• Journal of the Korean Home Economics Association
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• v.37 no.10
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• pp.123-133
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• 1999

The purpose of the study was to develop the parenting style scale which is reflecting cultural background of Korean parent's parenting for their children. The instalment was designed based on the literature reviews and on the Baumrind's parenting style. A total of three hundred and sixty two mothers whose children from first and second grade in elementary school completed the Questionnaires. The questionnaires consisted with the items addressing different types of parenting style which include love and care, encouragement of independence, enjoyment in parenting, communication, control, control of aggressiveness, strategies of control , request of maturity. Factor of analysis was applied to examine validity of Korean parenting style scale. Based on the factor analysis, 33 items selected for final questionnaire and two factors discovered. The first factor which named 'warmth'included 20 items such as love and care toward their children, communication, enjoyment in parenting, encouragement toward independency. The second factor which named'control'included 13 items such as control of children's behavior and discipline of children. Warmth factor accounted for 46% of variance and control factor accounted for 18% of variance. Internal consistency was also checked. Although warmth and control factor represented a moderate internal consistency, control factor showed lower correlations then warmth factor. The reliability estimates (Cronbach alpha) were. 87 and 71 for warmth and control factor respectively. Korean parenting style scale can be used to address the appropriateness of Baumrind's theoretical assumptions in parenting style as well as to examine parenting style for Korean population. However, this instalment was developed with Korean mothers only. Further analysis need to be addressed with fathers.

• Journal of Fashion Business
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• v.5 no.3
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• pp.73-84
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• 2001

The purpose of this study is to apply fundamental data of impression formation research by analysing and observing the various facial image that can be effected from hair style as well as be helpful for choosing suitable hair style for T.P.O in modern society. This study targeted 305 college women in Daegu and Gyung-book area. Hair Style Image Scale(HSIS)was used the scale of seven point modified the S-D(Semantic Differential) method. The analysis of impression formation effect of hair style using SPSS WIN package have completed from the principal component analysis by Varimax perpendicular rotation method and ANOVA was used to recognize the difference in impression formation according to hair style change. In the case of statistical difference was appeared, LSD post-verification was applied for that. The conclusions of this study is as followed ; 1. The factors of impression formation effected by hair style were classified as goodwill factor, refinement factor, elegance factor and individuality factor. 2. In terms of goodwill factor, long hair style showed highest level and short cut hair, bobbed hair in an order. In refinement factor, there was no difference between short cut hair and bobbed hair and both of them was higher than long hair. In elegance factor, long hair was highest and bobbed hair was lowest. In individuality factor, short cut hair and bobbed hair higher than long hair and no difference between short cut hair and bobbed hair.

• The Research Journal of the Costume Culture
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• v.2 no.2
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• pp.445-460
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• 1994

This paper analyzes Empire style costume based on the fashion theory of Lauer and Lauer. We classify fashion into tow categories, a personal identities, the social competition and sexual competition, he economic factor as a functional factor, and the reflective thing of zeitgeist, eroticism as a dynamic factor. These factors can be visualized from fashion design, textiles, ornaments expressed in the paintings.

• The Research Journal of the Costume Culture
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• v.9 no.5
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• pp.747-758
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• 2001

The purpose of this study was to make hip-hop clear as a comprehensive cultural factor, and to analyze how it was reflected and shown in the modern fashion. The fashion influenced by hip-hop consisted of music(mcing), dance(b-boying), art(graffiti), technology(djing), and clothing(hip-hop style) was as follows; 1. Each music, dance, and art factor was expressed as multiethnic style, a oversized sportive style, and a graffiti look. 2. Oversized-Sportive style was the most peculiarity in Old School's hip-hop fashion. 3. Sportive style was changed into Multiethnic-Baggy style in New School's hip-hop fashion.

• Journal of Families and Better Life
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• v.6 no.1
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• pp.1-25
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• 1988

The purpose of this study was to classify the communication styles of the husbands and wives in Korea. The instrument of this study was questionnaire which was made through the three times' pre-research by the researcher. In the pre-research, husbands and wives were asked what were the communication styles in their daily life. Among the gathered data 55 items were chosen by the frequency of the communication styles. The subjects were 240 husbands and 264 wives who lives in Seoul. In this study the following questions were examined. 1) What are the communication styles of the husbands? 2) What are the communication styles of the wives? The data were analyzed by the method described below with SAS and SPSS computer programs. 1) To find out general character of the subjects, frequency distribution and frequency percentage should be computed. 2) To analyze items of the scale, mean standard deviation, and relative frequency distribution of the respective items should be computed. 3) To extract factor of the respective group, the procedure of factor analysis should be applied. 4) To verify the reliability of the respective factor, Cronakch's α should be computed. 5) To notice the differences in background variables, the analysis variance should be computed. The conclusions derived from the findings were as follows: 1) The communication styles of the husbands group were categorized into authoritarian style, contactful style, sincere style, speculative, speculative style, other-oriented style. 2) The communication styles of th wives group were categorized into authoritarian style. sincere style, other-oriented style, sacrifice style, speculative style.

