• Asia pacific journal of information systems
• /
• v.26 no.1
• /
• pp.124-142
• /
• 2016

Companies operating in social network platforms continue to improve and expand their marketing techniques. This study examines the practice of "gating", which involves virtual barriers between social network users and company content. Gates demand mandatory user endorsements, in the form of a Facebook "Likes", Twitter "retweets" etc., to gain access to company content, such as coupons and rewards,. Gating practices demand a mandatory endorsement before any content consumption takes place. Thus, while user endorsements are assumed to arise voluntarily from trusted known sources, gating practices would appear to violate this assumption. However, whether this violation lessens the effectiveness of gating practices still requires empirical validation. We investigate this question through the use of a unique panel data set that includes data on "like" endorsements obtained from a number of real-world Facebook business pages. Results of the study show that gating practices are effective for endorsement solicitation; however, gates may interfere with more traditional marketing activities.

• International Journal of Computer Science & Network Security
• /
• v.22 no.1
• /
• pp.305-311
• /
• 2022

This research aimed to provide a profound description of the practices of social media users in the Kingdom of Saudi Arabia (KSA), specifically the users of Facebook^® (FB) and Snapchat^® (SC), the reasons for these practices, decisions made, and the people involved. Such research would be of significant help to designers and policymakers of social media applications in understanding user practices when using social media applications and the reasons for such practices in the KSA. This better comprehension would be of significant help in improving current applications and creating new ones. According to the data analysis, there was a clear preference for SC over FB in the KSA. Most participants with SC accounts were described as very active users, accessing their accounts at least once a day compared to FB users. The users were led by this high preference for SC to create new words derived from the name of the application and use them in daily life. We showed our experience of carrying out a study in which the main objective was to collect factual empirical data from participants about their daily usage of social media applications while considering the unique cultural settings in the KSA. Mixed quantitative and qualitative methods were used to triangulate the data, increasing its trustworthiness and validity. Multiple perspectives were obtained using various data collection methods. Therefore, conclusions would not be confounded with limitations of any particular methodology or with conditions of any collection rounds. This research would constitute a valuable guide for researchers intending to use methods with male and female informants from different cultures, preparing them for potential challenges and suggesting possible solutions.

• Korea Science and Art Forum
• /
• v.19
• /
• pp.561-568
• /
• 2015

A lot of electrical energy is used in our daily life. While energy saving concerns are overall, consumption practices of people in general are very different. People want to control their energy use and by knowing the amount of energy they use. Smart plug is a new device that measures electricity usage through each plug at an outlet with on/off control. User experience for electrical devices in regards to electricity usage should be newly designed. In this study, based on the survey, personas have been devised and their energy use experience in relation with smart plugs have been designed. Service models have been designed as well. By designing service with smart plug, user could enhance the experience of energy usage and saving and energy consumption practices could be improved in a sustainable manner.

• Journal of Construction Engineering and Project Management
• /
• v.2 no.1
• /
• pp.14-19
• /
• 2012

Maturity models allow organizations to assess and compare their own practices against best practices or those employed by competitors, with the intention to map out a structured path to improvement. This research explores the aspects of the Maturity Models that are relevant to distinguish them from one to another. The different Project Management maturity models for define maturity differently and measure different things to determine maturity. Because of this, organizations should give careful consideration to select appropriate maturity model. The main reason behind this research lies on the modification to the existing Organizational Project Management Maturity Model (OPM3) by adding four knowledge areas, dedicated to construction industry as best practices. These are Safety, Environment, Financial and Claim Management. This Model contains (Yes/No) questions; all of these questions must be answered before the user reviews the results that describe the overall maturity and areas of strength and weakness of an organization. The research presents the implementation of the proposed Model Construction Enterprises Maturity Model (CEM2). All the components of the developed Model have been implemented in Microsoft Access. CEM2 helps Construction Enterprises to assess their Maturity Level and know Areas of Weaknesses for future improvement. The easy to use Yes/No user interfaces help enterprises' employees to assess the maturity level of their enterprises. The Model maintains users' responses in its database; as such, many employees from different enterprise divisions can be involved during assessment phase in several sessions.

