• 제목/요약/키워드: women managers

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A Comparative Study of Restaurant Customers' Waiting Time in a Quasi-experimental Setting (유사실험설계에 의한 레스토랑 고객의 대기시간 비교연구)

  • Bae, Gumkwang;Kim, Dae-Young
    • Culinary science and hospitality research
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    • v.20 no.3
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    • pp.1-12
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    • 2014
  • In recognition of the significance of waiting time in restaurant management, a quasi-experimental design was employed to measure the gap between actual and perceived waiting time in a real restaurant setting. In particular, this study focused on a comparison of Americans and Koreans to explore gender and culture differences in customer waiting behaviors. The results indicated that compared to American women, Korean women are more tolerant of waiting, and reported perceived waiting time as much longer than actual waiting time. However, there are no gender differences in both cultures. It is anticipated that managers will be able to adjust their operational strategies based on these results.

Customer Classification and Market Basket Analysis Using K-Means Clustering and Association Rules: Evidence from Distribution Big Data of Korean Retailing Company (군집분석과 연관규칙을 활용한 고객 분류 및 장바구니 분석: 소매 유통 빅데이터를 중심으로)

  • Liu, Run-Qing;Lee, Young-Chan;Mu, Hong-Lei
    • Knowledge Management Research
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    • v.19 no.4
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    • pp.59-76
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    • 2018
  • With the arrival of the big data era, customer data and data mining analysis have gradually dominated the process of Customer Relationship Management (CRM). This phenomenon indicates that customer data along with the use of information techniques (IT) have become the basis for building a successful CRM strategy. However, some companies can not discover valuable information through a large amount of customer data, which leads to the failure of making appropriate business strategy. Without suitable strategies, the companies may lose the competitive advantage or probably go bankrupt. The purpose of this study is to propose CRM strategies by segmenting customers into VIPs and Non-VIPs and identifying purchase patterns using the the VIPs' transaction data and data mining techniques (K-means clustering and association rules) of online shopping mall in Korea. The results of this paper indicate that 227 customers were segmented into VIPs among 1866 customers. And according to 51,080 transactions data of VIPs, home product and women wear are frequently associated with food, which means that the purchase of home product or women wears mainly affect the purchase of food. Therefore, marketing managers of shopping mall should consider these shopping patterns when they build CRM strategy.

Needs assessment for maternal health care in Ermera, Timor-Leste (동티모르 에르메라 지역의 모성보건사업 요구 분석)

  • Kim, Soo Jeong;Kim, Seong Min;Cho, Kyoung Won
    • The Journal of Korean Society for School & Community Health Education
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    • v.20 no.2
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    • pp.53-67
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    • 2019
  • Objectives: The purpose of this study is to obtain the basic data for the development of maternal health care by analyzing the status and needs of service target persons in Timor-Leste. Methods: The subjects were selected through the non-probability sampling method applying the FGI. Researchers interviewed 3 maternal health service managers, 6 midwives at Gleno and Railaco Health Centers and 2 women between 15 and 45 years of age. Results: In the results of on-site visit of the delivery facility and the FGI, we found poor sanitation in delivery room, lack of medical equipment related to antenatal consultation and delivery. In the case of the health center manager, the public health center provides various maternity health services, but the lack of the staff has difficulty in providing the service and managing the subjects. Midwives asked for regular maintenance education. Women in child bearing age living in mountainous areas had poor access to delivery facilities and lack of awareness of delivery services. Conclusions: It is necessary to increase the maternity management rate through regular maternity and maternal health check service and application to maternal management database, to improve the sanitation of the maternity clinic in the public health center, to strengthen the midwife competency program.

