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News Article Analysis of the 4th Industrial Revolution and Advertising before and after COVID-19: Focusing on LDA and Word2vec (코로나 이전과 이후의 4차 산업혁명과 광고의 뉴스기사 분석 : LDA와 Word2vec을 중심으로)

  • Cha, Young-Ran
    • The Journal of the Korea Contents Association
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    • v.21 no.9
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    • pp.149-163
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    • 2021
  • The 4th industrial revolution refers to the next-generation industrial revolution led by information and communication technologies such as artificial intelligence (AI), Internet of Things (IoT), robot technology, drones, autonomous driving and virtual reality (VR) and it also has made a significant impact on the development of the advertising industry. However, the world is rapidly changing to a non-contact, non-face-to-face living environment to prevent the spread of COVID 19. Accordingly, the role of the 4th industrial revolution and advertising is changing. Therefore, in this study, text analysis was performed using Big Kinds to examine the 4th industrial revolution and changes in advertising before and after COVID 19. Comparisons were made between 2019 before COVID 19 and 2020 after COVID 19. Main topics and documents were classified through LDA topic model analysis and Word2vec, a deep learning technique. As the result of the study showed that before COVID 19, policies, contents, AI, etc. appeared, but after COVID 19, the field gradually expanded to finance, advertising, and delivery services utilizing data. Further, education appeared as an important issue. In addition, if the use of advertising related to the 4th industrial revolution technology was mainstream before COVID 19, keywords such as participation, cooperation, and daily necessities, were more actively used for education on advanced technology, while talent cultivation appeared prominently. Thus, these research results are meaningful in suggesting a multifaceted strategy that can be applied theoretically and practically, while suggesting the future direction of advertising in the 4th industrial revolution after COVID 19.

A Study on Content Analysis and Types of Forest Education According to the 2015 Revised Curriculum (2015 개정 초등교육과정 내 산림교육 내용분석 및 유형화 연구)

  • Choi, Seon Hye;Ha, Si Yeon
    • Journal of Korean Society of Forest Science
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    • v.110 no.4
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    • pp.689-710
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    • 2021
  • The purpose of this study was to analyze contents of the elementary school textbooks on 'Forest Education' based on the 2015 revised curriculum. This study is designed to determine the status of forest educationrelated content in the curriculum. Thetypesofforesteducationintextbooksweredividedintoanalysis. In addition, the standards of achievement of the curriculum were analyzed into the areas of forest education curriculum to determine the similarities between the curriculum and the achievement of forest education. This study shows that, first, the field of knowledge in forest education was included in all subjects and grades except mathematics. It noted that the curriculum includes areas of knowledge that directly convey knowledge related to forest education. This showed that the forest education knowledge area is linked to various courses. Second, the types of forest education included in the curriculum appeared differently depending on age. In the lower grades, there was the most information on the tools and sensibilities of forest education, and in the higher grades, the more knowledge and value-related areas were addressed. As the school year increases, so do forest education levels. Third, when analyzing the achievement criteria in the curriculum, the curriculum achievement criteria included key points in forest education. Thus, this study confirmed the link between the curriculum and forest education.

Research on Touch Function capable of Real-time Response in Low-end Embedded System (저사양 임베디드 시스템에서의 실시간 응답이 가능한 터치 기능 연구)

  • Lee, Yong-Min;Han, Chang Ho
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.22 no.4
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    • pp.37-41
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    • 2021
  • This paper presents a study to implement a touch screen capable of real-time response processing in a low-end embedded system. This was done by introducing an algorithm using an interpolation method to represent real-time response characteristics when a touch input is performed. In this experiment, we applied a linear interpolation algorithm that estimates random data by deriving a first-order polynomial from 2-point data. We also applied a Lagrange interpolation algorithm that estimates random data by deriving a quadratic polynomial from 3-point data. As a result of the experiment, it was found that the Lagrange interpolation method was more complicated than the linear interpolation method, and the processing speed was slow, so the text was not smooth. When using the linear interpolation method, it was confirmed that the speed displayed on a screen is 2.4 times faster than when using the Lagrange interpolation method. For real-time response characteristics, it was confirmed that smaller size of the executable file of the algorithm is more advantageous than the superiority of the algorithm itself. In conclusion, in order to secure real-time response characteristics in a low-end embedded system, it was confirmed that a relatively simple linear interpolation algorithm performs touch operations with better real-time response characteristics than the Lagrange interpolation method.

