• Title/Summary/Keyword: use of information

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The Effect of Social Network Service Characteristics on perceived Ease of Use and Usefulness (외식상품의 소셜네트워킹서비스 특성이 지각된 사용 용이성·유용성과 온라인 구전의도에 미치는 영향)

  • Oh, Wang-Kyu
    • The Korean Journal of Food And Nutrition
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    • v.29 no.6
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    • pp.1050-1057
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    • 2016
  • SNS (Social network service) characteristics are perceived to simplify use. We carried out empirical studies on these parameters to observe the impact on the image of catering SNS online by word-of-mouth. The subjects of the study were as follows: 32.3% (392 persons) 19 years old, 67.7% (821 persons) over 19 years, 51.0% (619 persons) in their 20s, 22.1% (268 persons) in their 30s, 17.6% in their 50s, and 9.3% (112 persons) over 50 years. After verifying the hypothesis proposed that SNS characteristics perceived the ease of use, the significant factor identified in usability were connectivity Speed (${\beta}=0.213$), playfulness (${\beta}=0.246$), information (${\beta}=0.115$), and reciprocity (${\beta}=0.357$). Dual reciprocity had the most impact. It was observed that a longer impact of these significant factors improved the feel and fun of use. If SNS companies cater to, quick and easy, diverse, reliable and latest information, they can increase the ease of use, and availability, depending on the goals. Also, significant factors in the SNS features and online word of mouth was playfulness (${\beta}=0.312$), information (${\beta}=0.207$), reciprocity (${\beta}=0.066$) and perceived ease of use, and usefulness (${\beta}=0.293$), double playfulness had the maximum impact. These features provided more fun, reliable information, and could quickly deliver the latest information. The more the perceived usefulness, and ease of use, higher was the online word-of-mouth effect. SNS usage characteristics of connectivity Speed did not show any statistical significance in online word-of-mouth. Thus, catering businesses need to find ways to increase the ease of use, make the usefulness multifaceted, constantly checking the catering information on the SNS and ensuring to get the latest information is from diverse and reliable sources. This would increase the fun for the customer making the SNS to actively be utilized as a marketing tool.

An Empirical Study of Intention of Usage of Health Information on the Internet: Comparison by Gender (인터넷에서 건강정보 이용의도에 대한 실증 연구: 성별에 따른 비교)

  • Lim, Se-Hun;Lee, Sung-Ho;Kim, Dae-Kil
    • Journal of Information Technology Services
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    • v.10 no.3
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    • pp.77-94
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    • 2011
  • Since the general quality of life has been improving, people have become interested in "well-being." The widespread acceptance of the importance of "well-being" to quality of life has encouraged people to take more interest in getting health information online when they need it. Expansive use of online health information suggests that individual characteristics (i.e., gender and other traits), Website features, and perceived trust are related to the primary concern for many online health information consumers. This study examines whether familiarity, perceived security, and reputation of health information on various Websites influence the relationship of trust and intention to use by gender. These research results will contribute to the adoption of online health information by gender and, moreover, will provide companies with an understanding of key characteristics of consumers who use emoticons and provide useful implications for marketing strategies to current and future consumers.

A Study on Factors Related to Seniors' Use of Library Digital Information: Focusing on senior users of the National Library of Korea (시니어의 도서관 디지털 정보 이용 요인에 관한 연구 - 국립중앙도서관 시니어 이용자를 중심으로 -)

  • Jaeeun Choi;Junghyo Lee;Yeongeun Hwang;Jinseo Moon;Minji An
    • Journal of Korean Library and Information Science Society
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    • v.54 no.4
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    • pp.179-203
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    • 2023
  • The purpose of this study is to identify (1) the attitudes of seniors toward library digitalization, (2) factors that lead them to use digital information in libraries, and (3) factors that hinder or prevent them from using digital information in libraries. As a result of conducting 1:1 in-depth interviews with 20 senior users of the National Library of Korea, the majority of seniors had a favorable attitude toward library digitalization. 'Librarian' and 'vision and font size' were found to be the most important factors for seniors' use of digital information. These two factors are factors that enable the use of digital information, but they are also factors that prevent or hinder the use of digital information. In addition, factors for the use of digital information include 'characteristics of the content' and 'convenience', factors for non-use include 'attitude and psychological factors' and 'physical properties of books', and hindering factors include 'website usability issues'.

