• Title/Summary/Keyword: travel satisfaction

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Design Guidelines of Road Cross Sectional Elements Based on the Satisfaction of Sensibility Cognition (감성인지 만족도를 고려한 도로횡단면 구조설계 기준 연구)

  • Seo, Im Ki;Lee, Byung Joo;Lee, Jae Sun;Namgung, Moon
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.31 no.3D
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    • pp.363-373
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    • 2011
  • With rapid economic development, general demand and interest in surroundings that consist of our lives have grown gradually. In addition, as there has been increased social interest in creating landscape of roads, which considers all important factors from the user's view including accessibility, safety, and psychological stability, efforts to improve quality of roads are required. Therefore it is needed to establish standards on safe and comfort road design based on sensibility satisfaction of road users rather than based on standardized road design guidance from the engineering perspective. To this end, research was carried out to analyze sensibility satisfaction of users about road landscape focused on elements of road cross section in a city. It identified relation between sensibility satisfaction and the elements by using principal and cluster analysis, and the multiple regression models. It also found that user's satisfaction about roads and a road landscape is high with road width (3~5 meters), clear zone (2.2~3.9 meters), road central garden (1.05~1.9 meters), shoulder (0.55~1.43 meters), median (0.65~1.625 meters), the number of travel lanes (2~5), height of trees at the central garden (6.4~15 meters) and height of buildings surrounding roads (18~44 meters or 6~15 floors).

The Market Segmentation Study in Accordance with Cultural Heritage Tourists' Motivation and A Comparative study of Satisfaction toward Cultural Heritage Utilization - Focused on The Daming Palace and The Terra Cotta Warriors in China - (문화유산 관광동기에 따른 시장세분화와 문화재활용 만족도 비교연구 - 중국 대명궁과 병마용을 중심으로 -)

  • Peng, Shuai;Qiao, Man;Guo, Hhongxia;Jeong, Gang-Hoan;Kim, Juho
    • Journal of the Korean Institute of Traditional Landscape Architecture
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    • v.35 no.4
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    • pp.144-164
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    • 2017
  • The purpose of this study is to analyze the tourism motivation of Chinese tourists visiting Daming Palace and Terra Cotta Warriors and to study market segmentation according to the motivation. As well as to research the difference of satisfaction toward cultural heritage utilization between Daming Palace and Terra Cotta Warriors. According to the results of the analysis, it was found that cultural heritage tourists preferred cultural experience of tourist sites. Therefore, it is necessary to put effort into cultural experience of cultural heritage sightseeing spots. What's more, it was showed that the preservation and recovery state of cultural heritage, the reality, the value of tangible cultural heritage, the experience programs related to cultural heritage, interpretation service, travel guides, rest facilities, symbolism of souvenirs, admission tickets, nearby restaurants and accommodation facilities could be influence factors of satisfaction toward cultural heritage utilization. The Managers of cultural heritage sightseeing spots are expected to preserve the cultural heritage well and to enhance the facilities and staff professionalism, to make visitors more easily understand cultural heritage, to put more emphasis on interpretation service, to make visitors feel that they got educational effect from visit experience, which will increase the satisfaction of cultural heritages.

The Influence of LMX and TMX on team effectiveness and team performance in Airline cabin crew team (항공사 객실승무원 팀제에서의 LMX와 TMX가 팀유효성과 팀성과에 미치는 영향연구)

  • You, Jung-Yun;Lee, Mi-Hye
    • Journal of Advanced Navigation Technology
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    • v.16 no.6
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    • pp.1052-1064
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    • 2012
  • In this study for the purpose of providing the basic data for airline cabin service improvement and efficient crew management. The relationship on team effectiveness and team performance according to the quality of airline cabin crew team LMX(Leader-Member Exchange) and TMX(Team-Member Exchange) was verified. The findings from the analysis shows the closer team leader and team members have quality exchange relationship the more the cabin crews will team commitment and team satisfaction. The conclusion is drawn that increased team effectiveness(satisfaction and commitment) enhances team performance as well. Therefore, based on the results of the study on airline cabin crew team operation system, the team leader and team members should come up with specific scheme to establish quality exchange relationship and to maintain the relationship.

Tourists' Behaviors and Attitudes of Ecological Tourist Place: Examining the Suncheon Bay Wetland Reserve & National Garden (생태관광지 방문객의 행태와 태도: 순천만습지와 순천만국가정원을 사례로)

  • Lee, Jeong-Rock;Park, Jong-Chun
    • Journal of the Economic Geographical Society of Korea
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    • v.19 no.2
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    • pp.300-312
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    • 2016
  • After holding the ICEXPO 2013, the Suncheon Bay Wetland Reserve and Suncheon Bay National Garden in Suncheon city are becoming a famous ecological tourist place in national wide. This study investigates the tourists behavior visited to the Suncheon Bay Wetland Reserve and Suncheon Bay National Garden. Data are collected from 540 tourists from April to October 2015. Results of the study showed that tourists living at Gwangju & Chonnam provinces are 38.4% of total; one-day tourists, 20~40 aging tourist group, and internet using for destination informations, accounts for about 75.2%, 72.6%, and 44.8% respectively, of total tourists; tourists' motivation and purpose are related to natural landscape watching and family travel; tourists satisfaction for destination are very high, and particularly in the spring; 30% of total in tourism expenditure amount per capita ranges from 50,000 to 100,000 won; mount of tourists expenditure are not so much.

