• Journal of Korea Trade
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• 제23권8호
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• pp.73-88
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• 2019

Purpose - This paper finds the repurchase intentions of customers in a sharing economy via Airbnb and Uber, which are classic sharing-economy service businesses. Design/methodology - This paper analyzes sharing economy effects using variables in a structural equation model. Findings - We verified that values have a significant effect on the trust in a platform. We also verified that the effects that value propositions have on repurchase intention are significant. Research Limitations/Implications - First, there may be some distinction between men and women with regard to divided trust. Second, if commitment is divided into commitment to the host and commitment to the platform, as is the case for trust, the results will not be as expected. Third, if results could be categorized by nationality after gathering more samples, each nationality might have different opinions about these factors. Finally, the sharing economy can be identified and analyzed for various industries, such as space, transportation, and service. At this point, it is inconvenient to not have more implications. Originality/value - This study focuses on the repurchase intentions of customers. Unlike earlier studies, it is meaningful that trust is divided between the host and the platform, and that it can be analyzed. It is also important to establish the relationship between trust and commitment, and the relationship toward repurchasing in the shared-economy.

• International Journal of Contents
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• 제17권3호
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• pp.15-29
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• 2021

The purpose of this paper is to explore how the Confucius Institute Chinese international promotion could better promote the development of China's foreign trade, by analyzing the distribution of the Confucius Institute worldwide, based on the theory of language economics, using SWOT analysis to analyze the advantages and disadvantages of the internal environment, opportunities and challenges of the external environment of Chinese international promotion of Confucius Institute. The following findings were gathered: as a language teaching institution and information exchange platform, Confucius Institute has the ability to share trade information and increase trade opportunities; to improve cultural identity and reduce transaction costs; to promote cultural communication and integration, and drive the development of related industries. The internal disadvantages were mainly reflected in the mismatch between the global regional distribution structure of Confucius Institutes, and the economic and trade structure, such as, the asymmetry between language, culture output, and demand. In addition, the management mechanism was not perfect. External opportunities were mainly new opportunities brought by economic globalization, cultural diversity, and the development of the Belt and Road initiative. External challenges were mainly influenced by the China threat theory and the fierce cultural competition among countries. The corresponding countermeasures were put forward based on the advantages of the platform and grasping the external opportunities: improving the quality of operation and speeding up the localization process; respecting cultural differences and realizing cultural common learning; seeking multilateral cooperation and enhancing the capacity for independent development.

• 제어로봇시스템학회:학술대회논문집
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• 제어로봇시스템학회 1989년도 한국자동제어학술회의논문집; Seoul, Korea; 27-28 Oct. 1989
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• pp.1047-1052
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• 1989

A novel multi-purpose monitoring platform-LTA vehicle is presented with much improved kinetic performances together with its structural analysis and its scale model test data. This provides a useful mean of monitoring, exploring and remote sensing platform that flies over the wide range of atmosphere and can be used as a safe economic device.

• 통상정보연구
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• 제11권3호
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• pp.25-45
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• 2009

The e-Trade environment has enabled the complex trade processes to be automated using e-Trade information systems, which had been manually processed through many trade-related parties in the past. Korea has completed the development of the most advanced e-Trade platform called "u-Trade Hub," which can process automatically all the trade-related activities from marketing to payment. It is anticipated for the world trade environment to have more FTAs throughout the world and this will complicate the trade processes more and more in the future. This means the constant cost-bearing updates of the e-Trade environment to adapt the process changes brought by new FTAs with other countries. In this paper, we propose the systematic approach to easily as well as less costly adapt the possible trade process changes resulted from the future FTAs by adopting a rule base management system. The prototype system to test the applicability of the proposed approach is developed using Win-Prolog 4.8 environment.

• 문화기술의 융합
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• 제6권4호
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• pp.219-224
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• 2020

Maecenas를 비롯한 다양한 초기 블록체인 기반 예술품 거래 플랫폼이 상업적으로 실패힌 주요한 원인 중 하나는 예술품을 지분화한 소유자가 소유권을 온전히 회복하기 위한 방법이 명확하지 않은 것이다. 본 논문에서는 블록체인 시스템 상에서 예술품을 지분화한 소유자가 지분을 회수하여 소유권을 온전히 회복하기 위한 절차를 제안했다. 제안한 절차를 활용하면 소유자와 투자자 사이에서 균형 가격을 찾은 후, 지분 공개 매수를 통해 소유권 회복이 가능하다. 균형 가격은 소유자가 비합리적으로 낮은 가격을 제안하는 것에 대해 불이익을 부여하고, 합리적인 가격을 결정하는 것에 대해 보상을 지급함으로써 유도될 수 있다. 제안한 소유권 회복 절차는 블록체인 기반 예술품 거래 플랫폼뿐만 아니라 다른 응용 분야의 블록체인 기반 거래 플랫폼에서도 활용될 수 있을 것으로 기대된다.

