• Korean Journal of Culture and Social Issue
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• v.11 no.3
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• pp.67-89
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• 2005

This overview study of mass culture is based on an academic point of view and based thereon an investigation of mass culture from a psychological standpoint follows. This study reviewed previous studies of mass culture that have been done so far divided into Producer-oriented, Text Decoding-oriented, and Recipient Theory, according to subjects of the study. The studies were also reviewed from the viewpoints of industry, consumer science, education, and developmental psychology. Further, it was discussed how trends and limitations in research were covered according to each viewpoint on mass culture. Based on the analysis, this study aims to promote overall psychological interest in studies of mass culture; to present the necessity of analysis and measurement of emotional experience on mass culture; to increase the roles of industrial and consumer science approaches in terms of planning and culture; to change the viewpoint of developmental psychology that accepts youth culture positively; and, to present interdisciplinary studies related to mass culture. Mass culture has already penetrated deeply into real life but there are few analyses and interpretations of mass culture in terms of psychology. This study is meaningful from the aspect that discussion of mass culture has been placed in a position that recognizes the entity of and interest in mass culture. Through this study, I hope that the scope of interest in psychology will expand and that approaches to mass culture will become more diversified.

• The Research Journal of the Costume Culture
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• v.27 no.3
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• pp.239-250
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• 2019

Recently, young people wearing hanbok are highly visible in the palace and in Hanok Village. However, there is much controversy regarding whether the hanbok the young people are wearing is traditional. Young people in Korea are exposed to hanbok through a variety of ways such as school education, games, webtoons, television shows, and movies. In this study, we presented teenagers with illustrations of hanbok to see which they preferred and which if any they recognized as traditional. The study respondents most preferred the hanbok from the 18th century, but they considered the hanbok from the 20th century to be the traditional style. We next used text mining to analyze the students' freely written, open-ended responses regarding the hanbok they preferred and the one they considered traditional. The hanbok from the 18th century, the one the teenagers preferred, was a sexy, cool style related to gisaeng that emphasized the waist, whereas the hanbok they believed was traditional, the $20^{th}$-century hanbok, was simple, neat, comfortable, and plain. Among the young people's responses regarding which hanbok was traditional, the text mining extracted the following repeated words related to both the 18th- and 20th-century hanbok: "dramas," "mass media," "historical dramas," and "movies." For the 18th-century hanbok only, we extracted "webtoons" and "Hanok Village," and for only the 20th-century hanbok, we extracted "textbooks."

• Asian Journal of Innovation and Policy
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• v.11 no.2
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• pp.202-221
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• 2022

The media has depicted an abrupt socio-technological change in the Republic of Korea with the 4th Industrial Revolution. Because technologies cannot realize their potential without social acceptance, studying conflicts incurred by such a change is imperative. However, little literature has focused on conflicts caused by technologies. Therefore, the current study investigated media coverage regarding conflicts related to the 4th Industrial Revolution from 2016 to 2020 in the Republic of Korea, applying text-mining techniques. We found that the overall amount and coverage pattern conforms to the issue attention cycle. Also, the three major topics ("SMEs & Startups," "Mobility Conflict," and "Human & Technology") indicate quarrels between conflicting social entities. Moreover, the temporal change in media coverage implies the political use of the term rather than technological. However, we also found the media's deliberative discussion on the socio-technological impact. This study is significant because we expanded the discussion on media coverage of technologies to the realm of social conflicts. Furthermore, we explored the news articles of the recent five years with a text-mining approach that enhanced the objectivity of the research.

• The Journal of the Convergence on Culture Technology
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• v.8 no.5
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• pp.729-734
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• 2022

Various studies using accident cases are being conducted to identify the causes of accidents in the construction industry, but studies on the differences between public and private construction are insignificant. In this study, web scraping and text mining technologies were applied to analyze the causes of accidents by order type. Through statistical analysis and word cloud analysis of more than 10,000 structured and unstructured data collected, it was confirmed that there was a difference in the types and causes of accidents in public and private construction. In addition, it can contribute to the establishment of safety management measures in the future by identifying the correlation between major accident causes.

• The Journal of the Convergence on Culture Technology
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• v.9 no.5
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• pp.859-865
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• 2023

In a situation where service providers are increasingly focusing on content development due to the intense competition in the OTT market, interactive content that encourages active participation from viewers is garnering significant attention. In response to this trend, research on interactive content is being conducted more actively. This study aims to analyze interactive content through text mining techniques, with a specific focus on online unstructured data. The analysis includes deriving the characteristics of keywords according to their weight, examining the relationship between OTT platforms and interactive content, and tracking changes in the trends of interactive content based on objective data. To conduct this analysis, detailed techniques such as 'Word Cloud', 'Relationship Analysis', and 'Keyword Trend' are used, and the study also aims to derive meaningful implications from these analyses.