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The Effect of Tourist Shopping Value on Product Types and Satisfaction - The Moderating Role of Escaping-Seeking Motivation - (관광쇼핑가치가 쇼핑제품 유형 및 만족도에 미치는 영향 - 탈출-추구동기의 조절효과를 중심으로 -)

  • Hur, Hee Jin;Suh, Young-Gu
    • Fashion & Textile Research Journal
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    • v.22 no.6
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    • pp.752-761
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    • 2020
  • This study analyzes the type of preferred shopping items based on tourism shopping value pursued by tourists through shopping at travel destinations as well as verifies their impact on satisfaction. A survey on 310 adult men and women aged 20 to 69 collected data samples representing tourism shoppers in Korea. Based on the collected data, a factor analysis and a structural model equation analysis were performed using SPSS 25.0 and AMOS. Tourism shopping value was divided into functional value, emotional value, exploratory value, and shared value. In addition, shopping items were categorized as physical materials and experience materials to identify the difference in preferred item types according to the value that tourists perceive. It also confirmed the adjustment effect of tourism motivation that affects tourism shopping behavior. According to the analysis results, the more tourists perceive functional and emotional values when shopping, the more physical material they prefer, and the more they perceive exploratory values, the higher the preference for experience goods. However, the shared value affected both physical materials and experience materials. Based on escape-seeking motivation, the adjustment effect of tourism motivation (a major variable to understand the behavior of tourists) on tourism shopping behavior was confirmed. Based on the academic and practical implications of this study, we hope to broaden our understanding of tourism shopping and revitalize research on tourism shopping.

A Study on the Characteristics of Trail Use and Trail Users' Perception Regarding Visitor Impact Levels on Baekdudaegan Trails of Korea (백두대간 등산로 이용행태 및 환경영향 수준에 대한 이용객 인식)

  • Yoo, Ki-Joon;Kim, Jeong-Min
    • Korean Journal of Environment and Ecology
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    • v.23 no.6
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    • pp.603-612
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    • 2009
  • This study was conducted to provide information which will be useful for establishing and implementing effective management policy for Baekdudaegan Trail and user satisfaction by investigating the characteristics of trail use and users' perceptions of the environmental impacts on the trail. For this purpose, a questionnaire survey was employed in Baekdudaegan trail by three topological types. With this classification, the characteristics of the way the trails used and users' perceptions of the impacts were analysed in terms of ecological, physical and social environments. The result showed that the Baekdudaegan trail was used mainly for mountaineering rather vacation or travel, and found no differences in the characteristics of the trail use by the types. Ecological environment showed no significant relation with user satisfaction, however changes in physical environmental factors such as a trail width functioned as a negative component to decrease use experience. In addition, the satisfaction of the users had little to do with social environment, when the level of using the trail was relatively low. To present, the levels of impacts on ecological, physical and social environments and the users' satisfaction level regarding the Baekdudaegan trail appear to be positive. However, the increase of use level is expected in the future, and therefore systematic managerial measures need to be implemented to monitor the changes of the trails and interactions of the environmental impacts.

Evaluation Index for the Supply Levels of Pedestrian Facilities in Residential Area Planning (택지개발지구에서 보행자도로 공급수준 평가지표 개발)

  • Choe, Jae-Seong;Hwang, Gyeong-Seong;Kim, Sang-Yeop;Jang, Yeong-Su;Park, Sin-Won
    • Journal of Korean Society of Transportation
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    • v.27 no.2
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    • pp.35-46
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    • 2009
  • This paper presents an evaluation index for the supply levels of pedestrian facilities in residential area planning. The pedestrian facility supply levels reveal the quality of a residential area, and can be associated with the resident living standards and satisfaction, pedestrian safety levels, and the effectiveness of the construction cost. This research conducted multifaceted procedures for the index development, and these procedures start first by identifying dominant influencing factors on pedestrian travel demand by reviewing the final reports of site planning in more than eight already-completed residential development sites. Second, based on the Space Syntax model, which was initially developed in the UK by establishing statistical relationships among an integration index, population size (persons/day), and the total development area, this research formulated a set of pedestrian demand estimation models. Then these models were utilized in forming a pedestrian facility supply index by integrating the new models and their results with the available accepted practice in the residential planning sector. This was necessary because planners want to understand the total supply level of pedestrian facilities in a residential area during the initial design stage. Finally, to test the model validity in satisfying pedestrian satisfaction, the research included a resident satisfaction interview, and it was revealed that the evaluation index developed in this research could provide planners and engineers with more promising results. It is therefore anticipated that this research can be of service when designing pedestrian facilities in future residential area planning and design activities.

