• 한국경영과학회지
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• 제29권2호
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• pp.97-116
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• 2004

Recently, e portion of on-line stock brokerage has been rapidly increased to be more than 50%, on the basis of contracted money. The usage of wCTS(Web Based Cyber Trading Systems) has now got into the steady state over the initial diffusion stage, which means wCTS has got more-than-half customer base in on-line service. Therefore, brokerage service providers have their competitive strategic focus on customer retention through the enhancement of customer loyalty. This study provides framework and survey results on explanation of wCTS user's loyalty, what and how factors affect wCTS user's loyalty. We adopt the results of early studies on information technology acceptance and diffusion such as TAM(Technology Acceptance Model) and IDT(Innovation Diffusion Theory). We also referred loyalty theory of marketing area and studios on CTS usage. We categorized explanation factors as three groups characteristics of users, characteristics of system, social environment. And we assumed that these three factors could affect the loyalty through two parameters : customer satisfaction and trust to the system. This study firstly shows that the ease of use and usefulness, the major factors of TAM. can also be applied to the loyalty of wCTS with resulting that the usefulness is more important than the ease of use In wCTS. Secondly, it shows that the innovative and risk-sensitive user has the lower degree of loyalty. Thirdly, it shows that the satisfaction and trust impact the loyalty simultaneously, the trust particularly impacts more strongly than the loyalty, due to the characteristics of monetary transaction in wCTS. This study provides meaningful results to the other on-line EC service fields as a first empirical research regarding the loyalty to wCTS which is a typical on-line EC service.

• 산업경영시스템학회지
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• 제41권2호
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• pp.65-73
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• 2018

The dynamic capabilities of sensing market signals, creating new opportunities and reconfiguring resources and capabilities to new opportunities in a rapidly changing economic environment determines the competitiveness of the enterprise to create added value and survival. This study conceptualized a two-stage performance measurement framework based on the casual model of resource (input)-process-performance (output). We have developed a 'Process capability index' that reflect the dynamic capabilities factors as a key intermediary product linking resource inputs and performance outputs in enterprise performance measurement. The process capability index consists of four elements : manpower (level of human resource), operation productivity, structure and risk management. The DEA (Data Envelopment Analysis) model was applied to the developed performance indicators to analyze the branch office performance of a telecom company. Process capability efficiency (stage 1) uses resource inputs to reach a certain level of process capabilities. In performance result efficiency (stage 2), the process capabilities are used to generate sales revenues and subscribers. The two-stage DEA model derives intermediate output values that optimize the individual stages simultaneously. Some branch offices in the telecom company have focused on process capability efficiency or some other branch offices focused on performance result efficiency. Positioning map using two-stage efficiency decomposition and benchmarking can help identify the sources of inefficiencies and visualize strategic directions for performance optimization. Applications of two-stage DEA in conjunction with the case study that are meaningfully used in performance measurement areas have been scarce. In particular, this paper has the contribution to present a new performance measurement model considering the organization theory, the dynamic capabilities.

• Journal of the Korean Data and Information Science Society
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• 제21권6호
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• pp.1253-1261
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• 2010

본 연구는 국민건강보험공단의 건강검진데이터, 자격 및 보험료, 그리고 진료비 데이터를 활용하여 위암 발생 예측모형을 개발하고자 하였다. 모형개발에는 데이터마이닝 방법론에 의한 로지스틱 회귀모형을 활용하였으며, 모형개발은 남성, 여성 그리고 전체에 대해 각각 개발하여 각 모형에서 위암 발생 결정요인의 차이를 비교하였다. 그 결과 위암 발견 예측에 가장 큰 영향을 미치는 특성은 수검자의 연령이었고, 다음으로 음주, 가족병력 (암) 순으로 나타났다. 남자가 여자보다 위암 발견 가능성이 다소 높은 것으로 나타났으며, 남성의 경우는 연령, 여성의 경우는 음주유무가 위암 발생에 많은 영향을 미치는 것을 확인 할 수 있었다.

• 디지털융복합연구
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• 제15권2호
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• pp.59-65
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• 2017

도시안전은 시민의 삶의 질과 도시경쟁력을 지탱하는 기본적인 목표로 그 가치로 부각되고 있다. 재난재해의 위해요소가 가중되면서 이를 사전에 예방하고 대응함으로써 피해를 최소화해야 한다는 사회적 요구가 높아지고 있다. 도시 정부의 경우 폭우, 폭설 등의 자연재해와 각종 사고 등 인적재난으로 인해 안전의 확보가 가장 중요한 정책과제의 하나로 대두되고 있다. 최근에는 특히 빅데이터를 활용하여 재난분석을 통한 사전 예방효과를 높일 필요성이 강조되고 있다. 본 연구에서는 서울시를 중심으로 빅데이터를 활용한 재난안전관리 패러다임의 변화를 살펴보았다. 특히 효과적인 재난안전관리 차원의 정부서비스 극대화 측면에서 사례 분석을 시도하고 조례와 연계하여 반영된 전략적 의미를 모색하였다.

