper the success of FWH/FWA implementation. They include the inadequacy of management skills in tracking, monitoring, and assessing employee's real performance, contextual factors for Thai IT-SMEs, i.e. conflict resolution culture, IT people's protocol of communication exchanges, and shortcoming of technology infrastructure. The findings also show that many companies that had used FWA eventually stopped. Thus, a four-phase cyclical framework called PLIC (Purpose-Limitation-Implementation-Consequence) has been developed as an approach to FWH/FWA implementation.

Exploring Differences of Acceptance Attitude of Smart Work among Members of Organizations (조직 내 구성원간 스마트워크 수용태도 차이에 대한 탐색적 연구)

  • Park, Kiho
    • Journal of Information Technology Applications and Management
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    • v.20 no.4
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    • pp.249-261
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    • 2013
  • Through smart work using by smart technologies, many organizations wish to change traditional working styles. Lots of organizations, however, wish to do work with smartness through adoption of smart work technologies, those are not sure whether smart work will be successful or not till now. Viewpoints of members concerning efficiency and effectiveness from smart work who operate the organizations may be different. Therefore, hopefully, this research tried to investigate whether differences among members of organizations by empirical and exploratory approach. Totally, 118 questionnaires had been collected and performed test of mean difference between groups. As a result, some items such as working place, working methods, flexible time and tension of smartwork showed significant differences among groups and non-leader and leader groups. And, furthermore, from this research I believe that we can have a few insights for successful smart working environment in organizations. For successful smart work, organizations have to try to overcome or minimize differences among members of organization.