An Analysis on the Preference and Use-Demand Forecasting of Bus Information (버스정보의 선호도 및 이용수요 예측에 관한 연구)

  • Lee, Won Gyu;Jung, Hun Young
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.28 no.6D
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    • pp.791-799
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    • 2008
  • To build the system which has high utilization and usefulness for users, it is necessary to know the information type and use-demand that the use want. The purpose of this study is to forecast the preference and demand of utilization for bus information when bus information is offered through cellular phon. The accomplishments of this research are as follow : Firstly, importance on the level of individual factor and the value of change's figure can be evaluated, using preference analysis on bus information by conjoint analysis. Secondly, by establishing the use-demand model bus information using binary logit model, influence factor on whether or not the use of the user. Finally, ordered probit model was built by use behavior model in payment per call or per month of potential user of bus information. Through call times and sensitive analysis by payment methods, elasticity point, optimal payment fee, and use probability was analyzed. This study make application as basic to efficient bus information policy and to improve use rate of bus information in future because this study make it possible to get preference analysis, use-demand analysis and estimation of optimal payment fee which is reflecting various requirement in use of bus information user.

Empirical Validation of Personal Information Violation Risk for Cryptocurrency with Use Intention

  • Kim, Jeong-Wook;Choi, Chul-Yong
    • Journal of the Korea Society of Computer and Information
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    • v.23 no.9
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    • pp.141-156
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    • 2018
  • The purpose of this study is how personal information violation risks affect the intention to use domestic cryptocurrency services. VAM(Value based Adoption Model) model is validated as a theoretical background, selecting perceived ease of use, perceived usefulness and perceived security as a benefit factors, and considers perceived cost, technical complexity, and risk of personal information violation risks as sacrifice factors. The method of this study used questionnaire survey to collect 150 data on user's perception on cryptocurrency services, and also performed a structural equation modeling method using by AMOS 23. The result of this paper shows that all hypotheses are accepted statistically significant except 2 hypothesis. This research is concluded that perceived value is affected on statistically positive impact on perceived ease of use, perceived usefulness and perceived security, and negative impact on risk of personal information violation risk, not statistically perceived fee and technical complexity.

A Study on the Protection of Biometric Information against Facial Recognition Technology

  • Min Woo Kim;Il Hwan Kim;Jaehyoun Kim;Jeong Ha Oh;Jinsook Chang;Sangdon Park
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.17 no.8
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    • pp.2124-2139
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    • 2023
  • In this article, the authors focus on the use of smart CCTV, a combnation of biometric recognition technology and AI algorithms. In fact, the advancements in relevant technologies brought a significant increase in the use of biometric information - fingerprint, retina, iris or facial recognition - across diverse sectors. Both the public and private sectors, with the developments of biometric technology, widely adopt and use an individual's biometric information for different reasons. For instance, smartphone users highly count on biometric technolgies for the purpose of security. Public and private orgazanitions control an access to confidential information-controlling facilities with biometric technology. Biometric infomration is known to be unique and immutable in the course of one's life. Given the uniquness and immutability, it turned out to be as reliable means for the purpose of authentication and verification. However, the use of biometric information comes with cost, posing a privacy issue. Once it is leaked, there is little chance to recover damages resulting from unauthorized uses. The governments across the country fully understand the threat to privacy rights with the use of biometric information and AI. The EU and the United States amended their data protection laws to regulate it. South Korea aligned with them. Yet, the authors point out that Korean data aprotection law still requires more improvements to minimize a concern over privacy rights arising from the wide use of biometric information. In particular, the authors stress that it is necessary to amend Section (2) of Article 23 of PIPA to reflect the concern by changing the basis for permitting the processing of sensitive information from 'the Statutes' to 'the Acts'.