Weaving the realities with video in multi-media theatre centering on Schaubuhne's Hamlet and Lenea de Sombra's Amarillo (멀티미디어 공연에서 비디오를 활용한 리얼리티 구축하기 - 샤우뷔네의 <햄릿>과 리니아 드 솜브라의 <아마릴로>를 중심으로 -)

  • Choi, Young-Joo
    • Journal of Korean Theatre Studies Association
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    • no.53
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    • pp.167-202
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    • 2014
  • When video composes mise-en-scene during the performance, it reflects the aspect of contemporary image culture, where the individual as creator joins in the image culture through the device of cell phone and computer remediating the former video technology. It also closely related with the contemporary theatre culture in which 1960's and 1970's video art was weaved into the contemporary performance theatre. With these cultural background, theatre practitioners regarded media-friendly mise-en-scene as an alternative facing the cultural landscape the linear representational narrative did not correspond to the present culture. Nonetheless, it can not be ignored that video in the performance theatre is remediating its historical function: to criticize the social reality. to enrich the aesthetic or emotional reality. I focused video in the performance theatre could feature the object with the image by realizing the realtime relay, emphasizing the situation within the frame, and strengthening the reality by alluding the object as a gesutre. So I explored its two historical manuel. First, video recorded the spot, communicated the information, and arose the audience's recognition of the object to its critical function. Second, video in performance theatre could redistribute perceptual way according to the editing method like as close up, slow motion, multiple perspective, montage and collage, and transformation of the image to the aesthetic function. Reminding the historical function of video in contemporary performance theatre, I analyzed two shows, Schaubuhne's Hamlet and Lenea de Sombra's Amarillo which were introduced to Korean audiences during the 2010 Seoul Theatre Olympics. It is known to us that Ostermeir found real social reality as a text and made the play the context. In this, he used video as a vehicle to penetrate the social reality through the hero's perspective. It is also noteworthy that Ostermeir understood Hamlet's dilemma as these days' young generation's propensity. They delayed action while being involved in image culture. Besides his use of video in the piece revitalized the aesthetic function of video by hypermedial perceptual method. Amarillo combined documentary theatre method with installation, physical theatre, and video relay on the spot, and activated aesthetic function with the intermediality, its interacting co-relationship between the media. In this performance theatre, video has recorded and pursued the absent presence of the real people who died or lost in the desert. At the same time it fantasized the emotional aspect of the people at the moment of their death, which would be opaque or non prominent otherwise. As a conclusion, I found the video in contemporary performance theatre visualized the rupture between the media and perform their intermediality. It attempted to disturb the transparent immediacy to invoke the spectator's perception to the theatrical situation, to open its emotional and spiritual aspect, and to remind the realities as with Schaubuhne's Hamlet and Lenea de Sombra's Amarillo.

Contents Analysis of Basic Software Education of Non-majors Students for Problem Solving Ability Improvement - Focus on SW-oriented University in Korea - (문제해결력 향상을 위한 비전공자 소프트웨어 기초교육 내용 분석 - 국내 SW중심대학 중심으로 -)

  • Jang, Eunsill;Kim, Jaehyoun
    • Journal of Internet Computing and Services
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    • v.20 no.4
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    • pp.81-90
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    • 2019
  • Since 2015, the government has been striving to strengthen the software capabilities required for future talent through software-oriented university in Korea. In the university selected as a software-oriented university, basic software education is given to all departments such as humanities, social science, engineering, natural science, arts and the sports within the university in order to foster convergent human resources with different knowledge and software literacy. In this paper, we analyze the contents of basic software education for twenty universities selected as software-oriented universities. As a result of analysis, most of the basic software education which is carried out to the students of the non-majors students was aimed at improvement of problem solving ability centered on computational thinking for future society and improvement of convergence ability based on computer science. It uses block-based educational programming language and text-based advanced programming language to adjust the difficulty of programming contents and contents reflecting characteristics of each major. Problem-based learning, project-based learning, and discussion method were used as the teaching and learning methods for problem solving. In the future, this paper will help to establish the systematic direction for basic software education of non-majors students.

Exploring Feature Selection Methods for Effective Emotion Mining (효과적 이모션마이닝을 위한 속성선택 방법에 관한 연구)

  • Eo, Kyun Sun;Lee, Kun Chang
    • Journal of Digital Convergence
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    • v.17 no.3
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    • pp.107-117
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    • 2019
  • In the era of SNS, many people relies on it to express their emotions about various kinds of products and services. Therefore, for the companies eagerly seeking to investigate how their products and services are perceived in the market, emotion mining tasks using dataset from SNSs become important much more than ever. Basically, emotion mining is a branch of sentiment analysis which is based on BOW (bag-of-words) and TF-IDF. However, there are few studies on the emotion mining which adopt feature selection (FS) methods to look for optimal set of features ensuring better results. In this sense, this study aims to propose FS methods to conduct emotion mining tasks more effectively with better outcomes. This study uses Twitter and SemEval2007 dataset for the sake of emotion mining experiments. We applied three FS methods such as CFS (Correlation based FS), IG (Information Gain), and ReliefF. Emotion mining results were obtained from applying the selected features to nine classifiers. When applying DT (decision tree) to Tweet dataset, accuracy increases with CFS, IG, and ReliefF methods. When applying LR (logistic regression) to SemEval2007 dataset, accuracy increases with ReliefF method.