• Journal of Korea Trade
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• 제26권7호
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• pp.185-202
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• 2022

Purpose - As overseas direct purchase transactions using e-commerce increase, the scale and scope of international trade are diversified, and the transaction volume using online platforms in e-commerce is increasing. The e-commerce market share will become more important because it is not only a medium connecting B2C, but also because it will expand the scope of trade. This study aims to reveal the factors that influence purchase intention according to Korean-Chinese consumers in e-commerce. In addition, the study has comprehensively confirmed the influence between each factor in the e-commerce environment by integrating and analyzing the characteristic factors of online information sources and platforms in one structural equation. Finally, the study confirmed that there is a significant difference in the influence relationship between Korean and Chinese consumers. Through this, the study will contribute to content production in the e-commerce market according to the target market and the expansion of the mutual entry of Korea and China. Design/methodology - This study aims to confirm the mediating effect of the details of the online information source characteristics and platform characteristics when the perceived quality affects purchase intention. It is confirmed that the factors affecting Korean and Chinese consumers differ. Findings - It was confirmed that differences exist according to the group of Korean or Chinese consumers for the entire research model. In the case of Korean consumers, the mediating factors when perceived quality affects purchase intention are expertise, reliability, entertainment, informativity, and convenience; in the case of Chinese consumers, the factors are expertise and informativity. Originality/value - This study proved that Korean and Chinese consumers cannot be regarded as having the same characteristics, and therefore, strategies aimed at each e-commerce market should be differentiated. In addition, although previous studies on online information sources and platform characteristics were not integrated, this study confirmed a significant influence relationship among the factors that could affect purchase intention in the actual e-commerce environment.

• 통상정보연구
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• 제12권2호
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• pp.29-57
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• 2010

Global e-Trade system which electronically processes all trade transactions of trading companies is an essential platform where export and import firms enhance international competitiveness. This study is to develop research models suitable for e-Trade and empirically analyze them in order to examine and verify factors affecting e-Trade system of trading companies on the basis of previously-verified studies on global e-Trade such as TAM, TOE, and Task-Technology Fit Model(TTF). Among many factors, this paper comprehensively analyzes an acceptance factor, which is one of the factors affecting the implementation and performance of e-Trade, from the technological, organizational, and environmental context. The finding from this paper will be applied to e-Trade projects carried out by the government in the future by analyzing the correlation between acceptance and performance.

• 통상정보연구
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• 제9권1호
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• pp.99-117
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• 2007

The purpose of this study is to explore the application sphere of BPM(Business Process Management) to e-trade process using BPM technology and its service architecture in order to expand the usage of e-trade platform which is developing. After close reviewing the current status of trade process, the possibility of BPM application by e-trade process will be analyzed. The result of analysis is that BPM application to local L/C and purchasing confirmation process could be implemented because those processes are very suitable to apply standardized process and can minimize the risk and confusion of users. BPM application to remaining trade process have to be considered by mid-term and long-term project with the reflection of pilot project performance. Also this study suggests a business management model of e-trade process based on BPM technology which is the new IT technology and integrated interface in view of trade community.

• 유통과학연구
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• 제19권4호
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• pp.15-24
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• 2021

Purpose: This study deals with the strategic direction of platform business in the 4th Industrial Revolution. In a changing industrial environment, companies that leverage platform businesses can benefit greatly. Platform business is especially important in the distribution industry, so a variety of case analysis studies are needed. In this study, the Shinsegae Group, a platform leader, was selected and case-analyzed to learn more about the growth and development of platform businesses in the distribution industry. Research design, data and Methodology: Various literature research on platform business and secondary data of the distribution industry were reviewed. In this study, additionally, the interview method was used to discuss the development of more platform businesses through the Shinsegae and E-mart related departments. Results: This study investigated the development process and success of distribution platforms. First, a successful platform business builds multi distribution channels. Second, a successful distribution platform business attracts many participants. Third, a successful distribution develops various private label products to build a sustainable platform system. Conclusions and Implications: This study could provide a good example for the growth of companies with distribution platform business. Further implications were discussed.

• 통상정보연구
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• 제9권2호
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• pp.231-253
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• 2007

This paper intends to develop an performance evaluation framework of e-trade. The Korea e-trade has been largely attracting many research communities because it brings about e-trade platform which is happening at the early stage of information system maturity. It is true that many research works have been focusing on development issues in e-trade but not much works have been done in e-trade performance study. This paper suggests an e-trade performance framework based on both field and literatures surveys. In addition, an factor analysis model has been introduced to determine that the suggested factors are empirically supporting the hypotheses in the model. Since this paper is opening up many research issues in e-trade performance study many research group could participate in this research area.