• Korean journal of communication and information
• /
• v.65
• /
• pp.51-75
• /
• 2014

This study aims to examine how the usage of K-POP and Korean TV dramas influence Chinese attitude toward Korea and Hallyu as K-POP has gained its popularity all over the world. The result indicated that 'gender', 'duration of watching Korean TV drama, 'the evaluation of Korean TV dramas', 'duration of listening K-POP and 'evaluation of K-POP' are strong predictors influencing attitude toward Korea among Chinese people. On the other hand, in relation to Hallyu, demographic factors are not appeared as the predictors, however, duration of watching Korean TV dramas, 'the evaluation of Korea TV dramas' and 'evaluation of K-POP' have been shown to influence the attitude toward Hallyu in a positive way. As the practical implication this result suggests that content, either Drama or K-POP, has more importance to appeal global audience rather than famous star has. Furthermore, when variables such as watching Korea TV dramas and evaluation of Korea TV drama have been controlled, 'evaluation of K-POP' appeared as a strong predictor to influence attitude of Korea and Hallyu in a positive way. This result indicates that the main content of Hallyu in China has shifted from Korean Dram to K-POP as the New Hallyu has been coming.

• Proceedings of the Korean Society of Broadcast Engineers Conference
• /
• 2014.11a
• /
• pp.154-155
• /
• 2014

본 논문에서는 TV 시청환경에서의 실내소음의 스트레스 평가를 위한 소음 데이터베이스(database, DB) 설계 방법을 제안한다. 제안된 DB 는 TV 시청공간을 포함하는 실제 주거환경 내에서 binaural recording을 위한 1 개의 dummy head 와 multi-channel recording 을 위한 2 개의 다채널 마이크 배열을 활용하여 TV 콘텐츠 및 실내소음의 음향 정보를 취득한다. 설계된 DB는 TV 시청자의 청각정보에 해당하는 binaural recording 신호와 실내소음의 위치 및 종류 추정을 위한 multi-channel recording 신호를 모두 포함하기 때문에 TV 시청환경에서 실내소음이 시청자에게 유발하는 스트레스의 분석 및 평가 관련 연구에 적합하게 설계되었다. 본 DB 는 5 가지 종류의 TV 콘텐츠 10 시간 분량, 30 가지 종류의 실내소음 2 시간 분량으로 구성되었다.

• Cartoon and Animation Studies
• /
• s.46
• /
• pp.23-61
• /
• 2017

This study aims to understand the using characteristics of TV animation and web-based animation of children and investigate the effects of change in viewing process on the purchase of character goods. For this purpose, an online survey was conducted for parents who have children as animation viewers. The results show that there was no difference by age or gender in using both TV and web animation. When parents get animation information on TV, they had their children watch animation through the same TV channel, but the web has no significant relationship between information acquisition path and main service they use. In addition, it is found that parent' perception of TV animation superiority is influenced by respondents' income and children's watching time of animation has no effect on it. Finally, monthly income of households, payment amount of web animation, watching time of TV animation, and perception of quality of TV animation have a significant effect on parents' active purchase of character goods. On the other hand, the purchase intention of the recommended goods is influenced by children's age, the parent's perception about the web animation quality, and the payments of the web animation.

• Journal of The Korean Ophthalmological Society
• /
• v.58 no.6
• /
• pp.706-711
• /
• 2017

Purpose: To analyze blinking patterns when watching an ultra-high definition (UHD) television and to compare the results between normal eyes and dry eyes. Methods: A total of 59 participants aged from 13 to 69 years were instructed to watch a colorful and dynamic video on a UHD television for 10 minutes. Before and after watching the UHD television, we measured the best corrected visual acuities, autorefraction, tear-break-up-time, degree of corneal erosion and conjunctival hyperemia via slit lamp biomicroscopy. In addition, questionnaires for the evaluation of eye fatigue and symptoms of a dry eye were completed. The definition of dry eye syndrome was that the tear-break-up-time of one of the eyes was less than 5 seconds, conjunctival injection, or marked corneal erosion. The number of blinks and the duration of blinking were both measured and analyzed at the early and late phases of video-watching. Results: After watching the UHD television in the normal eye group, the tear-break-up-time was significantly decreased (p < 0.001) and the degree of corneal erosion was significantly increased (p = 0.023). However, the subjective symptoms of participants were not aggravated (p = 0.080). There were no significant differences in blinking patterns in the dry eye group. On the other hand, in the normal eye group, the mean blinking time was significantly increased (p = 0.030). Conclusions: Watching an UHD television changes the tear-break-up-time, degree of corneal erosion, and blinking pattern in normal eyes, which may increase the risk of dry eye syndrome.

• The Journal of Society for e-Business Studies
• /
• v.13 no.1
• /
• pp.45-53
• /
• 2008

TV has changed from simple broadcast media to integrated media that can operate multiple-function So, TV has offered various services and users are using their control on TV. However, TV is still passive media in social stereotype, these change brings viewers a lot of confusion. In this study, we conducted a survey about viewer's activity, perception and satisfaction of TV to understand view's watching pattern. We hope our research will be used to understand the gap of TV and viewers.