• 한국균학회소식:학술대회논문집
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• 한국균학회 2016년도 춘계학술대회 및 임시총회
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• pp.39-39
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• 2016

There is a growing consumer preference for self-medication, which has resulted in the growth of the Korean functional food market to \1.5 trillion in 2014. Functional foods that can modulate immune responses and enhance liver health are in the top 2 product-specific health functional food categories. The aim of this project was to develop and commercialize new health functional foods incorporated with Cordyceps militaris. Cordyceps genus includes about 400 species, many of which have been used as traditional medicines for many years in Asian countries. C. militaris belongs to the class Ascomycetes and has been used extensively as a crude drug and tonic food in East Asia. Owing to the various physiological activities of its main active constituent, cordyceptin, C. militaris is currently being used for multiple medicinal purposes. Recently, many studies have tried to elucidate the pharmacological mechanisms underlying the activities of Cordyceps spp., which include immune activation, anti-inflammatory, anticancer, and antiviral effects. After continuous attempts and research toward industrialization, C. militaris cultivated using brown rice was developed into a product by a standardized process and mass-cultivating system. It was successfully introduced into the market and was approved as a functional food ingredient for the first time in Korea. Based on this information, C. militaris containing functional food product for strengthening the immune system was released in August 2014 under the brand name "Dongchoong Ilgi." Dongchoong Ilgi is potentially beneficial for improving immune and liver functions and may enhance both the convenience and effectiveness of health functional foods taken by healthy people and patients with minor illness. In addition, the results of our study may be applicable for the development of health functional foods that could lower the risk of diseases such as the common cold and cancer.

• 기술혁신학회지
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• 제11권2호
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• pp.171-193
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• 2008

21세기를 맞이하여 세계 각국은 자국의 지식재산권을 보호하기 위한 정책을 추진하고 있으며, 이와 같은 지식재산권을 보호강화하기 위한 국제적 동향은 더욱 더 강력해지고 있다. 이러한 환경에서 기업은 사활을 걸고 기술보호와 경영을 어떻게 할 것인가에 대한 최적인 방법을 모색하여야 하며, 기업의 지식재산관리는 관리적인 차원이 아닌 경영적인 차원에서 고려되어야 한다. 즉, 기업은 산업재산권을 경영자원의 하나로서 전환하여야 하며 그 중요성은 기업의 생존에도 큰 영향을 미친다. 특허 데이터는 기업 전략 수립의 중요한 정보이다. 이 연구에서는 우리나라 금속기업 27개사를 대상으로 특허활동을 체계적으로 분석하였다. 2000년부터 2005년까지의 특허데이터를 이용하여 특허경영과 기업경영성과와의 관계를 분석하였다. 이 연구의 주요 결과로는, 노동생산성은 종업원 1인당 특허활동도와 유의한 양(+)의 관계가 있는 것으로 나타났지만, 기업규모와는 유의한 음(-)의 관계가 있는 것으로 나타났다. 따라서 특허 활동은 기업의 연구개발계획을 수립하는데 중요한 역할을 할 젓으로 생각한다.

• 정보처리학회논문지D
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• 제18D권4호
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• pp.299-308
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• 2011

최근 오픈마켓 시장은 선후발 업체간의 경쟁력 강화를 목적으로 다양한 프로젝트가 진행되면서, 프로젝트 포트폴리오 관리의 중요성도 함께 높아지고 있다. 프로젝트 포트폴리오 관리는 자원 제약환경에서 대기된 다수의 프로젝트 중 전략적 목적에 부합되는 프로젝트를 선택하여 이익을 최대화하는 중요한 의사결정 활동이다. 본 논문에서는 프로젝트 포트폴리오 관리의 연구 동향을 소개하고 프로젝트들의 가치, 성공가능성, 프로젝트 유사도를 고려한 포트폴리오 선정방법과 자원 제약조건에서 포트폴리오 평가점수의 최대화를 목적으로 한 포트폴리오 우선순위결정문제를 모형화하고 유전자 알고리즘을 이용하여 이를 해결하는 시스템으로 제시하고 있다. 구현된 포트폴리오 시스템을 검증하기 위하여 위해 한국의 E-기업 오픈마켓의 기존 우선순위, 개발인력 할당 등과 비교분석하고 있다. 제시된 시스템을 사용함으로 가치있는 프로젝트와 성공 가능성이 높은 프로젝트를 우선적으로 수행하게 하게 하고, 유사한 프로젝트들을 연속하여 개발하게 하여 개발업무에 연속성을 부여하는 결과를 얻을 수 있다. 이는 궁극적으로 인력활용도를 높이고 개발업무를 효율화하여 프로젝트들의 위험(risk)을 줄이고, 성공 가능성을 높이는데 기여하고 있다.