Health-Promoting Behaviors of the Women Workers at the Manufacturing Industry -Based on the Pender's Health Promotion Model- (제조업 여성 근로자의 건강증진행위 관련 요인 분석 -Pender의 건강증진모형 적용-)

  • Yun, Soon Nyoung;Kim, Jeong Hee
    • Korean Journal of Occupational Health Nursing
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    • v.8 no.2
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    • pp.130-140
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    • 1999
  • The purpose of this study was to identify health promoting behaviors(HPBs) and the related determinants affecting to women workers health based on the New Health Promotion Model by Pender(1996). Data were collected by self-reported questionnaires from 208 women workers at the 8 electronic manufacturing factories under the permission of data collection and cooperation with health managers in the factories during the period from September to October 1999. For data analysis. Descriptive statistics, ANOVA, Pearson's correlation and Stepwise multiple regression with SPSS/PC+7.5 version were used. The results were as follows : 1. The average score for the HPBs, consisted of 6 subdimensions was 2.05. The highest mean score was 2.29 in 'Spiritual growth' and the lowest one was 1.66 in 'Physical activity'. 2. No significant difference between general charateristics and HPBs were found. 3. HPBs were positively related to 'Prior related behavior'(r=0.369, p<0.1), 'Perceived self-efficacy'(r=0.340, p<.01), 'Activity-related affect'(r=0.252, p<.01). 'Social support'(r=0.350, p<.01). 'Commitment to a plan action'(r=0.374, p<.01). There was no significant correlation between perceived health status, perceived barriers to action and HPBs. 4. The most important variable in HPBs was 'Commitment to a plan action'. It was explained 14.0% out of the total variance of HPBs. 'Commitment to a plan action', 'Prior related behavior', 'Social support', 'Self-efficacy' and 'Perceived barriers to action' explained 23.0%. According to the results of this study, the suggestions were as follows: 1. It is necessary to develop program for improving the physical activity and health responsibility of women workers at the manufacturing industry. 2. To facilitate and maintain HPBs of women workers, nurses may enhance and plan mutually interactive active HPBs with women workers. 3. Social support at the level of individual workers, supervisors, and the organization is required in order to conduct health promotion program at the factories. 4. Significantly related variables to HIPBs should be identified the direct and indirect paths among them further more.

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Aesthetic Value of Korean National Parks' Landscape: Its Appreciation and Protection Strategies (국립공원 경관 가치의 증진방안)

  • Park, Kyeong
    • Journal of Environmental Impact Assessment
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    • v.12 no.5
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    • pp.369-382
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    • 2003
  • Natural resources managers have considered the landscape without detailed consideration of aesthetic values of the landscape and geomorphological significance of unique landforms. Since EIA system was introduced in 1981, values associated with landscape protection have been neglected at best compared with those values traditionally attributed to environmental protection, including clean air, water quality and species protection. Black top highways are being built without consideration of harmful effects to the sea cliffs. Sea walls and tetrapod are being installed to protect the coastal towns and fish markets for tourist. However, beach itself are experiencing accelerated erosion due to the shortage of proper coastal engineering expertise. Hotels and condominiums are under construction on a massive scale around the national parks, which substitute the scenic ridges with concrete profiles. To protect the scenic beauty of national parks, their design and construction material should be more harmonious with the surroundings. Therefore, visual impact assessment should be applied both within the national park boundary and beyond to enhance the aesthetic values of national parks.

The Qualitative Research on Managerial Failure in Small Apparel Retailers (소규모 의류소매업체의 경영실패에 관한 질적 연구)

  • Hwang Yeon-Soon;Ku Yang-Suk
    • Journal of the Korean Home Economics Association
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    • v.43 no.7 s.209
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    • pp.159-170
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    • 2005
  • The purpose of this study was to investigate the causes of managerial failure in small apparel retailers by using the qualitative research method. The study was performed by interviews from thirteen owners/managers who experienced failure as small apparel retailers from November 2003 to February 2004. The causes of failure in the small apparel businesses were human related problems, marketing strategy problems, marketing mix, weak managerial ability, and business environment related problems. Of special interest was causes such as incomplete legal documents with franchisers, unexpected tax investigation from the office of National Tax Administration(NTA), sexual discrimination for women owners, and incapable risk management. It is interesting to note that tax investigation by NTA and sexual discrimination in the business custom were shown as the main causes of business failure in Korea.

