• Asian Journal for Public Opinion Research
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• 제1권3호
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• pp.217-231
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• 2014

This study begins with a review of commonly discussed dimensions of public risk perception that may influence public opinion toward risks. Factors that have been revealed by the literature to have substantial impact on risk perception, such as demographic background, trust, and media environment, are also discussed. Meanwhile, we evaluate two well-known research models in the realm of risk analysis: 1) the psychometric paradigm, and 2) the social amplification of risk framework (SARF). Based on a literature review, this study suggests that, besides the psychological and social approach, models of risk perception and risk communication research should shift to a more comprehensive one by considering the interrelations between laypeople and the environment. This study proposes a research model from the perspective of social cognitive theory (SCT) as a potential framework for future studies: 1) in the societal environment, individuals' risk perception and information seeking behavior, which is determined by risk perception will be influenced by trust in regulators and interpersonal trust; 2) in the media environment, individuals' risk perception and information seeking behavior will be influenced by individuals' perceived information characteristics. Knowledge about risk accumulated through information seeking will change risk perception in a longitudinal process.

• 디지털융복합연구
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• 제14권4호
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• pp.267-276
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• 2016

본 연구는 모바일 소셜 커머스에서 서비스 회복 노력의 공정성이 대고객 관계성과에 미치는 영향을 실증적으로 분석하였다. 이를 위하여 인지적 신뢰, 감정적 신뢰와 함께 서비스 회복 후 만족을 대고객 관계성과로 규정하였으며, 모바일 소셜 커머스에서 서비스 실패를 경험한 소비자들을 대상으로 한 설문조사 결과를 토대로 구성개념들 간의 관계를 공분산구조모형 분석을 통하여 확인하였다. 가설검증 결과, 서비스 회복 노력의 공정성 3가지 모두는 인지적 신뢰에 유의한 영향을 미치는 반면, 감정적 신뢰에는 절차 공정성만이 긍정적인 영향을 미치는 것으로 나타났다. 또한 인지적 신뢰와 감정적 신뢰는 회복 후 만족에 유의한 영향을 미치는 것으로 밝혀졌다. 본 연구결과는 전자상거래 분야의 연구에서 최근 각광받고 있는 모바일 소셜 커머스를 대상으로 서비스 실패를 경험한 고객들과의 관계유지 및 개선을 위한 시사점을 제공하고, 서비스 회복 노력의 성과인 회복 후 만족을 향상시킬 수 있는 유용한 전략으로 활용될 것이다.

• Human Ecology Research
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• 제59권3호
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• pp.353-367
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• 2021

The purpose of this study was to examine the mediating effect of middle school students'self-deprecation in the relationship between upward social comparison in social network service (SNS) and depression and the moderated mediating effect of cognitive flexibility. The participants were 288 middle school students, in the first to third grades from four middle schools located in Seoul, Gyeong-gi, and Jeonnam. The date were analyzed with descriptive statistics, Pearson's correlation coefficients and the Process Macro Model 4, 1, and 14. The results of this study are as follows. First, an upward comparison in SNS has a significant positive influence on students'depression, and students' self-deprecation of students mediated the relation between two. Second, the level of control, which is a sub-factor of cognitive flexibility, moderated the mediating effect of self-deprecation. That is, if students are more likely to perceive difficult situations as controllable, upward social comparison in SNS mediated by self-deprecation has smaller effect on depression. Based on these results, we suggest practical interventions to reduce depression among middle school students by decreasing upward social comparison in SNS and self-deprecation. In addition, helping students perceive difficult situations as controllable could be another effective way of reducing depression among those students who have a high level of self-deprecation in upward social comparison in SNS.

• 디지털융복합연구
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• 제16권1호
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• pp.85-92
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• 2018

본 연구는 사회복지학 전공 대학생의 전공 특성에 부합한 적절한 진로지원방안 마련에 필요한 기초자료를 제공하고자 Lent 등(1994)의 사회인지진로이론에 기초하여 사회복지학 전공 대학생의 진로준비행동에 대한 영향요인을 규명하였다. 조사대상은 사회복지 현장실습을 경험한 3개 대학의 사회복지학 전공 대학생 132명으로, 인지적 요인(결과기대), 흥미요인(전공선택만족), 목표요인(진로결정수준), 수행요인(진로준비행동)의 관계를 분석하였다. 분석에는 SPSS 24.0과 AMOS 24.0를 사용하였으며, 분석결과는 다음과 같다. 첫째, 연구모형의 적합도는 CFI=.904, TLI=.887, RMSEA=.068로 통계학적으로 적합한 수준을 보였다. 둘째, 주요변수 간 관련성을 살펴본 결과, 결과기대가 높을수록 전공선택만족이 높아지고, 이는 진로결정수준을 증가시켜 진로준비행동을 높이는 결과로 이어졌다. 이러한 결과는 사회복지학 전공 대학생의 진로준비행동 향상을 위해서 학생 개인의 인지적 요인 및 흥미요인 등을 고려한 맞춤형 진로지원 프로그램 개발이 중요하다는 것을 의미한다.

• International Journal of Contents
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• 제18권3호
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• pp.21-33
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• 2022

Previous research has provided inconsistent findings as to whether socially (in)competent individuals benefit from social networking sites (SNSs) use. Based on the rich-get-richer model, some studies have shown that socially competent individuals expand their existing networks even further via SNSs use. Based on the poor-get-richer model, other studies have shown that those with poor social skills can achieve beneficiary outcomes from SNSs use by overcoming their deficient social resources of offline environments. The present study is devised to add evidence regarding how and why social skills are related to SNSs use. To this end, we tested the relationships between social competence and three types of Facebook communication activities: interaction, self-presentation, and passive observation. Further, drawing on the social cognitive theory, the mediating role of outcome expectancy in the relationship between social competence and Facebook communication activities was examined. Using an online survey in South Korea (N = 708), it was found that individuals with higher social competence were more likely than those with lower social competence to engage in interaction, self-presentation, passive observation on Facebook. Moreover, these relationships were mediated by outcome expectancy that the desired social outcomes could be achieved as a result of Facebook use.

