• Title/Summary/Keyword: total image

Search Result 2,308, Processing Time 0.033 seconds

PB Product Attributes' Effects on Consumption Emotion, Brand Attitude, and Brand Loyalty in General Supermarkets (종합슈퍼마켓 PB상품의 선택속성이 소비감정, 브랜드태도 및 브랜드 충성도에 미치는 영향)

  • Chun, Tae-Yoo;Choi, Sang-Beom;Park, No-Hyun
    • Journal of Distribution Science
    • /
    • v.12 no.11
    • /
    • pp.67-76
    • /
    • 2014
  • Purpose - PB (Private Brand) refers to the product for which the distribution company plans the production independently, consigns the production to the manufacturer, or attaches the self-developed trademark and sells it. To reinforce competitiveness in such a market environment, diverse products development, systematic management activities, and marketing efforts to analyze and understand the consumers' behavior regarding PB products are emphasized. Therefore, this study aims to investigate the relationships among PB product attributes, consumption emotion, brand attitude, and brand loyalty in general supermarkets. First, PB product attributes were defined using the five categories of perceived price, store image, familiarity, perceived service, and perceived quality, based on preceding studies. This study examined the influence of PB product attributes on consumption. Further, this study examined the relation among consumption emotion, brand attitude, and brand loyalty. This study provides more detailed and concentrated strategic implications. Research design, data, and methodology - In this study, the research model was designed to examine the relation among PB product attributes, consumption emotion, brand attitude, and brand loyalty. For the data collection method, the questionnaire survey comprised multiple items for each component and the direct interview method was employed. To collect data, the questionnaire survey was conducted for customers who personally visited the general supermarket after verifying the PB product purchase experience. The questionnaire survey was performed for one month, May 2014. A total of 300 questionnaires were distributed and 240 questionnaires were used for the analysis, excluding the unanswered and insincere questionnaires. The data were analyzed using SPSS ver. 20.0. Results - First, PB product attributes had a significantly positive effect on consumption emotion. The PB product attributes perceived by the customer at the point of service contact are important to form the positive consumption emotion. Second, consumption emotion had a significantly positive effect on brand attitude. Third, the consumption emotion had a significantly positive effect on brand loyalty. Such consumption emotion is an important factor in causing the positive evaluation on the brand attitude perceived by the customer. Fourth, brand attitude had a significantly positive effect on brand loyalty. The consumption emotion was positively represented to invoke the relational continuance behavior. The relational continuance behavior accompanies the repetition of purchase, word of mouth, and recommendation activities, and influences trust regarding the brand, for which the customer maintains the transaction continuously. Conclusions - The PB product attributes perceived by the customer at the point of service contact are important factors to form the positive consumption emotion. Based on this result, the discount store service provider would prepare the measures that can make the customer recognize the positive value, and make more detailed efforts. Consumption emotion is an important factor to cause the positive evaluation on the brand attitude perceived by the customer. Based on this result, the general supermarket must make efforts to provide fun or convenience in the purchase process for consumers.

Mapping of Drought Index Using Satellite Imagery (위성영상을 활용한 가뭄지수 지도제작)

  • Chang, Eun-Mi;Park, Eun-Ju
    • Journal of Korean Society for Geospatial Information Science
    • /
    • v.12 no.4 s.31
    • /
    • pp.3-12
    • /
    • 2004
  • It is necessary to manage water resources in rural areas in order to achieve proper development of new water resources, sustainable usage and reasonable distribution. This paper aims to analyze multi-temporal Landsat-7 ETM+data for soil moisture that is essential for crops in Ahnsung area. The ETM data was also fused with KOMPSAT-1 images in order to be used as backdrop watershed maps at first. Multi-temporal Images showed also the characteristics of soil moisture distribution. Images taken in April showed that rice paddy had as low reflectance as artificial features. Compared with April scenes, those taken in Hay and June showed wetness index increased in the rice paddies. The mountainous areas have almost constant moisture index, so the difference between the dates was very low while reservoirs and livers had dramatic changes. We can calculate total potential areas of distribution of moisture content within the basin and estimate the areas being sensitive to drought. Finally we can point out the sites of small rice paddies lack of water and visualize their distribution within the same basin. It can be said that multi-temporal Landsat-7 ETM+ and KOMPSAT data can be used to show broad drought with quick and simple analysis. Drought sensitiveness maps may enable the decision makers on rural water to evaluate the risk of drought and to measure mitigation, accompanied with proper data on the hydrological and climatic drought.

