• Journal of the Korean Society for information Management
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• v.26 no.2
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• pp.65-82
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• 2009

This exploratory study describes the social bookmarking perceptions and behaviors of students in university courses. Although an emerging discussion regarding the value of social bookmarking tools exists, how users adopt tools in practice is not well known. Students were asked to utilize the bookmarking tool del.icio.us to store information relating to course projects. They were also asked to comment how they employed del.icio.us for course projects. The study analyzed student perceptions and behaviors when using social bookmarking tools for university coursework. The study noted that the use of tags, notes, and networking within these social bookmarking tools remained less active and social bookmarking services in Web 2.0 as shared collaboration, shared communities, and vertical search were less present. Utilizing social bookmarking tools to facilitate personal information management includes the activities of information use, information re-use, and mobility.

• Journal of Internet Computing and Services
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• v.12 no.5
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• pp.29-37
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• 2011

Recently, many user-participating web services have been used widely as the evolution of internet web technology has rapidly been developed. Users share various content and opinion on line using a site like ‘Social bookmarking.’ Users can share others’ bookmarking history and create tags while bookmarking web sites; we call it collaborative tagging. In this paper, we studied empirical analysis for widely used social bookmarking and collaborative tagging which the result shows minority of users is actively using the bookmarking and a few sites and tags are used by majority of the users. 24% users tagged 80%, 75% sites and 81% tags were tagged below than 3 times. Types of bookmarking activities were found different by users and early appointed tags get more frequency by majority. We also identified relative proportions of tags on certain sites are becoming convergence gradually. We expect the result of this paper will give opportunities to help further developing social bookmarking system.

• Journal of Korea Multimedia Society
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• v.13 no.8
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• pp.1245-1255
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• 2010

In current Web 2.0 environment, one of the most core technology is social bookmarking which users put tags and bookmarks to their interesting Web pages. The main purpose of social bookmarking is an effective information service by use of retrieval, grouping and share based on user's bookmark information and tagging result of their interesting Web pages. But, current social bookmarking system uses the number of bookmarks and tag information separately in information retrieval, where the number of bookmarks stand for user's degree of interest on Web contents, information retrieval, and classification serve the purpose of tag information. Because of above reason, social bookmarking system does not utilize effectively the bookmark information and tagging result. This paper proposes a Web contents ranking algorithm combining bookmarks and tag information, based on preceding research on associative tag extraction by tag clustering. Moreover, we conduct a performance evaluation comparing with existing retrieval methodology for efficiency analysis of our proposed algorithm. As the result, social bookmarking system utilizing bookmark with tag, key point of our research, deduces a effective retrieval results compare with existing systems.

• Journal of KIISE:Computing Practices and Letters
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• v.15 no.5
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• pp.345-349
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• 2009

Social bookmarking systems are a typical web 2.0 service based on folksonomy, providing the platform for storing and sharing bookmarking information. Spammers in social bookmarking systems denote the users who abuse the system for their own interests in an improper way. They can make the entire resources in social bookmarking systems useless by posting lots of wrong information. Hence, it is important to detect spammers as early as possible and protect social bookmarking systems from their attack. In this paper, we applied a diverse set of machine learning approaches, i.e., decision tables, decision trees (ID3), $na{\ddot{i}}ve$ Bayes classifiers, TAN (tree-augment $na{\ddot{i}}ve$ Bayes) classifiers, and artificial neural networks to this task. In our experiments, $na{\ddot{i}}ve$ Bayes classifiers performed significantly better than other methods with respect to the AUC (area under the ROC curve) score as veil as the model building time. Plausible explanations for this result are as follows. First, $na{\ddot{i}}ve$> Bayes classifiers art known to usually perform better than decision trees in terms of the AUC score. Second, the spammer detection problem in our experiments is likely to be linearly separable.

• Journal of Korea Multimedia Society
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• v.14 no.4
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• pp.567-576
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• 2011

In current Web 2.0 environment, one of the most core technology is social bookmarking which users put tags and bookmarks to their interesting Web pages. The main purpose of social bookmarking is an effective information service by use of retrieval, grouping and share based on user's bookmark information and tagging result of their interesting Web pages. But, current social bookmarking system uses the number of bookmarks and tag information separately in information retrieval, where the number of bookmarks stand for user's degree of interest on Web contents, information retrieval, and classification serve the purpose of tag information. Because of above reason, social bookmarking system does not utilize effectively the bookmark information and tagging result. This paper proposes a Web contents ranking algorithm combining bookmarks and tag information, based on preceding research on associative tag extraction by tag clustering. Moreover, we conduct a performance evaluation comparing with existing retrieval methodology for efficiency analysis of our proposed algorithm. As the result, social bookmarking system utilizing bookmark with tag, key point of our research, deduces a effective retrieval results compare with existing systems.

