• The Journal of Asian Finance, Economics and Business
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• v.7 no.5
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• pp.155-166
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• 2020

This study investigates the importance of professional models in the promotion of the corporate brand attitude through differentiated marketing strategies in the saturated low-cost carrier (LCC) aviation market. The attributes of professional models affect brand attitude and brand loyalty. The study seeks to identify the factors affecting brand loyalty through the contribution of professional models. The empirical analysis is based on a questionnaire survey conducted online and off line over a seven-month period, from January to July 2019. Some 292 valid samples could be used. The study conducted a positive factor analysis using AMOS 18.0 and a reliability analysis using SPSS 18.0. Reliability of measurement tools was performed using Cronbach's alpha. The attributes of professional models relating to airline advertising include: reliability, attractiveness and expertise. These attributes are shown to have a significant impact on brand attitude and brand loyalty toward LCCs. The findings reveal that reliability and expertise have a significant influence on the brand attitude and the formation of brand loyalty. Professional models' attractiveness has no significant impact on brand attitudes and brand loyalty. The mediating effect of professional models' attributes on the relationship between brand attitude and brand loyalty also show a significant positive effect.

• Proceedings of the SAREK Conference
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• 2008.06a
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• pp.776-781
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• 2008

A ground heat exchanger in a GSHP system is an important unit that determines the thermal performance of a system and its initial cost. The Size and performance of this heat exchanger is highly dependent on the thermal properties. A proper design requires certain site-specific parameters, most importantly the ground effective thermal conductivity, the borehole thermal resistance and the undisturbed ground temperature. This paper is part of a research project aiming at constructing a database of these site-specific properties, especially ground effective thermal conductivity. The objective was to develop and evaluation method, and to provide this knowledge to design engineers. To achieve these goals, thermal response tests were conducted using a testing device at nearly 150 locations in Korea. The in-situ thermal response is the temperature development over time when a known heating load imposed, e.g. by circulating a heat carrier fluid through the test exchangers. The line-source model was then applied to the response test data because of its simplicity. From the data analysis, the range of ground effective thermal conductivity at various sites is $1.5{\sim}4.0\;W$/mK. The results also show that the ground effective thermal conductivity varies with grouting materials as well as regional geological conditions and groundwater flow.

• Journal of The Korean Society of Agricultural Engineers
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• v.60 no.1
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• pp.89-99
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• 2018

This study analyzed the change of the dam inflow and evapotranspiration in the Soyanggang dam basin using the results of 26 CMIP5 GCMs based on AR5 RCP 4.5 and RCP 8.5 scenarios. The SWAT model was used to simulate the dam inflow and evapotranspiration in the target watershed. The simulation was performed during 2010~2016 as the reference year and during 2010~2099 as the analysis period. Bias correction of input data such as precipitation and air temperature were conducted for the reference period of 2006~2016. Results were analyzed for 3 different periods, 2025s (2010~2040), 2055s (2041~2070), and 2085s (2071~2099). It demonstrated that the change of dam inflow gradually increases 9.5~15.9 % for RCP 4.5 and 13.3~29.8 % for RCP 8.5. The change of evapotranspiration gradually increases 1.6~8.6 % for RCP 4.5 and 1.5~8.5 % for RCP8.5.

• Journal of the Korean Society for Railway
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• v.9 no.1 s.32
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• pp.43-49
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• 2006

We have evaluated the structural integrity of a sandwich composite train roof structure that can be a lightweight, cost saving solution to large structural components for rail vehicles in design stages. The sandwich composite train roof structure was 11.45 meters long and 1.76 meters wide. The finite element analysis was used to calculate the stresses, deflections and natural frequencies of the sandwich composite train roof against the weight of air-conditioned system. The 3D sandwich finite element model was introduced to examine the structural behavior of the hollow aluminum extrusion frames joined to both sides of the sandwich composite train roof. The results shown that the structural performance of the sandwich composite train roof under loading conditions specified is satisfaction and the use of aluminum reinforced frame and aluminum honeycomb core is beneficial with regard to weight saving and structural performance in comparison with steel reinforced frame and polyurethane foam core. Also, we have manufactured prototype of sandwich composite train roof structure on the basis of analysis results.