  • PDF

Hand Gesture Recognition Algorithm Robust to Complex Image (복잡한 영상에 강인한 손동작 인식 방법)

  • Park, Sang-Yun;Lee, Eung-Joo
    • Journal of Korea Multimedia Society
    • /
    • v.13 no.7
    • /
    • pp.1000-1015
    • /
    • 2010
  • In this paper, we propose a novel algorithm for hand gesture recognition. The hand detection method is based on human skin color, and we use the boundary energy information to locate the hand region accurately, then the moment method will be employed to locate the hand palm center. Hand gesture recognition can be separated into 2 step: firstly, the hand posture recognition: we employ the parallel NNs to deal with problem of hand posture recognition, pattern of a hand posture can be extracted by utilize the fitting ellipses method, which separates the detected hand region by 12 ellipses and calculates the white pixels rate in ellipse line. the pattern will be input to the NNs with 12 input nodes, the NNs contains 4 output nodes, each output node out a value within 0~1, the posture is then represented by composed of the 4 output codes. Secondly, the hand gesture tracking and recognition: we employed the Kalman filter to predict the position information of gesture to create the position sequence, distance relationship between positions will be used to confirm the gesture. The simulation have been performed on Windows XP to evaluate the efficiency of the algorithm, for recognizing the hand posture, we used 300 training images to train the recognizing machine and used 200 images to test the machine, the correct number is up to 194. And for testing the hand tracking recognition part, we make 1200 times gesture (each gesture 400 times), the total correct number is 1002 times. These results shows that the proposed gesture recognition algorithm can achieve an endurable job for detecting the hand and its' gesture.

Strength Properties of Wooden Retaining Walls Manufactured with Pinus rigida Miller

  • Park, Jun-Chul;Kim, Keon-Ho;Lee, Dong-Heub;Son, Dong-Won;Hong, Soon-Il
    • Journal of the Korean Wood Science and Technology
    • /
    • v.39 no.2
    • /
    • pp.140-147
    • /
    • 2011
  • The strength properties of wooden retaining wall which was made with pitch pine were evaluated. Wooden retaining wall was made with diameter 90 mm of pitch pine round posts treated with CUAZ-2 (Copper Azole). The length of the front stretcher of the retaining wall was 3,000 mm. The distance between the headers (the notched member) is 1,000 mm in center and is 900 mm in side. There were connections every 2,000 mm because actually the length of stretcher is limited in the retaining wall. The strength test was carried out according to connection type because the section between stretchers can act as a defect. A result of the strength test according to connection type confirms that connection does not act as defect because the strength of retaining wall in single stretcher is similar to that in the section between stretchers. The strength test of the wooden retaining wall was carried out in 5 types according to the condition of the base section. When the upper soil pressure was 9.8 kN/$m^2$, the maximum load of the retaining wall fixing the front foundation shows higher values than those of others. But the total deformation is lower in the retaining wall not to fix a base section than in that to fix a base section. It is thought that the retaining wall not to fix a base section shows low value because the deformation is distributed throughout the retaining wall and it is confirmed that the soil pressure affects supporting the structure because the deformation of the retaining wall under low pressure is 3~4 fold higher than those of others. The failure mode of the retaining wall is the overturning type because the high section is deformed. Mostly, the failure mode is the separation of the header in the notched section.

Effects of Service Quality of Culture and Tourism Festivals in Relation to Satisfaction and Re-visit of Visitors(Focusing on Cheonan World Dance Festival) (문화관광축제의 서비스품질이 이용객의 만족과 재방문에 미치는 영향(2013 천안흥타령 춤 축제를 대상으로))

  • Lee, Je-Yong;Lee, Kwang-Ok
    • The Journal of the Korea Contents Association
    • /
    • v.15 no.1
    • /
    • pp.482-494
    • /
    • 2015
  • The purpose of this study was to investigate a total of 800 visitors of those who had enjoyed "2013 Cheonan Heung-taryeong dance Festival". In order to achieve the research goal, the study conducted the questionnaire in the venue of the festival and selected the research subjects at random. With certain standards to measure the social quality, the process quality and the physical quality as in the service quality determined, the study looked into how each of the extracted factors would influence the service quality in general. The study also discussed effects of the general service quality both on the satisfaction and the re-visit intention of the festival visitors. According to the results from the analysis, 1) the social quality factors (the cultural effect and the image effect), 2) the process quality factors (the visitor-focused service and the food and souvenir), 3) the physical quality factors (the convenience in connection with the visitors' enjoying the festival and the facility arrangement) and 4) the general service quality of the festival were confirmed to affect the visitors' satisfaction. 5) The study also learned that how much the visitors of the festival have been satisfied with the event would have an effect on the visitors' intention to re-visit. After all, the study came up with every statistically significant difference in relation to the effects of the service quality on the satisfaction and the re-visit intention of the visitors in the festival.

