• Title/Summary/Keyword: the aesthetic evaluation

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A Study on Evaluation of Aesthetic Expression and Fashion in the Clothing (의복에서의 조형미와 유행 평가연구)

  • Oh Hyun-Jung;Rhee Eun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.14 no.4 s.36
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    • pp.245-251
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    • 1990
  • The purposes of the study were to efplain the independent influences of Asthetic Expression and Fashion on aesthetic evaluation in the clothing, to examine which in more important aesthetic components such as line/style, color, textile and detail in aesthetic evaluation in the clothing. Data were obtained from 221 female students living in Seoul area by eight photo-graphs of clothed bodies and a questionnaire. The data were analysied by Pearson's correlation, Analysis of valiables, scheffe-test and Regression analysis. The results of the study were as follows; 1. In the aesthetic evaluation of clothing, the $59.30\%$ of the total variance was explained by Aesthetic Expression, the $20.91\%$ of the total variance was explained by Fashion and $59.68\%$ of the total variance were explained by Aesthetic Expression and Fashion. More important variable of aesthetic evaluation was found to be an Aesthetic Expression. 2. Among aesthetic components such as line/style, color, textile and detail in aesthetic evaluation of the clothing, such general aspects as color and line/style were perceived at first and then specific ones like textile and detail.

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A Study on Clothing Adaptability to Arm Movements and the Aesthetic Evaluation According to the Armhole Depth of Bodice Pattern (진동깊이에 따른 길원형의 동작 적합성 및 심미성에 관한 연구)

  • 허미옥;구미지;황진숙
    • Journal of the Korean Society of Clothing and Textiles
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    • v.24 no.2
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    • pp.164-172
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    • 2000
  • The purpose of this study was to investigate the most appropriate arm-hole depth in 9 positions of arm movements. This subjects were four females, college students aged 18 to 23 years old. The clothing size 55 was used for this study. In the experiments for the investigation of the arm-hole depth, the evaluations were performed for aesthetic view, clothing adaptability to arm movements, and quantity of materials pulled up by 9 movements of arm. The results of this study were as follows: 1) In the aesthetic evaluation, there were no significant differences in arm-hole depths. 2) In the evaluation of clothing adaptability to arm movements, the experiment clothes, in which-arm-hole depths were raised, had more positive evaluations especially with the increasing the angle of arm movements. 3) In the evaluation of clothing adaptability to each body areas, there were no significant differences in all body areas except upper arm circumference blade. 4) In the evaluation of quantity of materials pulled up by arm movements, the clothes of B/4-2 arm-hole depth had the least amount pulled up by arm movements, which showed the highest adaptability to arm movement.

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의복형용에 따른 가치평가에 관한 연구

  • 김영하;유태순
    • Journal of the Korean Society of Costume
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    • v.25
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    • pp.119-132
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    • 1995
  • The purposes of this study were to consider the aesthetic side in the clothing positively, search the relationships of the preferance and the aesthetic factors in the general costume of body form, analyze consumer's characters against the value evaluation factors. Stimuli and questionaries were used in this study. The stimuli were twelve color photographs on clothed bodies differing in the degree of beauty and function. The scales were chosen to measure variables refering to sundry records, prediminary exam-ination. The following null-hypothese were estabilished for this study. Ⅰ. Viewer's preferance for the general 4 costumes of body forms will haved significant relationship with aesthetic factors of clothing Ⅱ. Value evaluation factors of clothing will be significantly different according to the vari-ous viewer's characters. Data were abtained from 160 females stu-dents. The data were analyzed by using spsspc+ program-correlation coefficient, one-way ANOVA and scheffe-test. The results were as follows. Ⅰ. The viewer's preferance for general 4 costumes of body forms has significant re-lationship with aesthetic factors of clothing Ⅱ. Value evaluation factors of clothing are significantly different according to the various viewer's characters.

