• 디자인학연구
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• 제16권4호
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• pp.433-442
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• 2003

펀(Pun)은 언어사용에 있어서 수사학적 효과를 얻기 위해 사용되던 개념인데 비주얼 커뮤니케이션을 위한 디자인에서도 그 개념이 적용될 수 있다. 언어표현에서의 단어가 상징적 이미지로 대치되어 비주얼 펀(Visual Pun)의 형식으로 커뮤니케이션 디자인을 위한 방법이 될 수 있는 것이다. 비주얼 펀의 표현은 고대의 그림문자에서부터 현대의 회화 디자인 등의 시각 언어를 다루는 모든 분야에서 적용되었다. 시각 커뮤니케이션을 위한 비주얼 펀의 표현 방법은 크게 세 가지로 구분할 수 있다 먼저 상징적 이미지를 통해 두 가지 이상의 의미발생을 하고 그 전체적 의미전달은 직접적으로 표현되는 직설적 펀과, 하나의 상징적 이미지나, 또는 두 개의 상징적 이미지의 결합을 통해 다양한 의미의 발생이 이루어지면서 전체적인 의미를 암시적으로 표현하고 강화하는 것의 연상적 펀이 있다. 그리고 유사한 두 가지의 상징적 이미지를 서로 비교하거나, 유사한 이미지들의 병치를 통해 전체적 의미를 강화하는 비교적 펀으로 정의될 수 있다. 전통적 시각 커뮤니케이션을 위한 문법으로 활용되었던 비주얼 펀의 개념은 다양하고 새롭게 나타나는 매체에서의 시각표현에서도 여전히 유효한 방법이 될 수 있다. 따라서 웹사이트에 나타나는 상징적 이미지의 사용에도 비주얼 펀의 개념이 적용되는 것은 자연스럽다. 웹사이트에서 이미지의 구성형식은 전체 사이트의 차별성을 드러내는 가장 중요한 요소 중의 하나이다. 그러나 현재의 웹사이트는 사용성과 같은 기능 위주의 디자인에 중점을 두다보니 그 형식이 점차 획일화되고 있으며, 이는 일정한 틀이 형성되어 디자이너들이 무의식적으로 따라가는 경향을 보이고 있다. 이런 상황에서 웹 디자인을 위해 비주얼 펀의 개념 적용에 대한 새로운 인식은 웹사이트에서의 상징성을 강화하여 정보전달의 의미를 강화할 수 있는 디자인방법이 될 수 있다. 그로 인해 다른 사이트와 구별되는 차별적 아이덴티티를 확보할 수 있고 보다 효율적인 커뮤니케이션이 이루어지게 하는 디자인 문제 해결을 위한 대안이 될 수 있는 것이다.

• 한국멀티미디어학회논문지
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• 제18권8호
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• pp.950-959
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• 2015

The necessity of an empirical study on how projection mapping videos are evaluated from consumers' point of view has arisen, as they can lead to visual pollution if factors including spatial characteristics around the structure and details of the contents are not taken into consideration. This study aims to evaluate projection mapping videos and elucidate the question on whether evaluation criteria positively influence the satisfaction level or not. Above all, five evaluation criteria including artistry, creativity, identity, immersion and usefulness were deducted and a hypothesis from preceding research "each evaluation criteria will positively(+) influence the satisfaction level of projection mapping video" has been established. In order to test the hypothesis, big domestic department stores which screened projection mapping videos were selected and a verification experiment has been conducted with ordinary citizens as subjects. In the result of the experiment, among the five evaluation criteria, artistry, creativity, and usefulness were chosen, while identity and immersion were dismissed. The result verifies that if useful information is provided in forms of interesting contents produced with distinctive ideas and creative methods, it will satisfy the consumers as attractive public design.

