Preference and Satisfaction Regarding the Type of Fashion Retailer's Sales Promotion Based on Consumer's Empirical Characteristics (소비자의 경험적 특성에 따른 패션기업의 판매촉진 유형별 선호 및 만족)
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- The Research Journal of the Costume Culture
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- v.20 no.2
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- pp.169-183
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- 2012