• Speech Sciences
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• v.5 no.1
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• pp.105-119
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• 1999

Cleft palate patients have general speech problems with resonance disorders and articulation disorders. The aim of this study is to find the aerodynamic and acoustic characteristics of the nasalization in cleft palate speakers. Thirteen control groups and three cleft palate patients pre- and post operation were selected for these studies. The test words are composed by polysyllabic words: consonants between high vowel /i/ analysis. The cleft palate patients repeated test words pre- and post-operation from one, three and six month periods. The subjects repeated test words on Macquirer and on Nasometer Model 6200-3. The aerodynamic and acoustic results of nasalization show as follows: (1) The nasal rate in overall airflow of aspirated consonant for cleft palate patients shows higher levels than that of the control group. It had decreased since one month after operation. (2) The overall airflow of cleft palate patients is higher than in the control group, however oral air pressure is lower than control group. (3) The nasal airflow and the nasal rate in overall airflow of cleft palate patients has higher than the control group, however its decreased after operation. (4) The nasalance scores of cleft palate patients were 40% higher than that of the control group. The scores did not decrease after operation. The nasalance score of lateral and fricative sounds did not decrease after operation.

• Wind and Structures
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• v.22 no.5
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• pp.595-616
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• 2016

Providing high starting torque and efficiency simultaneously is a significant challenge for vertical axis wind turbines (VAWTs). In this paper, a new approach is studied in order to modify VAWTs performance and cogging torque. In this approach, J-shaped profiles are exploited in the structure of blades by means of eliminating the pressure side of airfoil from the maximum thickness toward the trailing edge. This new profile is a new type of VAWT airfoil using the lift and drag forces, thereby yielding a better performance at low TSRs. To simulate the fluid flow of the VAWT along with J-shaped profiles originated from NACA0018 and NACA0030, a two-dimensional computational analysis is conducted. The Reynolds Averaged Navier-Stokes (RANS) equations are closed using the two-equation Shear Stress Transport (SST) turbulence model. The main objective of the study is to investigate the effects of J-shaped straight blade thickness on the performance characteristics of VAWT. The results obtained indicate that opting for the higher thickness in J-shaped profiles for the blade sections leads the performance and cogging torque of VAWT to enhance dramatically.

• Proceedings of the SAREK Conference
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• 2007.11a
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• pp.352-357
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• 2007

The objective of this study is to find the optimal set-point of a hybrid Plant, which is combined by renewable energy plant of the GSHP(Ground Source Heat Pump) and the conventional plant(chiller, boiler). The work presented in this study was carried out by using the EnergyPlus(Version 2.0). In order to validate the simulation model, field data were measured from a building. The GSHP was used as a base plant and the conventional plant as the assistant plant. Various temperatures were controlled (zone summer set-point, zone winter set-point, chilled water temperature, hot water temperature) to find the optimal set-point temperature of the system. The influence of the various set-points were analyzed seasonally.

• Journal of the Korean Vacuum Society
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• v.17 no.6
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• pp.501-510
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• 2008

The stealth technology to conceal an aircraft from the vision of a radar have been accomplished by coating the surface with special paints absorbing the electromagnetic wave. Nowadays, researches to utilize characteristics of the plasma-wave interaction for realizing the stealth technology are actively progressed. In this paper, to investigate the physical feasibility of the plasma stealth, calculation results for the required conditions of the plasma cloaking on the aircraft flying in the air for showing the stealth function, using a flat non-magnetized non-uniform plasma model, are reported and discussed.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.8 no.6
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• pp.1319-1324
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• 2007

Accurately controlling the shape of the read/write head structure is critical in the performance of a modem hard disk drive. The sliders investigated are composed of alumina and titanium carbide(AITiC) and act as an air bearing when passing over the disks. Controlling the curvature of the slider is of primary importance. A laser scribing system that produces curvature by inducing residual stress into the slider can be utilized. Predicting the curvature created by a pattern of scribes is of great importance to increase the control over the sliders' shape. The force system that produces stresses similar to the laser scribing is applied to the finite element analysis model. The curvatures created by the force system are calibrated to experimental measurements.

• Journal of the Korean Society of Fisheries and Ocean Technology
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• v.50 no.3
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• pp.292-300
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• 2014

The Laplace Transform solution is used as a mathematical model to analyse the thermal performance of the building constructed using different wall materials. The solution obtained from Laplace Transform is an analytical solution of an one dimensional, linear, partial differential equation for wall temperature profiles and room air temperatures. The main purpose of the study is showing the detail of obtaining solution process of the Laplace Transform. This study is conducted using weather data from two different locations in Korea: Seoul, Busan for both winter and summer conditions. A comparison is made for the cases of an on-off controller and a proportional controller. The weather data are processed to yield hourly average monthly values. Energy consumption load is well calculated from the solution. The result shows that there is an effect of mass on the thermal performance of heavily constructed house in mild weather conditions such as Busan. Building using proportional control experience a higher comfort level in a comparison of building using on-off control.