• 사회복지연구
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• 제48권3호
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• pp.5-28
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• 2017

이 연구는 한국복지패널 2006~2015년 자료를 이용하여 사회보장급여의 빈곤완화효과를 분석하였다. 분석결과 사회보장급여는 빈곤갭을 상당한 정도로 감소시키는 것으로 나타났다. 국민기초생활보장, 공적연금, 기초연금 등의 제도가 비교적 큰 빈곤완화효과를 거두고 있는 반면 장애수당, 산재 고용보험, 보육 등의 빈곤완화효과는 이에 비해 훨씬 작은 편이다. 사회보장급여액과 빈곤완화효율성이라는 두 요소가 빈곤완화효과의 크기를 결정한다. 최근 사회보장제도의 확대에 따라 빈곤완화효율성은 대체로 감소하였으나 사회보장급여액이 더 크게 증가했기 때문에 빈곤완화효과는 점차 커졌다. 사회보장제도의 빈곤완화효과를 높이기 위해서는 선별주의적 제도의 단점을 극복하면서도 효율성을 도모할 수 있는 방법을 모색할 필요가 있다.

• 한국노년학
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• 제32권4호
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• pp.1041-1061
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• 2012

본 연구는 열악한 주거환경에 놓인 노년기 주거빈곤이 우울에 어떻게 영향을 미치고 노인이 이용하는 사회서비스가 이 두 요인 간의 관계에서 매개효과를 가지는가를 파악하는데 목적이 있다. 이에 본 연구에서는 주거빈곤을 주거불안정, 과도한 주거비부담, 최저주거기준 미달로 정의하였고, 이러한 주거빈곤이 노년기의 정신건강인 우울에 미치는 영향을 파악하고자 하였다. 이를 위해 한국복지패널 4차년도 조사자료를 활용하였으며, 연구 모형의 검증을 위해 AMOS 프로그램을 이용한 구조방정식이 활용되었다. 분석 결과 노인의 주거빈곤은 우울에 정적인 영향력이 있는 것으로 나타났다. 또한, 주거빈곤과 우울 사이에서 사회서비스의 이용만족도는 우울을 완화하는 부분매개효과가 있는 것으로 나타난 반면 사회서비스의 이용경험은 통계적으로 유의미하지 않게 나타났다. 연구결과를 바탕으로, 주거 환경의 개선을 통해 노인의 정신건강을 높이기 위한 사회복지적인 실천방안을 제언하고자 하였다.

• 보건의료산업학회지
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• 제9권3호
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• pp.221-232
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• 2015

Objectives : The purpose of this study was to analyze the relationships among social participation, self-rated health status, self-esteem and daily life satisfaction of the elderly with disabilities. It especially focused on the mediating effects of self-rated health status and self-esteem on the relationship between social participation and daily life satisfaction. Methods : From the fifth panel survey of employment for the disabled, data for 518 elderly over age of 65 were analyzed with SPSS 22.0, SmartPLS 2.0 M3 and the Sobel test. Results : First, social participation of the elderly with disabilities had a positive influence on the self-rated health status and self-esteem. The direct effect of self-rated health status and self-esteem on daily life satisfaction was statistically significant. However, the influence of social participation on daily life satisfaction was not statistically significant. Second, the self-rated health status and self-esteem had a mediating effect on the relationship between social participation and daily life satisfaction. Conclusions : This study shows that it is important to provide an integrated social participation support program that coincides with a variety of social programs to elderly with disabilities.

• 한국IT서비스학회지
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• 제10권4호
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• pp.133-147
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• 2011

This study explores the applicability of social capital theory in IT project management. Specifically, an empirical model is developed using different types of leadership competencies (emotional, cognitive, and social) as independent constructs impacting IT project performance. Social capital shared among team members are measured and placed as a mediating construct between leadership competencies and performance. Using PLS analysis of 120 data points collected through a survey of IT project participants in two large electronic manufacturers, direct and indirect impacts of leadership competencies are explicated. Research results reveal that emotional leadership competency seems to directly influence the project performance but not through team social capital, while social leadership competency seems to indirectly influence the project performance through team social capital but not directly onto the project performance. Cognitive leadership competency is the only leadership competency that maintains direct and indirect influence on project performance. Total effect of cognitive competency on project performance is almost two times larger than the total effect of emotional leadership competency and six times larger than the total effect of social leadership competency. Implications of findings are discussed at the end, and further studies are suggested.