• Journal of Korean Academy of Nursing Administration
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• v.11 no.1
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• pp.23-31
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• 2005

Purpose: This study aimed to find out the fact that the empowerment would effect on the job satisfaction with priority given to followership style. Method: The subject of this study were 465 nurses who were employed at 3 general hospital in one university. The data were collected through questionnaires survey of empowerment and job satisfaction, followership style from 26 April to 4 May 2004. Result: The empowerment explained 52% of the job satisfaction. The critical factor were 'Opportunity' and 'Resource'. The followership style were Exemplary followers, Pragmatist followers and Passive followers that the empowerment significantly influenced on the job satisfaction. 1) Exemplary followers, The empowerment explained 69% of the job satisfaction. The critical factor were 'Resource' and 'Support'. 2) Pragmatist followers, The empowerment explained 43% of the job satisfaction. The critical factor were 'Resource' and 'Opportunity'. 3) Passive followers, The empowerment explained 36% of the job satisfaction. The critical factor was the only 'Support'. Conculsions: The empowerment was ascertained to influence on job satisfaction. And It differed the critical factor of empowerment according to followership style. Therefore, Organizational manager must take into account followership style when develope the strategy for organizational effectiveness.

• The Research Journal of the Costume Culture
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• v.23 no.5
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• pp.876-893
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• 2015

The purpose of this study is to identify the influences of psychological variables and fashion-related psychological variables on purchasing fashion items on the Internet. Boredom proneness and public self-consciousness were selected as psychological variables, and dressing style was selected as a fashion-related psychological variable. It was hypothesized that boredom proneness and public self-consciousness not only influence the purchasing frequency of fashion items on the Internet directly, but also indirectly through dressing style. Data were gathered by surveying university students in Seoul using convenience sampling. Two hundred and eighty-six questionnaires were used in the statistical analysis. SPSS was used for exploratory factor analysis, and AMOS was used for hypothesized relationship testing. The factor analysis of boredom proneness revealed five dimensions, "helplessness," "affective response," "lack of internal stimulation," "lack of external stimulation," and "perception of time." The factor analysis of public self-consciousness revealed two dimensions, "appearance-consciousness" and "style-consciousness," and the factor analysis of dressing style revealed one dimension. The overall fit of the hypothesized model suggests that the model fits the data well. The hypothesized relationship test proved that boredom proneness and public self-consciousness influence the purchasing frequency of fashion items on the Internet indirectly through dressing style. The results implicate effective strategies for Internet shopping malls and suggestions for future study.

• Journal of the Korea Society of Computer and Information
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• v.10 no.5 s.37
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• pp.259-270
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• 2005

The primary research objective of this study is to evaluate a weight of purchase decision making factors according to the purchasing style. In this study, the purchasing style is classified into two categories-online shopping and offline shopping group. This study adopts the AHP method to calculate a weight of factors. For this purpose, 22 purchasing factors which affect on consumer purchasing decision making are classified into four factors - a product related factor, a convenience related factor, a purchasing risk related factor and a shopping enjoyment related factor. In this study, the weights of purchasing factors are evaluated according to 1)the purchasing style-online and offline Purchasing group, 2)the frequency of online shopping-high and low group, 3)the media used for online shopping-the TV home shopping and Internet home shopping group. The result shows that there are difference the weight of factors according to the purchasing style.

• Journal of the Korean Society of Fashion and Beauty
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• v.2 no.3 s.3
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• pp.44-59
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• 2004

The purpose of this study was to find out proper evaluative words according to fashion image and to identify the correlation between clothing style and hair style related to fashion image. The questionnaire was used to collect data. 326 female aged between 23 to 40 were selected for the subjects of this study. The data were analyzed by frequency, factor analysis, pearsons correlation. The results of this study were as follows. 1. Evaluative words for each fashion image were selected by factor analysis. modern image intellectual, cold, urbane, simple, straight. elegance image : graceful, dignified, refined, decorous, luxurious. romantic image : cute, lovely, girlish, feminine, romantic. natural image : natural, comfortable, gentle, intimate, soft. casual image : energetic, active, free, cheerful, vivid. avant-garde image : experimental, strange, creative, avant-garde, irregular. 2. Correlation between clothing style image and hair style image ; clothing style and hair style was positively correlated. with the same image in case of modern, romantic, casual, elegance and avantgarde but natural image of clothing style was correlated with the natural, elegance, romantic, modern image of hair style. 3. The most suitable hair style for the clothing style according to fashion image : The clothing style of a particular image was matched best with the hair style of the same image.

• Journal of the Korean Society of Costume
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• v.52 no.4
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• pp.25-38
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• 2002

The purpose of this study was to investigate the relationship between lifestyle and the evaluative criteria of the Korean traditional costume, Hanbok and saenghwal hanbok. The questionnaires were administered to 291(men:.102,Women:189) university students in Seoul. Data were analysed by factor analysis, correlation coefficient, t-test. The results were as follows : 1) Factor analysis was used to determine the dimensions of the evaluative criteria of Hanbok, Saenghwal Hanbok and life style characteristics. The evaluative criteria dimensions were found to be different according to Hanbok. Saenghwal Hanbok. 2) In Hanbok, evaluative criteria were classified into comfort & easy care, prestige, design, fashion, suitability to yourself. 3) In Saenghwal Hanbok. evaluative criteria were classified into prestige, ease of care, design., appropriateness, brand. 4) The life style characteristics were classified into independence, activism. conservatism, and materialism. 5) There were the significant relationships between life style factor and clothing evaluative criteria. Especially for design in Hanbok and Saenghwal Hanbok was negative relationship with conservatism and positive relationship with activism. materialism. and Independence.