A Study on the Improvement of the K-move Policy through the Current Situation of Professional Education in Australia (호주 직업 교육 제도 현황을 통한 k-move 진출 정책의 보안 방안 연구)

  • Cho, HyunKyung
    • The Journal of the Convergence on Culture Technology
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    • v.4 no.4
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    • pp.213-218
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    • 2018
  • Recent Korean policies have been suggested as globalization, openness and expansion of the working world through k-move. In an era of communication, interest and expectations for overseas employment and advancement into the country are increasing as a way to solve the global trend of employment abroad. Until recently, overseas employment support systems and policies have been implemented in a variety of ways through collaboration with universities and government agencies, so this paper will study Australia's national support and vocational education systems, for example, and Australia's foreign employment conditions and the overall system. This will help overseas employers and policy makers understand the status quo and will be meaningful as additional data needed by Korean universities and policy agencies. On the basis of these data, it was proposed as a conclusion on how to supplement the policy. Through the text, we aim to help establish practical goals and solutions that will help job applicants from overseas Australia, government and university policy systems. Accordingly, the main body presented the policies and assessment methods of the Australian vocational system, the overseas job support system, the corresponding service support system, and the overseas conditions and information on the program, and, in conclusion, the implications of policy supplementation.

A Study on the Kiosk UI Reflecting the Elderly's Characteristics (고령자의 특성을 반영한 패스트푸드점 키오스크 UI 연구)

  • Hong, Seung Yoon;Choe, Jong-Hoon
    • The Journal of the Korea Contents Association
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    • v.19 no.4
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    • pp.556-563
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    • 2019
  • This study was conducted to improve the use experience of elderly people in fast food kiosks which are actively utilizing 'un-tact' technology. First, the Kiosk design analysis criteria were discussed through literature research. Then, the UI screens of McDonald's, Lotteria and Burger King, which are currently serving kiosks in Korea, were divided into colors, layouts and buttons. Next, the usability evaluation and survey of the elderly revealed problems with the interface design of the current kiosk. As a result, older people do not recognize buttons without an outline as buttons, and errors occur when layout changes or when viewing is complicated. In addition, horizontal navigation and vertical layout menus were error-free, and the design of buttons was error-free with the same color for the same function. Research shows that the Kiosk UI design is preferred by older people. First, buttons in the form of outline or solid are recommended. Second, vertical binding of buttons combined with images and text is recommended. Third, the screen layout should be consistent with the direction of view flow and manipulation, and should avoid increasing the number of menus and information. Fourth, page navigation is recommended in horizontal form and menu arrangement is vertical form. Finally, buttons that perform the same function are efficient for buttons to use the same color, and for different functions, applying a complementary colors can reduce confusion.

Usability Evaluation of Artificial Intelligence Search Services Using the Naver App (인공지능 검색 서비스 활용에 따른 서비스 사용성 평가: 네이버 앱을 중심으로)

  • Hwang, Shin Hee;Ju, Da Young
    • Science of Emotion and Sensibility
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    • v.22 no.2
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    • pp.49-58
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    • 2019
  • In the era of the 4th Industrial Revolution, artificial intelligence (AI) has become one of the core technologies in terms of the business strategy among information technology companies. Both international and domestic major portal companies are launching AI search services. These AI search services utilize voice, images, and other unstructured data to provide different experiences from existing text-based search services. An unfamiliar experience is a factor that can hinder the usability of the service. Therefore, the usability testing of the AI search services is necessary. This study examines the usability of the AI search service on the Naver App 8.9.3 beta version by comparing it with the search services of the current Naver App and targets 30 people in their 20s and 30s, who have experience using Naver apps. The usability of Smart Lens, Smart Voice, Smart Around, and AiRS, which are the Naver App beta versions of their artificial intelligence search service, is evaluated and statistically significant usability changes are revealed. Smart Lens, Smart Voice, and Smart Around exhibited positive changes, whereas AiRS exhibited negative changes in terms of usability. This study evaluates the change in usability according to the application of the artificial intelligence search services and investigates the correlation between the evaluation factors. The obtained data are expected to be useful for the usability evaluation of services that use AI.

A Study on Surtax collected in Min-go (민고(民庫)에서 징수한 부가세에 관한 연구)

  • Choi, Hack-Sam
    • The Journal of the Convergence on Culture Technology
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    • v.5 no.3
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    • pp.25-31
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    • 2019
  • This study Dasan Jeong Yak-yong, great writings, "Mokminsimso" and " Kyoungseyupyo"argued for reform of Dasan Jeong Yak-yong's tax law is a series of Surtax that have been included in or not in the law and have aggravated the tax burden on the people. Dasan Jeong Yak-yong's reform drive for the tax law did not end with a desk discussion, but went so far as to scrutinize the tax data in Gangjin, Jeolla-do, where he was in exile, and present various measures to abolish taxes and improve them in "Mokminsimso" and "Kyoungseyupyo". Based on the details of the tax laws for Dasan Jeong Yak-yong, "Mokminsimso" and "Kyoungseyupyo" this study reviewed the tax data and related prior research that Dasan Jeong Yak-yong investigated during his exile in Jeolla-do, The method of collection of various Surtax and the definition of tax amount and character of the Joseon Dynasty, which were insufficient in the preceding study, was modified and supplemented. and further summarized various Surtax that were not mentioned in the preceding study. In addition, similar and opposite Surtax found in the review process of this study were compared in the text. also, various Surtax collected from the Min-go that increased the tax burden of the people at that time were summarized.