• Asia Marketing Journal
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• v.15 no.3
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• pp.141-157
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• 2013

Managing customers based on customer equity (CE) has emerged as the most effective way of doing business because of its ability to foster profitable customer relationship management (CRM) through appropriate marketing activities. Most research studies provide conceptual and empirical evidence of the positive link between CE and firm performance. However, regarding this possibility, it has been suggested by some researchers that this link may not hold true for other firms with different firmographic factors, such as firm growth rate, size, and resources. As previous research emphasizes that marketing managers should implement a strategy based on their unique business environment, our study addresses this issue by extending the framework to a different industry setting to investigate the impact of CE on firm performance. We develop a model for examining the relationship between the firm's estimated CE and firm performance by each time period using a distributed lagged model. Then, we investigate the effect of CE on the firm's profitability using a regression analysis. Finally, even though CRM is in increasing demand and firms are focusing on the customer as an asset, we conclude that there is a limited condition for this positive effect of CE. When the life cycle was divided by growth rate, CE was shown to have a distinctive effect on profit. In the case of a high-growth stage, the effect of CE on profit is positive because of its potential customer base, whereas the effect is not significant in a low-growth stage. That is, when the business environment is saturated and the firms are no longer competing in the market, CRM may not be effective. In other words, a long-term performance orientation may not be as effective as previously believed. This research contributes to the previous literature, providing a counterintuitive suggestion that firm managers should be cautious about implementing a CRM strategy and should allocate resources properly in terms of their resource capabilities and ability depending on their situation.

• Communications for Statistical Applications and Methods
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• v.17 no.5
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• pp.689-696
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• 2010

Interval-censored data are commonly found in studies of diseases that progress without symptoms, which require clinical evaluation for detection. Several techniques have been suggested with independent assumption. However, the assumption will not be valid if observations come from clusters. Furthermore, when the cluster size relates to response variables, commonly used methods can bring biased results. For example, in a study on lymphatic filariasis, a parasitic disease where worms make several nests in the infected person's lymphatic vessels and reside until adulthood, the response variable of interest is the nest-extinction times. Since the extinction times of nests are checked by repeated ultrasound examinations, exact extinction times are not observed. Instead, data are composed of two examination points: the last examination time with living worms and the first examination time with dead worms. Furthermore, as Williamson et al. (2008) pointed out, larger nests show a tendency for low clearance rates. This association has been denoted as an informative cluster size. To analyze the relationship between the numbers of nests and interval-censored nest-extinction times, this study proposes a joint model for the relationship between cluster size and clustered interval-censored failure data.

• Polymer(Korea)
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• v.36 no.3
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• pp.332-337
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• 2012

The primary objective of this work is to find the properties of sustained release dissolution pattern depending on solubility of drugs, so venlafaxine HCl and carbamazepine tablets were made by using polymer wich various particle size. Hydroxy propyl methyl cellulose (HPMC) has been utilized in this study as an excipient that is one of the most widely used polymers for an oral sustained release formulation, and drug release pattern was strongly influenced by swelling rate depending on particle size of HPMC. Scanning electron microscope (SEM) was employed to investigate the surface of tablets with various HPMC particle size, and differential scanning calorimeter (DSC) was employed to investigate the crystallization of drugs in tablets. The release model equation was applied to analyze the main mechanism of drug release pattern. The results demonstrate that drug release pattern is controlled by the drug solubility and HPMC particle size.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.4 no.2
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• pp.25-33
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• 1984

The effect of particle size on adsorption of trihalomethane have been studied. Using mean particle sizes ranging from 0.73 to 2.03 mm, physical properties of carbon and trihalomethane adsorption characteristics have been investigated experimentally. With increasing particle size specific surface area and pore volume decreased, and the mean pore radius increased significantly. Large pores were dominant in large particles, while small particles were composed of small pores. Isotherm studies were conducted using static bottle point technique and the results were well described by the Freundlich isotherm equations. The adsorption capacity increased significantly with decreased particle size. Additionally micro-column tests were carried out, and the results were compared with the model simulation. From the micro-column studies it was found out that the film transfer coefficient were almost constant, and the differences in the trihalomethane removal efficiency was mainly due to the differences in the adsorption capacity of the particles of different size.

• Applied Chemistry for Engineering
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• v.21 no.5
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• pp.548-552
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• 2010

This study focused on the development of effective adsorbent to remove acetylenes for the purification of isoprene. The adsorbents with various pore sizes from $4{\AA}$ to $5{\AA}$ were prepared to investigate the effect of pore size on selective adsorption of acetylene as an impurity. The pore size of zeolite A was adjusted by ion-exchange between Na and Ca ions. The pore size of adsorbents has affected the removal of acetylenes selectively because of the kinetic diameter of acetylenes, such as 2-methyl-1-butyne-3-yen (IPA) and 2-butyne. In a batch adsorption experiment, 5A zeolite with pore size of $5{\AA}$ showed the highest removal capacity of 2-butyne. However, IPA was hardly removed from isoprene by the A-type zeolites. For the adsorption isotherm, modified Langmuir model was well fitted with 2-butyne adsorption. Moreover, the regeneration of adsorbent was carried out to determine optimum method. The adsorbent heated for 12 h at $300^{\circ}C$ was regenerated significantly.