• 기술경영경제학회:학술대회논문집
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• 기술경영경제학회 2002년도 제20회 동계학술발표회 논문집
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• pp.133-149
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• 2002

This study aims to investigate the impact of wide use of digital technology, in particular, the Internet, on innovation process and corporate strategy in electronics industry. The introduction of digital technology has changed innovation process, business model and organizational structure of the electronics companies. With the introduction of digital technology, the entire value chain of electronics industry from procurement, sales, and marketing to R&D and manufacturing has been restructured. E-commerce has been a major agenda for e-business. Recently, collaboration among electronics companies through e-marketplace has emerged as an important issue. A web-based e-commerce standard, so called RosettaNet, has been developed for facilitating e-transactions of electronics firms. The development of digital technology has dramatically increased the processing speed and sophisticated the virtual reality technology. As simulation becomes easier and more effective, the uncertainty and risk involved in R&D has decreased significantly. Another positive impact is closer cooperation between R&D and manufacturing functions. Taking advantage of automated and flexible production technology, has a new type of firm, so called, EMS (Electronics Manufacturing Services) emerged, whose strategic focus is on manufacturing only. The EMS can be seen as a kind of innovative organization, that is, a modular organization for production function. Digital technology has made convergence of computer and communication possible at early years but right now the convergence has been accelerated in extensive areas of communication, broadcasting, information appliances, software, contents, and services. Firms' effort for an innovative product and service has been intensified and the competition for a new standard product and service has become severe in electronics industry. Business activities are always realized in a specific organizational context. Accordingly building up innovation-friendly organization has emerged as a critical concern. Due to the striking decrease of transaction cost, a network type of organization has proliferated, and a business function turns into a modular organization. As a whole, digital technology has pushed electronics firms into developing their own business model, which takes consideration of standardization of business platform and their core competency.

• 산경연구논집
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• 제10권10호
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• pp.45-51
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• 2019

Purpose - The purpose of this study was to propose a win-win development plan for not only suppliers of delivery applications but also traditional market vendor companies and delivery riders by analyzing existing delivery models and presenting a new delivery model to enhance competitiveness of the traditional market using delivery apps. Research desgin, data, and methodology - Specifically, small retailers, such as traditional markets and supermarkets, presented a compromised delivery model that utilizes the platform of specialized delivery app service providers for order reception, and that the delivery is delivered by delivery systems jointly hired by Vendor companies, such as franchising companies. To validate the significance of the trade-off delivery model, a cost-benefit analysis was conducted by those involved in the delivery application. Results - From the perspective of suppliers of specialized delivery applications, it is analyzed that the use of specialized delivery applications in traditional markets will be a new market opportunity for service providers to achieve increased sales. It is expected that consumer choice and satisfaction will be increased as convenience and accessibility of traditional market businesses that were available only through direct visit from the user side of the delivery application will be expanded. From the standpoint of delivery application franchises, it is analyzed that they can seek to increase sales and increase customer service as well as ease labor cost burden due to joint employment of delivery riders. The delivery rider will be able to seek to improve customer service due to job security, wage stability, risk reduction and overheated competition due to direct employment. Conclusion - In conclusion, the compromised delivery model solved the problems raised in the preceding study conducted on delivery application suppliers, users, franchises, and riders to establish that it could be a strategic alternative to increasing sales and expanding detailed rights for the self-employed in the traditional market, which are experiencing difficulties in management. However, the adoption of a compromise delivery model requires social consensus from those involved in the delivery application and requires legal, institutional and policy support, which will require continued follow-up research on the delivery model in the future.

• 지식경영연구
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• 제22권4호
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• pp.87-101
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• 2021

ESG 투자가 금융시장의 대세이자 상식으로 부상하고 있다. ESG 투자는 기업의 재무실적 이외에 환경, 사회, 거버넌스 등 비재무적 요소를 투자의사결정에 반영하여 장기적 관점에서 사회의 지속가능성과 투자수익을 동시에 추구하는 투자방식이다. 본 연구는 일반적으로 알고 있던 ESG 투자의 특징이 코로나19를 계기로 어떻게 변화하고 있는지를 환경, 사회, 거버넌스 관점에서 살펴보았다. 이후 코로나19가 유가증권시장에 부정적 요인으로 작용하였는지 여부를 VAR 모델을 활용하여 규명하였다. 동시에 미국과 한국의 ESG 인덱스와 벤치마크를 수익성과 변동성 관점에서 분석하여 ESG 투자가 팬데믹 국면에서도 유효한 전략임을 확인하였다. 본 연구 결과는 팬데믹 이후에도 ESG 투자의 중요성이 변함없을 것이라는 점을 시사한다. 동시에 경영자들이 수동적 ESG 경영을 지양하고 지식경영을 토대로 한 전략적 ESG 경영에 나서야함을 시사한다.