A Study on the Development of Topic Map for Analysis of Customer Satisfaction in Tourism Industry (관광산업의 고객만족도 분석을 위한 토픽맵 개발에 관한 연구)

  • Kang, Min Shik
    • Journal of the Korea Convergence Society
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    • v.8 no.10
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    • pp.249-255
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    • 2017
  • The domestic tourism industry mostly relies on quantitative surveys for customer satisfaction. However, customer participation of the questionnaires is extremely low and the improvement of the dissatisfactory factors is not being performed promptly. In this paper, we propose a new topic map system and prove its empirical effectiveness to improve the accuracy of customer feedback information and the efficiency of the analysis process. The topic map system is a system for analyzing large amounts of customer feedback data in real time. It uses text mining and ontology techniques by integrating data collected over a certain period from real-time SNS and quantitative data obtained from existing survey systems. The effect after improving the analyzed factors of dissatisfaction is also a new and innovative evaluation system for monitoring customer satisfaction in real time. The classification based on this integrated data is a classification system that is specific to the product or the customer. According to this classification, it is possible to measure the effect of the recognition and improvement of the complaint factor in real time on the topic map system. This provides a sophisticated prioritization of the improvement factors and enables customer satisfaction quality control as a PDCA feedback system. In addition, the survey period and costs are greatly shortened, and responses can be more precise to the existing survey method. As a practical application, this system is applied to the largest H travel agency in Korea to prove the accuracy and efficiency of the proposed system.

Perceived Quality of Korean Restaurants Influencing on Satisfaction and Behavioral Intentions - From the Perspectives of Asian Tourists to Korea - (만족도와 행동의도에 영향을 미치는 한식당의 지각된 품질 요인에 관한 연구 - 한국을 방문한 아시아 관광객의 관점을 중심으로 -)

  • Im, Hyun-Jung
    • Culinary science and hospitality research
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    • v.16 no.1
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    • pp.209-225
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    • 2010
  • The main purposes of this study were to assess Asian travelers' perceptions of service quality provided by Korean restaurants and to identify the relationships among perceived quality, satisfaction, and behavioral intentions. The survey was administered during one-month period of January-February 2009, targeting tourists from China, Taiwan, and Japan who were visiting Korea through escorted tour packages offered by several Korean travel agencies. A total of 223 copies of the questionnaire were collected for the data analyses such as descriptive statistics, factor analysis, MANOVA, and multiple regression analysis using SPSS 12.0 program. The main results of this study were as follows: 1) The results of the gap analysis indicated that the service quality in several areas provided by the Korean restaurants did not meet the tourists' expectations; 2) The factor analysis identified four underlying dimensions of travelers' perceptions of overall service quality provided by Korean restaurants ("value and quality of foodservice", "menu choices", "service quality of employees", and "quality of surrounding area"); and 3) Through multiple regression analyses, three determinants ("value and quality of foodservice", "menu choices", and "service quality of employees") were found to have the greatest impact on tourists' satisfaction and behavioral intentions.

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The Study on Determination of Benefit Factor as Constructing Traffic Facilities Using ANP (ANP기법을 이용한 교통시설 건설사업의 편익항목 선정에 관한 연구)

  • Kim, Man Kyeong;Jung, Hun Young;Lee, Sang Yong
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.26 no.1D
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    • pp.41-47
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    • 2006
  • The construction of traffic facilities has generated a variety of problems in the equality and efficiency when it would be planed and evaluated. One of the reasons for these phenomena isn't the definition of an objective standard about benefit items. Thus, results of evaluation couldn't give a demonstration of confidence. But, the traffic facility construction and its operation costs are securely appeared. Therefor, it will be demonstrated to decide the benefit items in this study. Before deciding the items, user's satisfaction evaluation and economic analysis would be carried. We find out subway user's satisfaction higher than load traffic mode user in satisfaction evaluation, while subway's economic feasibility is lower than load facility, as a result of B/C analysis. In this inconsistent results, we found out that the benefit value is a little lower because of indefinite standard of it's items as comparing Busan Metropolitan City's population with subway's modal split ratio. Accordingly, we enumerate some benefit items in the case of feasibility evaluation as constructing traffic facility. And each of evaluation items' weight is estimated by using ANP. We found out that the weight value of accessibility has the highest one, that of punctuality has second, that of travel time has third, and benefit items according to improvement of user's traffic condition have much more important than those which were considered in the existence economic analysis.