• Title/Summary/Keyword: twenties

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A Study of the Casual Wear Purchase Behavior of the Adult Males (성인남성의 캐주얼의복 구매행동에 관한 연구)

  • 신수윤;김영덕
    • The Research Journal of the Costume Culture
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    • v.7 no.4
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    • pp.99-110
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    • 1999
  • In order to help the marketers of the men\`s casual wear brands establish the marketing strategies to their target consumers, it is the purpose of this study to investigate on the variables affecting the casual wear purchase behavior of men in twenties, thirties and forties, and to clarify the differences of casual wear purchase behavior according to their age, The subjects were 429 men in their twenties, thirties and forties living in Seoul and data were analyzed by frequency, percentage, mean and standard deviation, x², ANOVA and Duncan\`s test. The results were as follows : (1) Significant differences were found among men in twenties, thirties and forties according to the self-image. Men in forties favored the conservative and not-noticeable image of casual wear, however, men in twenties and thirties favored those of the active, sexy, and distinctive image. (2) Significant differences were found among men in twenties, thirties and forties according to the importance of the store attributes such as convenience of transportation and parking place, clothing in vogue, and various merchandise. Men in thirties and forties put more importance on convenience of transportation and parking place. Men in forties put more importance on various merchandise than men in twenties and thirties. (3) Significant differences were found among men in twenties, thirties and forties according to general purchase behavior of casual wear. * Differences of the use of information according to age Majority of the men consulted the T.V., radio and people in their boundaries * Differences of the clothing purchase frequency according to age Men in twenties buy more clothing than other age groups. Men in twenties buy the clothing every one month and every three months and men in thirties and forties buy the clothing every three months and every six months. * Differences of the shopping day according to age Majority of the men buy the clothing on Saturday and Sunday. However men in twenties buy the clothing more on weekdays than other age groups. * Differences of the shopping place according There were not significant differences among three different age groups and majority of the men found out to utilize the department store. * Differences of the influence of the partners according to age Men in twenties found out to rely on their own decisions but men in thirties and forties found out to depend on their wives(loves). * Differences of the selection standards of casual wear according to age There were not significant differences according to age and adult males found out to select the casual wear by design, quality price in sequence.

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A Qualitative Study about Coordination system of 3D Virtual Model (외모(外貌)에 있어서 가상(假想) 3D 패션 코디네이션에 대(對)한 질적(質的) 연구(硏究))

  • Shin, Hyo-Jung;Kim, Hyo-Sook;Choi, Chang-Seok
    • Journal of Fashion Business
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    • v.7 no.2
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    • pp.143-155
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    • 2003
  • The purpose of this study were to investigate 1) Values placed upon born hereditary appearance and a made up appearance, 2)examined for points of body and clothing and 3)discrepancy in opinions about Coordination system of 3D Virtual Model This study chose qualitative research approach in-depth interviews were from December 12, 2002, to February 20, 2003. The subjects of the study were 12 women aged in twenties 12 women aged over forty. The results of this study were as follows. 1. Women aged in their twenties defined appearance as follows. there are important a made up appearance, Appearance is looking at point of view from body shape to face, makeup, hair style, body image, cosmetic surgery, clothing and is looking at the whole point of view from hair to tiptoe. This seems to include attitude, personality, behavior, images, and feeling. 2. Regarding body image Women aged in their twenties prefer a slender figure. Women aged in their twenties exerts all possible efforts to have an attractive body through dress well. 3. Regarding body image Women aged in their twenties prefer coordinate to system of 3D virtual model.

A study on hand growth of Korean adolescent boys from 14 to 19 years (한국 남자 청소년(14~19세)의 손 치수 성장 경향에 관한 연구)

  • Kim, Hyunsook;Chun, Jongsuk
    • The Research Journal of the Costume Culture
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    • v.22 no.5
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    • pp.702-711
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    • 2014
  • This study was performed to investigate the hand size growth of Korean adolescents boys. Subjects were between 14 and 19 years (n=352). We collected the right hand size data of 19 measurements from each subject using 3D hand scanner. The total 26 hand measurements were analyzed including seven calculated measurements. Subjects were divided into three age groups (early, middle and late). Their hand size were compared. The results showed that all hand length measurements were significantly difference among age groups. Adolescent boys hands were sharply grown at age 16 years old. The hand dimensions of middle age group were compared with twenties men (n=215). There were significant differences between two groups. The middle age adolescents' hands were shorter and thicker than twenties men. Subjects were also divided by weight and height. Weight and height was closely related to hand size. The heavier and taller subjects had the thicker hand. Their fingers were longer than others. The adolescent boys and twenties men who were taller than the twenties' average height (173.4cm) were compared. Twenties men's hands were longer and thinner than that of adolescent boys. These results imply that the male adolescent hands grow short and thick in the adolescent period. Fingers continuously grow up as a long and thin shape after adolescent period.

