• Title/Summary/Keyword: welfare policies

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Brand Image and VMD Strategy of Sports Stores in Korea (2017년 이후 스포츠매장의 브랜드이미지와 VMD 전략)

  • Seo, Jung-Hwa;Kim, Hwa-Kyung;Kim, Jong-Jin;Youn, Myoung-Kil
    • Journal of Distribution Science
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    • v.15 no.11
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    • pp.83-93
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    • 2017
  • Purpose - The study aims to analyze the VMD(Visual Merchandising) perception factors in recent sporting goods store and clarify the effect of each VMD perception factors on brand image, satisfaction, and customer revisit intention. The VMD perception factors play an important role in attracting and actually inducing sales to the visiting customers. It has investigated the effect of VMD perception on customer satisfaction and revisit intention. It is expected that the company's marketing strategy with VMD will be differentiated and competitive in sports item stores, brand image enhancement, customer retention, and acquisition. Research design, data, and methodology - In order to verify the hypotheses of this study, a total of 380 questionnaires had been distributed. 360 respondents were used in the final analysis excluding 20 respondents' incomplete answers. The SPSS 18.0 program was used and the data analysis was conducted for the demographic characteristics and distribution behavior. Principal Components Analysis was used for the common factor extraction for validity analysis, and factor analysis was conducted to verify such as validity in brand image or brand attitude. As for Multiple regression analysis, was performed to verify and in the research model, and in and , the mediation was defined through the Sobel Test in order to verify the brand image mediating effects on VMD, store satisfaction, and revisit inquiry of sports store. Results - Qualitative research shows that VMD sub-variables such as aesthetic, fitness, and functional convenience influence store satisfaction and revisit intention. As a result of analyzing the mediating effect of the brand image, the more VMD is strengthened, the more brand image is improved and store satisfaction is also increased. Conclusions - VMD enhancement requires a VMD strategy aligned with the company's management policies and objectives, a visual directing and consistent concept that delivers a strong message to customers. The customer actual purchasing behavior is a combination of various factors such as sports item stores' interior design, display, advertisement promotion like POP(Point of Purchase), salespersons and their service quality, so that the VMD image and the brand image must be consistent and a unique strategic plan is required.

Past, present and future plan on the study on Korean Arthropods (한국 절지동물 연구의 과거 및 현재와 발전방향)

  • Lee, Chang-Eon;Kim, Won;Kwon, Yong-Jung
    • Animal Systematics, Evolution and Diversity
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    • v.7 no.1
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    • pp.151-176
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    • 1991
  • The arthropods are the most diverse and successful animal group making up more than three quarters of the total animal species. They also live in a great diversity of habitats on the earth. Because of these unavoidable circumstances, the human life has always been affected by them. Therefore, in many countries from the past, governments have supported the studies of the arthropods on the basis of the national policy. However, the present situation of ours is far behind the other advanced contries, Now we urgently need governmental support fro the development of both the basic and the applied fields of arthropod studies in the well organized manner. Facing with this necessity, the present article reviewed the studies of Korean arthopods based on insect and crustacean representing most of the arthopods. Several subjects were reviewed in the section of the past and present studies on Korean arthropods. These are the studies on Korean arthropods in the past and present, their application to the national strategy, and the present condition of curating specimens, etc. From these reviews, several important points were suggested in the section of future plan. These are such subjects as the establishment of national institution for the curation of specimens , computerizing the data, diversification of research techniques, valid strategy concerning the control of harmful contribution to the nature conversation and environmental management , use as a research animal, the enhancement of public welfare, training of specialists, and policies for the national programs.

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An Exploratory Study on the Children for Poverty Housing (아동 주거빈곤 정책 마련을 위한 탐색적 연구)

  • Ko, Ju-Ae
    • Land and Housing Review
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    • v.7 no.2
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    • pp.77-85
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    • 2016
  • The government has switched the purpose of housing policy, from the 'housing supply' to 'housing welfare', with the Housing Laws established in 2015 under evaluation that resident stability and resident standard were improved. But, as 'affordable' housing is gradually decreasing, residential environment has become more poor. Residential environment is a basic element for the child safety, health, and better education. This study explored that the poor resident environment had effect on the child, figured out the situation on housing poverty of domestic child and searched the situation of the residential policy of domestic and foreign child. The main results are as follows. First, the poor resident environment of childhood has a bad effect on the physical health, mental health, academic achievement and cognitive development. Second, 1.29 million children (11.9%) are living in condition of housing poverty below minimum resident standard and are concentrated in certain areas. Third, the policy on housing poverty of domestic child is almost absent and focuses on the elderly, young people. this study discussed political and practical solutions based on these research results. On the basis of these research results, as policy suggestions we proposed housing policy making based on the UN Convention on the Rights of the Child, evidence-based housing policy enforcement and, residential policy suggestions under the responsibility of central government, and as practical suggestions community working as the subject and related agency's solidarity from prevention activity of housing poverty and child advocacy point and we discussed way for issue and analyzed related laws, policies, commitments.