• Journal of Information Technology Applications and Management
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• 제16권2호
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• pp.45-63
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• 2009

China has the largest number of the user of web 2.0 such as messengers and blogs, as of 2008 year. Chinese Internet digital market will grow from $85 billion in 2007 to $264 billion in 2015. The importance of Chinese Internet business is increasing, because of its size and growth potential. This research is focused on following two questions. First, what are the major characteristics of social networking services in China? In order to find out the answer about this question, the case study on Tencent QQ and Sina Poco, the most representative social networking services company in China, was done. And the reason of the use of social networking services, their contents, and the attitude toward the paid service were identified. Second, what are the major factors influencing the use of social networking services in China. User participation, network effect, usefulness, and system quality were inferred as the factors influencing the use. These factors were based on motivation theory, technology acceptance model, and the related research papers. This research model was proved by data analysis using Partial Least Square. As results, the use of social networking services was influenced by usefulness, network effect, user participation, and system quality. But social influence was not significant of the use of social networking services.

• 유통과학연구
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• 제18권1호
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• pp.35-45
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• 2020

Purpose- This study examines the multi-mediation effect of personal self-congruity and social self-congruity to perceived value and brand attitude on aircraft customers in China. Research design, data and methodology- Survey was conducted on Chinese citizens who had flown via Chinese airlines and lived mainly in the Yangtze River delta. 727 cases were analyzed. SPSS 22.0 and AMOS 24.0 were used to analyze the data. Results - First, perceived economic value has a positive impact on personal self-congruity and social self-congruity but has no effect on brand attitude. Second, perceived functional value has a positive impact on personal self-congruity, social self-congruity, and brand attitude. Third, based on this, perceived economic value is not directly related to brand attitude. However, there is a relationship between perceived functional value and brand attitude, with personal self-congruity and social self-congruity having mediation effects. Conclusions - The Results show that perceived economic and functional value such as competitive airfare, mileage membership, check-in processes, diversified vouchers and coupons, and also basic services such as flight security and flight attendant service having an effect on personal self-congruity. To improve consumer brand attitude, airlines should take into consideration personal self-congruity factors such as their values and lifestyles, and their social self-congruity factors such as their social status and social security.

• 한국의류학회지
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• 제38권3호
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• pp.293-304
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• 2014

This study investigated the effect of consumers' shopping value in social commerce on consumers' fashion shopping satisfaction and future behavioral intention. Respondents were limited to consumers aged 20 to 39 who had recently purchased fashion products through social commerce over the last month. The final analysis used 318 samples. Descriptive statistics, Cronbach's alpha, confirmatory factor analysis, and structural equation model were conducted. The results are as follows. First, hedonic and utilitarian shopping value significantly influenced consumers' fashion shopping satisfaction in social commerce. Hedonic shopping value was more strongly related to fashion shopping satisfaction. Second, fashion shopping satisfaction in social commerce had an effect on behavioral intention and SNS word-of-mouth. Behavioral intention consisted of repurchase intention and recommend intention. SNS word-of-mouth intention represented word-of-mouth intention using SNS such as Facebook and Twitter. When consumers were satisfied with their shopping experience, they were willing to have re-patronage intentions and SNS word-of-mouth intention. The results suggested that social commerce should try to raise consumers' fashion shopping satisfaction in social commerce and offer a pleasant experience. Also, social commerce should try to be connected to SNS such as Facebook and Twitter to increase word-of-mouth intention.

