• Nutrition Research and Practice
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• v.15 no.sup1
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• pp.79-93
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• 2021

BACKGROUND/OBJECTIVES: The purpose of this study was to examine the effects of knowledge about coronavirus disease 2019 (COVID-19), attitude, subjective norm, and perceived behavioral control on behavioral intentions to practice COVID-19 preventive behaviors using the theory of planned behavior (TPB). SUBJECTS/METHODS: A total of 519 restaurant customers' responses was collected in this study through an online self-administered questionnaire. Descriptive statistical analysis was performed on socio-demographic factors. One-way analysis of variance and t-test were conducted to determine differences in the constructs from the TPB according to age and sex. The hypotheses were tested using structural equation modeling (SEM). RESULTS: SEM revealed the positive effect of knowledge about COVID-19 on attitude, subjective norm, and perceived behavioral control to prevent the spread of COVID-19 in restaurants. Attitude, subjective norm, behavior intention, and knowledge positively affected COVID-19 preventive behavior intentions in restaurants. CONCLUSIONS: The results of this study confirmed that the TPB is helpful in elucidating the determinants of consumers' intention to practice COVID-19 preventive behavior in restaurants. These findings can help policy makers and professionals provide material for further public health interventions and inform them about awareness-raising, guidelines, and health education programs.

• Journal of Information Science Theory and Practice
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• v.10 no.3
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• pp.68-82
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• 2022

This study aims to determine the awareness and perceptions of Korean researchers regarding mandatory open access (OA) and OA publishing of publicly-funded research papers. In July 2019, Korean researchers who had published in Science Citation Index Expanded journals as first authors and corresponding authors participated in an online survey distributed via e-mail. A total of 1,172 valid responses were collected and analyzed using SPSS 18. The results indicated that the level of awareness of OA differed significantly based on occupation and research experience (p<0.001). Although 52.56% of the respondents had experienced OA publishing, only 22.35% had self-archiving experience. Regardless of the amount of publishing cost support, researchers showed a high level of willingness to publish OA articles. Yet, since the importance of impact factor was evaluated to be very high, at present OA publication might have a limited role as a publication platform.

• The Journal of the Korea Contents Association
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• v.22 no.10
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• pp.563-574
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• 2022

The purpose of this study is to investigate effects of source credibility of political youtubers on attitude toward contents and politicians/political party and political decision making. The total number of 326 responses from online survey were analyzed. Results indicate that three factors of source credibility, similarity, charisma, and expertise positively affected attitude toward political contents on youtube in statistical significance. Five attributes of source credibility, familiarity, charisma, similarity, attractiveness, and trustworthiness positively affected attitude toward political youtube contents and politicians/political parties. Furthermore, attitude toward contents and politicians/political parties significantly increased voting intention to politicians/political parties.

• Journal of Korea Trade
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• v.24 no.5
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• pp.55-70
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• 2020

Purpose - This paper aims to examines the various factors influencing the purchase decisions of Malaysian consumers for halal food and based on this analysis, to present some measures by which Korea's food industry could expand exports to the Malaysian market. Design/methodology - This research used SPSS 12.0 for descriptive analysis, ANOVA, t-tests, factor analysis, cluster analysis, and reliability analysis based on a total of 571 responses were included as the final data in the 600 surveys administered. Findings - Malaysian consumers had high trust and confidence in products that had obtained halal certifications. This reflects the cultural situation where 61% of the Malaysian population consist of Muslims. In terms of the consumption of Korean foods, items such as ramyeon, confectionery, and kimchi were found to enjoy high awareness and strong preference among local consumers, thus suggesting their competitiveness. Originality/value - This paper attempts to examine consumer characteristics - an aspect that had received insufficient treatment in previous studies on halal certifications in Muslim countries. This study found the purchase practices and influencing factors behind Malaysian consumers' purchases of imported foods and Korean foods. Therefore, it is expected that this result can give Korean food industry an insights and strategies for exporting Korean food to Malaysia.

• Steel and Composite Structures
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• v.43 no.5
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• pp.639-660
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• 2022

The bending and buckling behaviours of FG-GRNC laminated sandwich plates are investigated by using novel five-variables quasi 3D higher order shear deformation plate theory by considering the modified continuum nonlocal strain gradient theory. To calculate the effective Young's modulus of the GRNC sandwich plate along the thickness direction, and Poisson's ratio and mass density, the modified Halpin-Tsai model and the rule of the mixture are employed. Based on a new field of displacement, governing equilibrium equations of the GRNC sandwich plate are solved using a developed approach of Galerkin method. A detailed parametric analysis is carried out to highlight the influences of length scale and material scale parameters, GPLs distribution pattern, the weight fraction of GPLs, geometry and size of GPLs, the geometry of the sandwich plate and the total number of layers on the stresses, deformation and critical buckling loads. Some details are studied exclusively for the first time, such as stresses and the nonlocality effect.