Implications of a Case Analysis of a Public Park Project at a Former Military Facility Site (군사시설 이전부지 공원화 사례분석을 통한 시사점 도출)

  • Park, Joon-Young;Lee, Eun-Yeob;Song, Sun-Young;Yeob, Jung-Sik
    • Land and Housing Review
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    • v.5 no.4
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    • pp.225-234
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    • 2014
  • Because of their nature as public facilities, demands that former military facilities be utilized for the public welfare are increasing, thereby leading to an increase in cases in which these military facilities are reestablished as parks. Cases in which former military bases were reestablished as public parks were analyzed; as a result, several implications were derived. First, the objectives of public park projects should be examined from the perspective of the concept of urban regeneration and regional revitalization. Moreover, it is necessary that profits are yielded and that regional identity and history are reproduced through reusing existing facilities as much as possible rather than entirely remodeling former military sites. As parks become larger in size, bases should be reorganized into complexes rather than single facilities or programs. It is also necessary that parks be established in stages considering the enormous expenses required for building public parks. Consequently, because the special characteristics of military facilities can lead to insufficient on-site investigation in the process of establishing parks, thereby incurring a vast amount of costs for design adjustment and contamination disposal, this should be considered in advance. A method of delegating the development rights to partial sites to private businesses and supplementing the costs of park establishment and maintenance with development benefits should be examined. In addition, given that there are various interests and stakes in former military bases, a method of operating a public-private cooperative decision-making organization during project execution should be considered. Finally, policies related to urban parks need to be improved in order to raise funds, expand profitable businesses, facilitate social services and sponsorship, and encourage the participation of trusts and non-profit organizations in park operation and management.

Problems and Solutions for Multi-Cultural Family Support Act (다문화가족지원법제에 대한 문제점과 개선방안)

  • Kim, Jae-Nam
    • Journal of the Korea Society of Computer and Information
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    • v.20 no.6
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    • pp.117-126
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    • 2015
  • Multi-Cultural Family Support Act means that to lead a stable family life in Korea by improves the quality of life for members of multi-cultural families through the extensive support and ultimately it refers to a law designed to contribute to the integration between society and them. This Law was newly enacted as Law No. 8937 in March 21, 2008. And through the six times amendments it improve the part of the lack also now in February 18, 2015, some amendments are submitted by Jasmine Lee with 12 lawmakers. Now in 2015, the number of foreigners who living in Korea are beyond 150 million and it can see that has entered into a full-fledged multi-cultural society. And it can place a greater significance that had laid the foundation of the various support policies to lead a stable family life for members of multi-cultural families. However, the problem that much current law which associated with the Multi-cultural Family Support Act cannot accept the social changes has emerged. Thus, in this paper try to present a legislative plan that can respond appropriately to the real world through the analysis of it.

Factors Affecting Depression among Female Marriage Immigrants (여성결혼이민자의 우울 영향요인 연구)

  • Kim, Yoen-Soo
    • Journal of Digital Convergence
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    • v.12 no.11
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    • pp.575-583
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    • 2014
  • The purpose of this study was to investigate factors affecting depression among female marriage immigrants in relation to demographic, family, self-efficacy, acculturation, and physical health aspects. The subjects were 556 marriage immigrants residing in Seoul, Keong-gi, and Chung-cheong areas. 47.1% of the subjects showed $${\geq_-}16$$ of CES-D which is the cutting points on depression. The results from hierachical regression analysis indicated that family income(${\beta}=-.13$, p=.002) at the first demographic model and self-efficacy(${\beta}=-.13$, p<.001), family relationship(${\beta}=-.16$, p<.001), acculturation to Korean culture(${\beta}=-.08$, p=.05), acculturative stress(${\beta}=.31$, p<.001), and mal-physical health(${\beta}=.18$, p<.001) at the final model affected female marriage immigrants' depression. The explanatory power of these variables was 37.1%. Based on these results, social services and policies for the prevention of depression among female marriage immigrants were discussed.

An Investigative Study of the Awareness of Person in Charge on the Improvement of Extended Support Project Operation for the Public Libraries' Opening Hours (공공도서관 개관시간 연장지원 사업 운영 개선에 대한 담당자 인식조사 연구)

  • Noh, Younghee;Kim, Dongseok;Kwak, Woojung
    • Journal of the Korean Society for Library and Information Science
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    • v.54 no.1
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    • pp.115-143
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    • 2020
  • This study conducted a survey on the current status and satisfaction of libraries participating in the opening hours support project in order to continue it to meet the purpose of improving information access and life welfare. To this end, a questionnaire and interview survey were conducted for those in charge of opening hours for each library, and the results are as follows. First, the opening hours support project is a project that needs a strategy that fits the characteristics of the region and the environment. Therefore, it is necessary to consider operating independently rather than relying on national support in the future through the preparation of regional-oriented operation plans. Second, it is necessary to establish a flexible operating model for opening hours that both employees and users can understand. Third, it is necessary to prepare an organizational operation plan that requires both duties and responsibilities along with the rights equivalent to existing regular employees. Fourth, in order for national public libraries in Korea to develop and implement a consistent policy for specific policies and projects, it is necessary to unify the separate public library operating system in the future. Fifth, it is necessary to prepare education and guidelines for the continuity and stable operation of the project, and to activate services other than labor costs, such as support for improving the space for the user's pleasant use.

