• Journal of the Korean Society of Costume
• /
• v.56 no.4 s.103
• /
• pp.15-32
• /
• 2006

The purpose of this study is to research on the actual condition of production and selling in silver apparel market. For the questionnaire, 19 women's wear brands which were in higher ranking of sales in boutiques and madame-zone of department stores were selected. Pattern makers of each brand were questioned about 40 items for this research. The results of the questionnaire were as follows: 1) According to the result of the survey on the made-to-wear production of 19 ready-to-wear manufacturers, there was the gap was in ages between the target and the real consumer. Consumers of these brands were older and aged more broadly than their target ages. 2) Most of the consumers of silver-zone has thick waists, common heights, fat shapes. Custom-made clothes are ordered in many cases because of the big abdomen(50.0%) and H-shape(58.3%) of a somatotype. The body size variation of user population is needed for a good fit. 3) All brands(100%) of this research are using KS standards in the label of clothing, but they don't use these data in their production by reason of unawareness and distrust about these data. These inconsistency between the label and the real size of products may cause a confusion when consumers buy ready-to-wear. 4) Silver apparel manufacturers have need of anthropometry information and dummy(78.6%) suitable for their target consumers to increase their satisfaction about their apparel fit.

• Journal of Life Science
• /
• v.18 no.9
• /
• pp.1186-1193
• /
• 2008

The growth performance of pangasiid catfish (Pangasius hypophthalmus), silver carp (Hypophthalmichthys molitrix) and catla (Catla catla) was evaluated in polyculture at varied combinations and stocking ratios in earthen pond for a period of 16 weeks. Combinations of pangasiid catfish, silver carp and catla with the total density of 30,000 fish per hectare were evaluated. A commercial pelleted feed containing 28% crude protein and 6% lipid was fed only to pangasiid catfish at the rate of 8% of body weight during the first six weeks, 6% during the second six weeks and 4% thereafter twice daily. The growth and feed utilization efficiency of pangasiid catfish were found similar in all treatments. The growth of silver carp was markedly decreased upon the increase of its own stocking density. The highest growth of silver carp achieved in polyculture of pangasiid catfish, silver carp and catla at 2:1:1 ratio where density of silver carp was lowest. The growth of catla was found to be affected by the presence of silver carp. The growth rate of catla markedly declined with the increase of silver carp density. The highest growth of catla obtained in polyculture of pangasiid catfish only with catla stocked at 1:1 ratio. The highest yield and economic return achieved in polyculture of pangasiid catfish, silver carp and catla at the ratio of 2:1:1 due to higher growth of silver carp and higher market value of catla. The water quality conditions in all different treatment ponds were within optimum ranges throughout the culture period and the values did not show any significant variation (p>0.05) among the treatments.

• Journal of the Korean Home Economics Association
• /
• v.43 no.10 s.212
• /
• pp.115-124
• /
• 2005

The purposes of this study were, 1) to examine the conceptual structure of shopping value and service quality as perceived by women in their 50's and 60's, and 2) to investigate the effects of shopping value and service quality on consumer satisfaction of these women. The results mal provide insights related to the silver market in South Korea. Data were obtained for 286 women in their 50's and 60's living in metropolitan areas in South Korea, and analyzed using factor analysis, Cronbach's alpha, and regression. The results showed that service quality was composed of Facilities Service, Product Service, Salespersons' Service and Policy Service. Shopping values perceived by elderly consumers consisted of two factors: Hedonic Shopping Value, and Utility Shopping Value. Elderly consumers perceived Hedonic Value by Salespersons' Service and Utility Value by Policy Service. Salespersons' Service of a store was the most important variable for elderly consumers' satisfaction. The finding suggest that a store's Salespersons' Service is important in predicting elderlv corlsumers' purchase behavior, and they give insight into the development of strategies to be utilized in promotion planning. Implications and drawn for the information useful to consumer behavior researchers and retailers of the silver market.