• The Journal of Society for e-Business Studies
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• v.15 no.4
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• pp.181-195
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• 2010

The participation and share between personal users are the driving force of Web 2.0, and easily found in blog, social network, collective intelligence, social bookmarking and tagging. Among those applications, the social bookmarking lets Internet users to store bookmarks online and share them, and provides various services based on shared bookmarks which people think important.Delicious.com is the representative site of social bookmarking services, and provides a bookmark search service by using tags which users attach to the bookmarks. Our paper suggests a method re-ranking the ranks from Delicious.com based on user tags in order to provide personalized bookmark recommendations. Moreover, a method to consider bookmarks which have tags not directly related to the user query keywords is suggested by using tag network based on Jaccard similarity coefficient. The performance of suggested system is verified with experiments that compare the ranks by Delicious.com with new ranks of our system.

• Journal of KIISE:Databases
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• v.37 no.2
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• pp.104-112
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• 2010

Social bookmarking is one of the most interesting trends in the current web environment. In a social bookmarking system, users annotate a web page with tags, which describe the contents of the page. Numerous studies have been done using this information, mostly on enhancing the quality of web search. In this paper, we use this information to measure the semantic similarity between two web pages. Since web pages consist of various types of multimedia data, it is quite difficult to compare the semantics of two web pages by comparing the actual data contained in the pages. With the help of social bookmarks, this comparison can be performed very effectively. In this paper, we propose a new similarity measure between web pages, called Web Page Similarity Based on Entire Tags (WSET), based on social bookmarks. The experimental results show that the proposed measure yields more satisfactory results than the previous ones.

• 한국HCI학회:학술대회논문집
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• 2009.02a
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• pp.267-272
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• 2009

웹 2.0 이라 불리는 현 웹의 패러다임은 개방, 공유, 참여로 압축하여 말할 수 있다. 이 속에서는 사용자의 참여와 공유로 콘텐츠가 생산 또는 재생산된다. 이러한 콘텐츠는 사용자의 관심을 반영하기 때문에 사용자가 어떠한 콘텐츠를 만들어 냈는지, 수집했는지 등을 분석하면 사용자의 관심 범주를 추출할 수 있다. 본 논문에서는 사용자가 소셜 북마킹 서비스를 이용하며 생성한 태그를 바탕으로 사용자의 관심 범주를 추출하여 이를 통해 개인화 콘텐츠 제공 서비스를 제안한다. 우선, 웹 서비스에서 제공하는 피드를 이용하여 사용자가 생성한 태그 중 가장 많이 쓰인 10개의 태그와 그것들과 관련 있는 태그들만 모아서 관심 범주을 추출하기 위한 태그 집합을 구성한다. 구성된 태그 집합을 바탕으로 피어슨 상관 계수를 통해 태그 간 동시 사용률을 조사한다. 이후 사용자 흥미에 부합하는 콘텐츠를 검색하기 위해 조사된 동시 사용률을 바탕으로 검색 키워드 그룹을 추출한다. 이렇게 만들어진 키워드 그룹들은 사용자의 평소 관심사와 관련된 콘텐츠를 검색하는데 사용되며, 이를 통해 사용자의 관심 있는 내용의 콘텐츠를 사용자의 특별한 검색 절차 없이 제공받는다. 이러한 방식을 통해 사용자가 원하는 정보를 입력하는 절차 없이도 웹에 축적된 사용자의 정보를 사용하여 자동으로 개인화된 콘텐츠를 제공할 수 있을 것으로 기대 된다.

• Journal of Internet Computing and Services
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• v.14 no.2
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• pp.15-24
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• 2013

In recent years, the number of social network system has grown rapidly. Among them, social bookmarking system(SBS) is one of the most popular systems. SBS provides network platform which users can share and manage various types of online resources by using tags. In SBS, it can be possible to reflect tag and time in order to enhance the quality of personalized recommendation. In this paper, we proposed recommender system which reflect tag and time at weight generation and similarity calculation. Also we adapted proposed method to real dataset and the result of experiment showed that the our method offers better performance when such information is integrated.

• 한국HCI학회:학술대회논문집
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• 2009.02a
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• pp.826-833
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• 2009

Currently, the rise of social tagging has changing taxonomy to folksonomy. Tag represents a new approach to organizing information. Nonhierarchical classification allows data to be freely gathered, allows easy access, and has the ability to move directly to other content topics. Tag is expected to play a key role in clustering various types of contents, it is expand to network in the common interests among users. First, this paper determine the relationships among user, tags and resources in social tagging system and examine the circumstances of what aspects to users when creating a tag related to features of websites. Therefore, this study uses tags from the social bookmarking service 'del.icio.us' to analyze the features of tag words when adding a new web page to a list. To do this, websites features classified into 7 items, it is known as tag classification related to resources. Experiments were conducted to test the proposed classify method in the area of music, photography and games. This paper attempts to investigate the perspective in which users apply a tag to a webpage and establish the capacity of expanding a social service that offers the opportunity to create a new business model.