• Journal of the Korean Society of Clothing and Textiles
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• v.46 no.1
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• pp.17-32
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• 2022

This study aimed to examine the effect of ad attributes on engagement, the mediating effect of engagement on the relationship between ad attributes and advertising effectiveness (attitudes toward ads, continuous intention to search, and e-WOM intention), and the differences in advertising effectiveness at different levels (low vs. high) of curiosity toward fashion video ads in the online context. For this purpose, a total of 408 responses were collected from consumers who were aged 20-40 years and had viewed fashion video ads via PC/mobile channels in the preceding six months. The results showed that three advertising attributes, namely informativeness, entertainment, and personalization, were significant predictors of engagement. Additionally, engagement had a significant mediating effect on the relationship between entertainment and ad effectiveness. Moreover, both informativeness and entertainment had a significant direct effect on the behavioral intention to search and engage in e-WOM. At the high-curiosity level, engagement had a significant influence on ad attitudes and e-WOM intention. In contrast, at the low-curiosity level, entertainment had a significant influence on e-WOM intention and continuous intention to search. These findings are meaningful in that they extend the advertising attitude model to fashion video ads in the online context.

• The Journal of Asian Finance, Economics and Business
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• v.10 no.2
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• pp.61-71
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• 2023

The purpose of this study is to examine the relationship between POS, JR, and Innovation, and to explore the role of job psychological empowerment as a mediator in this relationship. A structured questionnaire was distributed to 25 companies in the petrochemical industry. PLS-SEM 4 was used to analyze the data of 100 valid responses. These findings suggest that employee empowerment (EMPOW) fully mediates the relationship between job resourcefulness (JR) and Innovation (INNOV). The total effect of JR on INNOV is also significant, with a beta coefficient of 0.234 and a t-value of 3.375. However, when the mediating influence of EMPOW is taken into account, the effect of JR on INNOV is no longer significant, with a beta coefficient of 0.100 and a t-value of 1.610. This suggests that EMPOW plays a key role in the relationship between JR and INNOV and that JR may not have a direct impact on Innovation. The study informs the development of interventions or strategies for promoting Innovation in organizations by identifying key factors that facilitate or inhibit the innovation process. The study further contributes to the development of new theories or models on the relationship between perceived organizational support, job resourcefulness, psychological empowerment, and Innovation.

• Journal of Distribution Science
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• v.20 no.8
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• pp.105-114
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• 2022

Purpose: The technology acceptance model (TAM) refers to a theory that maps the possibility or extent to which users can accept an innovative technology. The purpose of the current research is to investigate the mediating effect of TAM between online review and behavior intention for promoting golf app's distribution. Research design, data and methodology: In order to examine the relationship between app usage reviews, TAM, and behavioral intentions of golf app participants, the present author collected total 170 responses from South Korean participants based on web-based survey system. The main methodology which was selected by this study is mediation causality analysis that Baron and Kenny suggested. Results: The statistical findings definitely indicated that TAM mediating role exists between the positive emotion of golf app users regarding online reviews and positive behavior intention of golf app, which means that all three steps of mediation causality analysis were statistically significant. Conclusions: The present research concludes that the correct utilization of innovation in the design and implementation of the technology features translates into performance excellence. The model can be used to increase the online presence through innovation as a primary drive toward providing more convenience and accessibility to the users through mobile golf apps.

• The Journal of Asian Finance, Economics and Business
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• v.9 no.9
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• pp.205-216
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• 2022

This study investigates the effect of serv-qual and reputation on customer loyalty through the trust of deposit customers in Micro Finance Institutions. The population was deposit customers at BMT distributed into 5 provinces of the Special Region of Yogyakarta, and a survey was conducted from January 2021 to February 2022. The probability random sampling technique was used to select the final sample, and a total of 221 responses were collected using a questionnaire. Technical data analysis was done using the Structural Equation Modeling (SEM), supported by AMOS 22.0 program. The results showed that serv-qual and reputation have a positive and significant impact on the trust and loyalty of deposit customers at BMT. Customers positively and significantly impact the relationship between serv-qual and reputation on customer loyalty. The biggest contribution to loyalty was generated by the variable customer trust (0.399), followed by service quality (0.359) and reputation (0.166). Micro Finance Institution needs to improve the management of deposit customers by improving serv-qual, reputation, and customer trust and conduct comparative research between conventional financial institutions and other informal financial service institutions.

• Smart Structures and Systems
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• v.29 no.4
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• pp.561-576
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• 2022

Heritage timber structures represent the history and culture of a nation. These structures have been inherited from previous generations; however, they inevitably exhibit deterioration over time, potentially leading to structural deficiencies. Structural Health Monitoring (SHM) offers the potential to assess operational anomalies, deterioration, and damage through processing and analysis of data collected from transducers and sensors mounted on the structure. This paper reports on the design and implementation of a long-term SHM system on the Feiyun Wooden Pavilion in China, a three-story timber building built more than 500 years ago. The principles and features of the design and implementation of SHM systems for heritage timber buildings are systematically discussed. In total, 104 sensors of 6 different types are deployed on the structure to monitor the environmental effects and structural responses, including air temperature and humidity, wind speed and direction, structural temperatures, strain, inclination, and acceleration. In addition, integrated data acquisition and transmission subsystem using a newly developed software platform are implemented. Selected preliminary statistical and correlation analysis using one year of monitoring data are presented to demonstrate the condition assessment capability of the system based on the monitoring data.