• Journal of the Korean Home Economics Association
• /
• v.44 no.2 s.216
• /
• pp.61-69
• /
• 2006

The purposes of this study were,1) to examine the clothing purchase behaviors of the elderly, and 2) to investigate the relationships of clothing purchase behaviors, information source, service quality and clothing buying motive, which may provide insights related to the silver market. Data were obtained for women in their 50's and 60's women living in Busan (N=285), and analyzed using to factor analysis, Cronbach's alpha, ANOVA and Duncan test. The research findings of the research wereare asan follows. The elderlys women bought clothes with their her friends, used credit cards, and usually shopped at the department stores. There were partly significant (Ed- it cannot be 'partly' either it was significant or it was not) differences in clothing purchase behaviors, information source, and service quality by clothing buying motive types. The ostentation group considered more massmideamass mediainformation sources and experience/salespersons/observation information sources, more was higher than the economic group and utility groups. The ostentation group and economical groups attached more importance to Facilities Service and Policy Service in service quality, was higher than the utility group. The Iimplications and drawn from the study results for the information will be useful to consumer behavior researchers and retailers of the silver market.

• Journal of the Korean Society of Food Culture
• /
• v.20 no.6
• /
• pp.638-643
• /
• 2005

As Korea has approached the aging society, older Koreans have become an important force in restaurant sales today. To succeed with this silver market, it is important for restaurant managers to know who they are and what factors influence older Koreans' eating-out decision making process. The purpose of this study was to investigate the effect of the silver consumers' education level on eating-out decision making process. Data were collected from 178 older consumers above 55 years old and analyzed using the descriptive statistic analysis, MANOVA, and one-way ANOVA. The results showed that the elderly consumers' education level significantly influenced the decision making process in determining where to eat out. Significant differences were found in the Problem Recognition Step(Wilks' Lambda=0.817, F=2.991), Information Search Step(Wilks' Lambda=0828, F=2.218), Alternative Evaluation Step II(Wilks' Lambda=0.741, F=3.596), Purchase Decision Step(Wilks' Lambda=0.859, F=2.223), and the Post-Purchase Behavior(Wilks' Lambda=0.885, F=1.780). The higher education level was, the more directly involved in the eating out decision process. The elderly consumers with university education were likely to 'propose to eat out by themselves'(F=9.346), to obtain restaurant information from the 'printed materials'(F=7.452), to go to 'family restaurant'(F=9.057), 'Japanese restaurant'(F=8.7891) and 'fine dining restaurants'(F=3.936), and to directly express their emotion when they had complaints about restaurant service(F=3.206). In conclusion, older Koreans will become more healthy and wealthy which means the dining out activity will be an important part of their life to socialize with people. Therefore, food service operations should consider the elderly consumers' needs and expectation of restaurant services and actively position themselves for this new market segment.

• Environmental Analysis Health and Toxicology
• /
• v.25 no.3
• /
• pp.215-222
• /
• 2010

The market size of engineered nanoparticles is rapidly increasing due to the fast application of nanotechnologies into different industries and consumer products. The development of new technology and materials has improved human's quality of life, but it also entails the possibility of exposure to new materials. In this study, we compared the distribution in the body by the inflow of silver nanoparticles having another diameter and shape at 1 h or 24 h after injection via the tail vein. And, we compared the cell composition and cytokine concentration in BAL fluid, and histopathological changes. As results, discharge of silver nanoparticles having small diameter and sphere shape was more rapid than that of big diameter or plate shape. It is estimated that the toxicity in liver and lung was proportional to accumulation level. The persistence of inflammation was also longer in mice treated with plate shape. Consequently, we suggest that the first choice of silver nanoparticles having small diameter and sphere shape in applying is desirable.

• Journal of the Korean Recycled Construction Resources Institute
• /
• v.2 no.2
• /
• pp.93-100
• /
• 2006

Building materials are trending toward environmental materials nowadays and the market share of those is growing. So those researches and developments for environmental property are proceeding now. The main properties of environmental products are far infrared emission, negative ion emission, electro magnetic wave shielding, and anti fungus, these products are used with shape of mortar, and spray on the finish material. But There are not much researches for the concrete, main material in construction field, with those functional properties. So in this research we evaluated slump, compressive strength and air content as basic properties for concrete using functional materials of sericite, wood pattern sand stone, carbon black and nanometric silver solution and functional properties like far infrared emission, negative ion emission, electro magnetic wave shielding, and anti fungus. The results were as follows. The most useful material in the functional materials was carbon black. Sericite and nanometric silver solution had a little effect on functional property, so it was difficult to apply to concrete, and wood pattern sand stone had a high functional property but low compressive strength, can be applied to a factory product. Anti fungus of the concrete using nanometric silver solution was not clear but if those specimens were aged in $CO_2$ gas for a long time it might apparent.

