• International Commerce and Information Review
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• v.8 no.1
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• pp.3-13
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• 2006

To develop and validate an instrument to measure user satisfaction in Internet shopping environment, the EUCS instrument by Doll and Torkzadeh (1988) was used for this research. The results of the study shows how the main constructs of the model that will eventually interact for the user satisfaction in internet commerce environment. This research will present significant progress towards keeping the End-User Computing Satisfaction instrument relevant and applicable under the Internet shopping environment.

• The Journal of the Korea Contents Association
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• v.15 no.1
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• pp.462-474
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• 2015

This article is aimed to investigate the role of social pressure in the influential relationship of user motivation on user commitment in social media. On this purpose, user motivation in social media was divided into 3 sub-dimensions as social motivation, functional motivation and hedonic motivation and social pressure was also categorized into informational isolation pressure and conformity pressure and then it was explored that how the social pressure makes differential effects in the relationship of each dimensions of user motivation and user commitment. Major findings are as follows. First, user's social motivation and hedonic motivation in social media had significant positive influence on user commitment. Second, the informational isolation pressure showed moderating effect in the relation of functional motivation and commitment. Third, conformity pressure displayed moderating effect in the relation of social motivation and commitment. This article suggests empirical supports about the role of social pressure in the phenomena of social media use and commitment, but requires to explore more specific factors and multi-dimensional studies in regard of social pressure in social media.

• The Journal of the Korea Contents Association
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• v.17 no.7
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• pp.571-578
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• 2017

In order to approach information system through smart device and pc, user has to authenticate him or herself via user authentication. At that time when user tries reaching the system, well-used user authentication technologies are ID/PW base, OTP, certificate, security card, fingerprint, etc. The ID/PWbased method is familiar to users, however, it is vulnerable to brute force cracking, keylogging, dictionary attack. so as to protect these attacks, user has to change the passwords periodically as per password combination instructions. In this paper, we designed and implemented a user authentication system using smartphone's USIM without using password while enhancing security than existing ID / PW based authentication technology.

• The Journal of Korean Association of Computer Education
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• v.6 no.1
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• pp.29-39
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• 2003

In this paper we proposed dynamic adaptive model based on discrete probabilistic distribution functions and user's profile for web media systems(web based hypermedia systems). The model represented that the application domain is modelled using a weighted direct graph and the user's behaviour is modelled using a probabilistic approach that dynamically constructs a discrete probability distribution functions. The proposed probabilistic interpretation of the web media structure is used to characterize latent properties of the user's behaviour, which can be captured by tracking user's browsing activity. Using that distribution the system attempts to assign the user to the best profile that fits user's expectations.

• The Journal of the Korea Contents Association
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• v.16 no.12
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• pp.551-561
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• 2016

A user influence discrimination scheme using big data from social networks is needed. In this thesis, we propose a user influence discrimination scheme considering reliability in social networks. The proposed scheme measures reliability scores through social activities and simplifies a social network by collecting only reliable users. It also derives user influence by considering direct and indirect influences that depends on network degree between users. As a result, the proposed scheme improves the expandability of the user influence. In order to show the superiority of the proposed scheme, we compare it with the existing scheme through performance evaluations in terms of reliability and user influence.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.10
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• pp.855-863
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• 2020

The purpose of this study is to investigate the impacts of two different kinds of interactivity, such as user-to-user and user-to-media interaction, on the relationship between SNS motivation and online word of mouth (WOM). An online survey was conducted with SNS users in Korea. Using the convenience-sampling method, 300 surveys were collected and 295 were used in the actual analysis after excluding data with careless responses or missing values. Hypotheses were tested using Structure Equation Model (SEM) and path analysis by using AMOS22. The results indicate that four different SNS motivations (self-expression, relational, fun, and browsing motivation) have a partially significant positive effect on perceived user-to-user and user-to-media interaction in SNS. Although both user-to-user interactivity and user-to-media interactivity were found to have a significant effect on online word of mouth, by comparing the standardized regression coefficients in these relationships, it was found that user-to-user interactivity has a greater effect on online WOM than user-to-media interactivity. These results show that the motivated SNS users want to express their desire to communicate with other users in contrast than their desire to learn media functions when motivated SNS users reveal their personalities, knowledge, and abilities. Theoretical and managerial implications are discussed.

• Journal of the Korean housing association
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• v.10 no.2
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• pp.247-257
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• 1999

This study is aimed to propose the evaluation model of forecasting visual quality of apartment buildings, which would be a useful tool to make the architectural concepts corresponding to user needs. This study was carried out through the four-step experiments as follows. The first step is to take the user's visual evaluation construct. To do this, the 22 adjective phrases were extracted, which were applicable to all apartment buildings. The second step is to analyze the user's visual preference, which is measured by the user's psychological quantity on the apartment buildings by S. D.(Semantic Differential) Method. The third step is to analyzethe five psychological-factors obtained from the Factor Analysis. The perceptual images on the 41 experimental subjects were checked up through evaluating and analyzing the factor scores of each subjects for each psychological-factor. The fourth step is to analyze, the similarity of various characters in a building, which is mirrored on the user's psychological quantity and how buildings are grouped by it.

• Proceedings of the Korea Contents Association Conference
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• 2006.05a
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• pp.59-63
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• 2006

This study aims to emphasize the need for the in-depth experience and understanding of desire as to the User Interface Design through the introduction of the methodology which was developed by mixing quantitative utilization analysis and qualitative utilization analysis and to propose the active use of that. The methodology of this study is significant in that it tries to identify the latent experience and desire of user and reflect them in the User Interface Design through the repetition of 3 staged circular process and exploratory process related to the investigation category of people, prototype and product.

• Journal of Integrative Natural Science
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• v.13 no.1
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• pp.1-7
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• 2020

This paper proposes a novel fractional frequency reuse(FFR) based on dynamic user distribution. In the FFR, a macro cell is divided into two regions, i.e., the inner region(IR) and outer region(OR). The criterion for dividing the IR and OR is the distance ratio of the radius. However, these distance-based criteria are uncertain in measuring user performance. This is because there are various attenuation phenomena such as shadowing and wall penetration as well as path loss. Therefore, we propose a novel FFR based on dynamic user classification with signal to interference plus noise ratio(SINR) of macro users and classify the FFR into two regions newly. Simulation results show that the proposed scheme has better performance than the conventional FFR in terms of SINR and throughput of macro cell users.

• Journal of the Korean Association of Geographic Information Studies
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• v.2 no.1
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• pp.63-72
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• 1999

This study proposes an easy method to develope user interfaces for the GIS using OLE automation. In the developing stage of user interface, the most important thing is to make the best use of effective windows programming techniques and component software supporting techniques. Using the OLE automation and Visual Basic programming, the study constructs an user interface as case study which performs map overlaying, referencing attribute tables, graph analysis, drawing up of thematic map.