Exploring the Use of Information Technology in Dietetics Practice among Clinical Dietitians

  • Wong Karine;Ham Sunny;Forsythe Hazel W.
    • Journal of Community Nutrition
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    • v.7 no.3
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    • pp.149-155
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    • 2005
  • This exploratory study investigated the software programs utilized by clinical dietitians and their perceptions on the use of information technology. The study focused on the use of specialized software for dietetics, general software for any office use and the Internet. A self-administered survey was used to collect data from clinical dietitians identified in the Kentucky Dietetic Association Directory 2003-2004. The survey was conducted in March through April, 2004. A total of 22 responses were collected, which yielded a response rate of $68\%$. Findings suggest that computer use has become a routine for optimal clinical practice ; major specialized software programs are used for nutrition assessment, nutrition analysis and menu development. Use of specialized software appears to be unassociated with dietitians' age and years of experience ; however, the associations are indicated between use of specialized software and education level as well as their specialty ; word processing and spreadsheet are the major general software used. Internet is used mainly for information search and communication. Respondents perceived that overall work efficiency and productivity significantly increased with computer use. The complexity of software is the major barrier encountered so training is the most needed support by the department. Strategic promotion on the use of specialized software should be targeted to the management team of the hospitals/facilities.

Analysis of Factors Affecting Intention of Continuous Use for Mobile Wallet Based on the Information System Success Model (정보시스템 성공모형을 기반으로 한 모바일월렛 지속사용의도에 미치는 영향 요인 분석)

  • Jeon, Sun-Ho;Kang, Ju-Young;Lim, Jay-Ick
    • Journal of Information Technology Services
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    • v.13 no.4
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    • pp.325-340
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    • 2014
  • Mobile payment system using NFC attracted attention as the mobile payment market grows due to the fast diffusion of smart phones. However, non NFC mobile payment recently appeared because of the slow growth of infrastructure for NFC. With advent of Non NFC mobile payment applications, mobile payment industry is in developing trend. Non NFC mobile payment revitalizes the market by overcoming the limit of NFC with the smart applications using bar code and QR code payment, and providing various discounts, membership benefits and payment information. Therefore, this paper analyzed the intention of continuous use with the quality of mobile payment application based on the information system success model. Three categories of factors which are system quality, service quality, and information quality were used. We verified the significance of the factors affecting the intension of continuous use. mainly, quality of information was considered as an important factor of continuous Intention to Use. Also, unlike previous NFC, it was found that in Non-NFC, compatibility might not be as important factor. Moreover, we suggest a marketing strategy of companies for mobile payment industry which focus on information quality. and future research directions for non NFC payment market.

How Do Low Achieving Students in an Urban High School Learn with Information?: An Exploratory Study

  • Chung, Jin Soo;Kim, Jinmook
    • Journal of the Korean Society for Library and Information Science
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    • v.50 no.2
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    • pp.25-45
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    • 2016
  • This study investigates how high school students with low academic achievement seek and use information. Participants were seven US students in an American Literature and Composition course of the $11^{th}$ grade Remedial Education Program who completed a class project that required comprehensive information seeking and use. Data were collected through comprehensive observation and individual interviews with each student, the teacher, and two library media specialists. Additionally, we gathered and analyzed the instructions the teacher and the two library media specialists provided and all documents each student produced to complete the class project. The process of data analysis was supported by QSR NVivo. The findings of the study implied that students experienced cognitive and affective challenges for their information seeking and use required for the tasks and suggested that technological and individual conferencing would motivate the students to continue their information seeking and use. We then conclude the study with some important implications that can be used as a basis for designing information literacy instructions for students with low academic achievement.

Gender Disparities in the Use of ICT: A Survey of Students in Urban Schools

  • Basavaraja, M.T.;Sampath Kumar, B.T.
    • Journal of Information Science Theory and Practice
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    • v.5 no.4
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    • pp.39-48
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    • 2017
  • This study aims to investigate gender differences in the use of ICT by the students of urban schools. The objectives of the study are to find out the use of computers and Internet by the students and also the problems encountered by them while using computers and Internet. The study found that there is a significant association between the place (p=.005) and frequency (p=.002) of use of computers and gender. It is also found that there are significant differences in the problems faced by students while using computers (p=.002), use of Internet (p=.004), and the gender. This clearly indicates that there exists a gender disparity in the use of ICT by the male and female students in the urban schools. In order to overcome this disparity, the school authority should provide the basic and necessary ICT infrastructure in schools which can be equally used by male and female students.