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The Influence of Female University Students' Cosmetic Purchase Motivation on Cosmetic Attribute Evaluation and Brand Repurchase Intention (여대생의 화장품 구매동기가 화장품 속성평가와 브랜드 재구매의도에 미치는 영향)

  • Park, Hyun-Hee;Ku, Yang-Suk
    • Fashion & Textile Research Journal
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    • v.11 no.2
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    • pp.252-261
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    • 2009
  • The purpose of this study was to investigate the influence of female university students' cosmetic purchase motivation on cosmetic attribute evaluation and brand repurchase intention. Questionnaires data of 202 female university students who had purchase experience of cosmetic product in recent 6 months through off-line were analyzed. The results are as follows. First, situational purchase motivation had a positive impact on extrinsic and economic attributes. Second, intrinsic purchase motivation had a positive impact on extrinsic, utilitarian, aesthetic, and economic attributes. Third, hedonic purchase motivation had a positive impact on extrinsic attribute. Fourth, aesthetic attribute had a positive influence on brand repurchase intention and extrinsic attribute had a negative effect on brand repurchase intention. Therefore, when cosmetic companies dealing with female university students' cosmetic product establish marketing strategies, they need to pay attention to aesthetic attribute evaluation and intrinsic purchase motivation to highten their brand loyalty.

Effects of Aesthetic Brands on the Brand Experience and Consumer Evaluation

  • LEE, Jaemin
    • Journal of Wellbeing Management and Applied Psychology
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    • v.3 no.3
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    • pp.15-19
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    • 2020
  • Consumers exposed to aesthetic brands can not only experience sensory pleasure but also lead to strong customer loyalty. Furthermore, aesthetic brands can expect to lead to the overall experience of the brand. They include the brand's sensory, emotional, behavioral and intellectual experience. Since aesthetic brands related to the sensory representation of customers, consumers exposed to aesthetic brands can expect to have a meaningful impact on the overall experience of the brand. The study will select aesthetic brands that distributed in Korea and then compare the aesthetic characteristics of each brand. It also seeks to verify the brand attractiveness, consistency, prominence and influence of brand motifs on the brand's sensual, emotional, behavioral and intellectual experience. To verify the influence between variables proposed in this study, we would like to conduct a multiple regression analysis. SAS 9.4 used to verify the hypotheses proposed in this study. Cronbach's α measure to verify reliability of each measurement item. In particular, brand attractiveness and brand motif can verify empirically to confirm that they play an important role in inducing brand experience.

Aesthetic outcomes after surgical repair of pectus excavatum in females: Differences between patients and professional evaluators

  • Wachter, Tanja;Frari, Barbara Del;Edlinger, Michael;Morandi, Evi Maria;Mayerl, Christina;Verstappen, Ralph;Celep, Emre;Djedovic, Gabriel;Kinzl, Johann;Schwabegger, Anton Herbert;Wolfram, Dolores
    • Archives of Plastic Surgery
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    • v.47 no.2
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    • pp.126-134
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    • 2020
  • Background Pectus excavatum is less common in females than in males, and it often aggravates a coexistent breast asymmetry. We conducted a study comparing female patients' versus medical professionals' evaluation of pectus excavatum repair to assess differences in aesthetic outcome ratings. Moreover, we evaluated the influence of surgical correction on patients' self-perception. Methods Of 30 female patients who were initially screened, 18 patients (mean age, 20 years) who underwent bar removal after surgical correction of pectus excavatum deformity participated in the survey (60%). They completed a questionnaire rating their appearance before and after surgery and responded to a psychological questionnaire about the changes that they had experienced. The mean interval between pectus bar removal and evaluation was 28 months. Standardized preoperative and postoperative patient photographs were evaluated using the same questionnaire by a panel of medical professionals and students (n=24) and the results were compared. Results Patients rated their preoperative deformity as more severe than the other evaluators, revealing the significant impact of the deformity on patients' self-perception. Postoperatively, patient and professional evaluations were much better than before and were very similar. The psychological evaluation showed a clear improvement in well-being. The ratings of the medical professionals were not influenced by their degree of medical education. Conclusions Surgical correction of pectus excavatum in female patients positively influences body perception and psychological well-being. It should therefore not be considered as a merely aesthetic correction, but as an important procedure to restore a patient's self-perception.