• International Journal of Concrete Structures and Materials
• /
• v.18 no.3E
• /
• pp.165-171
• /
• 2006

Environment-friendly materials are increasingly used as building construction materials nowadays, and the market share of those is growing. Accordingly, the research and developments in terms of environmental value are progressing steadily now. The main characteristics of environmental products are far-infrared radiation, negative-ion emission, electromagnetic wave shielding, and antimicrobial property. These products are often used in mortar and as spray on the finishing material. Nevertheless, there are hardly any research on the functional properties of concrete, the main material in construction field. Thus, we evaluated such basic properties of concrete as slump, compressive strength and air content while using such functional materials as sericite, wood-pattern sandstone, carbon black and nano-metric silver solution to focus on their functional properties like far-infrared radiation, negative ion emission, electro magnetic wave shielding, and antimicrobial activity in this research. The results indicated that the most useful material in the functional materials was carbon black. Sericite and nano-metric silver solution had a little effect on the functional property. Moreover, although wood-pattern sandstone had very high functional property, it exhibited too low compressive strength to be applied, to concrete as a factory product. Antimicrobial property of nano-metric silver solution in the concrete was not clear demonstrated, but if these specimens were to be aged in $CO_2$ gas for a long time, it might be apparent.

• Journal of the Korea Fashion and Costume Design Association
• /
• v.5 no.3
• /
• pp.49-61
• /
• 2003

This study is a process of developing experimental Korean image fashion items that can appeal to the younger generation. The sample models are focused on jeans and T-shirts. This project had two goals. First, giving chance to the students of Konkuk-University of producing fashion items adopting Korean image in university venture company. Second, contributing to Korean image fashion market if the items have been proved to have competitive power through the market of Konkuk-University and it's cooperated company. The research is restricted within ornament techniques of Korean traditional dress and its ornament's element, they are patchwork wrapping-cloth(Chokakbo), embroidery, gold and silver foil on cloths, and transcription. Such Korean image elements are graphic patterned as 30 jeans and 50 T-shirts and eventually evaluated by 100 university students majoring in garments. The evaluation scale contains repletion of Korean image, possibility of market, and preference. Through this process, 6 jeans and 7 T-shirts were produced.

• Journal of the East Asian Society of Dietary Life
• /
• v.15 no.4
• /
• pp.475-482
• /
• 2005

As Korea has approached the aging society, older Koreans have become an important force in restaurant sales today. To succeed with this silver market, it is important for restaurant managers to know who they are and which factor influence the older Koreans' eating-out decision making process. The purpose of this study was to investigate the effect of the elderly consumers financial independency on restaurant selection process. Data were collected from 178 older consumers above 55 years old and analyzed using the descriptive statistic analysis, MANOVA, and one-way ANOVA. The results showed that the elderly consumers financial independency significantly influenced the decision making process in determining where they eat out Significant differences were found between high income group and low income group in the Problem Recognition Step(Wilks' Lambda=0.776, F=3.796), Information Search Step(Wilks' Lambda=0.779, F=2.959), Alternative Evaluation Step (I :Wilks' Lambda=0.835, F=1.748/ II :Wilks' Lambda=0.764, F=3.212), and Purchase Decision Step(Wilks' Lambda=0.849, F=2.412), except the Post-Purchase Behavior(Wilks' Lambda=0.933, F=1.179). The more financially independent older consumers were, the more directly they were involved in the eating out decision making process. Older consumers with higher income and more personal property were likely to 'propose to eat out by themselves'(F=10.986), to obtain restaurant information from the 'printed materials'(F=9.707), to consider 'convenient location' as most important factor when they eat out(F=5.594), and to go to 'family restaurant'(F=7.067), 'Japanese restaurant'(F=7.391) and 'fine dining restaurants'(F-=6.382). In conclusion, we found that the elderly consumers financial independency did influence the eating-out decision making process. Considering that older Korean will become a financially independent consumer and will be eating away from home more often, food service operations should actively position themselves for this market and develop the market-driven menus and services to meet their needs and expectations.