• Journal of Mechanical Science and Technology
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• v.17 no.8
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• pp.1148-1155
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• 2003

The finite element method is one of the methods widely applied for predicting vibration in mechanical structures. In this paper, the effect of the mesh size of the finite element model on the accuracy of the numerical solutions of the structural vibration problems is investigated with particular focus on obtaining the optimal mesh size with respect to the solution accuracy and computational cost. The vibration response parameters of the natural frequency, modal density, and driving point mobility are discussed. For accurate driving point mobility calculation, the decay method is employed to experimentally determine the internal damping. A uniform plate simply supported at four corners is examined in detail, in which the response parameters are calculated by constructing finite element models with different mesh sizes. The accuracy of the finite element solutions of these parameters is evaluated by comparing with the analytical results as well as estimations based on the statistical energy analysis, or if not available, by testing the numerical convergence. As the mesh size becomes smaller than one quarter of the wavelength of the highest frequency of interest, the solution accuracy improvement is found to be negligible, while the computational cost rapidly increases. For mechanical structures, the finite element analysis with the mesh size of the order of quarter wavelength, combined with the use of the decay method for obtaining internal damping, is found to provide satisfactory predictions for vibration responses.

• Membrane Journal
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• v.13 no.2
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• pp.88-100
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• 2003

A change of filtrate flux in Taylor vortex flow filtration was investigated experimentally by rotating speed of inner cellulose ester membrane cylinder (average pore size: 1.2 ${\mu}m$), slurry concentration, and particle size. The filtrate flux was a direct proportion relation with TMP, but an inverse relation with resistances. A change of cake resistance with time was examined by rotating speed, slurry concentration, and particle size. Initial resistance increased dramatically as raising slurry concentration, and the pseudo-steady state was maintained at high resistance value. However, times to reach the pseudo-steady state did not depend on slurry concentration. The resistance was larger as smaller particle size, because possibility of pore blocking inside membrane could be higher and shear effect should be lower as smaller particle size. A model equation suggested in this study was composed of particle deposition and removal terms, and could confirm well experimental data using average values of experimental coefficients.

• Toxicological Research
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• v.28 no.4
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• pp.209-216
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• 2012

The biological activity of particles is largely dependent on their size in biological systems. Dispersion in the aqueous phase has been both a critical impediment to and a prerequisite for particle studies. Carbon black has been used as a surrogate to investigate the biological effects of carbonaceous particles. Here, biocompatible methods were established to disperse carbon black into ultrafine and fine particles which are generally distinguished by the small size of 100 nm. Carbon black with a distinct particle size, N330 and N990 were suspended in blood plasma, cell culture media, Krebs-Ringer's solution (KR), or physiological salt solution (PSS). Large clumps were observed in all dispersion preparations; however, sonication improved dispersion - averaged particle sizes for N330 and N990 were $85.0{\pm}42.9$ and $112.4{\pm}67.9$ nm, respectively, in plasma; the corresponding sizes in culture media were $84.8{\pm}38.4$ and $164.1{\pm}77.8$ nm. However, sonication was not enough to disperse N330 less than 100 nm in either KR or PSS. Application of Tween 80 along with sonication reduced the size of N330 to less than 100 nm, and dispersed N990 larger than 100 nm ($73.6{\pm}28.8$ and $80.1{\pm}30.0$ nm for N330 and $349.5{\pm}161.8$ and $399.8{\pm}181.1$ nm for N990 in KR and PSS, respectively). In contrast, 1,2-dipalmitoyl-sn-glycero-3-phosphocholine (DPPC) exhibited little effect. Electron microscopy confirmed the typical aciniform structure of the carbon arrays; however, zeta potential measurement failed to explain the dispersibility of carbon black. The methods established in this study could disperse carbon black into ultrafine and fine particles, and may serve as a useful model for the study of particle toxicity, particularly size-related effects.

• Transactions of the Korean Society of Automotive Engineers
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• v.14 no.6
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• pp.127-136
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• 2006

Prediction of diesel particulate filtration is typically made by virtue of modeling of particulate matter(PM) collection. The model is closed with filtration parameters reflecting all small scale phenomena associated with PM trapping, and these parameters are to be traced back by inversely analyzing large-scale empirical data-the pressure drop histories. Included are soot cake permeability, soot cake density, soot density in the porous filter wall, and percolation constant. In the present study, a series of single channel DPF experiment is conducted, pressure histories are inversely analyzed, and the essential filtration parameters are deducted by DPF filtration model formulated with non-linear description of soot cake regression. Sensitivity analyses of model parameters are also made. Results showed that filtration transients are significantly altered by the extent of percolation constant, and the soot density in the porous filter wall is controlling the filtration qualities in deep-bed filtration regime. In addition, effect of soot particle size on filtration quality is distinct in a period of soot cake regime.

• Transactions of the Korean Society of Mechanical Engineers B
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• v.27 no.1
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• pp.39-45
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• 2003

As the size of a combustor decreases to a MEMS scale, heat loss increases and becomes a dominant effect on the performance of the devices. Existing models, however, are not adequate to predict the heat transfer and combustion processes in such small scales. In the present study, a semi-empirical model to calculate heat loss from a micro combustor is described. The model derives heat transfer coefficients that best fits the heat loss characteristics of a micro combustor that is represented by transient pressure record after combustion is completed. From conservation of energy equation applied to the burned gas inside the combustor, a relationship between pressure and heat transfer is reduced. Two models for heat transfer coefficients were tested; a constant and first order polynomial of temperature with its coefficients determined from fitting with measurements. The model was tested on a problem of cooling process of burnt gas in a micro combustor and comparison with measurements showed good agreements. The heat transfer coefficients were used for combustion calculation in a micro vessel. The results showed the dependence of flame speed on the scale of the chamber through enhanced heat loss.