• Title/Summary/Keyword: venture certification

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The Influence of Experiential Marketing for the Agricultural 6th Industry on the Revisit Intention (농업6차산업 체험 마케팅이 재방문의도에 미치는 영향)

  • Kang, Duck-boung
    • Journal of Venture Innovation
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    • v.2 no.1
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    • pp.119-130
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    • 2019
  • In this study, we intend to test whether experience variables such as sense, feel, think, relate, and action experiential activities of farming village can be usefully applied to revisit intention. As a result, we found that the sense, relate, and action experiences were adopted, while the feel and think variables were rejected, leading to the conclusion that Schmitt's (1999) experiential marketing theory was also applied to 6th industry experience marketing activities in rural areas. Therefore, the significant effect of rural experience activities on revisiting intention is thought to be related to the fact that they stimulated sensitivities by drawing attention and interest of consumers during the 6th industrial experience configuration, and to the environmental facilities connected to the experience site. The Feel experience has been rejected due to limitation of development of emotional element from the 6th industry certification business experience program, leading to the necessicity for development of a program that can stimulate the consumer's emotions. The reason why the Think experience was rejected is that the experience of the rural area 6th industry did not create surprises or curiosity, and thus does not meet the expectations of consumers. In case of relational experience, experiential marketing through social organizational relationship formation is expanding, and in case of behavioral experience, experience of 6th industry constitutes experience related to interaction with others and lifestyle.

Usability Quality Evaluation Criteria of e-Learning Software Applying the ISO Quality Evaluation System (ISO 품질평가 체계를 적용한 이러닝 소프트웨어의 사용성 품질평가 기준)

  • Lee, Ha-Yong
    • Journal of Digital Convergence
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    • v.16 no.5
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    • pp.239-245
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    • 2018
  • So far, various researches have been conducted on evaluation of e-learning software, but subjective evaluation criteria are formed according to the classification presented from the viewpoint of the researcher rather than systematized form according to related standards. In addition, standards for software evaluation are continuously being supplemented for practical use, so it is urgent to establish evaluation bases by establishing evaluation criteria. Therefore, in order to establish the quality evaluation standard of e-learning software, this study analyzes the quality requirements of e-learning software based on the usability system among the quality characteristics of ISO/IEC 25000 series. This evaluation standard is distinguished by the fact that the evaluation standard of e-learning software that reflects the latest trend of related standardization has been established and practical utilization has been improved. It can be used effectively for quality evaluation and certification of e-learning software in the future.

The Impact of the Certification Role of Venture Capitalists on IPOs in the KOSDAQ (벤처기업공개와 벤처캐피탈리스트의 역할 분석)

  • Hur, Nam-Soo;Yoon, Byung-Seop;Lee, Ki-Hwan
    • The Korean Journal of Financial Management
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    • v.19 no.1
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    • pp.153-181
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    • 2002
  • 본 논문은 1999년 1월부터 2000년 12월까지 코스닥증권시장에 등록한 벤처기업의 IPO를 대상으로 발행시장에서 벤처캐피탈리스트의 역할을 살펴보고 있다. 특히 미국의 발행시장에서는 벤처캐피탈리스트가 투자한 기업이 조기에 공개되는 현상이 나타나는 것으로 보고되고 있는 바, 우리나라에서도 이러한 현상이 존재하는지를 실증적으로 조사하고 있다. 코스닥증권시장에 등록한 벤처기업의 IPO를 대상으로 발행시장에서 벤처캐피탈리스트의 역할에 관한 우리의 연구 결과는 다음과 같다. 첫째, 벤처기업과 비벤처기업의 초기 초과수익률의 차이분석에서, 벤처기업은 $AR_1$에서 할인 발행의 정도가 적어 Megginson-Weiss(1991)의 결과와 유사한 것으로 나타났지만, $AR_2$에서 발행가격 결정시 고려하지 못하는 비계수적 환경요인 등 미래기대수익에 대한 일반투자자의 평가가 호의적으로 나타나 발행회사의 입장에서는 할인발행의 정도가 큰 것으로 나타났다. 이는 이기환 임병균 최해술(1998), 장상수 길재욱(2000) 등의 연구와 유사한 결과를 보이고 있다. 둘째, 벤처캐피탈리스트의 명성에 따라 초기 초과수익률에 차이가 있었다. 즉, KTB지원기업의 초기 초과수익률이 낮았다. 셋째, 벤처캐피탈리스트의 보유지분을 변동에 대한 차이는 IPO전 평균보유지분율은 비KTB가 높았으나 공개 후 평균보유지분율은 KTB가 높았다. 이때 보유지분을 변동이 적은 KTB 지원기업의 초기 초과수익률이 낮았다. 특히 업력과 총자산의 규모가 할인발행을 줄이는 역할을 하는 것으로 나타났다. 업력은 Muscarella-Vetsuypens(1989)의 연구와 일치하고 있다. 넷째, 2개 이상의 벤처캐피탈리스트로부터 공동으로 투자받은 벤처기업의 초기 초과수익률이 하나의 벤처캐피탈로부터 단독으로 투자받은 벤처기업의 초기 초과수익률보다 낮았다. 그러나 통계적 유의성은 없었다. 다섯째, IPO까지 소요기간의 차이가 있는지에 대한 분석에서 비KTB지원기업이 보다 빨리 공개되고 있어 조기업적과시현상(grandstanding)을 보였다. 이는 Gompers(1996)의 연구와 일치한다. 여섯째, 등록주선인의 시장점유율에 차이가 있는지를 분석한 결과, KTB가 투자한 벤처기업 등록주선인의 평균시장점유율이 낮았다. 그러나 통계적 유의성은 없었다.

