• Journal of the Korea Convergence Society
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• v.8 no.10
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• pp.249-255
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• 2017

The domestic tourism industry mostly relies on quantitative surveys for customer satisfaction. However, customer participation of the questionnaires is extremely low and the improvement of the dissatisfactory factors is not being performed promptly. In this paper, we propose a new topic map system and prove its empirical effectiveness to improve the accuracy of customer feedback information and the efficiency of the analysis process. The topic map system is a system for analyzing large amounts of customer feedback data in real time. It uses text mining and ontology techniques by integrating data collected over a certain period from real-time SNS and quantitative data obtained from existing survey systems. The effect after improving the analyzed factors of dissatisfaction is also a new and innovative evaluation system for monitoring customer satisfaction in real time. The classification based on this integrated data is a classification system that is specific to the product or the customer. According to this classification, it is possible to measure the effect of the recognition and improvement of the complaint factor in real time on the topic map system. This provides a sophisticated prioritization of the improvement factors and enables customer satisfaction quality control as a PDCA feedback system. In addition, the survey period and costs are greatly shortened, and responses can be more precise to the existing survey method. As a practical application, this system is applied to the largest H travel agency in Korea to prove the accuracy and efficiency of the proposed system.

• Journal of the Korean Regional Science Association
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• v.32 no.4
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• pp.39-49
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• 2016

The main objective of this paper is to analyze university students' modal shift for commuting trip due to the introduction of new urban rail transit in a satellite city of metropolitan area. The paper uses SP(2011)/RP(2013) data collected from Yeungnam University in Gyeongsan City, which is a satellite city of Deagu Metropolitan City. So far few researches, especially using before-and-after individual SP/RP travel survey, have been conducted on analyzing university students' modal shift due to the introduction of new urban rail transit. For this research, some descriptive statistical analyses were conducted. Furthermore, some empirical logit models were estimated for analyzing factors affecting the modal shift. Finally, some important findings and policy implications are discussed. The significant findings from this research are summarized as follows. From the descriptive statistical analyses of SP and RP data, it is found that the rate of modal shift to rail transit is relatively high especially for bus travellers. Furthermore, from the empirical SP model estimation, it is found that time saving is the most important factor affecting the modal shift to urban rail transit. On the other hand, from the empirical RP model estimation, it is found that residential location is the most important factor affecting the modal shift to urban rail transit.

• Journal of Korean Society of Forest Science
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• v.109 no.3
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• pp.291-299
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• 2020

The purpose of this study was to propose the most cost-effective sampling method, by analyzing the cost of forest resource investigation per sampling method for the planned harvesting area of in Chunyang-myeon, Byeonghwa-gun, Gyeongsangbuk-do, Korea. For this study, three sampling methods were selected: random sampling method, systematic sampling method, and line transect method. For each method, sample size, hourly wage, number of sample points, survey time, travel time, the sample error rate of the estimated average volume, and the desired sampling error rate were used to calculate the cost of forest resource inventories. Thus, 10 sampling points were extracted for each sampling method, and the factors required for cost analysis were calculated via a field survey. As a result, the field survey cost per ha using the random sampling method was found to be have the lowest cost, regardless of the desired sampling error rate, followed by the systematic sampling method, and the line transect method.

• Journal of Advanced Navigation Technology
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• v.16 no.6
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• pp.1065-1079
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• 2012

This research is done with the objectives to examine and to identify how the main factors of airline services, which become fundamentals for airline customers to select their favorite one, affect their customer satisfaction and their customer preference, with a focus on adjustable influence of converting cost. The survey has been conducted with the population of the airline customers who use international airlines through Incheon International Airport and processed with the objectives to verify the influence of the main factors of airline services to customer satisfaction and customer preference and also to collect the verified data for adjustable influence of converting cost between customer satisfaction and customer preference, and its results are as follows: Firstly, airline services have significant impact on their customer satisfaction. Secondly, they also have significant impact on their customer preference, Thirdly, the converting cost between both of customer satisfaction and customer preference to airline services doesn't involve the adjustable function in consecutive cost nor in learning cost but it does involve the one in sunk cost.

• The Bulletin of The Korean Astronomical Society
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• v.40 no.1
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• pp.68.2-69
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• 2015

We present [Fe II] $1.644{\mu}m$ features around ultracompact H II regions (UCHIIs) found on a quest for the "footprint" outflow features of UCHIIs -the features produced by outflowing materials ejected during an earlier, active accretion phase of massive young stellar objects (MYSOs). We surveyed 237 UCHIIs in the first Galactic quadrant, employing the CORNISH UCHII catalog and UWIFE data, which is an imaging survey in [Fe II] $1.644{\mu}m$ performed with UKIRT-WFCAM under ~0.''8 seeing conditions. The [Fe II] features were found around five UCHIIs. We interpret the [Fe II] features to be shock-excited by outflows from YSOs and estimate the outflow mass-loss rates from the [Fe II] flux which are ${\sim}1{\times}10^{-6}-4{\times}10^{-5}M{\odot}yr^{-1}$. We propose that the [Fe II] features might be the "footprint" outflow features, but more studies are required to clarify whether or not this is the case. This is based on the morphological relation between the [Fe II] and 5 GHz radio features, the outflow mass-loss rate, the travel time of the [Fe II] features, and the existence of several YSO candidates near the UCHIIs.