Development of Appeal Sizing System of Males in Their Twenties (20대 남성의 의류 치수 체계 개발)

  • 석혜정;김인숙
    • Journal of the Korean Home Economics Association
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    • v.40 no.7
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    • pp.157-172
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    • 2002
  • The purpose of this study is to characterize body types of males in their twenties, and to provide information on body types of males by classifying them into groups. In addition, this study attempts to provide ways that can help improve the fit and coverage rate of ready-to-wear clothes by developing an apparel sizing system according to body types. 297 male subjects in their twenties participated in this study. 54 anthropometric and 35 photographic measurements were taken from each subject. After combining the body types of the front and the side into a whole body, we selected typical body types out of the combinations. It is shown that 84.64% of males in their twenties belong to the HI type, H/equation omitted/ type, X/equation omitted/ type, Xl type, Yl type, and HS type. To develop a new size system of clothes, the distribution of sizes was determined by using means and standard deviations for basic parts of each body type. Then, the most optimal sizes were selected separately for each body type to maximize the coverage rate.

An Ethnographic approach to the Study of The Psychological Welfare of Teenage Heads of Family (아동가장의 심리적 복지에 관한 문화기술적 접근)

  • Kim, Min Jung
    • Korean Journal of Child Studies
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    • v.17 no.2
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    • pp.163-180
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    • 1996
  • Employing an ethnographic approach, this case study analyzed the psychological welfare of 2 teenage and one early-twenties heads of family. The subjects were Sun-Ju (female, age 22, seamstress), Ji-Hyun (female, age 14, junior high school student), and Seung-Hwan (male, age 16, junior high school student). This study was processed between 9 March 1996 and 11 May 1996. The results show that teenage and early-twenties heads of family have ambivalent feelings, meaning two extreme psychological conditions that are not consistent. Three types of teenage-early twenties heads of family ambivalence were caused by diverse role dimensions (e.g., nursing, supporter, beneficiary, and independent subject roles). Revision of the present welfare system, particularly the protection system For teenage-early twenties heads of family was recommended. Further research is also needed to determine various factors harmful to their psychological welfare.

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A Study on the Actual Conditions of Bakery Utilization according to the Female Age - Centering around the Females in Seoul Region - (여성의 연령에 따른 Bakery 이용실태에 관한 연구 - 서울 일부지역을 중심으로 -)

  • 김원모;이윤신
    • Culinary science and hospitality research
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    • v.8 no.2
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    • pp.77-91
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    • 2002
  • This research was accomplished to prove that the females would be different bakery utilization by their age group and what was the main factor of bakery product at each age group. This subway was examined far 221 females by the self-administerd questionnaire method. The demographic characteristics of research examines showed that the twenties were 77(34.8%), the thirties and the over forties were 72(35.6%) respectively. 55.2% of them graduated a high school and housewives were 35.3%. They normally use the bakery 1 ~ 3 times per week(49.8%), especially they use it in the evening. They responded that the reason of using bakery product was the delicious taste. Twenties bought the bakery product for themselves but the over forties did it for their sons or daughter. The price for one purchasing was usually 2,000~5,000 won. Twenties showed the highest usage of cooked bread with vegetable or ham etc., the thirties liked plain bread but the over forties usually used the bread of sweat taste. Most of them considered the taste as the most important factor when the product was bought especially in twenties. However, the thirties and the over forties also thought the nutrition was important. They also needed the development of new bakery product, especially thirties asked the improvement of service of bakery.