• 유통과학연구
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• 제16권7호
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• pp.57-65
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• 2018

Purpose - Recently, internet access and social network utilization using smart phone are increasing. In such a smart environment, interactive activities such as information generation, information searching and information sending are increasing rapidly on-line environment. Therefore, consumers tend to purchase something according to eWOM and also meet the social consensus online environment. In connectivity society, consumers became accessible and engaged in the opinions of others easily. Many decisions that seem like personal decisions are actually social decisions on online connectivity. This paper seeks to explore factors that can help generate a social decision on purchasing of new products in an online environment. Research design, data, and methodology - The process of collecting a lot of wisdom and making an agreement online is called social decision. The purpose of this paper is to examine empirically the influence of factors such as online ties, online eWOM expectancy and online information behavior on online social decision. In addition, We studied online social decision by analyzing the moderating effect of new product innovation. To understand this structural relationship, research hypotheses and research models were set up and empirical analysis was conducted. In order to verify the hypothesis, 208 questionnaires were collected from the residents of Seoul city/Gyeonggi province. The answered questionnaire verifies reliability and validity using SPSS/AMOS and test hypotheses through path analysis and multiple regression analysis. Results - According to the research results, First, online ties don't have a positive impact on online social decision, Second, online eWOM expectancy have a positive impact on online social decision. Third, online information behaviors have a positive impact on online social decision. The degree of innovation of new products have a moderating effect between Independent variables of three factors and dependent variable of social decision. Conclusions - Social decisions have a positive impact on purchasing decisions about new product. There is a great significance in the fact that the online social influence and online social decision have been studied academically. It is meaningful that we have studied in depth the changing phenomenon of consumer purchase decision process in smart environment. The results of these studies provide academic and practical implications.

• Human Ecology Research
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• 제61권2호
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• pp.247-261
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• 2023

The purpose of this study was to examine the effect of consumer consumption behavior on sustainable consumption through social media and to verify the mediating effects of social connectedness on sustainable consumption. A survey comprising 222 men and women in their 20s and 30s was conducted in which their consumption expression behavior, sustainable consumption and social connectedness were measured. The results were analyzed using SPSS Process Macro Model 4 and it was found that consumers who shared a considerable amount of personal information on their lifestyle on social media as a means of self-expression exhibited a higher level of sustainable consumption. It also became apparent that the degree of consumption expression behavior had a positive effect on social connectedness and that social connectedness had a positive impact on sustainable consumption by mediating the degree of consumption-focused self-expression on social media. Based on these results, it was confirmed that social media can serve as a mechanism to lead consumers' consumption behavior beyond providing a basis for forming a human network. Implications for the impact of social media on consumption behavior were presented, and proposals for exploring the environment in which sustainable consumption can be activated were suggested, together with ways in which new media can be utilized. The findings from this study indicate that sharing consumption behavior and having a broad range of connections on social media can create an environment in which sustainable consumption is promoted.

• 산학경영연구
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• 제23권2호
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• pp.99-114
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• 2010

본 연구는 사행산업으로써 강원랜드의 사회공헌활동(Corporate Social Responsibility)이 지역주민에게 주는 사회 문화적 파급효과에 주목하였다. 특히 문화적으로 소외된 지역인 폐광지역의 주민들에게 문화 활동을 장려하면서 나타난 영향을 고찰하여 앞으로 카지노 산업의 지속성장과 지역사회를 위해 나아가야할 발전적인 방향을 모색하고자 한다. 연구 대상은 폐광지역 내 태백, 고한 사북 지역 중심으로 지역주민 185명이다. 설문조사를 통해 먼저, 응답자의 인구통계학적 특성을 조사하였고 이에 따른 강원랜드에 대한 사회공헌활동 인식 수준과 만족도, 사회 문화적인 영향, 마지막으로 사회공헌활동에 따른 부정적 이미지 쇄신 등에 대해 분석하였다. 조사 결과, 지역주민들은 대체적으로 강원랜드의 사회공헌활동에 대해 인식하고 있었으며, 이에 대한 만족도 역시 높았다. 또한 삶의 질 역시 카지노 개발 이후 좋아졌다고 하였다.