THE EFFECT OF HUMAN DBM($GRAFTON^{(R)}$) GRAFT ON SKULL DEFECT IN THE RABBIT (가토의 두개골 결손부에 이식한 human DBM ($Grafton^{(R)}$)의 효과)

  • Kim, Jin-Wook;Park, In-Suk;Lee, Sang-Han;Kim, Chin-Soo;Jang, Hyun-Jung;Kwon, Tae-Geon;Kim, Hyun-Soo
    • Maxillofacial Plastic and Reconstructive Surgery
    • /
    • v.28 no.2
    • /
    • pp.118-126
    • /
    • 2006
  • In oral and maxillofacial surgery, bone graft is very important procedure for functional and esthetic reconstruction. So, many researcher studied about bone graft material like autogenous bone, allograft bone and artificial bone materials. The purpose of this study is to evaluate the quantity of bone generation induced by $Grafton^{(R)}$ graft, human allogenic demineralized bone matrix. Total 24 sites of artificial bony defects prepared using trephin bur(diameter 8 mm) on parietal bone of six adult New Zealand White rabbits. Experimental group had six defect sites which grafted $Grafton^{(R)}$(0.1 cc). Active control group had nine defect sites, into which fresh autogenous bone harvested from own parietal bone was grafted and passive control group had nine defect sites without bone graft. After six weeks postoperatively, the rabbits were sacrificed. The defects and surrounding tissue were harvested and decalcified in 10% EDTA, 10% foamic-acid. Specimens were stained with H&E. New bone area percentage in whole defect area was measured by IMT(VT) image analysis program. Quantity of bone by $Grafton^{(R)}$ graft was smaller than that of autograft and larger than that of empty defects. In histologic view $Grafton^{(R)}$ graft site and autograft site showed similar healing progress but it was observed that newly formed bone in active control group was more mature. In empty defect, quantity and thickness of new bone formation was smaller than in $Grafton^{(R)}$-grafted defect. $Grafton^{(R)}$ is supposed to be a useful bone graft material instead of autogenous bone if proper maintenance for graft material stability and enough healing time were obtained.

Lung Cancer Knowledge among Secondary School Male Teachers in Kudat, Sabah, Malaysia

  • Al-Naggar, Redhwan Ahmed;Kadir, Samiah Yasmin Abdul
    • Asian Pacific Journal of Cancer Prevention
    • /
    • v.14 no.1
    • /
    • pp.103-109
    • /
    • 2013
  • Background: The objective of this study is to determine knowledge about lung cancer among secondary school male teachers in Kudat, Sabah, Malaysia. Materials and Methods: A cross-sectional study was conducted among three secondary schools located in Kudat district, Sabah, Malaysia during the period from June until September 2012. The protocol of this study was approved by ethics committee of Management and Science University, Malaysia. The aims were explained and a consent form was signed by each participant. Respondents were chosen randomly from each school with the help of the headmasters. Self-administrated questionnaires, covering socio-demographic characteristics and general knowledge of lung cancer, were distributed. Once all 150 respondents completed the questionnaire, they passed it to their head master for collecting and recording. All the data were analyzed using Statistical Package for the Social Sciences (SPSS) version 13. ANOVA and t-test were applied for univariate analysis; and multiple linear regression for multivariate analysis. Results: A total of 150 male secondary school teachers participated in this study. Their mean age was $35.6{\pm}6.5$ (SD); maximum 50 and minimum 23 years old. More than half of the participants were Malay and married (52%, 79%; respectively). Regarding the knowledge about lung cancer, 57.3% of the participants mentioned that only males are affected by lung cancer. Some 70.7% mentioned that lung cancer can be transmitted from one person to another. More than half (56.7%) reported that lung cancer is not the leading cause of death in Malaysian males. As for risk factors, the majority reported that family history of lung cancer is not involved. However, 91.3% were aware that cigarettes are the main risk factor of lung cancer and more than half (52%) believed that second-hand smoking is one of the risk factor of lung cancer. More than half (51.3%) were not aware that asbestos, ionizing radiation and other cancer causing substances are risk factors for lung cancer. Quitting smoking, avoiding second-hand smoking and avoiding unnecessary x-ray image of the chest (53.3%, 96.0%, 87.3%; respectively) are the main preventive measures mentioned by the participants. For the factors that influence the participants knowledge, univariate and multivariate analysis showed that only race was significant. Conclusions: Overall, the knowledge of school male teachers about lung cancer was low. However, few items were scored high: cigarettes are the main risk factor; avoiding second-hand smoking; and avoiding x-rays. Interventions to increase lung cancer awareness are needed to improve early detection behavior. Increase the price of pack of cigarettes to RM 20 and banning smoking in public places such as restaurants are highly recommended as primary preventive measures.