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A Study on the Necessity of Introducing Evacuation Instrument in High-rise Buildings - Focusing on Elevator Type Evacuation Instrument - (고층건축물의 피난기구 도입 필요성에 관한 연구 - 승강식피난기를 중심으로 -)

  • Choi, Kyu-Chool;Ra, Pan-Ju;Seul, Yeong-Mi
    • Fire Science and Engineering
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    • v.28 no.3
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    • pp.10-19
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    • 2014
  • The fast evacuation from fire floors to evacuation floors in high-rise building fires can minimize the human damage. In this study, an evacuation instrument, which are applicable to the high-rise buildings of adaptable escape mechanisms by the current NFSC 301 (national fire safety code 301), were selected to analyze the applicability in the high-rise buildings over 11th floor through the site adaptability test. The results of the site test were as follows. The elevator type evacuation instrument of new concept developed as a new technology by compensating the defect of evacuation instrument limiting in the high-rise buildings over 11th floor had completed the stability test and the performance certification test in fire stations, which there were no problems in the introduction of the elevator type evacuation instrument as an escape mechanism in the high-rise buildings. The elevator type evacuation instrument using escapers' weight without using electric power was an escape mechanism that many people could evacuate in a short period of time when a fire broke out in the high-rise buildings. In particular, The elevator type evacuation instrument operated by nonpower had the adaptability as a customized escape mechanism considering user characteristics in the buildings for the disabled or patients with an advanced disease.

Entrepreneurial intentions for University students Based on Theory of Planned Behaviors (대학생들의 경력개발과 관련된 계획된 행동들이 창업실행에 미치는 영향)

  • Han, Junghee;Cho, Geon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.10 no.1
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    • pp.111-118
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    • 2015
  • Students have chosen the various behaviors to prepare for the future during the university life. In general to be employed by someone and to create one's own business is likely to be regarded as difference ways. The objectives of this study is to find that whether student's planned behaviors such as albeit, internship, getting some certification are to be related with entrepreneurial intention, and entrepreneurial intention has positive relation with entrepreneurial decision makings based on theory of Planned behaviors through empirical study. In order for that, this study sets four research hypothesis. In the empirical findings, 3 research hypothesis except H2 (subjective norms have positive relations with entrepreneurial intention) are accepted in statistically. Considering research findings, students' planned behaviors, such as albeit, internship, getting some certifications to have been regards as far away from entrepreneurship have positive relation with entrepreneurial intention and implementation. Entrepreneurship education and knowledge regarding start-ups given by Universities or private institutions should provide information to create imagination new venture business with spontaneity instead of giving intented contents concerning entrepreneurship when taking into consideration of result of hypothesis 2. In order words, entrepreneurship education to provide the self-efficacy is the right track for students.

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A Case Study on the Development of Technology Rating Model for Investment (투자용 기술평가모형 개발사례 연구)

  • Hong, Jae-bum;Bae, Do Yong;Shim, Ki Jun;Hwang, Yujin;Kim, Sung-tae
    • Journal of the Korean Data Analysis Society
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    • v.20 no.6
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    • pp.2993-3002
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    • 2018
  • This case study introduces the process of developing the technology rating evaluation model for investment. The technology evaluation rating model for investment is a project that the Financial Services Commission and the Ministry of Commerce, Industry and Energy collaborated to expand the scope of technology finance from loan to investment. The technology evaluation model for investment was developed with the aim of predicting high growth companies. The model consists of a statistical model and an expert model. Here, statistical models were modeled by using logistic regression analysis. Expert models gathered opinions of experts and identified the weight of each evaluation item and set the model. The rating system of the model is composed of 10 grades. The distribution of the model was consistent with KTRS grade distribution. Interestingly, the emphasis is on technology and marketability. In the technology valuation grade model for the goddess, there is a considerable difference from the emphasis on managerial competence or business performance.