• Information Systems Review
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• v.15 no.2
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• pp.111-127
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• 2013

This research introduces a case of NFC (Near Field Communication)-based exhibition support system for analyzing visitors' POB (Point of Behavior) data gathered from the system. The application of NFC technology to an exhibition space allows visitors new experiences of exposition and exhibitors to collect and analyze data about behaviors of visitors. The NFC-based exhibition support system is applied to the 'Korea Travel Expo 2013.' The visitors' behaviors are analyzed based on collected NFC tag touch data and association rules among booths are extracted. Furthermore, the tag touch data are integrated with the survey data for catching the demographics-based implications.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.39 no.3
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• pp.192-203
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• 2016

Uganda is a country blessed with the biggest number of mountain Gorillas in the whole world. These animals contribute at least 12% in revenue generation to the Tourism sector through tracking by both local and foreign tourists who pay for the tracking permits. However, Gorilla tracking is also a big challenge even in the presence of highly skilled and well-trained game rangers. Development and implementation of a secure Computer and Mobile based Gorilla Tracking (GT) system that uses GIS and GPS technologies would be the most ideal technology to use. Therefore, this study aimed to find out the critical factors that would affect the Behavioral Intention of the would-be users to successfully decide to use such GIS/GPS-GT system. We used the existing UTAUT model to integrate six factors such as Performance Expectancy, Effort Expectancy, Employee Peer Influence, Facilitating Conditions, Behavioral Intention and System Use. However, Infrastructure Availability and Non-Technical Facilitating Conditions were added to reflect Ugandan ICT context. This amended UTAUT model was used to carry out the survey. The questionnaire was emailed to 220 government employees in the fields of ICT, Tour and Travel, Environmental Groups officials and Farmers who garden near the game reserves. A total of 133 were obtained fully completed, whereas 127 were deemed usable thus yielding a response rate of 58%. The analysis results show that except for non-technical facilitating conditions, effort expectancy, peer influence, performance expectancy and infrastructure availability positively affects behavioral Intention to use GIS/GPS-GT. This indicates that people in Uganda don't bother about regulations and rules in regard to using information system. As long as the system does what they want it to, anything else does not matter. As an employee in an organization is told to use a system by their supervisor, they have no objection to otherwise they risk losing their job. This implies that, supervisors have a great responsibility in the process of developing, implementing and using the system in Uganda.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.32 no.1D
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• pp.23-31
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• 2012

Busan Metropolitan City government has been implementing the local Bus Quasi-Public Operating policy since 2007. As a result of the policy, financial burden to cover financial deficit has become a big social issue. For successful settlement of the policy, the government should be able to gradually cut off the financial support for the deficit by continuously increasing the bus demand, which can be accomplished by providing more convenient bus services. The weather conditions that affect the public transportation demand include rain, fog and snow. They affect the mode choice for public transportation use, which in turn results in decrease in bus demand. In short, the adverse weather conditions result in significant profit loss of bus transportation, and consequently it financially burdens the City of Busan. In this research, the pattern of travelers' use of transportation modes given various weather conditions was analyzed. In addition, the reasons why people transfer from one to other transportation modes were analyzed by conducting a field survey, and policy implications on desirable public transportation facilities and transfer system were discussed.

• Journal of Korean Society of Transportation
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• v.26 no.1
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• pp.145-153
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• 2008

Existing shortest-path algorithms mainly consider a single attribute. But traveler actually chooses a route considering not single attribute but various attributes which are synthesized travel time, route length, personal preference, etc. Therefore, to search the optimal path, these attributes are considered synthetically. In this study route searching algorithm which selects the maximum utility route using discrete choice model has developed in order to consider various attributes. Six elements which affect route choice are chosen for the route choice model and parameters of the models are estimated using survey data. A multinomial logit models are developed to design the function of route choice model. As a result, the model which has route length, delay time, the number of turning as parameter is selected based on the significance test. We use existing shortest path algorithm, which can reflect urban transportation network such as u-turn or p-turn, and apply it to the real network.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.36 no.4
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• pp.667-675
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• 2016

The goal of this study is to be used as baseline data for transportation demand management. At the present time the number of registered car and householding car is increasing, so there is a need to analyze the car ownership pattern through household car hold status. Also, it is necessary to analyze the factor of increasing car. The research is proceeded with classifying as the household which is holding private cars or holding passenger cars and non passenger cars based on the result of the research of the household travel survey data. The result of this study is shown as follows. According to car ownership pattern, there are more households holding passenger cars only when they are holding less than 2 cars. Otherwise there are more households holding passenger car and non passenger car when they are holding more than 3 cars. Using the Ordered Logit Model, there are more differences in factors affects holding cars by variables of housing type and household properties.