• 디자인학연구
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• 제13권
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• pp.139-150
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• 1996

본 연구는 국내 패션업계 중 가장 오래된 기업의 하나인 코오롱 모드의 BI와 그 아래있는 5개의 개별 브랜드 - 아더딕슨, 아르페지오, 맨스타, 쟈스트, 벨라, 등의 BI개발 작업을 통해서 급변하는 패션시장 상황과 소비자 성향에 부응하고자 기존의 이미지 틀 위에 새로운 이미지를 형성하는 리노베이션을 위한 BI를 연구하고자 한다. 이를 위해서 구체적인 연구방법은 각 브랜드의 특성과 컨셉이 기존 BI에 어떻게 충족되고 있는지를 분석하고 대상고객의 라이프 스타일과 전체 패션시장의 경향에 맞춰 기존 이미지의 강점을 계승하고 단점을 보완하는 방법으로 이루어졌다. 신규브랜드의 BI와는 달리 리노베이션을 위한 BI란 기존의 고객은 유지하면서 더욱 더 많은 고객을 유도하는 것이 목적이므로 급격한 변신은 피하는 것이 특징이다.

• 한국실내디자인학회논문집
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• 제16권1호
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• pp.99-107
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• 2007

Opening special dental office like prosthetic, orthodontics and implant is getting popular from the specialization and ramification on dental service. It shows how changes onpeople's point of view on dental offices as a business and high interesting on aesthetic. The child dental office also specialized from 1990s. It had been divided by not sort of sickness but ages of children. Thus it should support not just basic functions what other dentist of vice does but also comfortable environment to guide children patients' behavior who get afraid easily. However the interior of existing the child dental office was more focused on visual decoration but consideration of space. Thus the space is very superficial and plain, so there is limitation to give suitable environment to children patients. Therefore, from this study, I will research what is the proper space to control children patients' behavior based on well balance of space and decoration designs. Also from the research, I will explain fundamental design ideas on the child dental office space.

• 한국실내디자인학회:학술대회논문집
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• 한국실내디자인학회 2006년도 춘계학술발표대회 논문집
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• pp.55-58
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• 2006

There can be two definitions of modern ideal medical surroundings. One is medical services satisfied patients' with their desire and the other is places suited to remedy realized by rational operation. Particularly, in case of dental service, there is a need for an effective regard of moving lines and there are many rooms for a dental service belonged to a curer and not a curer. So a design has been developed by many concerns. flow do we proffer more familiar and comfortable places to both a curer and not a cuter. Nowadays, the design is making progress to the unprecedented and up-to-date direction. I would suggest a general plan used by a nature of an original art for this design. The design used by a nature between human beings and things is able to induce comforts and intimacies. So to speak, I would like to remove artificial design and keep up organic lines, shapes and forms of a nature like it is. This study grasps the organizational limitation of this design and the visual characteristic of organic forms used by harmonious image of a nature and a new way is applied to limited medical places, a dental service, based on the study. Also, I'm go to examine the meaning and worth of a new design and suggest the direction of it.

• 정보관리학회지
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• 제22권2호
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• pp.103-124
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• 2005

본 연구에서는 웹 스타일 가이드를 구축하고 있는 해외 5개 대학 도서관 웹사이트의 스타일 가이드를 분석한 후 국내 10개 지역거점대학 도서관의 웹사이트의 구성요소를 추출하여. 공통항목을 도출하였다. 그리고 도서관 웹사이트에 있어서의 사용성(usability)과 접근성(accessibility)에 관한 연구결과들을 적용하여 대학도서관 웹사이트의 전반적인 디자인 흐름에 대한 통일성과 규칙성을 발견하였고 이를 바탕으로 웹사이트에 일관된 시각적 아이덴티티(identity)를 부여하기 위한 요소인 대학도서관 웹 스타일 가이드 요소들을 제시하였다.