The Distributional Characteristics of High Schools in Daegu Viewing from Public Service Facilities (도시공공서비스 측면에서의 대구시 고등학교 분포특성)

  • Woo, Jong-Hyeon
    • Journal of the Korean association of regional geographers
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    • v.8 no.3
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    • pp.314-325
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    • 2002
  • The aims of this study is to find the facts of regional inequality and to suggest the desirable location of educational facilities and its related policies through the analysis of the distributional characteristics of high schools in Daegu viewing from public service facilities. The results are as follows. As of 2000 year, there are 76 high schools in operation in Daegu. The number of private high schools is more than that of national public ones in terms of their founders, and the number of general high schools outnumbers that of vocational high schools by their operational types. As a whole, the distribution of schools in Daegu is closely related to the population distribution(redistribution). In case of high schools, it shows that there is severe unevenness between demand and supply of educational facilities per district. The regional inequality of school facilities is getting worse by transfer and new establishment; inter-district transfer is mainly caused by the redistribution of population while intra-district transfer is accelerated by the pressure on better use of land. Recently there is a tendency that schools are newly established by public sector(national public schools) rather than by private sector(private schools). And the predilection or avoidance of a certain area in the process of choosing the site for transfer or new establishment of schools lead to inequality of education opportunities per district. In conclusion, the educational facilities should firstly be placed in the practice of public service facilities in terms of public welfare as well as the convenience of residents and regional inequality. Consequently, both construction of new high schools and the relocation of existing high schools have to be further activated. To achieve them, the role of public actions is particularly more important than that of private ones.

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Entrepreneurial Local Governance and the Changing Regional Policy in Chonnam Region (기업가적 지방정치와 지역정책의 변화)

  • Kim, Jae-Chul
    • Journal of the Korean association of regional geographers
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    • v.5 no.2
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    • pp.29-45
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    • 1999
  • This study reviewed theories on entrepreneurial local governance and inquired the changing regional policy in Chonnam region. The region became exposure as the direct investment unit of global capital by globalization of capital, the inter-regional competition and the relative reduction of the role and function of nation state. Therefore local government have the relative autonomy and the region is effected as the chosen space by capital according to the free movement of capital. It has been argued that there has been a reorientation of urban governance away from the local provision of welfare and services to a more outward-orientated stance designed to foster and encourage local growth and economic development. These profound changes in the way that cities operate have seen the public sector taking over characteristics once distinctive to the private sector leading many commentators to term such modes of governance as entrepreneurial. In Chonnam region, many local governments are introducing entrepreneurial policies for regional development. It appears as place marketing strategy to attract capital and tourists. This strategy is very important to used identity or culture of region in order to make the attractive region. The entrepreneurial characteristics and strategies appear as image unification of region, commodity development of natural or cultural resource, event and business projects. From this point of view, the entrepreneurial policy that is based upon regional growth can cause the problem of social justice like distributional distortion and inequality.

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A study on the Institutional Characteristics of Artisanal Fisheries (입어관행과 관행어업의 제도적 성격에 관한 고찰)

  • 김병호
    • The Journal of Fisheries Business Administration
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    • v.27 no.2
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    • pp.51-63
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    • 1996
  • This study is concerned with the identification of the concepts and characteristics of the traditional access of small scale fishery and traditional small scale fishery based on the classification of fisheries under Fisheries Law, As we called, these fisheries are the small scale of artisanal fisheries. These traditional small scale of artisanal fisheries have been developed throughout the most coastal fisheries but have never been included the institutional fishery system and policy since industrial fisheries have been exploited. By this reason there was no studies to understand and identify these fisheries as fisheries under category of institutional fishery system. Recently by the Fisheries Law, my Person who desires to operate these fisheries, shall report to the provincial governor and then these fisheries were incorporated into the category of fisheries to be reported. But this case of the administrative practices should be not consistent with the classification of fisheries under Fisheries Law. The traditional access of small scale fishery is a derivative concept of fishery categories under the institutional fakery system Because this fishery under institutional fishery system can not be establish the right of fishing by fishery right system technically but the right of fishing is supported by the fishing access system only. Therefore, It is a mistake for the provincial fishery governor to adopt such a policy that the fishing right of the traditional access of small scale fishery which is different from the fishing based right is restricted by the factors of fisheries to be reported. On the other hand the traditional small scale fishery is coincident with the traditional access of small scale fishery and the common fishery under the style of utilization of fishing gear and fishing gear and methods. But this fishery has never been included the fishery categories supported by the government subsidy policies and considerations and has been remained with indifference during the last few decades. Anyhow the fishing right of these fisheries have been assured under the institutional fishery system, any person who desires to operate this fishery should have a fishing right against the public or private uses of fishing ground such as land reclamations and other coastal zone development. A deprivation of the fishing right of this fishery by the conflicts of these public and private uses of fishing ground is not regarded as appropriate according to the social welfare policy. Also it is the administrative expediency to support the fishing right of this fishery under the fisheries lobe reported.

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