A STUDY ON THE STRESS IN MOTHER OF AUTISTIC CHILDREN (자폐아동 어머니의 스트레스에 대한 연구)

  • Yoon, Soo-Young;Han, Kyung-Ja
    • Journal of the Korean Academy of Child and Adolescent Psychiatry
    • /
    • v.4 no.1
    • /
    • pp.54-67
    • /
    • 1993
  • This study is to investigate the stress and stress degree in mothers of autistic children. In order to obtain data for planning nursing strategies for mothers of autistic children The assessment tool for the stress was constructed through reviewing literatures on the stress and gathering the stress items by nonstructed face to face interviewing 14 mothers of autistic children The stress tool consists of 74 items each with five point rating scale A data collection was made front 160 mothers of autistic children from 11 institutions for autistic children in Seoul and Kyung-Ki province. The reliability coefficients by Cronbach's a test was 0.94 for the stress scale. The results are as follows : 1) The mean of stress is 3.19, in the area of the etiology, prognosis and the treatment-education, with cause of the treatment the edeucatlon and the prognosis of child's handicap. The mean of stress is 2.85 In the area of the negative of mother's self image, 2.45 in the area of the mother's ordinary life. The mean of stress was 2.05, lowest in the family and social relationship 2) The mean score for the total was 2.62 points. The items with highest stress score were 'All autistic child has not been understood by the society', 'If we die, 1'm afraid that this child will not be cared by someone', 'There is no institution that the child get the schoolibg', etc The stress item with the lowest mean score were 'Keep away the child from husband', 'Being divorced by husband', etc. 3) An analysis of relationship of stress degree to general characteristic shows a statisically significants difference in the number of children in the family and the cognition of the seventy of the child problem

  • PDF

On Shape Recovery of 3D Object from Multiple Range Images (시점이 다른 다수의 거리 영상으로부터 3차원 물체의 형상 복원)

  • Kim, Jun-Young;Yun, Il-Dong;Lee, Sang-Uk
    • Journal of the Institute of Electronics Engineers of Korea SP
    • /
    • v.37 no.1
    • /
    • pp.1-15
    • /
    • 2000
  • To reconstruct 3- D shape, It is a common strategy to acquire multiple range Images from different viewpoints and integrate them into a common coordinates In this paper, we particularly focus on the registration and integration processes for combining all range Images into one surface model. For the registration, we propose the 2-step registration algorithm, which consists of 2 steps the rough registration step using all data points and the fine registration step using the high-curved data points For the integration, we propose a new algorithm, referred to as ‘multi-registration’ technique, to alleviate the error accumulation problem, which occurs during applying the pair-wise registration to each range image sequentially, in order to transform them into a common reference frame Intensive experiments are performed on the various real range data In experiments, all range images were registered within 1 minutes on Pentium 150MHz PC The results show that the proposed algorithms registrate and integrate multiple range Images within a tolerable error bound in a reasonable computation time, and the total error between all range Images are equalized with our proposed algorithms.

  • PDF

Modified Driving Method for Reducing Address Time During Subfield Time in AC PDP (플라즈마 디스플레이 패널에서 부화면 시간동안 기입시간을 단축시키기 위한 수정된 구동파형)

  • Cho, Byung-Gwon
    • Journal of the Institute of Electronics and Information Engineers
    • /
    • v.52 no.1
    • /
    • pp.135-139
    • /
    • 2015
  • The address discharge time lags are investigated in each subfield time in AC plasma display panel and a modified driving waveform is proposed to reduce the address discharge time lag by applying different additional scan voltage under no misfiring discharge production. The weak plasma discharge in AC PDP is generated by applying high positive-going ramp waveform to the scan electrode during the first reset period and that induce the production of the priming particle and wall charge. Because the wall charge becomes the wall voltage in a cell, the wall plus external address voltage produce the address discharge. However, as the wall charge in a cell is gradually disappeared as time passed, the address discharge time in the subfield time for 1 TV frame is lagged. In the first subfield time, the address discharge is faster produced than the other subfield time because the wall charge are much remained by the high positive-going ramp voltage during the reset period in the first subfield time. Meanwhile, from the second to last subfield, the address discharge production time is gradually delayed due to the dissipation of the wall charge in a cell. In this study, the address discharge time lags are measured in each subfield time and the total address discharge time lags are shortened by applying the different additional scan voltage during the address period in each the subfield time.