• Informatization Policy
• /
• v.26 no.1
• /
• pp.83-105
• /
• 2019

The purpose of this study is to analyze the domestic and overseas laws and regulators' decisions related to zero-rating (ZR) practices through a comparative approach and to support development of the ex-post regulation. Although most countries are adopting ex-post regulatory approaches toward the globally increasing ZR practices, there is no uniform standards or an approach to consider when deciding whether to allow mobile ISPs' zero-rating practices in the market. However, in recent years, some countries have been improving their policy transparency with respect to ZR through enacting and amending relevant laws as well as making trial decisions. The comparative analysis shows that each country investigates restriction of the user choice and ISPs' adherence to the obligation of non-discrimination in order to judge whether the user benefits are damaged by the ZR practices. It also investigates ISP-CP's market positioning and ISP's vertical integration for profit squeeze to find out whether they harm fair competition with ZR practices in the mobile ecosystem. Based on the results of the comparative analysis, we suggest the desirable ZR regulatory directions under the domestic legislative status.

• World Technopolis Review
• /
• v.7 no.2
• /
• pp.113-124
• /
• 2018

Since the term smart city was coined, theories and practices of smart cities have flourished. Regarding the theoretical aspect, user-driven innovation has been discussed in studies on the innovation ecosystems of smart cities. Smart cities have been built in various countries around the world in recent years, including in Japan, which has experienced the same global trends in smart cities since 2010. Four smart community projects run by the Agency for Natural Resources and Energy between 2010 and 2014 followed such trends. The present study addressed user-driven innovation using the quadruple helix model as an analytical framework for the four smart community projects, and the outcomes of the projects were evaluated. In conclusion, the smart community projects were evaluated as successful. However, it was revealed that these projects were not completely conducive to user-driven innovation.

• Journal of KIISE:Computing Practices and Letters
• /
• v.16 no.12
• /
• pp.1244-1248
• /
• 2010

The previous study of Digital Broadcasting Recommendation system is based on user explicit profiling information. But user profile is always changing and the exact extraction of user profile is very important in recommendation system like Digital TV using many user interactions. This paper is studied of realtime user profiles aggregation through user remote controller input and matching this profiles with contents meta-data like contents genre information, event information, content viewing time. It is not used commercial database system and network communication solution considering embedded system hardware restriction. And it is considered people want different content genre based on watching time. From the results of this paper, there are improvement of user satisfaction of contents recommendation.

• Journal of KIISE:Computing Practices and Letters
• /
• v.14 no.7
• /
• pp.738-742
• /
• 2008

The user model is an indispensable factor for providing users with personalized. services in the ubiquitous computing environment. In general user models, services which users prefer should be described in advance so that the system can recognize and interpret them automatically. Also, user's preferences as to the change of situation are not reflected in general user models due to their ignoring the situation. In this paper, we propose the self-growing user model which learns user experience and the system which automatically provides personalized community services through extracting user preferring services by situation.

• Journal of the Korean BIBLIA Society for library and Information Science
• /
• v.27 no.1
• /
• pp.313-336
• /
• 2016

The study reviews theoretical and empirical research literature in information needs, seeking and uses in order to search for the most pertinent metatheories for studying information practices of the disadvantaged. The study examines the salient features and main theories/models of each cognitive, affective and social approach in the user-centered paradigm through analyzing prior information practices studies. While analyzing the main features of each cognitive, affective and social approach, the study points out the limitation of research using the cognitive and affective approaches to fail to theorize the relationship between individuals and complex and dynamic socio-cultural contexts in information practices. As an alternative, the study suggests using the social approach as a pertinent metatheory for understanding information practices of the disadvantaged who are entangled with myriad social contexts and issues. In order to verify the pertinence, the study examines the advantages of the social approach through analyzing both the main models related to everyday information practices under social constructionism and the main findings from information practices of the disadvantaged.

• Journal of KIISE:Computing Practices and Letters
• /
• v.16 no.10
• /
• pp.985-989
• /
• 2010

The near future smart ubiquitous computing oriented system will have to provide the optimal (right) service through interactions between users and the system. To provide the right services what the user needs, we should choose the user-centered development for reflecting the user needs, but not the developer-centered development. To do this, we proposed User Behavior Analysis Based Needs Extraction Method [1]. In this paper, we propose Object Extraction and Modeling Method from the user requirements with Fillmore's Case Grammar.