• 한국의류산업학회지
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• 제8권6호
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• pp.665-671
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• 2006

This study is to develop tourist souvenir which designed image of butterfly, the symbol of Hampyeong Butterfly Festival, using natural dyeing product, the specialty of Namdo region. Results of market survey of tourist souvenirs for Hampyeong Butterfly festival showed that souvenirs of butterfly design sold in market which were not discriminated from that of general products and locality or characteristic of the region could not be exhibited. According to the results of market survey, design of souvenirs of Hampyeong Butterfly Festival is as follows; Butterfly pattern of hinge and Dangcho pattern are developed to graphic motive of modern sense with traditional beauty to make design which can be consumed by modern consumers in their actual life and then proper pattern is planned by combining, repeating and disassembling them. Such a pattern is applied to souvenirs like T-shirts, necktie and scarf to make tourists feel identity and unification of the festival visually. In addition, design of souvenirs was made to be coordinated with casuals. Therefore, visual factor could be extracted from Korean cultural heritages suitable to concept of local festivals and it is considered that ways of commercialization and development of traditional pattern suitable to consumers' demands can be suggested.

• 패션비즈니스
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• 제17권2호
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• pp.1-16
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• 2013

Subcultural style is the center of subcultural identity and the clothes and adornments are the most visible symbol of membership. The Goth subculture has associated tastes in music, aesthetics, and fashion. The style symbolized the strong subjective subcultural identity held by most Goths and acted as the practical basis to demonstrate their commitment to the subculture. This study investigates the aesthetic and the style of Goth subculture in its heyday of 1980s which has continued to affect mainstream fashion and culture since its birth. In order to inquire the concept of subculture and its style, this study executes literature survey as well as investigates the images of street style magazines to analyze the visual elements. The stylistic and the aesthetic characteristics of Goth subcultural style analyzed in this study are grouped into four categories as follows: first, Victoriana, which embodies the fear of death and the nostalgia for the past using Victorian morning dresses and corsets, second, vampirism, in that some Goths who are fascinated by vampires are costumed in vampire figures to advocate diabolism and decadence, third, sexual ambiguity of male Goths which emphasizes feminine appearance in the pursuit of androgyny, and fourth, sexual fetish of female Goths which represents aggressive eroticism utilizing fetish paraphernalia.

• 대한건축학회논문집:계획계
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• 제35권1호
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• pp.107-115
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• 2019

This research explores a historical trajectory of the Milwaukee Art Museum from its establishment to the third expansion over the last six decades. After established in 1957 by the architect, Eero Saarinen, this museum underwent three expansions led by three different architects including, David Kahler, Santiago Calatrava, and James Shields. Reasons for expanding the museum were varied. A lack of exhibition space, an absence of visual identity, and path interruption problem within urban contexts were the main factors of a series of expansion. Furthermore, this research points out that there are three issues in the process of the expansion. The first is connection issues between the downtown and the lakefront in which the museum has blocked the public flow. The second, there were controversies on the allocation of the expanded space among the main body of the decision including architects, curators, and stakeholders. The last one is relationships among architects. This is related to each architect's attitude toward the museum. Drawing on historical documents and interviews with the regional architects, I argue that the identity and values of the museum have changed over time through the expansions rather than having the invariable.

• 한국의류산업학회지
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• 제16권4호
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• pp.543-553
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• 2014

This study analyzes the visual image and the symbolic image of the 'New Woman' main female characters' costumes in three films: , , and , set in the Korean Empire Period and filmed in the last 10 years. The findings are as follows. First, on the visual image by formative characteristics, Gibson girl style was reflected in Western costume design. Korean costume design is based on a traditional style (or modified in some parts). Second, the three films have the same historical background on the visual image by the fidelity of historical research; however, the fidelity of historical research differs and varies with the personality of characters or situations in the films. Third, all three films share the symbolic image by characteristics of characters and 'New Woman' aspect with the same historical background and 'New Woman' female character in common; however, the personality and 'New Woman' aspect of the characters were somewhat different. There was also a distinct difference in the symbolic image of Western and Korean costumes. Western and Korean costumes signify externality versus internality and denial versus the affirmation of national identity in ; dailiness versus ceremonialness and dynamics versus statics in ; and independence versus conformity and variability versus continuity in .