• 예술인문사회 융합 멀티미디어 논문지
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• 제7권7호
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• pp.267-278
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• 2017

본 연구의 목적은 스포츠 활동에 참여하는 성인남녀(남성 114명, 여성 193명)를 대상으로 성 정체성 측정도구를 개발하는 것이다. 성 정체성 측정도구에 대한 타당도 검증을 위하여 구인동등성과 잠재평균 분석을 하였다. 자료처리방법으로는 빈도분석, 탐색적·확인적 요인분석, 신뢰도, 상관관계, 문항의 정상성 분포, 구인동등성, 잠재평균 분석을 실시하였다. 연구 결과, 첫째, 본 연구변인인 성 정체성에 대한 구인동등성 검증결과, 형태동일성, 측정동일성, 그리고 절편동일성이 확보되어 본 측정도구는 성별과 상관없이 측정할 수 있다. 둘째, 스포츠 활동 참여 시 여성이 남성보다 개방적인 성향이 높은 것으로 나타났다. 셋째, 스포츠 활동 참여 시 여성이 남성보다 보수적인 성향이 높은 것으로 나타났다. 넷째, 스포츠 활동 참여 시 여성이 남성보다 주관적인 성향이 높은 것으로 나타났다. 다섯째, 스포츠 활동 참여 시 외향적인 성향에 대해서는 통계적으로 차이가 나타나지 않았다. 이상의 연구결과로 미루어 보다, 여성의 사회적 진출과 같은 시대적 변화가 스포츠에서도 남성과 여성이라는 성별에 영향을 받지 않는다.

• 한국생활과학회지
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• 제21권2호
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• pp.315-329
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• 2012

The purpose of this study was to examine clothing purchase behavior of sports participants based on outdoor sports types and sports participation motivation. The research was conducted with the use of a self-administered questionnaire. A total of 703 respondents between the ages of 25 and 55 participated in the research through an internet survey. Motivation for participation in particular sports was comprised of four factors: impress others, mental rejuvenation, social interaction, and health maintenance/improvement. Perceived benefits of clothing choice were categorized into three factors: brand/fashion pursuit, positive image pursuit, and practicality pursuit. Outdoor sports activities was categorized into six types, climbing, jogging, cycling, fishing, golf, and others including ball games. Each sports group presented differences in demographics, sports motivation factors, and benefit factors. Four segments were identified based on sports participation motivation: active group, social group, health and revitalization group, and inactive group. The active group considered three clothing benefits and 14 evaluative criteria as being the most important among the four segments, indicating the major target market for outdoor sportswear brands. On the other hand, the members of inactive group showed passive attitudes toward clothing purchasing behaviors. This study discusses the results of this research within the context of the managerial implication for outdoor sports marketers.

• 보건의료산업학회지
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• 제11권3호
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• pp.105-114
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• 2017

Objectives : The purpose of this study was to investigate the effects of gambling environment factors (being around gambling, gambling ad access) and irrational gambling belief on the gambling behaviors of college students who experienced sports gambling. Methods : Study participants were 240 college students with sports gambling experience. Data were collected through self-report questionnaires and analyzed with SPSS 18.0. Results : Being around gambling and sports gambling ad access have a statistically significant effect on irrational gambling beliefs, which have statistically significant statistical effects on gambling addiction. Self-regulation did not show statistically significant regulatory effects between irrational gambling beliefs and gambling addiction. Conclusions : It is necessary to take a proactive approach to minimize the negative effects of sports betting and to be aware of the rapidly changing sports gambling environment factors.

• International journal of advanced smart convergence
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• 제10권4호
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• pp.14-21
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• 2021

The purpose of this study is to investigate the effect of consumers' engagement through SNS sports advertisements on purchase intention through advertising attitudes and product trust for the disabled. In other words, it was intended to investigate how the disabled people's intention to purchase products is formed by acting on various sports product advertisements that are seen during SNS activities. Accordingly, a survey was conducted on 300 people with disabilities participating in sports for the disabled. As a result, it was found that functional engagement had a positive effect on both advertising attitude and product trust, and advertising attitude and product trust had a positive effect on purchase intention. However, emotion engineering and communal engineering were found to have a negative effect on advertising attitudes and not on product trust.

• 수산해양교육연구
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• 제28권5호
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• pp.1459-1469
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• 2016

The purpose of this study was to analyze the relationships among sport enjoyment, participation satisfaction, and participation adherence intention of water leisure sports participants in Busan. The study conducted a research survey through purposive sampling method after selecting 3 water leisure sports center in Busan. 360 questionnaires distributed and 352 were selected as final valid sample by removing 8 questionnaires that have insufficient answers. Hypothesis test on collected data was conducted by using SPSS 20.0 and AMOS 19.0 programs. The results were as followings. First, sport enjoyment had a significant effect on participation satisfaction. Second, sport enjoyment had effect on participation adherence intention. Third, participation satisfaction had effect on participation adherence intention. Fourth, sport enjoyment had directly positive effect on participation adherence intention. In addition, it had effect on participation adherence intention as the partial mediation of the participation satisfaction.