• The Journal of the Convergence on Culture Technology
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• v.10 no.1
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• pp.617-623
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• 2024

Identifying emotions through speech poses a significant challenge due to the complex relationship between language and emotions. Our paper aims to take on this challenge by employing feature engineering to identify emotions in speech through a multimodal classification task involving both speech and text data. We evaluated two classifiers-Convolutional Neural Networks (CNN) and Long Short-Term Memory (LSTM)-both integrated with a BERT-based pre-trained model. Our assessment covers various performance metrics (accuracy, F-score, precision, and recall) across different experimental setups). The findings highlight the impressive proficiency of two models in accurately discerning emotions from both text and speech data.

• (The) Research of the performance art and culture
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• no.22
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• pp.327-370
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• 2011

Shakespeare's text "Hamlet" was first introduced in Korea in the first part of 1920s by Hyeon Cheol via 『Gaebyeok』. Its performance of whole acts was realized in Kinema Theater in Daegu by the direction of Lee Hae-Rang (translated by Han Lo-Dan) in September, 1951, during the Korean War. Since then, a variety of performances were carried out by numberless performing artists and performing groups in the 1960s, 1970s, 1980s and 1990s. The purpose of this study was, among numberless performing artists and performances appeared in the history of performance of "Hamlet", to examine Lee Hae-rang's direction standpoint of "Hamlet", which has been one of the mainstays since the 1950s. For this, among many performances directed by Lee Hae-rang, the investigator referred to the performing scripts and performance criticisms for the opening performance of Drama Center in 1962 and the performances in HOAM Art Hall in 1985 and 1989, focusing on the text "Hamlet" performance in 1951. In the second chapter, the concept, standpoint and background of realism, the base of his theatrical activities in his lifetime, were examined. In the third chapter, before analyzing his direction standpoint for text "Hamlet", the traditional and modern concept of text was summarized and a variety of standpoints and viewpoints for the text were analyzed. And based on the above summary and analysis, his direction standpoint was analyzed and examined, thus presenting a clue for the discussion on the position of Shakespeare's text "Hamlet" directed by Lee Hae-rang in the Korean history of performance and its performance aesthetics.

• Cross-Cultural Studies
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• v.27
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• pp.347-386
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• 2012

This article aims to establish the model of textual communication and its schema. To do this, we must identify the characteristics of textual communication, different from that of the oral, because the model of communication is usually done to show the structure of oral communication. Moreover, we must clarify the status text as '${\acute{e}}nonc{\acute{e}}$', that is to say product of the act of enunciation. The study of the text has now reached to achieve from the perspective of pragmatics, overcoming the structural point of view that dominates long text linguistics. And now, we need to enrich the theoretical basis of the pragmatics of text. Then the search of elements necessary to develop the model and pattern of textual communication can help to establish the elements used to form the theoretical basis. To clarify the characteristics of textual communication, we needed to explain the present communication by the position of reader and the point of view of textual reference. The schema that we proposed is not perfect, but there are still issues to think to complete it. For example, one must take into account the plurality of readers and reflect the relationship between interpretive texts in this schema, etc. This kind of problem is not only required to complete the schema but also to strengthen the basis of the theory of textual communication and the pragmatics of text.

• The Research Journal of the Costume Culture
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• v.11 no.1
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• pp.135-152
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• 2003

The purpose of this study is to analyze the symbolic meaning which is immanent in the children´s clothing advertisement text. For the purpose of this research, this study used the semiotic method which are in parallel. Namely, rearranged the R. Barthes´theory and S. Chapman's analysing frame in order to decode meaning which is immanent in the advertisement text, and 1 coded children's clothing advertisement according to the market fractionation cause (age. sex and brand image), and analysed the paradigmatic meaning and socio-cultural meaning- As a result, to carry on the effective children's clothing advertisements. the discriminate paradigmatic system which corresponds with the concept of company brand and the quality of the target consumer should be selected, and the purchaser volition considering desire of target consumer's self image and brand image should be made. Futhermore it should be the social-cultural product reflecting a phenomenon in the social-cultural actual condition. Therefore we must understand the social-cultural meaning in the children's clothing advertisement and then have to establish an advertisement strategy.

• Proceedings of the Korea Contents Association Conference
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• 2004.11a
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• pp.116-120
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• 2004

As the first, about symbol and metaphor of visual culture animation, I research what is the de-centered reading focused on relationship between the semiotics text and the audience. Secondly, I will study about an animation text and their relationship within it's metaphor, animation work's analysis and art directed intension(and process) on aesthetic view as a visual representation.