• 한국정보통신학회논문지
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• 제26권8호
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• pp.1158-1164
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• 2022

본 연구는 모바일 간편결제 시스템을 사용하는 과정에서 지속적인 사용 의도를 형성하기 위해 신뢰가 구축되는 과정을 감성적 반응 과정과 인지적 반응 과정을 구분하고, 여러 외부 요인들이 각 반응 과정을 통해 지속적 사용 의도 즉, 행동적 반응을 발생시키는 과정을 살펴보았다. 외부 요인은 사회적(사회적 규범, 이미지), 시스템적(간편성, 접근성), 사회적(보안성, 호환성) 특성으로 구분하고, 감성적 반응은 즐거움과 정서적 신뢰, 인지적 반응은 인지적 신뢰, 그리고 종속 변수는 지속 사용의도로 설정하고, 모형 분석을 위해 설문 조사를 실시하고, 분석 결과를 도출하였다.

• 한국기술혁신학회:학술대회논문집
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• 한국기술혁신학회 2017년도 춘계학술대회 논문집
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• pp.195-218
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• 2017

The paper tests the above socio-cognitive model with four empirical case studies of leading Korean science and technology research and technology transfer organizations. The case studies demonstrate clear differences in individuals' frames about the technology transfer process and arising conflicts. As a result, technology transfer process is not fully controllable and is highly contextual. We argue, whereas public policy in countries approaching technology frontier provides essential support for defining and exploiting best practices (routines/pathways) for technology transfer at organizational level, they have not matured enough to support the timely identification and resolution of conflicts between individual actors, hence the inefficiencies. Therefore, among others, public policy for technology transfer could consider allowing an inclusive approach to recognition of best practices for technology transfer and innovation processes, increased social interactions between technology transfer actors, and their training on resolution of individual level cognitive conflicts.

• International journal of advanced smart convergence
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• 제12권2호
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• pp.127-134
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• 2023

Existing studies on this topic have focused on the effect of online content quality on consumer attitudes and behavior, with very few illustrating the effect of influencer image on consumer attitudes and behavior. The purpose of this study intents to reveal how influencer image affect consumer behavior. We have developed an image transfer theory-based research model to reveal how influencers transfer their image to endorsed products to influence consumer behavior. The results show that influencer image positively affects satisfaction, which in turn affects the product's cognitive and affective images in the vlog. Moreover, it was found that a product's cognitive image and affective image influence consumer behavior intention. Furthermore, purchase experience exhibits significant differences in its path. Based on these results, the social media-related research theoretical implication will be offered, and managerial implications will be provided for foreign brand promotion strategies

• 대한간호학회지
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• 제28권2호
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• pp.510-518
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• 1998

It was assumed that the maternal identity in primi-gravida is one of the most attribute of the motherhood, that is not biological but cognitive phenomena, appears active process as intelligent human being. The purposes of this study were that the identification the cognitive structure and the influencing factors of the maternal identity in primi-gravida. Theoretical framework in this study, maternal identity in primi-gravida was constructed as a cognitive output, has the cognitive structure of cognitive-perceptual factor, cognitive-behavioral factor, and cognitive-emotional factor. Influencing factors of maternal identity was constructed as a cognitive input, which were pregnancy related perceptions (pregnancy intention, minor discomfort, value of motherhood), interpersonal relationship(relationship with mother, relationship with husband, relationship with social network), preparation to motherhood(maternal knowledge, antenatal self care), and biological factor (gestation period). This study was the descriptive correlational research design, was done from the 3rd January to the 15th March 1996, and the research subjects were selected conviniently 226 the primi-gravida during the gestation period, data collection method was self reported questionnaire cross-sectionally. Descriptive data analysis was done by SAS PC$^{+}$, testing the hypothetical model was done by covariance structural analysis using LISREL 8.03 program. The result of the hypothesis testing, the value of motherhood(y=.650, T=4.26) the maternal knowledge (y=.137, T=2.030), the gestation period( y=.113, T=2.621), showed significant causal effect on the maternal identity in primi-gravida. In conclusion, the maternal identity in primi-gravida had interrelated cognitive structure consist of perceptual, behavioral, and emotional factors. Significant causal factors influencing the maternal identity were value identified. It seems to contribute toward the understanding the characteristics of the maternal identity as a cognitive domains that has been regarded highly abstract concept, so has not been validated empirically.y.

• Safety and Health at Work
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• 제11권3호
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• pp.291-300
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• 2020

Background: The study aimed to determine the association of individual cognitive ability in late midlife with labor market participation among older workers. Methods: This prospective cohort study estimates the risk of long-term sickness absence, disability pension, early retirement, and unemployment from scores on the Intelligenz-Struktur-Test 2000R by combining data from 5076 workers from the Copenhagen Aging and Midlife Biobank with a register on social transfer payments. Analyses were stepwise adjusted for age, gender, physical and psychosocial work environment, health behaviors, occupational social class, education, and chronic diseases. Results: In the fully adjusted model, low cognitive ability (≥1 standard deviation below the mean for each gender) and high cognitive ability (≥1 standard deviation above the mean for each gender) were not associated with risk of any of the four labor market outcomes. Conclusion: Individual cognitive ability in late midlife was not associated with risk of long-term sickness absence, disability pension, early retirement, and unemployment in the fully adjusted model. Thus, no direct effect of individual cognitive ability in late midlife was observed on the risk of permanently or temporarily leaving the labor market.