• 수산해양교육연구
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• 제28권2호
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• pp.356-365
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• 2016

The purpose of this study was to verify the influences of sport enjoyment factors on recreation specialization of water sports participants. The study conducted a research survey through purposive sampling method after selecting 4 water sports center in Busan. 260 questionnaires distributed and 246 were selected as final valid sample by removing 14 questionnaires that have insufficient answers. Then data were analyzed through exploratory factor analysis, reliability analysis, correlation analysis, and multiple regression analysis using SPSS Window ver. 20.0. The results were as followings. First, the enjoyment factors have a positive effect on recreation specialization. Second, escaping from daily routine and improving technical skill dimensions of enjoyment factors have an influence on centrality of life. Third, improving technical skill dimension of enjoyment factors have a positive effect on past experience. Lastly, flow and improving technical skill dimensions of enjoyment factors have an influence on economic investment.

• Journal of Sport and Applied Science
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• 제3권2호
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• pp.11-16
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• 2019

Purpose: New sports is a modified physical activity which is developed for participants to easily learn and play. This study is to analyze distribution channels and related strategies of Korea new sports and to discuss strategies for promoting Korea new sports, especially for two-two ball. Research design, data, and methodology: The study reviewed literatures including documents of Dae-Han two-two-ball association and new sports related research articles. Results: First, Dae-Han two-two-ball association has introduced two two ball to consumers via educational organizations such as schools and youth education sectors. Second, Dae-Han two-two-ball association has introducted two two ball to school teachers by teacher training sessions. Third, Dae-Han two-two-ball association has educated future instructors and provided certificates to them. Fourth, Dae-Han two two ball association has applied governmental projects and sought to promote domestic new sports. Finally, Dae-Han two two ball association has hosted national events every year for facilitating Korea new sports across nation. Conclusions: In conclusion, Korea new sports shoud be spread out by school teachers and educational organizations. Two-two ball association needs to develop a systematic educational and managerial process for training instructors. Finally, Two-two ball association needs to make opportunities of teacher training sessions. Future directions were discussed.

• Journal of Sport and Applied Science
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• 제5권2호
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• pp.55-61
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• 2021

Purpose: This study aims to obtain basic data for conceptual establishment of sports participation and perceived benefits by considering prior research on the effects of sports participation to derive variables for perceived benefits of sports participants. Research design, data, and methodology: This study used an integrated literature review. A conceptual model is designed with reference to a prior study by adopting a guiding theory. Based on the key words. The literature collection was conducted online, and the reference period for the literature collection was for studies published between 2015 and 2020. Results: First, a total of seven related variables were derived from the literature analysis related to sports participation and physical benefits. Second, a total of six variables were derived from the literature analysis related to sports participation and mental benefits. Third, a total of four related variables were derived through a literature analysis related to sports participation and social benefits. Conclusions: Health fitness, objectified body consciousness, and social body shape anxiety, including body composition, approach physical benefits among perceived benefits through sports participation, and physical self-efficacy and physical self-concepts are related to physical benefits but are also shown to be related to mental benefits. And successful aging is seen to be close to social benefits and related to some mental benefits. Mental and social benefits can be seen as the variables derived from the results being related to the benefits, and more in-depth exploration of perceived benefits is needed.

• 수산해양교육연구
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• 제28권2호
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• pp.603-610
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• 2016

The purpose of this research is to define the relationship of sport commitment and re-participation intension in marine sports participant. For the purposes of this study, yachting, windsurfing, scuba diving, and mariner sports canoe total of 200 targets the participants involved in the survey. The results of exploratory factor analysis and reliability analysis to analyze the construct validity and internal consistency were found to comply with the standard. Therefore, as a result of the correlation and regression analysis to analyze the relationship between the sport commitment and re-participation intension, the correlation between each variable and showed a positive correlation. Also, cognitive behavioral commitment and engagement of the sport commitment of marine sports enthusiasts was found on both the positive effect on the re-participation intension. As a result, the sport commitment turned out to be an important factor immersed in marine sports participation. In addition, it is believed to be on ways to increase positive emotions in empirical terms.

• 한국응용과학기술학회지
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• 제35권3호
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• pp.695-701
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• 2018

The purpose of this study was to verify prprioception perception and compare between collegiate golfers and non-golfers using tilting platform. Thirty golfers and twenty-eight non-golfers were participated. All participants were performed perception test on the tilting platform. Frequency analysis was performed using SPSS(ver. 24.0) to determine the perception response according to the grade, and performed using independent t-test. Most participants were perceived from $1^{\circ}$ to $2^{\circ}$ of slopes and perceived left-right slope than forward-backward slope. Repeated practice such as walking on the uneven ground or standing on sloped ground might help to improve proprioception perception. Future research using a tilting platform will be to develop the training program.