The Idea Effect of Pictorial Typography Class Using Artpropel (아트프로펠을 활용한 픽토 타이포그래피 수업의 발상 효과)

  • Hwang, Jin-Gu;Huh, Yoon-Jung
    • Journal of the Korea Convergence Society
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    • v.10 no.11
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    • pp.263-273
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    • 2019
  • Pictorial typography is a fusion of image and type, which makes it possible to easily and quickly recognize information by complementing the boredom of characters and ambiguity of images. In this study, 6 classes were assigned to the 30 students in A specialization design class and applied artistic propel method to the pictorial typography design class, followed by the process of perception, reflection and creation, We analyze the two evaluation factors, functional and aesthetic changes, and verify the validity of the artpropel course. In the pre-post survey conducted in this study, the self - evaluation and the peer evaluation were improved. Functionality increased by 5.34 points in self evaluation, 5.4 points in peer evaluation, and 2.1 points in self evaluation and 1.8 points in peer evaluation. As a result, it can be seen that the pictorial typography class through the artpropel process helped to improve the functionality and aesthetic, and the effect of functionality was more significant than the aesthetic.

A Study on the Relationship of Visual Aesthetics Design and Performance in the Internet Web Site (인터넷 웹사이트의 시각적 디자인과 성과와의 관계에 관한 연구)

  • Kim, Seung Kyung
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.4 no.4
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    • pp.85-101
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    • 2008
  • This study focuses on visual aesthetic factors in the apparel web site design. 103 undergraduates participated in the evaluation of six internet web sites. The evaluation were recorded and analyzed by using the inspection method and a questionnaire. Findings of this study can be summarized as follows: First, the result of SPSS-factor analysis shows that there are 2 distinct factors; 'classical aesthetics' and 'expressive aesthetics'. 'classical aesthetics' and 'expressive aesthetics' can be described by visual aesthetic design. This conceptual confusion relating to 'visual aesthetic design' can be clarified by these findings. Second, as a result of multiple regression analyses, 'classical aesthetics' and 'expressive aesthetics' have a positive influence on 'interactivity' and 'web site evaluation'. This research clarifies the concepts of 'engagement' of Rosen & Purinton as the 'interactivity' between users and web sites. Finally, this study suggests that 'good design' for internet web sites depends on understanding how to attain the appropriate balance between 'classical aesthetics' and 'expressive aesthetics', based on the target customer.

Techniques for Evaluation of Ecological and Aesthetic Aspects of Landscapes through GIS Overlay Method (생태경관다양성과 시각경관민감도를 적용한 GIS중첩평가 계획기법)

  • Jang, Rai-Ik;Lee, Myung-Woo
    • Journal of the Korean Institute of Landscape Architecture
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    • v.37 no.4
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    • pp.22-31
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    • 2009
  • In this study a landscape evaluation was carried out for the submission of a natural landscape conservation plan with the intention to prevent damage to natural landscapes through incautious exploitation. In the case of Korean landscape evaluation, in fact, only the aesthetic value of the landscape is evaluated as related to development projects but the ecological relevance of the landscape cannot be estimated by evaluating only the aesthetic. For that reason, this study performed a landscape evaluation, including the sensitivity limit of visible scenery and the diversity of ecological scenery. For the intention of landscape evaluation in the designation of an essential conservation area and for devising a plan related to this area, a GIS applied to Ian McHarg's map overlay method was used and both the ecological landscape diversity and the aesthetic value of the landscape was surveyed using this map overlay method. A region can be analyzed in relation to the needs for concentration of management in influence analysis of landscape effect elements.

Aesthetic Facial Correction of Cleidocranial Dysplasia

  • Hwang, So-Min;Park, Beom;Hwang, Min-Kyu;Kim, Min-Wook;Lee, Jong-Seo
    • Archives of Craniofacial Surgery
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    • v.17 no.2
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    • pp.82-85
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    • 2016
  • We report two cases of cleidocranial dysplasia, which was managed without significant craniofacial osteotomy. A mother and daughter, both of normal intelligence, presented with central forehead depression, mid-face hypoplasia, and blepharoptosis. The fact that they have an identically deformed face implied a genetic basis. In both patients, radiologic evaluation revealed the underdeveloped maxilla, persistent fontanelle opening, and cleidal aplasia. Clinical findings and radiologic studies were consistent with the diagnosis of cleidocranial dysplasia. Both patients underwent forehead plasty via bicoronal approach, augmentation rhinoplasty using tip plasty, and epicanthoplasty. In addition, the mother underwent malar augmentation using Medpor implantation and reduction genioplasty. The patients did not experience any postoperative complication and remained satisfied with the operation at 6-year follow-up.