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A Comparative Study on Fashion-Conservativeness of Religious People and Non-Religious People in Korea

  • Park, Judy Joo-Hee;Choo, Ho-Jung
    • International Journal of Costume and Fashion
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    • v.8 no.1
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    • pp.65-74
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    • 2008
  • Religion is deeply connected with human culture and life, and affects all areas of religious people's lives. The aim of this study was to find out how fashion-conservativeness of religious people and non-religious people differ in Korea. Ten religious people and ten atheists all in their twenties were interviewed to find out the differences between religious people and non-religious people related to their viewpoints on clothes. The twenties age group was selected because people in their twenties are sensitive to fashions and styles, and a fair proportion of males and females were selected. The subjects were asked demographic questions, questions about their religion and faith, whether or not they thought they were conservative or affected by religion, and finally, what they thought of photographs of certain styles. 12 photographs from the 2006-7 F/W collections of London, Paris, New York and Milan were presented to the subjects. The photographs were from the Vogue U.K. website and divided into 6 major styles based on verbal evidence used to describe the collections in catwalk reports: "Sexy," "attitude/confidence," "luxury," "sophisticated/chic," "feminine," and "rock." In conclusion, religious people were found to be more conservative than non-religious people in their twenties because they prefer more conservative and covered up styles, have more negative views of bold and skin-showing trends, and regard some styles to be too sexy when non-religious people do not.

A Study of Ready-Made Clothes (RMC) of Women in their Early Twenties: their body posture and RMC fitting (20대 전반 여성의 자세 및 기성복 맞음새 조사 연구)

  • Kim, In-Mi;Kim, So-Ra
    • Korean Journal of Human Ecology
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    • v.18 no.2
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    • pp.451-463
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    • 2009
  • Although they generally undergo less change in somatotype than other age groups, women in their early twenties have postural changes incurred with their inappropriate postures during the growth period. Since such somatotype changes reduce their satisfaction in the fitting of ready-made clothing, the study intends to examine the inadequate postures and life habits of women in their twenties and to analyze their self-recognition and actual conditions of the bad fit of ready-made clothes. A survey questionnaire was conducted on 225 customers and 29 sellers of ready-made clothes. According to the result, it was found that their inappropriate postures had made their back and shoulders undesirably bent and led to their low satisfaction in the fitting of ready-made clothes. Therefore, it is necessary to perform researches for developing renovated design in consideration of their somatotype changes.

Ready-mades Size system and consumer Satisfaction on Women's Jackets -For Women Aged between 20's and 30's- (여성복업쳬의 재킷 치수체계와 소비자 치수 만족도에 관한 연구 - 20대와 30대 여성을 중심으로 -)

  • Lee Hee-Chun;Lee Won-Ja
    • Journal of the Korea Fashion and Costume Design Association
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    • v.7 no.3
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    • pp.27-37
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    • 2005
  • This study is aimed at the ready-mades size system and satisfaction of consumers size for woman's wear at domestic market which are made by public production systems. This study, particularly, is focused on jacket of 20-30 aged woman's wear in twenties & thirties female clothe. The procedures of this study are as follows; 1. Select 25 domestic clothing companies that its product has targeted in twenties & thirties female and investigate the system of each pattern size 2. Select 259 female in twenties & thirties randomly in Seoul survey a standad of females jacket purchase. Analysis of this study is based on SPSS statistics program, technical statistics, $X^2$ and ANOVA verification. The results of studying are as follows; 1. The survey of pattern size of the domestic females clothing companies has shown some distinctive feature at age and body type of their consumers. 2. Crucial point of female consumers in twenties & thirties is a design and fitness of their jacket while they are purchasing their jacket. 3. Female consumers have some dissatisfaction for the variety of size, difficulty of purchasing and size of bust, shoulder & length of arms of their jacket.

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The Effects of Family Differentiation from the Family of Origin, Marital Communication, and Marital Intimacy on the Family Strengths of Married Women in Their Twenties and Thirties (20~30대 기혼여성의 원가족분화경험, 부부의사소통 및 부부친밀감이 가족건강성에 미치는 영향)

  • Lee, Jimin
    • Journal of Families and Better Life
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    • v.31 no.6
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    • pp.23-38
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    • 2013
  • The purpose of this study was to investigate the effects of family differentiation from the family of origin, marital communication, and marital intimacy on the family strengths of married women in their twenties and thirties. The subjects were 237 married women in their twenties and thirties who live in D city. The questionnaire was consisted of measures on the family differentiation from the family of origin, marital communication, marital intimacy, and family strengths. Structural equational models were conducted with Amos 18.0. The major findings were as follows. 1) Family differentiation from the family of origin had both direct and indirect influences on the perceived family strengths of married women in their twenties and thirties. 2) Family differentiation from the family of origin had a direct effect on marital communication but no direct effect on marital intimacy. 3) Marital communication had a direct effect on marital intimacy but no direct effect on married women's perceived family strengths. 4) Marital intimacy had a direct effect on married women's perceived family strengths.