• Journal of Korea Entertainment Industry Association
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• v.15 no.5
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• pp.99-113
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• 2021

This study to verify the influence of the macroeconomic factors to sportainment industry and also to find the value of use. For this, 'Dow Jones Industrial Average (DJIA)', 'West Texas intermediate (WTI)', and 'Gold Price (GP)' were selected from macroeconomic factors, and the 'Stock Price' of NIKE and Adidas for sportainment industry factor. The transaction data for 20 years (5,285 trade days) were analyzed through a two-step extraction process. Durbin-Watson regression analysis was performed to prove the influence and predict. From these analyses, the first, the Macroeconomics factors were found to have a significant effect on the sportainment industry. The second, each different levels of regression equations were found by the time setting, the environmental characteristics of each time period, and mutual relation between factors. Finally, it was found that the regression equation between specific period can be used for the future prediction in sportainment industry.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.18 no.3
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• pp.535-540
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• 2014

Due to the recent popularity of sports, business items which combine IT technologies with sports have appeared. 'Sportainment' which combines the elements of sports and entertainment have a lot of potential and development as new business items in the view of overcoming many limitations such as time and place in real sports. For suggesting a baseball simulation game 'sportainment', this paper is to review the technologies in the existing indoor baseball ranges and to provide the possibility of indoor baseball simulation using various sensor technologies. This baseball simulation game is expected to develop as one of successful indoor 'sportainment' businesses such as Golfzon.

• Cartoon and Animation Studies
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• s.28
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• pp.79-99
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• 2012

As a type of mass media, cartoon has been changed by political, economic, and social cultural influences. Certainly, sports cartoon also has been influenced by them. Ever since Park Ki Jung's cartoon came out, which was assumed as the first sports cartoon in Korea, sports cartoons had been used as a means of vicarious satisfaction until 1980s. Sometimes they reflected the phases of the era that struggled to overcome poverty, and adversity followed by war. Sometimes they showed people's suppressed feelings against their society. However, in modern society, the perspective of readers changes in various ways because of the influence by postmodernism. They put more weight on individualism rather than on group, they consider individual tastes very important since personal tastes and diversity has been one of significant factors. For these reasons, sport cartoons were no more what they had used to be. By 1990s, sports cartoons had attracted readers' attention again by presenting distinctive characters, and describing fancy sports skills in cartoons trying to escape from cliche story plots such as stories about rivals, competitions, winners-losers composition, and characters' diligence. Moreover, some sports cartoons contained professional contents focusing on expert sport knowledges, and deepen information of sports. From the point of cultural industries view, these tendencies are heavily affected on sportainment industry which stands out as an emerging industry recently. The ultimate purpose of sportainment industries is making a profit by providing entertainment and amusement for their readers beyond sports games. This study focused on influences that the transition of sports cartoons affects sportainment through concrete cases in context of cultural industries since 90s. The study will analyze the concept of sportainment industries, and discuss the process of sports cartoons' transition. Once sports cartoons keep trying to challenge, and make a progress with aggressive changes, it would give great influences not only to sportainment industries but also to other kinds of pop cultural industries.

• Journal of Korea Multimedia Society
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• v.19 no.12
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• pp.1927-1935
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• 2016

This paper propose a framework for human body parts in RGB-D image. We conduct tasks of obtaining person area, finding candidate areas and local detection in order to detect hand, foot and head which have features of long accumulative geodesic distance. A person area is obtained with background subtraction and noise removal by using depth image which is robust to illumination change. Finding candidate areas performs construction of graph model which allows us to measure accumulative geodesic distance for the candidates. Instead of raw depth map, our approach constructs graph model with segmented regions by quadtree structure to improve searching time for the candidates. Local detection uses HOG based SVM for each parts, and head is detected for the first time. To minimize false detections for hand and foot parts, the candidates are classified with upper or lower body using the head position and properties of geodesic distance. Then, detect hand and foot with the local detectors. We evaluate our algorithm with datasets collected Kinect v2 sensor, and our approach shows good performance for head, hand and foot detection.

• The Journal of the Korea Contents Association
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• v.14 no.2
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• pp.10-18
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• 2014

As the standard of living and leisure time of contemporary people is increasing, people who have interest not only in physical health activities but also in mental health activities are increasing. Also, people who have interest in sports activities, which include entertaining factors are gradually increasing. SporTainment is a compound of the words 'Sports' and 'Entertainment' and it possesses the meaning of doing sports and entertainment simultaneously. In addition, in the immersive media technology field, researches, which increase the feeling of existence and immersion through the stimulation of the consumer's emotional feedback technology, have been actively conducted. Such, emotional feedback technologies are based on fun and excitement and are activities, in which learning effects are included such as games, education, national defense etc. In addition, the emotional feedback technology is expanding in applied services, which maximize the feeling of existence and immersion of the consumers by adding reality effects in the virtual environment. In this research, the presence of the user was increased by developing a realistic bike simulation for the use of SporTainment, which combine emotional effects and reappearance devices in the bike simulation.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2013.10a
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• pp.199-201
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• 2013

'Sportainment' like Golfzon, which combines the elements of sports and entertainment have a lot of potential and development as new business items in the view of overcome many limitations such as time and place in real sports. For ultimately developing baseball simulation game as 'sportainment', this paper as the early stage suggests the system which can analyze pitching and swing. Unlike speed-gun measurement for moving ball, it uses sensor technology to take information of ball speed and movement and reproduces graphic screen based on the information collected from sensors with graphic technology. Hitter's swing and hit-ball can be measured in the similar way. This baseball simulation game is expected to develop as one of successful indoor spotainment businesses such as Golfzon.

• Proceedings of the Korea Information Processing Society Conference
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• 2013.05a
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• pp.754-756
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• 2013

건강, 운동에 관한 관심이 고조되고 레저를 즐기는 사용자층이 확대되어 감에 따라 다양한 종류의 레저형 시뮬레이터에 대한 개발이 이루어지고 있다. 그러나 단순 운동을 위한 스포츠 시뮬레이터는 흥미를 반감시켜 지속적인 운동에 대한 저해하는 요소가 된다. 본 논문에서는 이런 시뮬레이터의 한계를 극복하기 위해 다양한 콘텐츠를 접목시킨 스포테인먼트형 자전거를 제안한다. 이를 위해 개인 신체 정보를 입력을 통해 프로그램 추천 및 이력관리가 가능하고 흥미요소인 게임, 음악 등을 동시에 즐기면서 운동을 할 수 있는 자전거 시뮬레이터 UXBike 시스템 개발한다. 이는 보편화된 운동 레저 시뮬레이터와 콘텐츠의 융합을 통해 사용자의 몰입도 향상 및 지속적인 관심을 갖게 하는 계기가 될것이라 판단된다.

• Journal of Korea Game Society
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• v.17 no.5
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• pp.89-102
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• 2017

With the increase in interest in health in the society, a variety of fusion studies have been conducted by ICT to sports. This study develops a smart bicycle that is run only when a rider maintains balance, and proposes an interface of studio space where the smart bicycle can be experienced. The studio consists of interactive smart bike, a geodesic dome for immersion of content for a single person, and virtual reality content that is implemented to enjoy various sceneries in real space. This study contributes to attempts of design and production of studio that is optimized to interactive space of smart bike for single person. This studio has a scalable interface, which can be applicable to various other interactive contents for sportainmnet.