• Journal of the Korean Home Economics Association
• /
• v.18 no.1
• /
• pp.111-119
• /
• 1980

To identify interest of primary school children and find the correlations between their interest and school achievement and emotion. Cluster-sampled 410 primary school children in Seoul were interviewed by the standardized questionnaire and data were analyzed statistically by computer system. 1) High SES has positive influence on school achievement. 2) children in higher SES tend to like more in-door-play or instrumental play. 30 More spending their times with in-door-play or instrumental play, children make better school achievement. 4) There is no significant relationships between the TV watching time and emotional stability. 5) More interest I social, natural science and arithmetic, children make higher achievement in all subjects above average. 6) Children's emotion has no association with school achievement, playing types and TV watching time but has positive association with SES.

• International Journal of Contents
• /
• v.9 no.4
• /
• pp.52-59
• /
• 2013

The present study explored the reception and consumption processes of a Korean audience's viewing of local and international television dramas. Findings indicated that the influential factors on the level of viewing in regards to Korean, American, and Japanese TV dramas among Korean viewers differed. In particular, a significant difference was found in terms of perceived drama characteristics. Applying niche theory, the present study also examined the audience's motivation for watching these television dramas. Results demonstrated that Korean TV dramas possessed the broadest niche breadth and were the most competitive. In a comparison of the perceived characteristics of TV dramas, American drama earned competitive superiority for most characteristics. The implications from the results were discussed in terms of cultural discount and proximity.

• Journal of Multimedia Information System
• /
• v.3 no.4
• /
• pp.111-118
• /
• 2016

Today, the proliferation of various mobile devices, such as smart phones and tablet PC, brought changes in the existing TV viewing behavior. People use smart devices as secondary device while watching TV. Researches on a wide range of services linked with second-screen devices around the smart TV in the home network have been actively conducted. While there exist several Web-related technologies for connections between devices, specialized techniques for a second screen service are quite insufficient. There are still some problems related to the display of contents from multiple devices and the efficient transfer of these contents. Considering the characteristics of broadcasting systems In this study, we focus on a second screen service that permits a dynamic transfer of contents by connecting a television (TV) with mobile devices. Here, we propose a second screen service model to enable the personalization of TV contents by combining the existing broadcasting and Web-related techniques.

• The International Journal of Costume Culture
• /
• v.13 no.1
• /
• pp.26-36
• /
• 2010

The purpose of this study was to identify effects of thinness promoting message from TV media on college women's appearance distortion. The subjects were 408 college women and survey was done from Aug 10 to 30. 2009. Most college women wanted their height to be taller and weight to be lighter than their actual height and weight, and preferred slimmer figures. Over half of college women enjoyed fashion related TV programs more than diet or plastic surgery related TV programs. College women were classified into 3 groups of TV heavy watcher, TV medium watcher, and TV light watcher according to TV watching time. TV heavy watchers wanted their figures to be slimmer and weight to be lighter than other groups, and were affected by thinness promoting message from TV media more. TV heavy watchers of thinness promoting message related programs showed a tendency of distorting their body more and tried to agree with those TV programs more. Especially, college women agreed with plastic surgery related TV programs more than fashion or diet related TV programs. TV media producers should keep in mind those side-effects and try to show more universal and diverse figures to TV watchers.

• Journal of Korean Ophthalmic Optics Society
• /
• v.18 no.2
• /
• pp.157-163
• /
• 2013

Purpose: This study was investigated weather watching 2D and 3D images effecting on accommodative function (AF), and differences between changes of AF by 2D and 3D. Methods: 50 subjects (male 30, female 20) aged 20's to 40's years old ($22.9{\pm}3.93$ years) who are available to watching 3D images were participated for this study. Accommodative amplitude (AA) by near point of accommodation (NPA), accommodative response (AR), positive and negative relative accommodation (PRA, NRA), accommodative facility (AF) were measured before, after watching 2D and 3D images at 1 m distance for 30 minutes respectively. Results: Accommodative amplitude after both watching 2D and 3D images decreased comparing to before watching images, and AA after watching 3D images was significantly lower than after watching 2D images. AR after both watching 2D and 3D images increased comparing to before watching images, but there was no difference between 2D and 3D. PRA and NRA were not significantly different between before, after watching 2D and 3D images. Accommodation speed by AF was increased for before watching ($13.52{\pm}3.32$ cpm) following by for after watching 2D images ($14.28{\pm}3.21$ cpm) and for watching 3D images ($14.90{\pm}3.27$ cpm). Conclusions: Watching images at close distance is effect to accommodation functions, and sequence of AA decrease of before watching images following by after watching 2D images and after watching 3D images may effect to asthenopia with same sequence as AA decrease. The results of increase of AF after watching images, specially 3D images show a possibility of vision therapy and further detail VT studies using 3D images are required in the future.