The Product Market Strategies of Korean Knitwear Companies

  • Lee, Yoon-Mee;Park, Jae-Ok;Lee, Youn-Hee
    • The International Journal of Costume Culture
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    • v.7 no.1
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    • pp.48-57
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    • 2004
  • The purpose of this study is to investigate how three factors--designer's capability, product market strategy, and product organization--supposed to determine the design process are related to each other. These factors influence Korean knitwear companies' market performances. For this purpose, we did not only library research on relevant theories such as the transaction cost economics but also empirical research largely based on a questionnaire. The respondents of the questionnaire were 59 designers, merchandisers(MDs), and top managers of knitwear companies located in Seoul. We analyzed the collected questionnaire data by using such statistical tools as χ²-test, t-test, and one-way ANOVA. Findings of this study were as follows. While there was a significant relation between organization form and designer's capability, no significant difference in designer's capability was found between trust enhanced network and unenhanced network. No significant relation was found between organization form and product market strategy, in discordance with Carney's arguments. Also, it appeared that there was no significant relationship between knitwear companies' product market strategies and their designers' capabilities.

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Job Importance and Job Satisfaction among Elementary School Foodservice dietitians in Seoul (서울시 초등학교 영양사의 직무중요도 및 직무만족도 분석)

  • Chang, Un-Jae
    • Journal of the Korean Society of Food Culture
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    • v.16 no.5
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    • pp.423-430
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    • 2001
  • The facts of job satisfaction and their perceived importance among elementary school foodservice dietitians were assessed. The survey instrument consisted of three parts: the job satisfaction survey was used to measure facets of job satisfaction and the level of total satisfaction; perceived importance questions for corresponding job facets; and demographic items. A survey of school food service operations was undertaken and detailed information was collected from 170 dietitians. The collected data were processed using the SPSS package program for descriptive analysis and analysis of valiance. School foodservice dietitians' importance and satisfactions scores on their job and working environment were 4.25 and 2.83, respectively. The respondents rated the subscales of 'communication' and 'nature of work' the highest and the subscales of 'pay' and 'working environment' the lowest The results of facet satisfaction scores and corresponding perceived importance scores were paired to be plotted on the Importance-Performance Analysis Grid. IPA grid was used to provide a strategy for food service managers to counteract dietitian dissatisfaction.

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Comparison of foodservice management performance level between dietitians and non-dietitians in senior centers using IPA

  • Lee, Yun-Kyoung;Yoon, Ji-Young
    • Nutrition Research and Practice
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    • v.3 no.1
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    • pp.49-55
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    • 2009
  • This study investigated the management importance and performance level of foodservice managers at senior centers. Using the survey, perceived importance and performance levels of seven foodservice management areas were evaluated and analyzed. Data showed the foodservice facilities were being managed by dietitians (61.6%) or non-dietitians (38.9%). The result indicated that overall importance level (3.43) was higher than performance level (3.02) (p<.01). As of the IPA result, dietitians and non-dietitians had different perspectives in terms of managing the eight categories of foodservice areas. The differences in the IPA results between the two groups may reflect bias attributable to the respondents' degrees of knowledge and professional preparation. The research findings could enhance our understanding of importance of hiring professional dietitians to operate foodservice at senior centers and find out which management area should be concentrated for more effective foodservice management.

Product Presentation Strategies for Cable Television Home Shopping Channels

  • Kim Dong Hun
    • Journal of Distribution Research
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    • v.1 no.1
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    • pp.223-237
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    • 1996
  • The emergence of the cable television era has spawned the introduction of many new television programming formats such as all-news channels, movie channels, channels catering to cultural events, channels for women, and many others. One of the new programming formats that is expected to have interesting implications for marketing is the home shopping channel. As we have observed in other countries, this new form of distribution may potentially have a major impact on the traditional retail industry. This paper presents a model of home shopping channel viewing behavior. This model is then used to formulate optimal product presentation strategies that may aid managers in the design of home shopping programs. Specifically, by formulating a profit-maximization problem based on tile model, we derive the optimal length of product presentations and explore its properperties through simulating various situations. The discussion of these properties provide insights about making strategic decisions regarding product presentations.

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